Baby Food Market in South Korea to 2014

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: baby food 2
Summary category level: bottled baby food 3
Summary category level: baby snacks 4
Summary category level: other baby foods 5
Summary category level: baby cereals 6
Chapter 2 Introduction 7
What is this report about? 7
How to use this report 7
Market definition 8
Chapter 3 Market Overview 21
Value analysis (South Korean Won), 2004?09 21
Value analysis (South Korean Won), 2009?14 22
Value analysis (US dollars), 2004?09 24
Value analysis (US dollars), 2009?14 25
Volume analysis, 2004?09 27
Volume analysis, 2009?14 28
Company and brand share analysis 30
Distribution analysis 34
Expenditure and consumption per capita 36
Chapter 4 Leading Company Profiles 40
NamYang Dairy Products Co., Ltd. 40
Nestlé SA 42
Chapter 5 Category Analysis: Bottled Baby Food 45
Value analysis (South Korean Won), 2004?09 45
Value analysis (South Korean Won), 2009?14 46
Value analysis (US dollars), 2004?09 48
Value analysis (US dollars), 2009?14 48
Volume analysis, 2004?09 50
Volume analysis, 2009?14 51
Company and brand share analysis 53
Distribution analysis 55
Expenditure and consumption per capita 57
Chapter 6 Category Analysis: Baby Snacks 60
Value analysis (South Korean Won), 2004?09 60
Value analysis (South Korean Won), 2009?14 61
Value analysis (US dollars), 2004?09 63
Value analysis (US dollars), 2009?14 64
Volume analysis, 2004?09 66
Volume analysis, 2009?14 67
Company and brand share analysis 69
Distribution analysis 72
Expenditure and consumption per capita 74
Chapter 7 Category Analysis: Other Baby Foods 77
Value analysis (South Korean Won), 2004?09 77
Value analysis (South Korean Won), 2009?14 78
Value analysis (US dollars), 2004?09 80
Value analysis (US dollars), 2009?14 80
Volume analysis, 2004?09 82
Volume analysis, 2009?14 83
Company and brand share analysis 85
Distribution analysis 88
Expenditure and consumption per capita 90
Chapter 8 Category Analysis: Baby Cereals 93
Value analysis (South Korean Won), 2004?09 93
Value analysis (South Korean Won), 2009?14 94
Value analysis (US dollars), 2004?09 95
Value analysis (US dollars), 2009?14 95
Volume analysis, 2004?09 97
Volume analysis, 2009?14 98
Company and brand share analysis 100
Distribution analysis 103
Expenditure and consumption per capita 105
Chapter 9 Country Comparison 108
Value 108
Volume 112
Market share 116
Chapter 10 New Product Development 117
Product launches over time 117
Recent product launches 119
Chapter 11 Macroeconomic Profile 120
Macroeconomic Indicators 120
Chapter 12 Research Methodology 125
Methodology overview 125
Secondary research 126
Market modeling 127
Creating an initial data model 127
Revising the initial data model 127
Creating a final estimate 128
Creating demographic value splits 128
Primary research 128
Data finalization 129
Ongoing research 129
Chapter 13 Appendix 130
Future readings 130
How to contact experts in your industry 130
Disclaimer 130

LIST OF FIGURES
Figure 1: South Korea, baby food, value by category (KRWm), 2004?14 23
Figure 2: South Korea, baby food, category growth comparison, by value, 2004?14 26
Figure 3: South Korea, baby food, volume by category (kg, million), 2004?14 29
Figure 4: South Korea, baby food, category growth comparison, by volume, 2004?14 29
Figure 5: South Korea, baby food, company share by value (%), 2008?09 32
Figure 6: South Korea, baby food, distribution channels by value (%), 2008?09 35
Figure 7: South Korea, bottled baby food, value by segment (KRWm), 2004?14 47
Figure 8: South Korea, bottled baby food, category growth comparison, by value, 2004?14 49
Figure 9: South Korea, bottled baby food, volume by segment (kg, million), 2004?14 52
