Beer, Cider and FABs in Greece to 2012

This databook is a detailed information resource covering all the key data points on Beer, Cider and FABs in Greece. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Report Highlights
The market for Beer, Cider and FABs in Greece increased between 2002-2007, growing at an average annual rate of 0.1%.

The leading company in the market in 2007 was Heineken N.V. The second-largest player was Boutari Group with Loewenbraeu AG in third place.
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Table 1: Beer, Cider and FABs category definitions 7
Table 2: Beer, Cider and FABs distribution channels 8
Table 3: Greece beer, cider and FABs value, 2002?2007 (€ m, nominal prices) 17
Table 4: Greece beer, cider and FABs value forecast, 2007?2012 (€ m, nominal prices) 18
Table 5: Greece beer, cider and FABs value, 2002?2007 (US$ m nominal prices) 20
Table 6: Greece beer, cider and FABs value forecast, 2007?2012 (US$ m nominal prices) 20
Table 7: Greece beer, cider and FABs volume, 2002?2007 (Liters m) 22
Table 8: Greece beer, cider and FABs volume forecast, 2007?2012 (Liters m) 23
Table 9: Greece beer, cider and FABs brand share, by volume, 2006?2007 (%) 25
Table 10: Greece beer, cider and FABs volume, by brand 2006?2007 (Liters m) 26
Table 11: Greece beer, cider and FABs company share by volume, 2006?2007 (%) 28
Table 12: Greece beer, cider and FABs volume, by company, 2006?2007 (Liters m) 28
Table 13: Greece beer, cider and FABs distribution channels, by volume, 2006?2007 (%) 29
Table 14: Greece beer, cider and FABs volume, by distribution channel, 2006?2007 (Liters m) 29
Table 15: Greece beer, cider and FABs expenditure per capita, 2002?2007 (€, nominal prices) 31
Table 16: Greece beer, cider and FABs forecast expenditure per capita, 2007?2012 (€, nominal prices) 31
Table 17: Greece beer, cider and FABs expenditure per capita, 2002?2007 (US$ nominal prices) 32
Table 18: Greece beer, cider and FABs forecast expenditure per capita, 2007?2012 (US$ nominal prices) 32
Table 19: Greece beer, cider and FABs consumption per capita, 2002?2007 (Liters) 33
Table 20: Greece beer, cider and FABs forecast consumption per capita, 2007?2012 (Liters) 33
Table 21: Heineken N.V. Key Facts 34
Table 22: Greece beer value, 2002?2007 (€ m, nominal prices) 36
Table 23: Greece beer value forecast, 2007?2012 (€ m, nominal prices) 37
Table 24: Greece beer value, 2002?2007 (US$ m nominal prices) 39
Table 25: Greece beer value forecast, 2007?2012 (US$ m nominal prices) 40
Table 26: Greece beer volume, 2002?2007 (Liters m) 42
Table 27: Greece beer volume forecast, 2007?2012 (Liters m) 43
Table 28: Greece beer brand share, by volume, 2006?2007 (%) 45
Table 29: Greece beer volume, by brand 2006?2007 (Liters m) 46
Table 30: Greece beer company share by volume, 2006?2007 (%) 48
Table 31: Greece beer volume, by company, 2006?2007 (Liters m) 48
Table 32: Greece beer distribution channels, by volume, 2006?2007 (%) 49
Table 33: Greece beer volume, by distribution channel, 2006?2007 (Liters m) 49
Table 34: Greece beer expenditure per capita, 2002?2007 (€, nominal prices) 51
Table 35: Greece beer forecast expenditure per capita, 2007?2012 (€, nominal prices) 52
Table 36: Greece beer expenditure per capita, 2002?2007 (US$ nominal prices) 52
Table 37: Greece beer forecast expenditure per capita, 2007?2012 (US$ nominal prices) 53
Table 38: Greece beer consumption per capita, 2002?2007 (Liters) 53
Table 39: Greece beer forecast consumption per capita, 2007?2012 (Liters) 54
Table 40: Greece FABs value, 2002?2007 (€ m, nominal prices) 55
Table 41: Greece FABs value forecast, 2007?2012 (€ m, nominal prices) 56
Table 42: Greece FABs value, 2002?2007 (US$ m nominal prices) 58
Table 43: Greece FABs value forecast, 2007?2012 (US$ m nominal prices) 58
Table 44: Greece FABs volume, 2002?2007 (Liters m) 59
Table 45: Greece FABs volume forecast, 2007?2012 (Liters m) 60
Table 46: Greece FABs brand share, by volume, 2006?2007 (%) 62
Table 47: Greece FABs volume, by brand 2006?2007 (Liters m) 62
Table 48: Greece FABs company share by volume, 2006?2007 (%) 64
Table 49: Greece FABs volume, by company, 2006?2007 (Liters m) 64
