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Bakery and Cereals Market in the Czech Republic to 2014
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Databook 180 seiten | |||||||||||
| Inhalt der Studie: |
Introduction
This databook provides key data and information on the bakery and cereals market in the Czech Republic. This report is a comprehensive resource for market, category and segment level dat.....
Introduction This databook provides key data and information on the bakery and cereals market in the Czech Republic. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods. Scope *Contains data on : bread and rolls, cookies (sweet biscuits), cakes and pastries, crackers (savory biscuits), breakfast cereals and morning goods *Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data *Category level company and brand share as well as distribution share information for 2008 and 2009 Highlights The market for bakery and cereals in the Czech Republic increased at a compound annual growth rate of 3.7% between 2004 and 2009. The bread and rolls category led the bakery and cereals market in the Czech Republic, accounting for a share of 55.9%. The leading players in the Czech Republican bakery and cereals market are Emco spol S.R.O., Pragosoja, LLC and Kraft Foods, Inc. Reasons to Purchase *Develop business strategies by understanding the quantitative trends within the bakery and cereals market in the Czech Republic *Design effective marketing and sales strategies by identifying key market categories and segments *Identify key players within the market to plan lucrative M&A, partnerships and agreements [Studien Infos ausblenden] |
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TABLE OF CONTENTS Chapter 1 Executive Summary 2 Summary market level: bakery and cereals 2 Summary category level: bread and rolls 3 Summary category level: breakfast cereals 4 Summary category level: cakes and pastries 5 Summary category level: cookies (sweet biscuits) 6 Summary category level: crackers (savory biscuits) 7 Summary category level: morning goods 8 Chapter 2 Introduction 9 What is this report about? 9 How to use this report 9 Market definition 10 Chapter 3 Market Overview 27 Value analysis (Czech Koruna), 2004?09 27 Value analysis (Czech Koruna), 2009?14 28 Value analysis (US dollars), 2004?09 30 Value analysis (US dollars), 2009?14 31 Volume analysis, 2004?09 33 Volume analysis, 2009?14 34 Company and brand share analysis 37 Distribution analysis 42 Expenditure and consumption per capita 44 Chapter 4 Leading Company Profile 50 Kraft Foods, Inc. 50 Chapter 5 Category Analysis: Bread and Rolls 53 Value analysis (Czech Koruna), 2004?09 53 Value analysis (Czech Koruna), 2009?14 54 Value analysis (US dollars), 2004?09 56 Value analysis (US dollars), 2009?14 57 Volume analysis, 2004?09 59 Volume analysis, 2009?14 60 Company and brand share analysis 63 Distribution analysis 66 Expenditure and consumption per capita 68 Chapter 6 Category Analysis: Breakfast Cereals 71 Value analysis (Czech Koruna), 2004?09 71 Value analysis (Czech Koruna), 2009?14 72 Value analysis (US dollars), 2004?09 74 Value analysis (US dollars), 2009?14 74 Volume analysis, 2004?09 76 Volume analysis, 2009?14 77 Company and brand share analysis 79 Distribution analysis 82 Expenditure and consumption per capita 84 Chapter 7 Category Analysis: Cakes and Pastries 87 Value analysis (Czech Koruna), 2004?09 87 Value analysis (Czech Koruna), 2009?14 88 Value analysis (US dollars), 2004?09 90 Value analysis (US dollars), 2009?14 90 Volume analysis, 2004?09 92 Volume analysis, 2009?14 93 Company and brand share analysis 95 Distribution analysis 99 Expenditure and consumption per capita 101 Chapter 8 Category Analysis: Cookies (Sweet Biscuits) 104 Value analysis (Czech Koruna), 2004?09 104 Value analysis (Czech Koruna), 2009?14 106 Value analysis (US dollars), 2004?09 108 Value analysis (US