Figure 10: South Korea, bottled baby food, category growth comparison, by volume, 2004?14 52
Figure 11: South Korea, bottled baby food, distribution channels by value (%), 2008?09 56
Figure 12: South Korea, baby snacks, value by segment (KRWm), 2004?14 62
Figure 13: South Korea, baby snacks, category growth comparison, by value, 2004?14 65
Figure 14: South Korea, baby snacks, volume by segment (kg, million), 2004?14 68
Figure 15: South Korea, baby snacks, category growth comparison, by volume, 2004?14 68
Figure 16: South Korea, baby snacks, company share by value (%), 2008?09 70
Figure 17: South Korea, baby snacks, distribution channels by value (%), 2008?09 73
Figure 18: South Korea, other baby foods, value by segment (KRWm), 2004?14 79
Figure 19: South Korea, other baby foods, category growth comparison, by value, 2004?14 81
Figure 20: South Korea, other baby foods, volume by segment (kg, million), 2004?14 84
Figure 21: South Korea, other baby foods, category growth comparison, by volume, 2004?14 84
Figure 22: South Korea, other baby foods, company share by value (%), 2008?09 86
Figure 23: South Korea, other baby foods, distribution channels by value (%), 2008?09 89
Figure 24: South Korea, baby cereals, value by segment (KRWm), 2004?14 94
Figure 25: South Korea, baby cereals, category growth comparison, by value, 2004?14 96
Figure 26: South Korea, baby cereals, volume by segment (kg, million), 2004?14 99
Figure 27: South Korea, baby cereals, category growth comparison, by volume, 2004?14 99
Figure 28: South Korea, baby cereals, company share by value (%), 2008?09 101
Figure 29: South Korea, baby cereals, distribution channels by value (%), 2008?09 104
Figure 30: Global baby food market split (value terms, 2009), top five countries 109
Figure 31: Global baby food market value, 2004–09, top five countries 111
Figure 32: Global baby food market split (volume terms, 2009), top five countries 113
Figure 33: Global baby food market volume, 2004–09, top five countries 115
Figure 34: Annual data review process 126

LIST OF TABLES
Table 1: Baby food category definitions 9
Table 2: Baby food distribution channels 10
Table 3: South Korea, baby food, value by category (KRWm), 2004?09 21
Table 4: South Korea, baby food, value forecast by category (KRWm), 2009?14 22
Table 5: South Korea, baby food, value by category ($m), 2004?09 24
Table 6: South Korea, baby food, value forecast by category ($m), 2009?14 25
Table 7: South Korea, baby food, volume by category (kg, million), 2004?09 27
Table 8: South Korea, baby food, volume forecast by category (kg, million), 2009?14 28
Table 9: South Korea, baby food, brand share by value (%), 2008?09 30
Table 10: South Korea, baby food, value by brand (KRWm), 2008?09 31
Table 11: South Korea, baby food, company share by value (%), 2008?09 33
Table 12: South Korea, baby food, value by company (KRWm), 2008?09 33
Table 13: South Korea, baby food, distribution channels by value (%), 2008?09 34
Table 14: South Korea, baby food, value by distribution channel (KRWm), 2008?09 34
Table 15: South Korea, baby food, expenditure per capita (KRW), 2004?09 36
Table 16: South Korea, baby food, forecast expenditure per capita (KRW), 2009?14 37
Table 17: South Korea, baby food, expenditure per capita ($), 2004?09 37
Table 18: South Korea, baby food, forecast expenditure per capita ($), 2009?14 38
Table 19: South Korea, baby food, consumption per capita (kg), 2004?09 38
Table 20: South Korea, baby food, forecast consumption per capita (kg), 2009?14 39
Table 21: NamYang Dairy Products Co., Ltd. key facts 40
Table 22: Nestlé SA key facts 42
Table 23: South Korea, bottled baby food, value by segment (KRWm), 2004?09 45
Table 24: South Korea, bottled baby food, value forecast by segment (KRWm), 2009?14 46
