Baby Personal Care Market - Regional level to 2014

Introduction

This databook provides key data and information on the baby personal care market for the following regions: Asia-Pacific; Latin America; Middle East and Africa; North America; Eastern Europe and Western Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share.

Scope

*Contains information on two categories:diapers and baby toiletries

*Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data

*Category level company share as well as distribution share information for 2008 and 2009

Highlights

The regional baby personal care market grew at a compound annual growth rate of 3.5% between 2004 and 2009.

The diapers category led the regional baby personal care market, accounting for a share of 80.4%.

The leading players in the regional baby personal care market are Procter & Gamble Company, The and Kimberly-Clark Corporation.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the regional baby personal care market

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: Global 2
Summary market level: Western Europe 3
Summary market level: Eastern Europe 4
Summary market level: North America 5
Summary market level: Asia Pacific 6
Summary market level: Latin America 7
Summary market level: Middle East and Africa 8
Chapter 2 Introduction 9
What is this report about? 9
How to use this report 9
Market definition 10
Chapter 3 Global Baby Personal Care: Market Overview 22
Value analysis (US Dollar), 2004?09 22
Value analysis (US Dollar), 2009?14 23
Volume analysis, 2004?09 25
Volume analysis, 2009?14 26
Company share analysis 28
Distribution analysis 31
Expenditure and consumption per capita 33
Chapter 4 Western Europe Baby Personal Care: Market Overview 35
Value analysis (US Dollar), 2004?09 35
Value analysis (US Dollar), 2009?14 36
Volume analysis, 2004?09 38
Volume analysis, 2009?14 39
Company share analysis 41
Distribution analysis 44
Expenditure and consumption per capita 46
Chapter 5 Eastern Europe Baby Personal Care: Market Overview 48
Value analysis (US Dollar), 2004?09 48
Value analysis (US Dollar), 2009?14 49
Volume analysis, 2004?09 51
Volume analysis, 2009?14 52
Company share analysis 54
Distribution analysis 57
Expenditure and consumption per capita 59
Chapter 6 North America Baby Personal Care: Market Overview 61
Value analysis (US Dollar), 2004?09 61
Value analysis (US Dollar), 2009?14 62
Volume analysis, 2004?09 64
Volume analysis, 2009?14 65
Company share analysis 67
Distribution analysis 69
Expenditure and consumption per capita 71
Chapter 7 Asia Pacific Baby Personal Care: Market Overview 73
Value analysis (US Dollar), 2004?09 73
Value analysis (US Dollar), 2009?14 74
Volume analysis, 2004?09 76
Volume analysis, 2009?14 77
Company share analysis 79
Distribution analysis 82
Expenditure and consumption per capita 84
Chapter 8 Latin America Baby Personal Care: Market Overview 86
Value analysis (US Dollar), 2004?09 86
Value analysis (US Dollar), 2009?14 87
Volume analysis, 2004?09 89
Volume analysis, 2009?14 90
Company share analysis 92
Distribution analysis 95
Expenditure and consumption per capita 97
Chapter 9 Middle East and Africa Baby Personal Care: Market Overview 99
Value analysis (US Dollar), 2004?09 99
Value analysis (US Dollar), 2009?14 100
Volume analysis, 2004?09 102
Volume analysis, 2009?14 103
Company share analysis 105
Distribution analysis 108
Expenditure and consumption per capita 110
Chapter 10 Research Methodology 112
Methodology overview 112
Secondary research 113
Market modeling 114
Creating an initial data model 114
Revising the initial data model 114
Creating a final estimate 115
Creating demographic value splits 115
Primary research 115
Data finalization 116
Ongoing research 116
Chapter 11 Appendix 117
Future readings 117
How to contact experts in your industry 117
Disclaimer 117