dollars), 2009?14 109 Volume analysis, 2004?09 111 Volume analysis, 2009?14 112 Company and brand share analysis 115 Distribution analysis 118 Expenditure and consumption per capita 120 Chapter 9 Category Analysis: Crackers (Savory Biscuits) 126 Value analysis (Czech Koruna), 2004?09 126 Value analysis (Czech Koruna), 2009?14 127 Value analysis (US dollars), 2004?09 129 Value analysis (US dollars), 2009?14 130 Volume analysis, 2004?09 132 Volume analysis, 2009?14 133 Company and brand share analysis 135 Distribution analysis 138 Expenditure and consumption per capita 140 Chapter 10 Category Analysis: Morning Goods 143 Value analysis (Czech Koruna), 2004?09 143 Value analysis (Czech Koruna), 2009?14 144 Value analysis (US dollars), 2004?09 146 Value analysis (US dollars), 2009?14 146 Volume analysis, 2004?09 148 Volume analysis, 2009?14 149 Company and brand share analysis 151 Distribution analysis 153 Expenditure and consumption per capita 155 Chapter 11 Country Comparison 158 Value 158 Volume 162 Market share 166 Chapter 12 New Product Development 167 Product launches over time 167 Recent product launches 169 Chapter 13 Macroeconomic Profile 170 Macroeconomic Indicators 170 Chapter 14 Research Methodology 175 Methodology overview 175 Secondary research 176 Market modeling 177 Creating an initial data model 177 Revising the initial data model 177 Creating a final estimate 178 Creating demographic value splits 178 Primary research 178 Data finalization 179 Ongoing research 179 Chapter 15 Appendix 180 Future readings 180 How to contact experts in your industry 180 Disclaimer 180 LIST OF FIGURES Figure 1: Czech Republic, bakery and cereals, value by category (CZKm), 2004?14 29 Figure 2: Czech Republic, bakery and cereals, category growth comparison, by value, 2004?14 32 Figure 3: Czech Republic, bakery and cereals, volume by category (kg, million), 2004?14 35 Figure 4: Czech Republic, bakery and cereals, category growth comparison, by volume, 2004?14 36 Figure 5: Czech Republic, bakery and cereals, company share by value (%), 2008?09 39 Figure 6: Czech Republic, bakery and cereals, distribution channels by value (%), 2008?09 43 Figure 7: Czech Republic, bread and rolls, value by segment (CZKm), 2004?14 55 Figure 8: Czech Republic, bread and rolls, category growth comparison, by value, 2004?14 58 Figure 9: Czech Republic, bread and rolls, volume by segment (kg, million), 2004?14 61 Figure 10: Czech Republic, bread and rolls, category growth comparison, by volume, 2004?14 62 Figure 11: Czech Republic, bread and rolls, company share by value (%), 2008?09 64 Figure 12: Czech Republic, bread and rolls, distribution channels by value (%), 2008?09 67 Figure 13: Czech Republic, breakfast cereals, value by segment (CZKm), 2004?14 73 Figure 14: Czech Republic, breakfast cereals, category growth comparison, by value, 2004?14 75 Figure 15: Czech Republic, breakfast cereals, volume by segment (kg, million), 2004?14 77 Figure 16: Czech Republic, breakfast cereals, category growth comparison, by volume, 2004?14 78 Figure 17: Czech Republic, breakfast cereals, company share by value (%), 2008?09 80 Figure 18: Czech Republic, breakfast cereals, distribution channels by value (%), 2008?09 83 Figure 19: Czech Republic, cakes and pastries, value by segment (CZKm), 2004?14 89 Figure 20: Czech Republic, cakes and pastries, category growth comparison, by value, 2004?14 91 Figure 21: Czech Republic, cakes and pastries, volume by segment (kg, million), 2004?14 94 Figure 22: Czech Republic, cakes and pastries, category growth comparison, by volume, 2004?14 94 Figure 23: Czech Republic, cakes and pastries, company share by value (%), 2008?09 97 Figure 24: Czech Republic, cakes and pastries, distribution channels by value (%), 2008?09 100 Figure 25: Czech Republic, cookies (sweet biscuits), value by segment (CZKm), 2004?14 107 Figure 26: Czech Republic, cookies (sweet