This databook is a detailed information resource covering all the key data points on Baby Drinks in Ireland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Baby Drinks in Ireland decreased between 2001-2006, growing at an average annual rate of -0.2%. The leading company in the market in 2006 was Wyeth. The second-largest player was Royal Numico N.V. with H.J. Heinz Company in third place.
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Table 1: Baby Drinks category definitions 7

Table 2: Ireland Baby Drinks value, 2001-2006 (EUR m, nominal prices) 14

Table 3: Ireland Baby Drinks value forecast, 2006-2011 (EUR m, nominal prices) 15

Table 4: Ireland Baby Drinks value, 2001-2006 (US$ m nominal prices) 17

Table 5: Ireland Baby Drinks value forecast, 2006-2011 (US$ m nominal prices) 17

Table 6: Ireland Baby Drinks volume, 2001-2006 (Kg/Liters m) 19

Table 7: Ireland Baby Drinks volume forecast, 2006-2011 (Kg/Liters m) 20

Table 8: Ireland Baby Drinks brand share, by value, 2005-2006 (%) 22

Table 9: Ireland Baby Drinks value, by brand 2005-2006 (EUR m nominal prices) 22

Table 10: Ireland Baby Drinks company share by value, 2005-2006 (%) 24

Table 11: Ireland Baby Drinks value, by company, 2005-2006 (EUR m nominal prices) 24

Table 12: Ireland Baby Drinks expenditure per capita, 2001-2006 (EUR, nominal prices) 25

Table 13: Ireland Baby Drinks forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 25

Table 14: Ireland Baby Drinks expenditure per capita, 2001-2006 (US$ nominal prices) 26

Table 15: Ireland Baby Drinks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 26

Table 16: Ireland Baby Drinks consumption per capita, 2001-2006 (Kg/Liters) 27

Table 17: Ireland Baby Drinks forecast consumption per capita, 2006-2011 (Kg/Liters) 27

Table 18: Wyeth Key Facts 28

Table 19: Royal Numico N.V Key Facts 30

Table 20: Ireland Infant Formula value, 2001-2006 (EUR m, nominal prices) 32

Table 21: Ireland Infant Formula value forecast, 2006-2011 (EUR m, nominal prices) 33

Table 22: Ireland Infant Formula value, 2001-2006 (US$ m nominal prices) 35

Table 23: Ireland Infant Formula value forecast, 2006-2011 (US$ m nominal prices) 35

Table 24: Ireland Infant Formula volume, 2001-2006 (Kg m) 37

Table 25: Ireland Infant Formula volume forecast, 2006-2011 (Kg m) 38

Table 26: Ireland Infant Formula brand share, by value, 2005-2006 (%) 41

Table 27: Ireland Infant Formula value, by brand 2005-2006 (EUR m nominal prices) 41

Table 28: Ireland Infant Formula company share by value, 2005-2006 (%) 43

Table 29: Ireland Infant Formula value, by company, 2005-2006 (EUR m nominal prices) 43

Table 30: Ireland Infant Formula expenditure per capita, 2001-2006 (EUR, nominal prices) 44

Table 31: Ireland Infant Formula forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 44

Table 32: Ireland Infant Formula expenditure per capita, 2001-2006 (US$ nominal prices) 45

Table 33: Ireland Infant Formula forecast expenditure per capita, 2006-2011 (US$ nominal prices) 45

Table 34: Ireland Infant Formula consumption per capita, 2001-2006 (Kg) 46

Table 35: Ireland Infant Formula forecast consumption per capita, 2006-2011 (Kg) 46

Table 36: Ireland Baby Juice value, 2001-2006 (EUR m, nominal prices) 47

Table 37: Ireland Baby Juice value forecast, 2006-2011 (EUR m, nominal prices) 48

Table 38: Ireland Baby Juice value, 2001-2006 (US$ m nominal prices) 50

Table 39: Ireland Baby Juice value forecast, 2006-2011 (US$ m nominal prices) 50

Table 40: Ireland Baby Juice volume, 2001-2006 (Liters m) 52

Table 41: Ireland Baby Juice volume forecast, 2006-2011 (Liters m) 53

Table 42: Ireland Baby Juice brand share, by value, 2005-2006 (%) 56

Table 43: Ireland Baby Juice value, by brand 2005-2006 (EUR m nominal prices) 56

Table 44: Ireland Baby Juice company share by value, 2005-2006 (%) 58

Table 45: Ireland Baby Juice value, by company, 2005-2006 (EUR m nominal prices) 58