LIST OF FIGURES
Figure 1: Baby personal care, Global, value by category ($m), 2004?14 24
Figure 2: Baby personal care, Global, category growth comparison, by value, 2004?14 24
Figure 3: Baby personal care, Global, volume by category (units, million), 2004?14 27
Figure 4: Baby personal care, Global, category growth comparison, by volume, 2004?14 27
Figure 5: Baby personal care, Global, company share (top five companies) by value (%), 2008?09 30
Figure 6: Baby personal care, Global, distribution channels by value (%), 2008?09 32
Figure 7: Baby personal care, Western Europe, value by category ($m), 2004?14 37
Figure 8: Baby personal care, Western Europe, category growth comparison, by value, 2004?14 37
Figure 9: Baby personal care, Western Europe, volume by category (units, million), 2004?14 40
Figure 10: Baby personal care, Western Europe, category growth comparison, by volume, 2004?14 40
Figure 11: Baby personal care, Western Europe, company share (top five companies) by value (%), 2008?09 43
Figure 12: Baby personal care, Western Europe, distribution channels by value (%), 2008?09 45
Figure 13: Baby personal care, Eastern Europe, value by category ($m), 2004?14 50
Figure 14: Baby personal care, Eastern Europe, category growth comparison, by value, 2004?14 50
Figure 15: Baby personal care, Eastern Europe, volume by category (units, million), 2004?14 53
Figure 16: Baby personal care, Eastern Europe, category growth comparison, by volume, 2004?14 53
Figure 17: Baby personal care, Eastern Europe, company share (top five companies) by value (%), 2008?09 56
Figure 18: Baby personal care, Eastern Europe, distribution channels by value (%), 2008?09 58
Figure 19: Baby personal care, North America, value by category ($m), 2004?14 63
Figure 20: Baby personal care, North America, category growth comparison, by value, 2004?14 63
Figure 21: Baby personal care, North America, volume by category (units, million), 2004?14 66
Figure 22: Baby personal care, North America, category growth comparison, by volume, 2004?14 66
Figure 23: Baby personal care, North America, company share by value (%), 2008?09 68
Figure 24: Baby personal care, North America, distribution channels by value (%), 2008?09 70
Figure 25: Baby personal care, Asia Pacific, value by category ($m), 2004?14 75
Figure 26: Baby personal care, Asia Pacific, category growth comparison, by value, 2004?14 75
Figure 27: Baby personal care, Asia Pacific, volume by category (units, million), 2004?14 78
Figure 28: Baby personal care, Asia Pacific, category growth comparison, by volume, 2004?14 78
Figure 29: Baby personal care, Asia Pacific, company share (top five companies) by value (%), 2008?09 81
Figure 30: Baby personal care, Asia Pacific, distribution channels by value (%), 2008?09 83
Figure 31: Baby personal care, Latin America, value by category ($m), 2004?14 88
Figure 32: Baby personal care, Latin America, category growth comparison, by value, 2004?14 88
Figure 33: Baby personal care, Latin America, volume by category (units, million), 2004?14 91
Figure 34: Baby personal care, Latin America, category growth comparison, by volume, 2004?14 91
Figure 35: Baby personal care, Latin America, company share (top five companies) by value (%), 2008?09 94
Figure 36: Baby personal care, Latin America, distribution channels by value (%), 2008?09 96
Figure 37: Baby personal care, Middle East and Africa, value by category ($m), 2004?14 101
Figure 38: Baby personal care, Middle East and Africa, category growth comparison, by value, 2004?14 101
Figure 39: Baby personal care, Middle East and Africa, volume by category (units, million), 2004?14 104
Figure 40: Baby personal care, Middle East and Africa, category growth comparison, by volume, 2004?14 104
Figure 41: Baby personal care, Middle East and Africa, company share (top five companies) by value (%), 2008?09 107
Figure 42: Baby personal care, Middle East and Africa, distribution channels by value (%), 2008?09 109
Figure 43: Annual data review process 113

