Table 1: Bird, Fish and Rodent Care category definitions 8
Table 2: Pakistan Bird, Fish and Rodent Care value, 2001-2006 (PaR m, nominal prices) 17
Table 3: Pakistan Bird, Fish and Rodent Care value forecast, 2006-2011 (PaR m, nominal prices) 18
Table 4: Pakistan Bird, Fish and Rodent Care value, 2001-2006 (US$ m nominal prices) 20
Table 5: Pakistan Bird, Fish and Rodent Care value forecast, 2006-2011 (US$ m nominal prices) 21
Table 6: Pakistan Bird, Fish and Rodent Care volume, 2001-2006 (Kg/Units m) 23
Table 7: Pakistan Bird, Fish and Rodent Care volume forecast, 2006-2011 (Kg/Units m) 24
Table 8: Pakistan Bird, Fish and Rodent Care brand share, by value, 2005-2006 (%) 27
Table 9: Pakistan Bird, Fish and Rodent Care value, by brand 2005-2006 (PaR m nominal prices) 27
Table 10: Pakistan Bird, Fish and Rodent Care company share by value, 2005-2006 (%) 28
Table 11: Pakistan Bird, Fish and Rodent Care value, by company, 2005-2006 (PaR m nominal prices) 28
Table 12: Pakistan Bird, Fish and Rodent Care expenditure per head, 2001-2006 (PaR, nominal prices) 29
Table 13: Pakistan Bird, Fish and Rodent Care forecast expenditure per head, 2006-2011 (PaR, nominal prices) 29
Table 14: Pakistan Bird, Fish and Rodent Care expenditure per head, 2001-2006 (US$ nominal prices) 30
Table 15: Pakistan Bird, Fish and Rodent Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 30
Table 16: Pakistan Bird, Fish and Rodent Care consumption per head, 2001-2006 (Kg/Units) 31
Table 17: Pakistan Bird, Fish and Rodent Care forecast consumption per head, 2006-2011 (Kg/Units) 31
Table 18: Spectrum Brands Inc. Key Facts 32
Table 19: Pakistan Bird value, 2001-2006 (PaR m, nominal prices) 35
Table 20: Pakistan Bird value forecast, 2006-2011 (PaR m, nominal prices) 36
Table 21: Pakistan Bird value, 2001-2006 (US$ m nominal prices) 38
Table 22: Pakistan Bird value forecast, 2006-2011 (US$ m nominal prices) 39
Table 23: Pakistan Bird volume, 2001-2006 (Kg/Units m) 41
Table 24: Pakistan Bird volume forecast, 2006-2011 (Kg/Units m) 42
Table 25: Pakistan Bird brand share, by value, 2005-2006 (%) 45
Table 26: Pakistan Bird value, by brand 2005-2006 (PaR m nominal prices) 45
Table 27: Pakistan Bird company share by value, 2005-2006 (%) 46
Table 28: Pakistan Bird value, by company, 2005-2006 (PaR m nominal prices) 46
Table 29: Pakistan Bird expenditure per head, 2001-2006 (PaR, nominal prices) 47
Table 30: Pakistan Bird forecast expenditure per head, 2006-2011 (PaR, nominal prices) 47
Table 31: Pakistan Bird expenditure per head, 2001-2006 (US$ nominal prices) 48
Table 32: Pakistan Bird forecast expenditure per head, 2006-2011 (US$ nominal prices) 48
Table 33: Pakistan Bird consumption per head, 2001-2006 (Kg/Units) 49
Table 34: Pakistan Bird forecast consumption per head, 2006-2011 (Kg/Units) 49
Table 35: Pakistan Fish value, 2001-2006 (PaR m, nominal prices) 50
Table 36: Pakistan Fish value forecast, 2006-2011 (PaR m, nominal prices) 51
Table 37: Pakistan Fish value, 2001-2006 (US$ m nominal prices) 53
Table 38: Pakistan Fish value forecast, 2006-2011 (US$ m nominal prices) 54
Table 39: Pakistan Fish volume, 2001-2006 (Kg/Units m) 56
Table 40: Pakistan Fish volume forecast, 2006-2011 (Kg/Units m) 57
Table 41: Pakistan Fish brand share, by value, 2005-2006 (%) 60
Table 42: Pakistan Fish value, by brand 2005-2006 (PaR m nominal prices) 60
Table 43: Pakistan Fish company share by value, 2005-2006 (%) 61
Table 44: Pakistan Fish value, by company, 2005-2006 (PaR m nominal prices) 61
Table 45: Pakistan Fish expenditure per head, 2001-2006 (PaR, nominal prices) 62
Table 46: Pakistan Fish forecast expenditure per head, 2006-2011 (PaR, nominal prices) 62
Table 47: Pakistan Fish expenditure per head, 2001-2006 (US$ nominal prices) 63
Table 48: Pakistan Fish forecast expenditure per head, 2006-2011 (US$ nominal prices) 63
Table 49: Pakistan Fish consumption per head, 2001-2006 (Kg/Units) 64
Table 50: Pakistan Fish forecast consumption per head, 2006-2011 (Kg/Units) 64
Table 51: Pakistan Rodent value, 2001-2006 (PaR m, nominal prices) 65
Table 52: Pakistan Rodent value forecast, 2006-2011 (PaR m, nominal prices) 66
