Bath and Shower Products Market in the Netherlands to 2014 (Personal Hygiene)

Introduction

Bath and Shower Products Market in the Netherlands to 2014 (Personal Hygiene) is a comprehensive resource for bath and shower products market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Dutch bath and shower products market.

Features and Benefits:

• Identify key market segments by analyzing market size data (value & volume) for the bath and shower products market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the bath and shower products market in the Netherlands and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The bath and shower products market in the Netherlands increased at a compound annual growth rate of 1.9% between 2004 and 2009.
• The shower products segment led the bath and shower products market in the Netherlands in 2009, with a share of 72.4%.
• The leading player in bath and shower products market in the Netherlands is Sara Lee Corporation.

Key questions answered

• Which will be the fastest growing segment within the bath and shower products market in the Netherlands?
• How will the forecast growth differ from the historic growth exhibited by the bath and shower products market in the Netherlands?
• Which company accounted for the largest share of the Dutch bath and shower products market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: bath and shower products 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Bath and Shower Products 9
Value analysis (Euro), 2004?09 9
Value analysis (Euro), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 18
Distribution analysis 21
Expenditure and consumption per capita 23
Chapter 4 Macroeconomic Profile 26
Macroeconomic Indicators 26
Chapter 5 Research Methodology 31
Methodology overview 31
Secondary research 32
Market modeling 33
Creating an initial data model 33
Revising the initial data model 33
Creating a final estimate 34
Creating demographic value splits 34
Primary research 34
Data finalization 35
Ongoing research 35

LIST OF FIGURES
Figure 1: Bath and shower products, Netherlands, value by segment (€m), 2004?14 11
Figure 2: Bath and shower products, Netherlands, category growth comparison, by value, 2004?14 13
Figure 3: Bath and shower products, Netherlands, volume by segment (units, million), 2004?14 16
Figure 4: Bath and shower products, Netherlands, category growth comparison, by volume, 2004?14 17
Figure 5: Bath and shower products, Netherlands, company share by value (%), 2008?09 19
Figure 6: Bath and shower products, Netherlands, distribution channels by value (%), 2008?09 22
Figure 7: Annual data review process 32

LIST OF TABLES
Table 1: Bath and shower products category definitions 3
Table 2: Bath and shower products distribution channels 4
Table 3: Bath and shower products, Netherlands, value by segment (€m), 2004?09 9
Table 4: Bath and shower products, Netherlands, value forecast by segment (€m), 2009?14 10
Table 5: Bath and shower products, Netherlands, value by segment ($m), 2004?09 12
Table 6: Bath and shower products, Netherlands, value forecast by segment ($m), 2009?14 12
Table 7: Bath and shower products, Netherlands, volume by segment (units, million), 2004?09 14
Table 8: Bath and shower products, Netherlands, volume forecast by segment (units, million), 2009?14 15
Table 9: Bath and shower products, Netherlands, brand share by value (%), 2008?09 18
Table 10: Bath and shower products, Netherlands, value by brand (€m), 2008?09 18
Table 11: Bath and shower products, Netherlands, company share by value (%), 2008?09 20
Table 12: Bath and shower products, Netherlands, value by company (€m), 2008?09 20
Table 13: Bath and shower products, Netherlands, distribution channels by value (%), 2008?09 21
Table 14: Bath and shower products, Netherlands, value by distribution channel (€m), 2008?09 21
Table 15: Bath and shower products, Netherlands, expenditure per capita (€), 2004?09 23
Table 16: Bath and shower products, Netherlands, forecast expenditure per capita (€), 2009?14 23
Table 17: Bath and shower products, Netherlands, expenditure per capita ($), 2004?09 24
Table 18: Bath and shower products, Netherlands, forecast expenditure per capita ($), 2009?14 24
Table 19: Bath and shower products, Netherlands, consumption per capita (units), 2004?09 25
Table 20: Bath and shower products, Netherlands, forecast consumption per capita (units), 2009?14 25
Table 21: Netherlands population, by age group, 2004?09 (millions) 26
Table 22: Netherlands population forecast, by age group, 2009?14 (millions) 27
Table 23: Netherlands population, by gender, 2004?09 (millions) 27
Table 24: Netherlands population forecast, by gender, 2009?14 (millions) 28
Table 25: Netherlands nominal GDP, 2004?09 (€bn, nominal prices) 28
Table 26: Netherlands nominal GDP forecast, 2009?14 (€bn, nominal prices) 28
Table 27: Netherlands real GDP, 2004?09 (€bn, 2000 prices) 29
Table 28: Netherlands real GDP forecast, 2009?14 (€bn, 2000 prices) 29
Table 29: Netherlands real GDP, 2004?09 ($bn, 2000 prices) 29
Table 30: Netherlands real GDP forecast, 2009?14 ($bn, 2000 prices) 30
Table 31: Netherlands consumer price index, 2004?09 (2000=100) 30
Table 32: Netherlands consumer price index, 2009?14 (2000=100) 30


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