Table 25: South Korea, bottled baby food, value by segment ($m), 2004?09 48
Table 26: South Korea, bottled baby food, value forecast by segment ($m), 2009?14 48
Table 27: South Korea, bottled baby food, volume by segment (kg, million), 2004?09 50
Table 28: South Korea, bottled baby food, volume forecast by segment (kg, million), 2009?14 51
Table 29: South Korea, bottled baby food, brand share by value (%), 2008?09 53
Table 30: South Korea, bottled baby food, value by brand (KRWm), 2008?09 53
Table 31: South Korea, bottled baby food, company share by value (%), 2008?09 54
Table 32: South Korea, bottled baby food, value by company (KRWm), 2008?09 54
Table 33: South Korea, bottled baby food, distribution channels by value (%), 2008?09 55
Table 34: South Korea, bottled baby food, value by distribution channel (KRWm), 2008?09 55
Table 35: South Korea, bottled baby food, expenditure per capita (KRW), 2004?09 57
Table 36: South Korea, bottled baby food, forecast expenditure per capita (KRW), 2009?14 57
Table 37: South Korea, bottled baby food, expenditure per capita ($), 2004?09 58
Table 38: South Korea, bottled baby food, forecast expenditure per capita ($), 2009?14 58
Table 39: South Korea, bottled baby food, consumption per capita (kg), 2004?09 59
Table 40: South Korea, bottled baby food, forecast consumption per capita (kg), 2009?14 59
Table 41: South Korea, baby snacks, value by segment (KRWm), 2004?09 60
Table 42: South Korea, baby snacks, value forecast by segment (KRWm), 2009?14 61
Table 43: South Korea, baby snacks, value by segment ($m), 2004?09 63
Table 44: South Korea, baby snacks, value forecast by segment ($m), 2009?14 64
Table 45: South Korea, baby snacks, volume by segment (kg, million), 2004?09 66
Table 46: South Korea, baby snacks, volume forecast by segment (kg, million), 2009?14 67
Table 47: South Korea, baby snacks, brand share by value (%), 2008?09 69
Table 48: South Korea, baby snacks, value by brand (KRWm), 2008?09 69
Table 49: South Korea, baby snacks, company share by value (%), 2008?09 71
Table 50: South Korea, baby snacks, value by company (KRWm), 2008?09 71
Table 51: South Korea, baby snacks, distribution channels by value (%), 2008?09 72
Table 52: South Korea, baby snacks, value by distribution channel (KRWm), 2008?09 72
Table 53: South Korea, baby snacks, expenditure per capita (KRW), 2004?09 74
Table 54: South Korea, baby snacks, forecast expenditure per capita (KRW), 2009?14 74
Table 55: South Korea, baby snacks, expenditure per capita ($), 2004?09 75
Table 56: South Korea, baby snacks, forecast expenditure per capita ($), 2009?14 75
Table 57: South Korea, baby snacks, consumption per capita (kg), 2004?09 76
Table 58: South Korea, baby snacks, forecast consumption per capita (kg), 2009?14 76
Table 59: South Korea, other baby foods, value by segment (KRWm), 2004?09 77
Table 60: South Korea, other baby foods, value forecast by segment (KRWm), 2009?14 78
Table 61: South Korea, other baby foods, value by segment ($m), 2004?09 80
Table 62: South Korea, other baby foods, value forecast by segment ($m), 2009?14 80
Table 63: South Korea, other baby foods, volume by segment (kg, million), 2004?09 82
Table 64: South Korea, other baby foods, volume forecast by segment (kg, million), 2009?14 83
Table 65: South Korea, other baby foods, brand share by value (%), 2008?09 85
Table 66: South Korea, other baby foods, value by brand (KRWm), 2008?09 85
Table 67: South Korea, other baby foods, company share by value (%), 2008?09 87
Table 68: South Korea, other baby foods, value by company (KRWm), 2008?09 87
Table 69: South Korea, other baby foods, distribution channels by value (%), 2008?09 88
Table 70: South Korea, other baby foods, value by distribution channel (KRWm), 2008?09 88