LIST OF TABLES
Table 1: Baby personal care category definitions 11
Table 2: Baby personal care distribution channels 12
Table 3: Baby personal care, Global, value by category ($m), 2004?09 22
Table 4: Baby personal care, Global, value forecast by category ($m), 2009?14 23
Table 5: Baby personal care, Global, volume by category (units, million), 2004?09 25
Table 6: Baby personal care, Global, volume forecast by category (units, million), 2009?14 26
Table 7: Baby personal care, Global, company share (top 20 companies) by value (%), 2008?09 28
Table 8: Baby personal care, Global, value by company ($m), 2008?09 29
Table 9: Baby personal care, Global, distribution channels by value (%), 2008?09 31
Table 10: Baby personal care, Global, value by distribution channel ($m), 2008?09 31
Table 11: Baby personal care, Global, expenditure per capita ($), 2004?09 33
Table 12: Baby personal care, Global, forecast expenditure per capita ($), 2009?14 33
Table 13: Baby personal care, Global, consumption per capita (units), 2004?09 34
Table 14: Baby personal care, Global, forecast consumption per capita (units), 2009?14 34
Table 15: Baby personal care, Western Europe, value by category ($m), 2004?09 35
Table 16: Baby personal care, Western Europe, value forecast by category ($m), 2009?14 36
Table 17: Baby personal care, Western Europe, volume by category (units, million), 2004?09 38
Table 18: Baby personal care, Western Europe, volume forecast by category (units, million), 2009?14 39
Table 19: Baby personal care, Western Europe, company share (top 20 companies) by value (%), 2008?09 41
Table 20: Baby personal care, Western Europe, value by company ($m), 2008?09 42
Table 21: Baby personal care, Western Europe, distribution channels by value (%), 2008?09 44
Table 22: Baby personal care, Western Europe, value by distribution channel ($m), 2008?09 44
Table 23: Baby personal care, Western Europe, expenditure per capita ($), 2004?09 46
Table 24: Baby personal care, Western Europe, forecast expenditure per capita ($), 2009?14 46
Table 25: Baby personal care, Western Europe, consumption per capita (units), 2004?09 47
Table 26: Baby personal care, Western Europe, forecast consumption per capita (units), 2009?14 47
Table 27: Baby personal care, Eastern Europe, value by category ($m), 2004?09 48
Table 28: Baby personal care, Eastern Europe, value forecast by category ($m), 2009?14 49
Table 29: Baby personal care, Eastern Europe, volume by category (units, million), 2004?09 51
Table 30: Baby personal care, Eastern Europe, volume forecast by category (units, million), 2009?14 52
Table 31: Baby personal care, Eastern Europe, company share (top 20 companies) by value (%), 2008?09 54
Table 32: Baby personal care, Eastern Europe, value by company ($m), 2008?09 55
Table 33: Baby personal care, Eastern Europe, distribution channels by value (%), 2008?09 57
Table 34: Baby personal care, Eastern Europe, value by distribution channel ($m), 2008?09 57
Table 35: Baby personal care, Eastern Europe, expenditure per capita ($), 2004?09 59
Table 36: Baby personal care, Eastern Europe, forecast expenditure per capita ($), 2009?14 59
Table 37: Baby personal care, Eastern Europe, consumption per capita (units), 2004?09 60
Table 38: Baby personal care, Eastern Europe, forecast consumption per capita (units), 2009?14 60
Table 39: Baby personal care, North America, value by category ($m), 2004?09 61
Table 40: Baby personal care, North America, value forecast by category ($m), 2009?14 62
Table 41: Baby personal care, North America, volume by category (units, million), 2004?09 64
Table 42: Baby personal care, North America, volume forecast by category (units, million), 2009?14 65
Table 43: Baby personal care, North America, company share by value (%), 2008?09 67
Table 44: Baby personal care, North America, value by company ($m), 2008?09 67
Table 45: Baby personal care, North America, distribution channels by value (%), 2008?09 69
