Table 1: Bird, Fish and Rodent Care category definitions 8
Table 2: Venezuela Bird, Fish and Rodent Care value, 2001-2006 (VEB m, nominal prices) 18
Table 3: Venezuela Bird, Fish and Rodent Care value forecast, 2006-2011 (VEB m, nominal prices) 19
Table 4: Venezuela Bird, Fish and Rodent Care value, 2001-2006 (US$ m nominal prices) 21
Table 5: Venezuela Bird, Fish and Rodent Care value forecast, 2006-2011 (US$ m nominal prices) 22
Table 6: Venezuela Bird, Fish and Rodent Care volume, 2001-2006 (Kg/Units m) 24
Table 7: Venezuela Bird, Fish and Rodent Care volume forecast, 2006-2011 (Kg/Units m) 25
Table 8: Venezuela Bird, Fish and Rodent Care brand share, by value, 2005-2006 (%) 27
Table 9: Venezuela Bird, Fish and Rodent Care value, by brand 2005-2006 (VEB m nominal prices) 27
Table 10: Venezuela Bird, Fish and Rodent Care company share by value, 2005-2006 (%) 29
Table 11: Venezuela Bird, Fish and Rodent Care value, by company, 2005-2006 (VEB m nominal prices) 29
Table 12: Venezuela Bird, Fish and Rodent Care expenditure per head, 2001-2006 (VEB, nominal prices) 30
Table 13: Venezuela Bird, Fish and Rodent Care forecast expenditure per head, 2006-2011 (VEB, nominal prices) 30
Table 14: Venezuela Bird, Fish and Rodent Care expenditure per head, 2001-2006 (US$ nominal prices) 31
Table 15: Venezuela Bird, Fish and Rodent Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 31
Table 16: Venezuela Bird, Fish and Rodent Care consumption per head, 2001-2006 (Kg/Units) 32
Table 17: Venezuela Bird, Fish and Rodent Care forecast consumption per head, 2006-2011 (Kg/Units) 32
Table 18: Spectrum Brands Inc. Key Facts 33
Table 19: Venezuela Bird value, 2001-2006 (VEB m, nominal prices) 36
Table 20: Venezuela Bird value forecast, 2006-2011 (VEB m, nominal prices) 37
Table 21: Venezuela Bird value, 2001-2006 (US$ m nominal prices) 39
Table 22: Venezuela Bird value forecast, 2006-2011 (US$ m nominal prices) 40
Table 23: Venezuela Bird volume, 2001-2006 (Kg/Units m) 42
Table 24: Venezuela Bird volume forecast, 2006-2011 (Kg/Units m) 43
Table 25: Venezuela Bird brand share, by value, 2005-2006 (%) 45
Table 26: Venezuela Bird value, by brand 2005-2006 (VEB m nominal prices) 45
Table 27: Venezuela Bird company share by value, 2005-2006 (%) 46
Table 28: Venezuela Bird value, by company, 2005-2006 (VEB m nominal prices) 46
Table 29: Venezuela Bird expenditure per head, 2001-2006 (VEB, nominal prices) 47
Table 30: Venezuela Bird forecast expenditure per head, 2006-2011 (VEB, nominal prices) 47
Table 31: Venezuela Bird expenditure per head, 2001-2006 (US$ nominal prices) 48
Table 32: Venezuela Bird forecast expenditure per head, 2006-2011 (US$ nominal prices) 48
Table 33: Venezuela Bird consumption per head, 2001-2006 (Kg/Units) 49
Table 34: Venezuela Bird forecast consumption per head, 2006-2011 (Kg/Units) 49
Table 35: Venezuela Fish value, 2001-2006 (VEB m, nominal prices) 50
Table 36: Venezuela Fish value forecast, 2006-2011 (VEB m, nominal prices) 51
Table 37: Venezuela Fish value, 2001-2006 (US$ m nominal prices) 53
Table 38: Venezuela Fish value forecast, 2006-2011 (US$ m nominal prices) 55
Table 39: Venezuela Fish volume, 2001-2006 (Kg/Units m) 56
Table 40: Venezuela Fish volume forecast, 2006-2011 (Kg/Units m) 58
Table 41: Venezuela Fish brand share, by value, 2005-2006 (%) 60
Table 42: Venezuela Fish value, by brand 2005-2006 (VEB m nominal prices) 60
Table 43: Venezuela Fish company share by value, 2005-2006 (%) 62
Table 44: Venezuela Fish value, by company, 2005-2006 (VEB m nominal prices) 62
Table 45: Venezuela Fish expenditure per head, 2001-2006 (VEB, nominal prices) 63
Table 46: Venezuela Fish forecast expenditure per head, 2006-2011 (VEB, nominal prices) 63
Table 47: Venezuela Fish expenditure per head, 2001-2006 (US$ nominal prices) 64
Table 48: Venezuela Fish forecast expenditure per head, 2006-2011 (US$ nominal prices) 64
Table 49: Venezuela Fish consumption per head, 2001-2006 (Kg/Units) 65
Table 50: Venezuela Fish forecast consumption per head, 2006-2011 (Kg/Units) 65
Table 51: Venezuela Rodent value, 2001-2006 (VEB m, nominal prices) 66
Table 52: Venezuela Rodent value forecast, 2006-2011 (VEB m, nominal prices) 67
Table 53: Venezuela Rodent value, 2001-2006 (US$ m nominal prices) 69
Table 54: Venezuela Rodent value forecast, 2006-2011 (US$ m nominal prices) 70
