Baby Food Market in Latin America to 2014

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: baby food 2
Summary category level: bottled baby food 3
Summary category level: baby snacks 4
Summary category level: other baby foods 5
Summary category level: baby cereals 6
Chapter 2 Introduction 7
What is this report about? 7
How to use this report 7
Market definition 8
Chapter 3 Overview 19
Value Analysis 19
Volume Analysis 20
Chapter 4 Latin America Baby Food: Market Overview 21
Value analysis (US Dollar), 2004?09 21
Value analysis (US Dollar), 2009?14 22
Volume analysis, 2004?09 24
Volume analysis, 2009?14 25
Company share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 5 Leading Company Profiles 35
Nestle S.A 35
Unilever 38
Chapter 6 Category Analysis: Bottled Baby Food 40
Value analysis (US Dollar), 2004?09 40
Value analysis (US Dollar), 2009?14 41
Volume analysis, 2004?09 43
Volume analysis, 2009?14 44
Company share analysis 46
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 7 Category Analysis: Baby Snacks 52
Value analysis (US Dollar), 2004?09 52
Value analysis (US Dollar), 2009?14 53
Volume analysis, 2004?09 55
Volume analysis, 2009?14 56
Company share analysis 58
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 8 Category Analysis: Other Baby Foods 64
Value analysis (US Dollar), 2004?09 64
Value analysis (US Dollar), 2009?14 65
Volume analysis, 2004?09 67
Volume analysis, 2009?14 68
Company share analysis 70
Distribution analysis 73
Expenditure and consumption per capita 75
Chapter 9 Category Analysis: Baby Cereals 77
Value analysis (US Dollar), 2004?09 77
Value analysis (US Dollar), 2009?14 78
Volume analysis, 2004?09 80
Volume analysis, 2009?14 81
Company share analysis 83
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 10 Research Methodology 89
Methodology overview 89
Secondary research 90
Market modeling 91
Creating an initial data model 91
Revising the initial data model 91
Creating a final estimate 92
Creating demographic value splits 92
Primary research 92
Data finalization 93
Ongoing research 93
Chapter 11 Appendix 94
Future readings 94
How to contact experts in your industry 94
Disclaimer 94

LIST OF FIGURES
Figure 1: Latin America, baby food, value by category ($m), 2004?14 23
Figure 2: Latin America, baby food, category growth comparison, by value, 2004?14 23
Figure 3: Latin America, baby food, volume by category (kg, million), 2004?14 26
Figure 4: Latin America, baby food, category growth comparison, by volume, 2004?14 26
Figure 5: Latin America, baby food, company share (top five companies) by value (%), 2008?09 29
Figure 6: Latin America, baby food, distribution channels by value (%), 2008?09 31
Figure 7: Latin America, bottled baby food, value by segment ($m), 2004?14 42
Figure 8: Latin America, bottled baby food, category growth comparison, by value, 2004?14 42
Figure 9: Latin America, bottled baby food, volume by segment (kg, million), 2004?14 45
Figure 10: Latin America, bottled baby food, category growth comparison, by volume, 2004?14 45
Figure 11: Latin America, bottled baby food, company share by value (%), 2008?09 47
Figure 12: Latin America, bottled baby food, distribution channels by value (%), 2008?09 49
Figure 13: Latin America, baby snacks, value by segment ($m), 2004?14 54
Figure 14: Latin America, baby snacks, category growth comparison, by value, 2004?14 54
Figure 15: Latin America, baby snacks, volume by segment (kg, million), 2004?14 57
Figure 16: Latin America, baby snacks, category growth comparison, by volume, 2004?14 57
Figure 17: Latin America, baby snacks, company share by value (%), 2008?09 59
Figure 18: Latin America, baby snacks, distribution channels by value (%), 2008?09 61
Figure 19: Latin America, other baby foods, value by segment ($m), 2004?14 66
Figure 20: Latin America, other baby foods, category growth comparison, by value, 2004?14 66
Figure 21: Latin America, other baby foods, volume by segment (kg, million), 2004?14 69
Figure 22: Latin America, other baby foods, category growth comparison, by volume, 2004?14 69
Figure 23: Latin America, other baby foods, company share (top five companies) by value (%), 2008?09 72
Figure 24: Latin America, other baby foods, distribution channels by value (%), 2008?09 74
Figure 25: Latin America, baby cereals, value by segment ($m), 2004?14 78
Figure 26: Latin America, baby cereals, category growth comparison, by value, 2004?14 79
Figure 27: Latin America, baby cereals, volume by segment (kg, million), 2004?14 81
Figure 28: Latin America, baby cereals, category growth comparison, by volume, 2004?14 82
Figure 29: Latin America, baby cereals, company share (top five companies) by value (%), 2008?09 84
Figure 30: Latin America, baby cereals, distribution channels by value (%), 2008?09 86
Figure 31: Annual data review process 90

