Bottled Water Market in Brazil to 2014 (Soft Drinks)

Introduction

Bottled Water Market in Brazil to 2014 (Soft Drinks) is a comprehensive resource for bottled water market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Brazilian bottled water market.

Features and Benefits

• Identify key market segments by analyzing market size data for the bottled water market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the bottled water market in Brazil and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The bottled water market in Brazil increased at a compound annual growth rate of 5.1% between 2004 and 2009.
• The still unflavored segment led the bottled water market in Brazil in 2009, with a share of 62.3%.
• The leading player in bottled water market in Brazil is Coca-Cola Company, The.

Key questions answered

• Which will be the fastest growing segment within the bottled water market in Brazil?
• How will the forecast growth differ from the historic growth exhibited by the bottled water market in Brazil?
• Which company accounted for the largest share of the Brazilian bottled water market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: bottled water 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Bottled Water 9
Value analysis (Brazilian Real), 2004?09 9
Value analysis (Brazilian Real), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 18
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 27
Macroeconomic Indicators 27
Chapter 5 Research Methodology 32
Methodology overview 32
Secondary research 33
Market modeling 34
Creating an initial data model 34
Revising the initial data model 34
Creating a final estimate 35
Creating demographic value splits 35
Primary research 35
Data finalization 36
Ongoing research 36

LIST OF FIGURES
Figure 1: Bottled water, Brazil, value by segment (BRLm), 2004?14 11
Figure 2: Bottled water, Brazil, category growth comparison, by value, 2004?14 14
Figure 3: Bottled water, Brazil, volume by segment (liters, million), 2004?14 17
Figure 4: Bottled water, Brazil, category growth comparison, by volume, 2004?14 17
Figure 5: Bottled water, Brazil, company share by volume (%), 2008?09 20
Figure 6: Bottled water, Brazil, distribution channels by volume (%), 2008?09 23
Figure 7: Annual data review process 33

LIST OF TABLES
Table 1: Bottled water category definitions 3
Table 2: Bottled water distribution channels 4
Table 3: Bottled water, Brazil, value by segment (BRLm), 2004?09 9
Table 4: Bottled water, Brazil, value forecast by segment (BRLm), 2009?14 10
Table 5: Bottled water, Brazil, value by segment ($m), 2004?09 12
Table 6: Bottled water, Brazil, value forecast by segment ($m), 2009?14 13
Table 7: Bottled water, Brazil, volume by segment (liters, million), 2004?09 15
Table 8: Bottled water, Brazil, volume forecast by segment (liters, million), 2009?14 16
Table 9: Bottled water, Brazil, brand share by volume (%), 2008?09 18
Table 10: Bottled water, Brazil, volume by brand (liters, million), 2008?09 19
Table 11: Bottled water, Brazil, company share by volume (%), 2008?09 21
Table 12: Bottled water, Brazil, volume by company (liters, million), 2008?09 21
Table 13: Bottled water, Brazil, distribution channels by volume (%), 2008?09 22
Table 14: Bottled water, Brazil, volume by distribution channel (liters, million), 2008?09 22
Table 15: Bottled water, Brazil, expenditure per capita (BRL), 2004?09 24
Table 16: Bottled water, Brazil, forecast expenditure per capita (BRL), 2009?14 24
Table 17: Bottled water, Brazil, expenditure per capita ($), 2004?09 25
Table 18: Bottled water, Brazil, forecast expenditure per capita ($), 2009?14 25
Table 19: Bottled water, Brazil, consumption per capita (liters), 2004?09 26
Table 20: Bottled water, Brazil, forecast consumption per capita (liters), 2009?14 26
Table 21: Brazil population, by age group, 2004?09 (millions) 27
Table 22: Brazil population forecast, by age group, 2009?14 (millions) 28
Table 23: Brazil population, by gender, 2004?09 (millions) 28
Table 24: Brazil population forecast, by gender, 2009?14 (millions) 29
Table 25: Brazil nominal GDP, 2004?09 (BRLbn, nominal prices) 29
Table 26: Brazil nominal GDP forecast, 2009?14 (BRLbn, nominal prices) 29
Table 27: Brazil real GDP, 2004?09 (BRLbn, 2000 prices) 30
Table 28: Brazil real GDP forecast, 2009?14 (BRLbn, 2000 prices) 30
Table 29: Brazil real GDP, 2004?09 ($bn, 2000 prices) 30
Table 30: Brazil real GDP forecast, 2009?14 ($bn, 2000 prices) 31
Table 31: Brazil consumer price index, 2004?09 (2000=100) 31
Table 32: Brazil consumer price index, 2009?14 (2000=100) 31


[Inhaltsverzeichnis ausblenden]