Table 46: Ireland Baby Juice expenditure per capita, 2001-2006 (EUR, nominal prices) 59

Table 47: Ireland Baby Juice forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 59

Table 48: Ireland Baby Juice expenditure per capita, 2001-2006 (US$ nominal prices) 60

Table 49: Ireland Baby Juice forecast expenditure per capita, 2006-2011 (US$ nominal prices) 60

Table 50: Ireland Baby Juice consumption per capita, 2001-2006 (Liters) 61

Table 51: Ireland Baby Juice forecast consumption per capita, 2006-2011 (Liters) 61

Table 52: Global Baby Drinks market value, 2006 62

Table 53: Global Baby Drinks market split (value terms (US$ m), 2006) – Top 5 countries 65

Table 54: Global Baby Drinks market volume, 2006 67

Table 55: Global Baby Drinks market split (volume terms, 2006) – Top 5 countries 70

Table 56: Leading players - Top 5 countries 72

Table 57: Ireland Key Facts 74

Table 58: Ireland population, by age group, 2000-2005 (millions) 77

Table 59: Ireland population forecast, by age group, 2005-2010 (millions) 78

Table 60: Ireland population, by gender, 2000-2005 (millions) 78

Table 61: Ireland population forecast, by gender, 2005-2010 (millions) 79

Table 62: Ireland real GDP, 2000-2005 (€ bn, 2005 prices) 79

Table 63: Ireland real GDP forecast, 2005-2010 (€ bn, 2005 prices) 80

Table 64: Ireland nominal GDP, 2000-2005 (€ bn, nominal prices) 80

Table 65: Ireland real GDP, 2000-2005 (US$ bn, 2005 prices) 81

Table 66: Ireland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 81

Table 67: Ireland consumer price index, 2000-2005 (2000=100) 82

Table 68: Ireland consumer price index, 2005-2010 (2000=100) 82

Table 69: Ireland exchange rate, 2000-2005 83
Figure 1: Ireland Baby Drinks value & value forecast, 2001-2011 (EUR m, nominal prices) 16

Figure 2: Ireland Baby Drinks category growth comparison, by value, 2001-2011 18

Figure 3: Ireland Baby Drinks volume & volume forecast, 2001-2011 (Kg/Liters m) 21

Figure 4: Ireland Baby Drinks category growth comparison, by volume, 2001-2011 21

Figure 5: Ireland Baby Drinks company share, by value, 2005-2006 (%) 23

Figure 6: Ireland Infant Formula value & value forecast, 2001-2011 (EUR m, nominal prices) 34

Figure 7: Ireland Infant Formula category growth comparison, by value, 2001-2011 36

Figure 8: Ireland Infant Formula volume & volume forecast, 2001-2011 (Kg m) 39

Figure 9: Ireland Infant Formula category growth comparison, by volume, 2001-2011 40

Figure 10: Ireland Infant Formula company share, by value, 2005-2006 (%) 42

Figure 11: Ireland Baby Juice value & value forecast, 2001-2011 (EUR m, nominal prices) 49

Figure 12: Ireland Baby Juice category growth comparison, by value, 2001-2011 51

Figure 13: Ireland Baby Juice volume & volume forecast, 2001-2011 (Liters m) 54

Figure 14: Ireland Baby Juice category growth comparison, by volume, 2001-2011 55

Figure 15: Ireland Baby Juice company share, by value, 2005-2006 (%) 57

Figure 16: Global Baby Drinks market split (value terms, 2006) – Top 5 countries 63

Figure 17: Global Baby Drinks market value, 2001 – 2006 (Top 5 countries) 66

Figure 18: Global Baby Drinks market split (volume terms, 2006) – Top 5 countries 68

Figure 19: Global Baby Drinks market volume, 2001 – 2006 (Top 5 countries) 71

Figure 20: Map of Ireland 74

Figure 21: Annual data review process 85
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