LIST OF TABLES
Table 1: Baby food category definitions 9
Table 2: Baby food distribution channels 10
Table 3: Latin America, baby food, value (country-wise), 2004?09 ($m) 19
Table 4: Latin America, baby food, value (country-wise) forecast, 2009?14 ($m) 19
Table 5: Latin America, baby food, volume (country-wise), 2004?09 (kg, million) 20
Table 6: Latin America, baby food, volume (country-wise) forecast, 2009?14 (kg, million) 20
Table 7: Latin America, baby food, value by category ($m), 2004?09 21
Table 8: Latin America, baby food, value forecast by category ($m), 2009?14 22
Table 9: Latin America, baby food, volume by category (kg, million), 2004?09 24
Table 10: Latin America, baby food, volume forecast by category (kg, million), 2009?14 25
Table 11: Latin America, baby food, company share (top 20 companies) by value (%), 2008?09 27
Table 12: Latin America, baby food, value by company ($m), 2008?09 28
Table 13: Latin America, baby food, distribution channels by value (%), 2008?09 30
Table 14: Latin America, baby food, value by distribution channel ($m), 2008?09 30
Table 15: Latin America, baby food, expenditure per capita ($), 2004?09 32
Table 16: Latin America, baby food, forecast expenditure per capita ($), 2009?14 33
Table 17: Latin America, baby food, consumption per capita (kg), 2004?09 33
Table 18: Latin America, baby food, forecast consumption per capita (kg), 2009?14 34
Table 19: Nestle S.A key facts 35
Table 20: Unilever key facts 38
Table 21: Latin America, bottled baby food, value by segment ($m), 2004?09 40
Table 22: Latin America, bottled baby food, value forecast by segment ($m), 2009?14 41
Table 23: Latin America, bottled baby food, volume by segment (kg, million), 2004?09 43
Table 24: Latin America, bottled baby food, volume forecast by segment (kg, million), 2009?14 44
Table 25: Latin America, bottled baby food, company share by value (%), 2008?09 46
Table 26: Latin America, bottled baby food, value by company ($m), 2008?09 46
Table 27: Latin America, bottled baby food, distribution channels by value (%), 2008?09 48
Table 28: Latin America, bottled baby food, value by distribution channel ($m), 2008?09 48
Table 29: Latin America, bottled baby food, expenditure per capita ($), 2004?09 50
Table 30: Latin America, bottled baby food, forecast expenditure per capita ($), 2009?14 50
Table 31: Latin America, bottled baby food, consumption per capita (kg), 2004?09 51
Table 32: Latin America, bottled baby food, forecast consumption per capita (kg), 2009?14 51
Table 33: Latin America, baby snacks, value by segment ($m), 2004?09 52
Table 34: Latin America, baby snacks, value forecast by segment ($m), 2009?14 53
Table 35: Latin America, baby snacks, volume by segment (kg, million), 2004?09 55
Table 36: Latin America, baby snacks, volume forecast by segment (kg, million), 2009?14 56
Table 37: Latin America, baby snacks, company share by value (%), 2008?09 58
Table 38: Latin America, baby snacks, value by company ($m), 2008?09 58
Table 39: Latin America, baby snacks, distribution channels by value (%), 2008?09 60
Table 40: Latin America, baby snacks, value by distribution channel ($m), 2008?09 60
Table 41: Latin America, baby snacks, expenditure per capita ($), 2004?09 62
Table 42: Latin America, baby snacks, forecast expenditure per capita ($), 2009?14 62
Table 43: Latin America, baby snacks, consumption per capita (kg), 2004?09 63
Table 44: Latin America, baby snacks, forecast consumption per capita (kg), 2009?14 63
Table 45: Latin America, other baby foods, value by segment ($m), 2004?09 64
Table 46: Latin America, other baby foods, value forecast by segment ($m), 2009?14 65
Table 47: Latin America, other baby foods, volume by segment (kg, million), 2004?09 67
Table 48: Latin America, other baby foods, volume forecast by segment (kg, million), 2009?14 68
Table 49: Latin America, other baby foods, company share by value (%), 2008?09 70
Table 50: Latin America, other baby foods, value by company ($m), 2008?09 71
Table 51: Latin America, other baby foods, distribution channels by value (%), 2008?09 73
Table 52: Latin America, other baby foods, value by distribution channel ($m), 2008?09 73
Table 53: Latin America, other baby foods, expenditure per capita ($), 2004?09 75
Table 54: Latin America, other baby foods, forecast expenditure per capita ($), 2009?14 75
Table 55: Latin America, other baby foods, consumption per capita (kg), 2004?09 76
Table 56: Latin America, other baby foods, forecast consumption per capita (kg), 2009?14 76
Table 57: Latin America, baby cereals, value by segment ($m), 2004?09 77
Table 58: Latin America, baby cereals, value forecast by segment ($m), 2009?14 78
Table 59: Latin America, baby cereals, volume by segment (kg, million), 2004?09 80
Table 60: Latin America, baby cereals, volume forecast by segment (kg, million), 2009?14 81
Table 61: Latin America, baby cereals, company share by value (%), 2008?09 83
Table 62: Latin America, baby cereals, value by company ($m), 2008?09 84
Table 63: Latin America, baby cereals, distribution channels by value (%), 2008?09 85
Table 64: Latin America, baby cereals, value by distribution channel ($m), 2008?09 85
Table 65: Latin America, baby cereals, expenditure per capita ($), 2004?09 87
Table 66: Latin America, baby cereals, forecast expenditure per capita ($), 2009?14 87
Table 67: Latin America, baby cereals, consumption per capita (kg), 2004?09 88
Table 68: Latin America, baby cereals, forecast consumption per capita (kg), 2009?14 88



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