biscuits), category growth comparison, by value, 2004?14 110 Figure 27: Czech Republic, cookies (sweet biscuits), volume by segment (kg, million), 2004?14 113 Figure 28: Czech Republic, cookies (sweet biscuits), category growth comparison, by volume, 2004?14 114 Figure 29: Czech Republic, cookies (sweet biscuits), company share by value (%), 2008?09 116 Figure 30: Czech Republic, cookies (sweet biscuits), distribution channels by value (%), 2008?09 119 Figure 31: Czech Republic, crackers (savory biscuits), value by segment (CZKm), 2004?14 128 Figure 32: Czech Republic, crackers (savory biscuits), category growth comparison, by value, 2004?14 131 Figure 33: Czech Republic, crackers (savory biscuits), volume by segment (kg, million), 2004?14 134 Figure 34: Czech Republic, crackers (savory biscuits), category growth comparison, by volume, 2004?14 134 Figure 35: Czech Republic, crackers (savory biscuits), company share by value (%), 2008?09 136 Figure 36: Czech Republic, crackers (savory biscuits), distribution channels by value (%), 2008?09 139 Figure 37: Czech Republic, morning goods, value by segment (CZKm), 2004?14 145 Figure 38: Czech Republic, morning goods, category growth comparison, by value, 2004?14 147 Figure 39: Czech Republic, morning goods, volume by segment (kg, million), 2004?14 150 Figure 40: Czech Republic, morning goods, category growth comparison, by volume, 2004?14 150 Figure 41: Czech Republic, morning goods, distribution channels by value (%), 2008?09 154 Figure 42: Global bakery and cereals market split (value terms, 2009), top five countries 159 Figure 43: Global bakery and cereals market value, 2004–09, top five countries 161 Figure 44: Global bakery and cereals market split (volume terms, 2009), top five countries 163 Figure 45: Global bakery and cereals market volume, 2004–09, top five countries 165 Figure 46: Annual data review process 176 LIST OF TABLES Table 1: Bakery and cereals category definitions 11 Table 2: Bakery and cereals distribution channels 13 Table 3: Czech Republic, bakery and cereals, value by category (CZKm), 2004?09 27 Table 4: Czech Republic, bakery and cereals, value forecast by category (CZKm), 2009?14 28 Table 5: Czech Republic, bakery and cereals, value by category ($m), 2004?09 30 Table 6: Czech Republic, bakery and cereals, value forecast by category ($m), 2009?14 31 Table 7: Czech Republic, bakery and cereals, volume by category (kg, million), 2004?09 33 Table 8: Czech Republic, bakery and cereals, volume forecast by category (kg, million), 2009?14 34 Table 9: Czech Republic, bakery and cereals, brand share by value (%), 2008?09 37 Table 10: Czech Republic, bakery and cereals, value by brand (CZKm), 2008?09 38 Table 11: Czech Republic, bakery and cereals, company share by value (%), 2008?09 40 Table 12: Czech Republic, bakery and cereals, value by company (CZKm), 2008?09 41 Table 13: Czech Republic, bakery and cereals, distribution channels by value (%), 2008?09 42 Table 14: Czech Republic, bakery and cereals, value by distribution channel (CZKm), 2008?09 42 Table 15: Czech Republic, bakery and cereals, expenditure per capita (CZK), 2004?09 44 Table 16: Czech Republic, bakery and cereals, forecast expenditure per capita (CZK), 2009?14 45 Table 17: Czech Republic, bakery and cereals, expenditure per capita ($), 2004?09 46 Table 18: Czech Republic, bakery and cereals, forecast expenditure per capita ($), 2009?14 47 Table 19: Czech Republic, bakery and cereals, consumption per capita (kg), 2004?09 48 Table 20: Czech Republic, bakery and cereals, forecast consumption per capita (kg), 2009?14 49 Table 21: Kraft Foods, Inc. key facts 50 Table 22: Czech Republic, bread and rolls, value by segment (CZKm), 2004?09 53 Table 23: Czech Republic, bread and rolls, value forecast by segment (CZKm), 2009?14 54 Table 24: Czech Republic, bread and rolls, value by segment ($m), 2004?09 56 Table 25: Czech Republic, bread