Body Care in the Czech Republic to 2014 (Skincare)

Introduction

This databook provides key data and information on the Body Care in the Czech Republic (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The body care category was valued at CZK1,037.4m ($60.8m) in 2009, representing a CAGR of 7.6% since 2004.
*By the end of 2014, the body care category will be worth CZK1,347.6m ($78.9m), with an expected CAGR of 5.4% between 2009 and 2014.
*The body care market volume totaled 5.8 million units in 2009, representing a CAGR of 5.5% since 2004.
*By the end of 2014, the body care market will total 7.3 million units, with an expected CAGR of 4.6% between 2009 and 2014.
*The body care market was led by mass body care (representing 62.8% of the total value), with premium body care accounting for the remaining 37.2% share.
*L'Oreal S.A. is the market leader with an 18.5% share of the market.
Body Care in the Czech Republic (Skincare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: body care 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Body Care 9
Value analysis (Czech Koruna), 2004?09 9
Value analysis (Czech Koruna), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 27
Macroeconomic Indicators 27
Chapter 5 Research Methodology 32
Methodology overview 32
Secondary research 33
Market modeling 34
Creating an initial data model 34
Revising the initial data model 34
Creating a final estimate 35
Creating demographic value splits 35
Primary research 35
Data finalization 36
Ongoing research 36

LIST OF FIGURES
Figure 1: Body care, Czech Republic, value by segment (CZKm), 2004?14 11
Figure 2: Body care, Czech Republic, category growth comparison, by value, 2004?14 13
Figure 3: Body care, Czech Republic, volume by segment (units, million), 2004?14 16
Figure 4: Body care, Czech Republic, category growth comparison, by volume, 2004?14 16
Figure 5: Body care, Czech Republic, company share by value (%), 2008?09 19
Figure 6: Body care, Czech Republic, distribution channels by value (%), 2008?09 23
Figure 7: Annual data review process 33

LIST OF TABLES
Table 1: Body care category definitions 3
Table 2: Body care distribution channels 4
Table 3: Body care, Czech Republic, value by segment (CZKm), 2004?09 9
Table 4: Body care, Czech Republic, value forecast by segment (CZKm), 2009?14 10
Table 5: Body care, Czech Republic, value by segment ($m), 2004?09 12
Table 6: Body care, Czech Republic, value forecast by segment ($m), 2009?14 12
Table 7: Body care, Czech Republic, volume by segment (units, million), 2004?09 14
Table 8: Body care, Czech Republic, volume forecast by segment (units, million), 2009?14 15
Table 9: Body care, Czech Republic, brand share by value (%), 2008?09 17
Table 10: Body care, Czech Republic, value by brand (CZKm), 2008?09 18
Table 11: Body care, Czech Republic, company share by value (%), 2008?09 20
Table 12: Body care, Czech Republic, value by company (CZKm), 2008?09 21
Table 13: Body care, Czech Republic, distribution channels by value (%), 2008?09 22
Table 14: Body care, Czech Republic, value by distribution channel (CZKm), 2008?09 22
Table 15: Body care, Czech Republic, expenditure per capita (CZK), 2004?09 24
Table 16: Body care, Czech Republic, forecast expenditure per capita (CZK), 2009?14 24
Table 17: Body care, Czech Republic, expenditure per capita ($), 2004?09 25
Table 18: Body care, Czech Republic, forecast expenditure per capita ($), 2009?14 25
Table 19: Body care, Czech Republic, consumption per capita (units), 2004?09 26
Table 20: Body care, Czech Republic, forecast consumption per capita (units), 2009?14 26
Table 21: Czech Republic population, by age group, 2004?09 (millions) 27
Table 22: Czech Republic population forecast, by age group, 2009?14 (millions) 28
Table 23: Czech Republic population, by gender, 2004?09 (millions) 28
Table 24: Czech Republic population forecast, by gender, 2009?14 (millions) 29
Table 25: Czech Republic nominal GDP, 2004?09 (CZKbn, nominal prices) 29
Table 26: Czech Republic nominal GDP forecast, 2009?14 (CZKbn, nominal prices) 29
Table 27: Czech Republic real GDP, 2004?09 (CZKbn, 2000 prices) 30
Table 28: Czech Republic real GDP forecast, 2009?14 (CZKbn, 2000 prices) 30
Table 29: Czech Republic real GDP, 2004?09 ($bn, 2000 prices) 30
Table 30: Czech Republic real GDP forecast, 2009?14 ($bn, 2000 prices) 31
Table 31: Czech Republic consumer price index, 2004?09 (2000=100) 31
Table 32: Czech Republic consumer price index, 2009?14 (2000=100) 31


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