Canned Desserts in Uruguay to 2013 (Canned Food)

Introduction

This databook provides key data and information on the Canned Desserts in Uruguay (Canned Food). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The canned desserts category was valued at UYU30.7m ($1.4m) in 2008, representing a CAGR of 1.7% since 2003.
*By the end of 2013, the canned desserts category will be worth UYU33.2m ($1.5m), with an expected CAGR of 1.6% between 2008 and 2013.
*The canned desserts market volume totaled 0.4 million kg in 2008, representing a CAGR of 1.3% since 2003.
*By the end of 2013, the canned desserts market will total 0.4 million kg, with an expected CAGR of 1.5% between 2008 and 2013.
*Kraft Foods, Inc. is the market leader with a 51.3% share of the market.
Canned Desserts in Uruguay (Canned Food)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: canned desserts 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Canned Desserts 9
Value analysis (Uruguayan Peso), 2003?08 9
Value analysis (Uruguayan Peso), 2008?13 10
Value analysis (US dollars), 2003?08 11
Value analysis (US dollars), 2008?13 11
Volume analysis, 2003?08 12
Volume analysis, 2008?13 13
Company and brand share analysis 14
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Macroeconomic Profile 22
Macroeconomic indicators 22
Chapter 5 Research Methodology 27
Methodology overview 27
Secondary research 28
Market modeling 29
Creating an initial data model 29
Revising the initial data model 29
Creating a final estimate 30
Creating demographic value splits 30
Primary research 30
Data finalization 31
Ongoing research 31

LIST OF FIGURES
Figure 1: Canned desserts, Uruguay, value (UYUm), 2003?13 10
Figure 2: Canned desserts, Uruguay, volume (kg, million), 2003?13 13
Figure 3: Canned desserts, Uruguay, company share by value (%), 2007?08 15
Figure 4: Canned desserts, Uruguay, distribution channels by value (%), 2007?08 18
Figure 5: Annual data review process 28

LIST OF TABLES
Table 1: Canned desserts category definitions 3
Table 2: Canned desserts distribution channels 4
Table 3: Canned desserts, Uruguay, value (UYUm), 2003?08 9
Table 4: Canned desserts, Uruguay, value forecast (UYUm), 2008?13 10
Table 5: Canned desserts, Uruguay, value ($m), 2003?08 11
Table 6: Canned desserts, Uruguay, value forecast ($m), 2008?13 11
Table 7: Canned desserts, Uruguay, volume (kg, million), 2003?08 12
Table 8: Canned desserts, Uruguay, volume forecast (kg, million), 2008?13 13
Table 9: Canned desserts, Uruguay, brand share by value (%), 2007?08 14
Table 10: Canned desserts, Uruguay, value by brand (UYUm), 2007?08 14
Table 11: Canned desserts, Uruguay, company share by value (%), 2007?08 16
Table 12: Canned desserts, Uruguay, value by company (UYUm), 2007?08 16
Table 13: Canned desserts, Uruguay, distribution channels by value (%), 2007?08 17
Table 14: Canned desserts, Uruguay, value by distribution channel (UYUm), 2007?08 17
Table 15: Canned desserts, Uruguay, expenditure per capita (UYU), 2003?08 19
Table 16: Canned desserts, Uruguay, forecast expenditure per capita (UYU), 2008?13 19
Table 17: Canned desserts, Uruguay, expenditure per capita ($), 2003?08 20
Table 18: Canned desserts, Uruguay, forecast expenditure per capita ($), 2008?13 20
Table 19: Canned desserts, Uruguay, consumption per capita (kg), 2003?08 21
Table 20: Canned desserts, Uruguay, forecast consumption per capita (kg), 2008?13 21
Table 21: Uruguay population, by age group, 2003?08 (millions) 22
Table 22: Uruguay population forecast, by age group, 2008?13 (millions) 23
Table 23: Uruguay population, by gender, 2003?08 (millions) 23
Table 24: Uruguay population forecast, by gender, 2008?13 (millions) 24
Table 25: Uruguay nominal GDP, 2003?08 (UYUbn, nominal prices) 24
Table 26: Uruguay nominal GDP forecast, 2008?13 (UYUbn, nominal prices) 24
Table 27: Uruguay real GDP, 2003?08 (UYUbn, 2000 prices) 25
Table 28: Uruguay real GDP forecast, 2008?13 (UYUbn, 2000 prices) 25
Table 29: Uruguay real GDP, 2003?08 ($bn, 2000 prices) 25
Table 30: Uruguay real GDP forecast, 2008?13 ($bn, 2000 prices) 26
Table 31: Uruguay consumer price index, 2003?08 (2000=100) 26
Table 32: Uruguay consumer price index, 2008?13 (2000=100) 26


[Inhaltsverzeichnis ausblenden]