Breakfast Cereals Market in Spain to 2013 (Bakery and Cereals)

Introduction

Breakfast Cereals Market in Spain to 2013 (Bakery and Cereals) is a comprehensive resource for market and segment level data including value and volume from 2003 to 2013, and market/company shares for 2007-08.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Spanish breakfast cereals market.

Features and Benefits

• Identify key market segments by analyzing market size data (value & volume) for categories
• Design business strategies by gaining insight into quantitative market trends over 2003-08 and expectations for 2009-13
• Identify key companies in the breakfast cereals market in Spain and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2003 to 2013

Highlights

• The breakfast cereals market in Spain increased at a compound annual growth rate of 4.7% between 2003 and 2008.
• The ready-to-eat cereals category led the breakfast cereals market in Spain in 2008, with a share of 74.9%.
• Leading player in breakfast cereals market in Spain is Kellogg Company.


Key questions answered

• Which will be the fastest growing segment within the breakfast cereals market in Spain?
• How will the forecast growth differ from the historic growth exhibited by the breakfast cereals market in Spain?
• Which company accounted for the largest share of the Spanish breakfast cereals market in 2008?
• How will consumption and expenditure patterns change from 2003 to 2013?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: breakfast cereals 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Breakfast Cereals 9
Value analysis (Euro), 2003?08 9
Value analysis (Euro), 2008?13 10
Value analysis (US dollars), 2003?08 12
Value analysis (US dollars), 2008?13 12
Volume analysis, 2003?08 14
Volume analysis, 2008?13 15
Company and brand share analysis 17
Distribution analysis 20
Expenditure and consumption per capita 22
Chapter 4 Macroeconomic Profile 25
Macroeconomic indicators 25
Chapter 5 Research Methodology 30
Methodology overview 30
Secondary research 31
Market modeling 32
Creating an initial data model 32
Revising the initial data model 32
Creating a final estimate 33
Creating demographic value splits 33
Primary research 33
Data finalization 34
Ongoing research 34

LIST OF FIGURES
Figure 1: Breakfast cereals, Spain, value by segment (€m), 2003?13 11
Figure 2: Breakfast cereals, Spain, category growth comparison, by value, 2003?13 13
Figure 3: Breakfast cereals, Spain, volume by segment (kg, million), 2003?13 16
Figure 4: Breakfast cereals, Spain, category growth comparison, by volume, 2003?13 16
Figure 5: Breakfast cereals, Spain, company share by value (%), 2007?08 18
Figure 6: Breakfast cereals, Spain, distribution channels by value (%), 2007?08 21
Figure 7: Annual data review process 31

LIST OF TABLES
Table 1: Breakfast cereals category definitions 3
Table 2: Breakfast cereals distribution channels 4
Table 3: Breakfast cereals, Spain, value by segment (€m), 2003?08 9
Table 4: Breakfast cereals, Spain, value forecast by segment (€m), 2008?13 10
Table 5: Breakfast cereals, Spain, value by segment ($m), 2003?08 12
Table 6: Breakfast cereals, Spain, value forecast by segment ($m), 2008?13 12
Table 7: Breakfast cereals, Spain, volume by segment (kg, million), 2003?08 14
Table 8: Breakfast cereals, Spain, volume forecast by segment (kg, million), 2008?13 15
Table 9: Breakfast cereals, Spain, brand share by value (%), 2007?08 17
Table 10: Breakfast cereals, Spain, value by brand (€m), 2007?08 17
Table 11: Breakfast cereals, Spain, company share by value (%), 2007?08 19
Table 12: Breakfast cereals, Spain, value by company (€m), 2007?08 19
Table 13: Breakfast cereals, Spain, distribution channels by value (%), 2007?08 20
Table 14: Breakfast cereals, Spain, value by distribution channel (€m), 2007?08 20
Table 15: Breakfast cereals, Spain, expenditure per capita (€), 2003?08 22
Table 16: Breakfast cereals, Spain, forecast expenditure per capita (€), 2008?13 22
Table 17: Breakfast cereals, Spain, expenditure per capita ($), 2003?08 23
Table 18: Breakfast cereals, Spain, forecast expenditure per capita ($), 2008?13 23
Table 19: Breakfast cereals, Spain, consumption per capita (kg), 2003?08 24
Table 20: Breakfast cereals, Spain, forecast consumption per capita (kg), 2008?13 24
Table 21: Spain population, by age group, 2003?08 (millions) 25
Table 22: Spain population forecast, by age group, 2008?13 (millions) 26
Table 23: Spain population, by gender, 2003?08 (millions) 26
Table 24: Spain population forecast, by gender, 2008?13 (millions) 27
Table 25: Spain nominal GDP, 2003?08 (€bn, nominal prices) 27
Table 26: Spain nominal GDP forecast, 2008?13 (€bn, nominal prices) 27
Table 27: Spain real GDP, 2003?08 (€bn, 2000 prices) 28
Table 28: Spain real GDP forecast, 2008?13 (€bn, 2000 prices) 28
Table 29: Spain real GDP, 2003?08 ($bn, 2000 prices) 28
Table 30: Spain real GDP forecast, 2008?13 ($bn, 2000 prices) 29
Table 31: Spain consumer price index, 2003?08 (2000=100) 29
Table 32: Spain consumer price index, 2008?13 (2000=100) 29


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