and rolls, value forecast by segment ($m), 2009?14 57 Table 26: Czech Republic, bread and rolls, volume by segment (kg, million), 2004?09 59 Table 27: Czech Republic, bread and rolls, volume forecast by segment (kg, million), 2009?14 60 Table 28: Czech Republic, bread and rolls, brand share by value (%), 2008?09 63 Table 29: Czech Republic, bread and rolls, value by brand (CZKm), 2008?09 63 Table 30: Czech Republic, bread and rolls, company share by value (%), 2008?09 65 Table 31: Czech Republic, bread and rolls, value by company (CZKm), 2008?09 65 Table 32: Czech Republic, bread and rolls, distribution channels by value (%), 2008?09 66 Table 33: Czech Republic, bread and rolls, value by distribution channel (CZKm), 2008?09 66 Table 34: Czech Republic, bread and rolls, expenditure per capita (CZK), 2004?09 68 Table 35: Czech Republic, bread and rolls, forecast expenditure per capita (CZK), 2009?14 68 Table 36: Czech Republic, bread and rolls, expenditure per capita ($), 2004?09 69 Table 37: Czech Republic, bread and rolls, forecast expenditure per capita ($), 2009?14 69 Table 38: Czech Republic, bread and rolls, consumption per capita (kg), 2004?09 70 Table 39: Czech Republic, bread and rolls, forecast consumption per capita (kg), 2009?14 70 Table 40: Czech Republic, breakfast cereals, value by segment (CZKm), 2004?09 71 Table 41: Czech Republic, breakfast cereals, value forecast by segment (CZKm), 2009?14 72 Table 42: Czech Republic, breakfast cereals, value by segment ($m), 2004?09 74 Table 43: Czech Republic, breakfast cereals, value forecast by segment ($m), 2009?14 74 Table 44: Czech Republic, breakfast cereals, volume by segment (kg, million), 2004?09 76 Table 45: Czech Republic, breakfast cereals, volume forecast by segment (kg, million), 2009?14 77 Table 46: Czech Republic, breakfast cereals, brand share by value (%), 2008?09 79 Table 47: Czech Republic, breakfast cereals, value by brand (CZKm), 2008?09 79 Table 48: Czech Republic, breakfast cereals, company share by value (%), 2008?09 81 Table 49: Czech Republic, breakfast cereals, value by company (CZKm), 2008?09 81 Table 50: Czech Republic, breakfast cereals, distribution channels by value (%), 2008?09 82 Table 51: Czech Republic, breakfast cereals, value by distribution channel (CZKm), 2008?09 82 Table 52: Czech Republic, breakfast cereals, expenditure per capita (CZK), 2004?09 84 Table 53: Czech Republic, breakfast cereals, forecast expenditure per capita (CZK), 2009?14 84 Table 54: Czech Republic, breakfast cereals, expenditure per capita ($), 2004?09 85 Table 55: Czech Republic, breakfast cereals, forecast expenditure per capita ($), 2009?14 85 Table 56: Czech Republic, breakfast cereals, consumption per capita (kg), 2004?09 86 Table 57: Czech Republic, breakfast cereals, forecast consumption per capita (kg), 2009?14 86 Table 58: Czech Republic, cakes and pastries, value by segment (CZKm), 2004?09 87 Table 59: Czech Republic, cakes and pastries, value forecast by segment (CZKm), 2009?14 88 Table 60: Czech Republic, cakes and pastries, value by segment ($m), 2004?09 90 Table 61: Czech Republic, cakes and pastries, value forecast by segment ($m), 2009?14 90 Table 62: Czech Republic, cakes and pastries, volume by segment (kg, million), 2004?09 92 Table 63: Czech Republic, cakes and pastries, volume forecast by segment (kg, million), 2009?14 93 Table 64: Czech Republic, cakes and pastries, brand share by value (%), 2008?09 95 Table 65: Czech Republic, cakes and pastries, value by brand (CZKm), 2008?09 96 Table 66: Czech Republic, cakes and pastries, company share by value (%), 2008?09 98 Table 67: Czech Republic, cakes and pastries, value by company (CZKm), 2008?09 98 Table 68: Czech Republic, cakes and pastries, distribution channels by value (%), 2008?09 99 Table 69: Czech Republic, cakes and pastries, value by distribution channel (CZKm), 2008?09 99 Table 70: Czech Republic, cakes and