Table 46: Baby personal care, North America, value by distribution channel ($m), 2008?09 69
Table 47: Baby personal care, North America, expenditure per capita ($), 2004?09 71
Table 48: Baby personal care, North America, forecast expenditure per capita ($), 2009?14 71
Table 49: Baby personal care, North America, consumption per capita (units), 2004?09 72
Table 50: Baby personal care, North America, forecast consumption per capita (units), 2009?14 72
Table 51: Baby personal care, Asia Pacific, value by category ($m), 2004?09 73
Table 52: Baby personal care, Asia Pacific, value forecast by category ($m), 2009?14 74
Table 53: Baby personal care, Asia Pacific, volume by category (units, million), 2004?09 76
Table 54: Baby personal care, Asia Pacific, volume forecast by category (units, million), 2009?14 77
Table 55: Baby personal care, Asia Pacific, company share (top 20 companies) by value (%), 2008?09 79
Table 56: Baby personal care, Asia Pacific, value by company ($m), 2008?09 80
Table 57: Baby personal care, Asia Pacific, distribution channels by value (%), 2008?09 82
Table 58: Baby personal care, Asia Pacific, value by distribution channel ($m), 2008?09 82
Table 59: Baby personal care, Asia Pacific, expenditure per capita ($), 2004?09 84
Table 60: Baby personal care, Asia Pacific, forecast expenditure per capita ($), 2009?14 84
Table 61: Baby personal care, Asia Pacific, consumption per capita (units), 2004?09 85
Table 62: Baby personal care, Asia Pacific, forecast consumption per capita (units), 2009?14 85
Table 63: Baby personal care, Latin America, value by category ($m), 2004?09 86
Table 64: Baby personal care, Latin America, value forecast by category ($m), 2009?14 87
Table 65: Baby personal care, Latin America, volume by category (units, million), 2004?09 89
Table 66: Baby personal care, Latin America, volume forecast by category (units, million), 2009?14 90
Table 67: Baby personal care, Latin America, company share (top 20 companies) by value (%), 2008?09 92
Table 68: Baby personal care, Latin America, value by company ($m), 2008?09 93
Table 69: Baby personal care, Latin America, distribution channels by value (%), 2008?09 95
Table 70: Baby personal care, Latin America, value by distribution channel ($m), 2008?09 95
Table 71: Baby personal care, Latin America, expenditure per capita ($), 2004?09 97
Table 72: Baby personal care, Latin America, forecast expenditure per capita ($), 2009?14 97
Table 73: Baby personal care, Latin America, consumption per capita (units), 2004?09 98
Table 74: Baby personal care, Latin America, forecast consumption per capita (units), 2009?14 98
Table 75: Baby personal care, Middle East and Africa, value by category ($m), 2004?09 99
Table 76: Baby personal care, Middle East and Africa, value forecast by category ($m), 2009?14 100
Table 77: Baby personal care, Middle East and Africa, volume by category (units, million), 2004?09 102
Table 78: Baby personal care, Middle East and Africa, volume forecast by category (units, million), 2009?14 103
Table 79: Baby personal care, Middle East and Africa, company share (top 20 companies) by value (%), 2008?09 105
Table 80: Baby personal care, Middle East and Africa, value by company ($m), 2008?09 106
Table 81: Baby personal care, Middle East and Africa, distribution channels by value (%), 2008?09 108
Table 82: Baby personal care, Middle East and Africa, value by distribution channel ($m), 2008?09 108
Table 83: Baby personal care, Middle East and Africa, expenditure per capita ($), 2004?09 110
Table 84: Baby personal care, Middle East and Africa, forecast expenditure per capita ($), 2009?14 110
Table 85: Baby personal care, Middle East and Africa, consumption per capita (units), 2004?09 111
Table 86: Baby personal care, Middle East and Africa, forecast consumption per capita (units), 2009?14 111


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