Table 53: Pakistan Rodent value, 2001-2006 (US$ m nominal prices) 68
Table 54: Pakistan Rodent value forecast, 2006-2011 (US$ m nominal prices) 69
Table 55: Pakistan Rodent volume, 2001-2006 (Kg/Units m) 71
Table 56: Pakistan Rodent volume forecast, 2006-2011 (Kg/Units m) 72
Table 57: Pakistan Rodent brand share, by value, 2005-2006 (%) 75
Table 58: Pakistan Rodent value, by brand 2005-2006 (PaR m nominal prices) 75
Table 59: Pakistan Rodent company share by value, 2005-2006 (%) 76
Table 60: Pakistan Rodent value, by company, 2005-2006 (PaR m nominal prices) 76
Table 61: Pakistan Rodent expenditure per head, 2001-2006 (PaR, nominal prices) 77
Table 62: Pakistan Rodent forecast expenditure per head, 2006-2011 (PaR, nominal prices) 77
Table 63: Pakistan Rodent expenditure per head, 2001-2006 (US$ nominal prices) 78
Table 64: Pakistan Rodent forecast expenditure per head, 2006-2011 (US$ nominal prices) 78
Table 65: Pakistan Rodent consumption per head, 2001-2006 (Kg/Units) 79
Table 66: Pakistan Rodent forecast consumption per head, 2006-2011 (Kg/Units) 79
Table 67: Global Bird, Fish and Rodent market value, 2006 80
Table 68: Global Bird, Fish and Rodent market split (value terms (US$ m), 2006) – Top 5 countries 83
Table 69: Global Bird, Fish and Rodent market volume, 2006 85
Table 70: Global Bird, Fish and Rodent market split (volume terms, 2006) – Top 5 countries 88
Table 71: Leading players - Top 5 countries 90
Table 72: Pakistan Key Facts 92
Table 73: Pakistan population, by age group, 2000-2005 (millions) 96
Table 74: Pakistan population forecast, by age group, 2005-2010 (millions) 97
Table 75: Pakistan population, by gender, 2000-2005 (millions) 97
Table 76: Pakistan population forecast, by gender, 2005-2010 (millions) 98
Table 77: Pakistan real GDP, 2000-2005 (PKR bn, 2005 prices) 98
Table 78: Pakistan real GDP forecast, 2005-2010 (PKR bn, 2005 prices) 98
Table 79: Pakistan nominal GDP, 2000-2005 (PKR bn, nominal prices) 99
Table 80: Pakistan real GDP, 2000-2005 (US$ bn, 2005 prices) 99
Table 81: Pakistan real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 99
Table 82: Pakistan consumer price index, 2000-2005 (2000=100) 100
Table 83: Pakistan consumer price index, 2005-2010 (2000=100) 100
Table 84: Pakistan exchange rate, 2000-2005 100
Figure 1: Pakistan Bird, Fish and Rodent Care value & value forecast, 2001-2011 (PaR m, nominal prices) 19
Figure 2: Pakistan Bird, Fish and Rodent Care category growth comparison, by value, 2001-2011 22
Figure 3: Pakistan Bird, Fish and Rodent Care volume & volume forecast, 2001-2011 (Kg/Units m) 25
Figure 4: Pakistan Bird, Fish and Rodent Care category growth comparison, by volume, 2001-2011 26
Figure 5: Pakistan Bird value & value forecast, 2001-2011 (PaR m, nominal prices) 37
Figure 6: Pakistan Bird category growth comparison, by value, 2001-2011 40
Figure 7: Pakistan Bird volume & volume forecast, 2001-2011 (Kg/Units m) 43
Figure 8: Pakistan Bird category growth comparison, by volume, 2001-2011 44
Figure 9: Pakistan Fish value & value forecast, 2001-2011 (PaR m, nominal prices) 52
Figure 10: Pakistan Fish category growth comparison, by value, 2001-2011 55
Figure 11: Pakistan Fish volume & volume forecast, 2001-2011 (Kg/Units m) 58
Figure 12: Pakistan Fish category growth comparison, by volume, 2001-2011 59
Figure 13: Pakistan Rodent value & value forecast, 2001-2011 (PaR m, nominal prices) 67
Figure 14: Pakistan Rodent category growth comparison, by value, 2001-2011 70
Figure 15: Pakistan Rodent volume & volume forecast, 2001-2011 (Kg/Units m) 73
Figure 16: Pakistan Rodent category growth comparison, by volume, 2001-2011 74
Figure 17: Global Bird, Fish and Rodent market split (value terms, 2006) – Top 5 countries 81
Figure 18: Global Bird, Fish and Rodent market value, 2001 – 2006 (Top 5 countries) 84
Figure 19: Global Bird, Fish and Rodent market split (volume terms, 2006) – Top 5 countries 86
Figure 20: Global Bird, Fish and Rodent market volume, 2001 – 2006 (Top 5 countries) 89
Figure 21: Map of Pakistan 92
Figure 22: Annual data review process 102
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