pastries, expenditure per capita (CZK), 2004?09 101 Table 71: Czech Republic, cakes and pastries, forecast expenditure per capita (CZK), 2009?14 101 Table 72: Czech Republic, cakes and pastries, expenditure per capita ($), 2004?09 102 Table 73: Czech Republic, cakes and pastries, forecast expenditure per capita ($), 2009?14 102 Table 74: Czech Republic, cakes and pastries, consumption per capita (kg), 2004?09 103 Table 75: Czech Republic, cakes and pastries, forecast consumption per capita (kg), 2009?14 103 Table 76: Czech Republic, cookies (sweet biscuits), value by segment (CZKm), 2004?09 105 Table 77: Czech Republic, cookies (sweet biscuits), value forecast by segment (CZKm), 2009?14 106 Table 78: Czech Republic, cookies (sweet biscuits), value by segment ($m), 2004?09 108 Table 79: Czech Republic, cookies (sweet biscuits), value forecast by segment ($m), 2009?14 109 Table 80: Czech Republic, cookies (sweet biscuits), volume by segment (kg, million), 2004?09 111 Table 81: Czech Republic, cookies (sweet biscuits), volume forecast by segment (kg, million), 2009?14 112 Table 82: Czech Republic, cookies (sweet biscuits), brand share by value (%), 2008?09 115 Table 83: Czech Republic, cookies (sweet biscuits), value by brand (CZKm), 2008?09 115 Table 84: Czech Republic, cookies (sweet biscuits), company share by value (%), 2008?09 117 Table 85: Czech Republic, cookies (sweet biscuits), value by company (CZKm), 2008?09 117 Table 86: Czech Republic, cookies (sweet biscuits), distribution channels by value (%), 2008?09 118 Table 87: Czech Republic, cookies (sweet biscuits), value by distribution channel (CZKm), 2008?09 118 Table 88: Czech Republic, cookies (sweet biscuits), expenditure per capita (CZK), 2004?09 120 Table 89: Czech Republic, cookies (sweet biscuits), forecast expenditure per capita (CZK), 2009?14 121 Table 90: Czech Republic, cookies (sweet biscuits), expenditure per capita ($), 2004?09 122 Table 91: Czech Republic, cookies (sweet biscuits), forecast expenditure per capita ($), 2009?14 123 Table 92: Czech Republic, cookies (sweet biscuits), consumption per capita (kg), 2004?09 124 Table 93: Czech Republic, cookies (sweet biscuits), forecast consumption per capita (kg), 2009?14 125 Table 94: Czech Republic, crackers (savory biscuits), value by segment (CZKm), 2004?09 126 Table 95: Czech Republic, crackers (savory biscuits), value forecast by segment (CZKm), 2009?14 127 Table 96: Czech Republic, crackers (savory biscuits), value by segment ($m), 2004?09 129 Table 97: Czech Republic, crackers (savory biscuits), value forecast by segment ($m), 2009?14 130 Table 98: Czech Republic, crackers (savory biscuits), volume by segment (kg, million), 2004?09 132 Table 99: Czech Republic, crackers (savory biscuits), volume forecast by segment (kg, million), 2009?14 133 Table 100: Czech Republic, crackers (savory biscuits), brand share by value (%), 2008?09 135 Table 101: Czech Republic, crackers (savory biscuits), value by brand (CZKm), 2008?09 135 Table 102: Czech Republic, crackers (savory biscuits), company share by value (%), 2008?09 137 Table 103: Czech Republic, crackers (savory biscuits), value by company (CZKm), 2008?09 137 Table 104: Czech Republic, crackers (savory biscuits), distribution channels by value (%), 2008?09 138 Table 105: Czech Republic, crackers (savory biscuits), value by distribution channel (CZKm), 2008?09 138 Table 106: Czech Republic, crackers (savory biscuits), expenditure per capita (CZK), 2004?09 140 Table 107: Czech Republic, crackers (savory biscuits), forecast expenditure per capita (CZK), 2009?14 140 Table 108: Czech Republic, crackers (savory biscuits), expenditure per capita ($), 2004?09 141 Table 109: Czech Republic, crackers (savory biscuits), forecast expenditure per capita ($), 2009?14 141 Table 110: Czech Republic, crackers (savory biscuits), consumption per capita (kg), 2004?09 142 Table 111: Czech