Table 71: South Korea, other baby foods, expenditure per capita (KRW), 2004?09 90
Table 72: South Korea, other baby foods, forecast expenditure per capita (KRW), 2009?14 90
Table 73: South Korea, other baby foods, expenditure per capita ($), 2004?09 91
Table 74: South Korea, other baby foods, forecast expenditure per capita ($), 2009?14 91
Table 75: South Korea, other baby foods, consumption per capita (kg), 2004?09 92
Table 76: South Korea, other baby foods, forecast consumption per capita (kg), 2009?14 92
Table 77: South Korea, baby cereals, value by segment (KRWm), 2004?09 93
Table 78: South Korea, baby cereals, value forecast by segment (KRWm), 2009?14 94
Table 79: South Korea, baby cereals, value by segment ($m), 2004?09 95
Table 80: South Korea, baby cereals, value forecast by segment ($m), 2009?14 95
Table 81: South Korea, baby cereals, volume by segment (kg, million), 2004?09 97
Table 82: South Korea, baby cereals, volume forecast by segment (kg, million), 2009?14 98
Table 83: South Korea, baby cereals, brand share by value (%), 2008?09 100
Table 84: South Korea, baby cereals, value by brand (KRWm), 2008?09 100
Table 85: South Korea, baby cereals, company share by value (%), 2008?09 102
Table 86: South Korea, baby cereals, value by company (KRWm), 2008?09 102
Table 87: South Korea, baby cereals, distribution channels by value (%), 2008?09 103
Table 88: South Korea, baby cereals, value by distribution channel (KRWm), 2008?09 103
Table 89: South Korea, baby cereals, expenditure per capita (KRW), 2004?09 105
Table 90: South Korea, baby cereals, forecast expenditure per capita (KRW), 2009?14 105
Table 91: South Korea, baby cereals, expenditure per capita ($), 2004?09 106
Table 92: South Korea, baby cereals, forecast expenditure per capita ($), 2009?14 106
Table 93: South Korea, baby cereals, consumption per capita (kg), 2004?09 107
Table 94: South Korea, baby cereals, forecast consumption per capita (kg), 2009?14 107
Table 95: Global baby food market value, 2009 108
Table 96: Global baby food market split (value terms ($m), 2009), top five countries 111
Table 97: Global baby food market volume, 2009 112
Table 98: Global baby food market split (volume terms, 2009), top five countries 115
Table 99: Leading players, top five countries 116
Table 100: South Korea baby food new product launches reports, by company, 2009 117
Table 101: South Korea baby food new product launches SKUs, by company, 2009 117
Table 102: South Korea baby food new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 118
Table 103: South Korea baby food new product launches (reports), by ingredients (top 10 ingredients), 2009 118
Table 104: South Korea baby food new product launches (reports), by package tags or claims, 2009 119
Table 105: South Korea baby food new product launches - recent launches (2009) 119
Table 106: South Korea population, by age group, 2004?09 (millions) 120
Table 107: South Korea population forecast, by age group, 2009?14 (millions) 121
Table 108: South Korea population, by gender, 2004?09 (millions) 121
Table 109: South Korea population forecast, by gender, 2009?14 (millions) 122
Table 110: South Korea nominal GDP, 2004?09 (KRWbn, nominal prices) 122
Table 111: South Korea nominal GDP forecast, 2009?14 (KRWbn, nominal prices) 122
Table 112: South Korea real GDP, 2004?09 (KRWbn, 2000 prices) 123
Table 113: South Korea real GDP forecast, 2009?14 (KRWbn, 2000 prices) 123
Table 114: South Korea real GDP, 2004?09 ($bn, 2000 prices) 123
Table 115: South Korea real GDP forecast, 2009?14 ($bn, 2000 prices) 124
Table 116: South Korea consumer price index, 2004?09 (2000=100) 124
Table 117: South Korea consumer price index, 2009?14 (2000=100) 124


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