Table 55: Venezuela Rodent volume, 2001-2006 (Kg/Units m) 72
Table 56: Venezuela Rodent volume forecast, 2006-2011 (Kg/Units m) 73
Table 57: Venezuela Rodent brand share, by value, 2005-2006 (%) 75
Table 58: Venezuela Rodent value, by brand 2005-2006 (VEB m nominal prices) 75
Table 59: Venezuela Rodent company share by value, 2005-2006 (%) 76
Table 60: Venezuela Rodent value, by company, 2005-2006 (VEB m nominal prices) 76
Table 61: Venezuela Rodent expenditure per head, 2001-2006 (VEB, nominal prices) 77
Table 62: Venezuela Rodent forecast expenditure per head, 2006-2011 (VEB, nominal prices) 77
Table 63: Venezuela Rodent expenditure per head, 2001-2006 (US$ nominal prices) 78
Table 64: Venezuela Rodent forecast expenditure per head, 2006-2011 (US$ nominal prices) 78
Table 65: Venezuela Rodent consumption per head, 2001-2006 (Kg/Units) 79
Table 66: Venezuela Rodent forecast consumption per head, 2006-2011 (Kg/Units) 79
Table 67: Global Bird, Fish and Rodent market value, 2006 80
Table 68: Global Bird, Fish and Rodent market split (value terms (US$ m), 2006) – Top 5 countries 83
Table 69: Global Bird, Fish and Rodent market volume, 2006 85
Table 70: Global Bird, Fish and Rodent market split (volume terms, 2006) – Top 5 countries 88
Table 71: Leading players - Top 5 countries 90
Table 72: Venezuela Key Facts 92
Table 73: Venezuela population, by age group, 2000-2005 (millions) 95
Table 74: Venezuela population forecast, by age group, 2005-2010 (millions) 96
Table 75: Venezuela population, by gender, 2000-2005 (millions) 96
Table 76: Venezuela population forecast, by gender, 2005-2010 (millions) 97
Table 77: Venezuela real GDP, 2000-2005 (VEB bn, 2005 prices) 97
Table 78: Venezuela real GDP forecast, 2005-2010 (VEB bn, 2005 prices) 97
Table 79: Venezuela nominal GDP, 2000-2005 (VEB bn, nominal prices) 98
Table 80: Venezuela real GDP, 2000-2005 (US$ bn, 2005 prices) 98
Table 81: Venezuela real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 98
Table 82: Venezuela consumer price index, 2000-2005 (2000=100) 99
Table 83: Venezuela consumer price index, 2005-2010 (2000=100) 99
Table 84: Venezuela exchange rate, 2000-2005 99
Figure 1: Venezuela Bird, Fish and Rodent Care value & value forecast, 2001-2011 (VEB m, nominal prices) 20
Figure 2: Venezuela Bird, Fish and Rodent Care category growth comparison, by value, 2001-2011 23
Figure 3: Venezuela Bird, Fish and Rodent Care volume & volume forecast, 2001-2011 (Kg/Units m) 26
Figure 4: Venezuela Bird, Fish and Rodent Care category growth comparison, by volume, 2001-2011 26
Figure 5: Venezuela Bird, Fish and Rodent Care company share, by value, 2005-2006 (%) 28
Figure 6: Venezuela Bird value & value forecast, 2001-2011 (VEB m, nominal prices) 38
Figure 7: Venezuela Bird category growth comparison, by value, 2001-2011 41
Figure 8: Venezuela Bird volume & volume forecast, 2001-2011 (Kg/Units m) 44
Figure 9: Venezuela Bird category growth comparison, by volume, 2001-2011 44
Figure 10: Venezuela Fish value & value forecast, 2001-2011 (VEB m, nominal prices) 52
Figure 11: Venezuela Fish category growth comparison, by value, 2001-2011 54
Figure 12: Venezuela Fish volume & volume forecast, 2001-2011 (Kg/Units m) 57
Figure 13: Venezuela Fish category growth comparison, by volume, 2001-2011 57
Figure 14: Venezuela Fish volume & volume forecast, 2001-2011 (Kg/Units m) 59
Figure 15: Venezuela Fish category growth comparison, by volume, 2001-2011 59
Figure 16: Venezuela Fish company share, by value, 2005-2006 (%) 61
Figure 17: Venezuela Rodent value & value forecast, 2001-2011 (VEB m, nominal prices) 68
Figure 18: Venezuela Rodent category growth comparison, by value, 2001-2011 71
Figure 19: Venezuela Rodent volume & volume forecast, 2001-2011 (Kg/Units m) 74
Figure 20: Venezuela Rodent category growth comparison, by volume, 2001-2011 74
Figure 21: Global Bird, Fish and Rodent market split (value terms, 2006) – Top 5 countries 81
Figure 22: Global Bird, Fish and Rodent market value, 2001 – 2006 (Top 5 countries) 84
Figure 23: Global Bird, Fish and Rodent market split (volume terms, 2006) – Top 5 countries 86
Figure 24: Global Bird, Fish and Rodent market volume, 2001 – 2006 (Top 5 countries) 89
Figure 25: Map of Venezuela 92
Figure 26: Annual data review process 101
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