Republic, crackers (savory biscuits), forecast consumption per capita (kg), 2009?14 142 Table 112: Czech Republic, morning goods, value by segment (CZKm), 2004?09 143 Table 113: Czech Republic, morning goods, value forecast by segment (CZKm), 2009?14 144 Table 114: Czech Republic, morning goods, value by segment ($m), 2004?09 146 Table 115: Czech Republic, morning goods, value forecast by segment ($m), 2009?14 146 Table 116: Czech Republic, morning goods, volume by segment (kg, million), 2004?09 148 Table 117: Czech Republic, morning goods, volume forecast by segment (kg, million), 2009?14 149 Table 118: Czech Republic, morning goods, brand share by value (%), 2008?09 151 Table 119: Czech Republic, morning goods, value by brand (CZKm), 2008?09 151 Table 120: Czech Republic, morning goods, company share by value (%), 2008?09 152 Table 121: Czech Republic, morning goods, value by company (CZKm), 2008?09 152 Table 122: Czech Republic, morning goods, distribution channels by value (%), 2008?09 153 Table 123: Czech Republic, morning goods, value by distribution channel (CZKm), 2008?09 153 Table 124: Czech Republic, morning goods, expenditure per capita (CZK), 2004?09 155 Table 125: Czech Republic, morning goods, forecast expenditure per capita (CZK), 2009?14 155 Table 126: Czech Republic, morning goods, expenditure per capita ($), 2004?09 156 Table 127: Czech Republic, morning goods, forecast expenditure per capita ($), 2009?14 156 Table 128: Czech Republic, morning goods, consumption per capita (kg), 2004?09 157 Table 129: Czech Republic, morning goods, forecast consumption per capita (kg), 2009?14 157 Table 130: Global bakery and cereals market value, 2009 158 Table 131: Global bakery and cereals market split (value terms ($m), 2009), top five countries 161 Table 132: Global bakery and cereals market volume, 2009 162 Table 133: Global bakery and cereals market split (volume terms, 2009), top five countries 165 Table 134: Leading players, top five countries 166 Table 135: Czech Republic bakery and cereals new product launches reports, by company (top five companies), 2009 167 Table 136: Czech Republic bakery and cereals new product launches SKUs, by company (top five companies), 2009 167 Table 137: Czech Republic bakery and cereals new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 168 Table 138: Czech Republic bakery and cereals new product launches (reports), by ingredients (top 10 ingredients), 2009 168 Table 139: Czech Republic bakery and cereals new product launches (reports), by package tags or claims (top 10 claims), 2009 169 Table 140: Czech Republic bakery and cereals new product launches - recent five launches (2009) 169 Table 141: Czech Republic population, by age group, 2004?09 (millions) 170 Table 142: Czech Republic population forecast, by age group, 2009?14 (millions) 171 Table 143: Czech Republic population, by gender, 2004?09 (millions) 171 Table 144: Czech Republic population forecast, by gender, 2009?14 (millions) 172 Table 145: Czech Republic nominal GDP, 2004?09 (CZKbn, nominal prices) 172 Table 146: Czech Republic nominal GDP forecast, 2009?14 (CZKbn, nominal prices) 172 Table 147: Czech Republic real GDP, 2004?09 (CZKbn, 2000 prices) 173 Table 148: Czech Republic real GDP forecast, 2009?14 (CZKbn, 2000 prices) 173 Table 149: Czech Republic real GDP, 2004?09 ($bn, 2000 prices) 173 Table 150: Czech Republic real GDP forecast, 2009?14 ($bn, 2000 prices) 174 Table 151: Czech Republic consumer price index, 2004?09 (2000=100) 174 Table 152: Czech Republic consumer price index, 2009?14 (2000=100) 174 [Inhaltsverzeichnis ausblenden] |
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| Hinweis: | * Der Rechnungsbetrag für diese Studie wird in $ (Dollar) ausgewiesen. Kunden aus dem Inland bekommen von uns eine Rechnung in Euro, umgerechnet zum letztwöchigen Schlusskurs | |||||||||||
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