Bottled Water Market in India to 2013 (Soft Drinks)

Introduction

This databook provides key data and information on the Bottled Water Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights


The bottled water category was valued at INR32,301.6m ($782.8m) in 2008, representing a CAGR of 9.4% since 2003.

By the end of 2013, the bottled water category will be worth INR56,609.1m ($1,371.8m), with an expected CAGR of 11.9% between 2008 and 2013.

The Bottled water market volume totaled 2,530.4 million liters in 2008, representing a CAGR of 11% since 2003.

By the end of 2013, the bottled water market will total 4,866.8 million liters, with an expected CAGR of 14% between 2008 and 2013.

The bottled water market was led by still unflavored (representing 97% of the total value) followed by still flavored and sparkling unflavored, with a 1.7% and 1% market share, respectively. Sparkling flavored accounts for the remaining 0.3% share.

Parle Agro Pvt. Ltd. is the market leader with a 38.6% share of the market.


Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the Bottled Water Market in India (Soft Drinks)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: bottled water 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Bottled Water 10
Value analysis (Indian Rupee), 2003?08 10
Value analysis (Indian Rupee), 2008?13 11
Value analysis (US dollars), 2003?08 13
Value analysis (US dollars), 2008?13 14
Volume analysis, 2003?08 15
Volume analysis, 2008?13 16
Company and brand share analysis 18
Distribution analysis 21
Expenditure and consumption per capita 23
Chapter 4 PESTLE Analysis 26
Summary 26
Political analysis 27
Economic analysis 32
Social analysis 42
Technological analysis 49
Legal analysis 56
Environmental analysis 63
Chapter 5 Macroeconomic Profile 68
Macroeconomic indicators 68
Chapter 6 Research Methodology 73
Methodology overview 73
Secondary research 74
Market modeling 75
Creating an initial data model 75
Revising the initial data model 75
Creating a final estimate 76
Creating demographic value splits 76
Primary research 76
Data finalization 77
Ongoing research 77

LIST OF FIGURES
Figure 1: Bottled water, India, value by segment (INRm), 2003?13 12
Figure 2: Bottled water, India, category growth comparison, by value, 2003?13 14
Figure 3: Bottled water, India, volume by segment (liters, million), 2003?13 17
Figure 4: Bottled water, India, company share by volume (%), 2007?08 19
Figure 5: Bottled water, India, distribution channels by volume (%), 2007?08 22
Figure 6: Conflicts of high intensity (2007) 29
Figure 7: GDP growth fluctuates with the monsoons 34
Figure 8: Infrastructure investment commitments – India (2005–08) 36
Figure 9: Distribution of household income – 2005–25 37
Figure 10: Sex-ratio in India – 1990–2009 43
Figure 11: Annual additions to the stock of science and engineering graduates 50
Figure 12: Patent applications filed and patents granted in India (2002–06) 54
Figure 13: Patent applications filed and patents granted in other BRIC countries (2002–06) 55
Figure 14: Annual data review process 74

LIST OF TABLES
Table 1: Bottled water category definitions 3
Table 2: Bottled water distribution channels 4
Table 3: Bottled water, India, value by segment (INRm), 2003?08 10
Table 4: Bottled water, India, value forecast by segment (INRm), 2008?13 11
Table 5: Bottled water, India, value by segment ($m), 2003?08 13
Table 6: Bottled water, India, value forecast by segment ($m), 2008?13 14
Table 7: Bottled water, India, volume by segment (liters, million), 2003?08 15
Table 8: Bottled water, India, volume forecast by segment (liters, million), 2008?13 16
Table 9: Bottled water, India, brand share by volume (%), 2007?08 18
Table 10: Bottled water, India, volume by brand (liters, million), 2007?08 18
Table 11: Bottled water, India, company share by volume (%), 2007?08 20
Table 12: Bottled water, India, volume by company (liters, million), 2007?08 20
Table 13: Bottled water, India, distribution channels by volume (%), 2007?08 21
Table 14: Bottled water, India, volume by distribution channel (liters, million), 2007?08 21
Table 15: Bottled water, India, expenditure per capita (INR), 2003?08 23
Table 16: Bottled water, India, forecast expenditure per capita (INR), 2008?13 23
Table 17: Bottled water, India, expenditure per capita ($), 2003?08 24
Table 18: Bottled water, India, forecast expenditure per capita ($), 2008?13 24
Table 19: Bottled water, India, consumption per capita (liters), 2003?08 25
Table 20: Bottled water, India, forecast consumption per capita (liters), 2008?13 25
Table 21: Analysis of the Indian political landscape 27
Table 22: Analysis of the Indian economy 32
Table 23: Global working age population (15–59 years) 33
Table 24: Untapped market potential in India across select consumer goods 38
Table 25: Investment performance of India’s lagging states 41
Table 26: Analysis of the Indian social system 42
Table 27: Mid-year population by age (millions) in 2006 44
Table 28: Life expectancy at birth in India, 2000–10 47
Table 29: Analysis of the Indian technological landscape 49
Table 30: Average annual salaries for researchers across countries 51
Table 31: R&D incentives provided by the Indian government 52
Table 32: Analysis of the Indian legal landscape 56
Table 33: Analysis of Indian environmental landscape 63
Table 34: India population, by age group, 2003?08 (millions) 68
Table 35: India population forecast, by age group, 2008?13 (millions) 69
Table 36: India population, by gender, 2003?08 (millions) 69
Table 37: India population forecast, by gender, 2008?13 (millions) 70
Table 38: India nominal GDP, 2003?08 (INRbn, nominal prices) 70
Table 39: India nominal GDP forecast, 2008?13 (INRbn, nominal prices) 70
Table 40: India real GDP, 2003?08 (INRbn, 2000 prices) 71
Table 41: India real GDP forecast, 2008?13 (INRbn, 2000 prices) 71
Table 42: India real GDP, 2003?08 ($bn, 2000 prices) 71
Table 43: India real GDP forecast, 2008?13 ($bn, 2000 prices) 72
Table 44: India consumer price index, 2003?08 (2000=100) 72
Table 45: India consumer price index, 2008?13 (2000=100) 72


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