Beer Market in South Korea to 2014 (Beer, Cider and FABs)

Introduction

Beer Market in South Korea to 2014 (Beer, Cider and FABs) is a comprehensive resource for beer market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the South Korean beer market.

Features and Benefits

• Identify key market segments by analyzing market size data for the beer market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the beer market in South Korea and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The beer market in South Korea increased at a compound annual growth rate of 1.4% between 2004 and 2009.
• The standard lager segment led the beer market in South Korea in 2009, with a share of 78%.
• The leading player in beer market in South Korea is Hite Brewery.

Key questions answered

• Which will be the fastest growing segment within the beer market in South Korea?
• How will the forecast growth differ from the historic growth exhibited by the beer market in South Korea?
• Which company accounted for the largest share of the South Korean beer market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: beer 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Beer 9
Value analysis (South Korean Won), 2004?09 9
Value analysis (South Korean Won), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 19
Distribution analysis 23
Expenditure and consumption per capita 25
Chapter 4 Macroeconomic Profile 29
Macroeconomic Indicators 29
Chapter 5 Research Methodology 34
Methodology overview 34
Secondary research 35
Market modeling 36
Creating an initial data model 36
Revising the initial data model 36
Creating a final estimate 37
Creating demographic value splits 37
Primary research 37
Data finalization 38
Ongoing research 38

LIST OF FIGURES
Figure 1: Beer, South Korea, value by segment (KRWm), 2004?14 11
Figure 2: Beer, South Korea, category growth comparison, by value, 2004?14 14
Figure 3: Beer, South Korea, volume by segment (liters, million), 2004?14 17
Figure 4: Beer, South Korea, category growth comparison, by volume, 2004?14 18
Figure 5: Beer, South Korea, distribution channels by volume (%), 2008?09 24
Figure 6: Annual data review process 35

LIST OF TABLES
Table 1: Beer category definitions 3
Table 2: Beer distribution channels 4
Table 3: Beer, South Korea, value by segment (KRWm), 2004?09 9
Table 4: Beer, South Korea, value forecast by segment (KRWm), 2009?14 10
Table 5: Beer, South Korea, value by segment ($m), 2004?09 12
Table 6: Beer, South Korea, value forecast by segment ($m), 2009?14 13
Table 7: Beer, South Korea, volume by segment (liters, million), 2004?09 15
Table 8: Beer, South Korea, volume forecast by segment (liters, million), 2009?14 16
Table 9: Beer, South Korea, brand share by volume (%), 2008?09 19
Table 10: Beer, South Korea, volume by brand (liters, million), 2008?09 19
Table 11: Beer, South Korea, company share by volume (%), 2008?09 21
Table 12: Beer, South Korea, volume by company (liters, million), 2008?09 22
Table 13: Beer, South Korea, distribution channels by volume (%), 2008?09 23
Table 14: Beer, South Korea, volume by distribution channel (liters, million), 2008?09 23
Table 15: Beer, South Korea, expenditure per capita (KRW), 2004?09 25
Table 16: Beer, South Korea, forecast expenditure per capita (KRW), 2009?14 26
Table 17: Beer, South Korea, expenditure per capita ($), 2004?09 26
Table 18: Beer, South Korea, forecast expenditure per capita ($), 2009?14 27
Table 19: Beer, South Korea, consumption per capita (liters), 2004?09 27
Table 20: Beer, South Korea, forecast consumption per capita (liters), 2009?14 28
Table 21: South Korea population, by age group, 2004?09 (millions) 29
Table 22: South Korea population forecast, by age group, 2009?14 (millions) 30
Table 23: South Korea population, by gender, 2004?09 (millions) 30
Table 24: South Korea population forecast, by gender, 2009?14 (millions) 31
Table 25: South Korea nominal GDP, 2004?09 (KRWbn, nominal prices) 31
Table 26: South Korea nominal GDP forecast, 2009?14 (KRWbn, nominal prices) 31
Table 27: South Korea real GDP, 2004?09 (KRWbn, 2000 prices) 32
Table 28: South Korea real GDP forecast, 2009?14 (KRWbn, 2000 prices) 32
Table 29: South Korea real GDP, 2004?09 ($bn, 2000 prices) 32
Table 30: South Korea real GDP forecast, 2009?14 ($bn, 2000 prices) 33
Table 31: South Korea consumer price index, 2004?09 (2000=100) 33
Table 32: South Korea consumer price index, 2009?14 (2000=100) 33


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