Table 50: Greece FABs distribution channels, by volume, 2006?2007 (%) 65
Table 51: Greece FABs volume, by distribution channel, 2006?2007 (Liters m) 65
Table 52: Greece FABs expenditure per capita, 2002?2007 (€, nominal prices) 67
Table 53: Greece FABs forecast expenditure per capita, 2007?2012 (€, nominal prices) 67
Table 54: Greece FABs expenditure per capita, 2002?2007 (US$ nominal prices) 68
Table 55: Greece FABs forecast expenditure per capita, 2007?2012 (US$ nominal prices) 68
Table 56: Greece FABs consumption per capita, 2002?2007 (Liters) 69
Table 57: Greece FABs forecast consumption per capita, 2007?2012 (Liters) 69
Table 58: Global beer, cider and FABs market value, 2007 70
Table 59: Global beer, cider and FABs market split (value terms (US$ m), 2007) – Top 5 countries 73
Table 60: Global beer, cider and FABs market volume, 2007 75
Table 61: Global beer, cider and FABs market split (volume terms, 2007) – Top 5 countries 78
Table 62: Leading players - Top 5 countries 80
Table 63: Greece beer, cider and FABs new product launches reports, by company, 2007 81
Table 64: Greece beer, cider and FABs new product launches SKUs, by company, 2007 82
Table 65: Greece beer, cider and FABs new product launches (reports), by flavor and fragrances, 2007 82
Table 66: Greece beer, cider and FABs new product launches (reports), by Ingredients, 2007 82
Table 67: Greece beer, cider and FABs new product launches (reports), by Package tags or Claims, 2007 83
Table 68: Greece beer, cider and FABs new product launches (reports) - (2007) 83
Table 69: Greece Key Facts 85
Table 70: Greece population, by age group, 2002-2007 (millions) 88
Table 71: Greece population forecast, by age group, 2007-2012 (millions) 89
Table 72: Greece population, by gender, 2002-2007 (millions) 89
Table 73: Greece population forecast, by gender, 2007-2012 (millions) 90
Table 74: Greece real GDP, 2002-2007 (€ bn, 2000 prices) 90
Table 75: Greece real GDP forecast, 2007-2012 (€ bn, 2000 prices) 90
Table 76: Greece nominal GDP, 2002-2007 (€ bn, nominal prices) 91
Table 77: Greece nominal GDP forecast, 2007-2012 (€ bn, nominal prices) 91
Table 78: Greece real GDP, 2002-2007 (US$ bn, 2000 prices) 91
Table 79: Greece real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 92
Table 80: Greece consumer price index, 2002-2007 (2003=100) 92
Table 81: Greece consumer price index, 2007-2012 (2003=100) 92
Figure 1: Greece beer, cider and FABs value & value forecast, 2002?2012 (€ m, nominal prices) 19
Figure 2: Greece beer, cider and FABs category growth comparison, by value, 2002?2012 21
Figure 3: Greece beer, cider and FABs volume & volume forecast, 2002?2012 (Liters m) 24
Figure 4: Greece beer, cider and FABs category growth comparison, by volume, 2002?2012 24
Figure 5: Greece beer, cider and FABs company share, by volume, 2006?2007 (%) 27
Figure 6: Greece beer, cider and FABs distribution channels, by volume, 2006?2007(%) 30
Figure 7: Greece beer value & value forecast, 2002?2012 (€ m, nominal prices) 38
Figure 8: Greece beer category growth comparison, by value, 2002?2012 41
Figure 9: Greece beer volume & volume forecast, 2002?2012 (Liters m) 44
Figure 10: Greece beer category growth comparison, by volume, 2002?2012 44
Figure 11: Greece beer company share, by volume, 2006?2007 (%) 47
Figure 12: Greece beer distribution channels, by volume, 2006?2007(%) 50
Figure 13: Greece FABs value & value forecast, 2002?2012 (€ m, nominal prices) 57
Figure 14: Greece FABs volume & volume forecast, 2002?2012 (Liters m) 61
Figure 15: Greece FABs company share, by volume, 2006?2007 (%) 63
Figure 16: Greece FABs distribution channels, by volume, 2006?2007(%) 66
Figure 17: Global beer, cider and FABs market split (value terms, 2007) – Top 5 countries 71
Figure 18: Global beer, cider and FABs market value, 2002–2007 (Top 5 countries) 74
Figure 19: Global beer, cider and FABs market split (volume terms, 2007) – Top 5 countries 76
Figure 20: Global beer, cider and FABs market volume, 2002–2007 (Top 5 countries) 79
Figure 21: Map of Greece 85
Figure 22: Annual data review process 94
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