TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
64 product SKUs launched in the Venezuelan canned food market 2
Canned fish and seafood is the leading category in Venezuelan canned food market 2
Productos Piscicolas Propisca S.A. is the leading manufacturer in terms of new canned food products in Venezuela 2
Cans was the dominant packing type in the new products launched in Venezuelan canned food market 2
Majority of the products launched in the canned food market used metal as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Canned Food Market Overview 11
Market value, 2004–09 11
Market value forecast to 2014 12
Canned Food Product Analysis 13
New product SKUs by category 13
New product SKUs by manufacturer 14
New products by package type 16
New products by package material 17
Detailed Product Descriptions 18
Appendix 75
Further reading 75
Datamonitor consulting 75
How to contact experts in your industry 75
LIST OF FIGURES
Figure 1: Venezuela, canned food market value by category ($m), 2004–09 11
Figure 2: Venezuela, canned food market value by category ($m), 2009–14 12
Figure 3: Venezuela, canned food market, new product SKUs by category, Jan 2010 – Dec 2010 13
Figure 4: Venezuela, canned food market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 14
Figure 5: Venezuela, canned food market, new products by package type, Jan 2010 – Dec 2010 16
Figure 6: Venezuela, canned food market, new products by package material, Jan 2010 – Dec 2010 17
LIST OF TABLES
Table 1: Canned food category definitions 4
Table 2: Venezuela, canned food market value by category ($m), 2004–09 11
Table 3: Venezuela, canned food market value by category ($m), 2009–14 12
Table 4: Venezuela, canned food market, new product SKUs by category, Jan 2010 – Dec 2010 13
Table 5: Venezuela, canned food market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 15
Table 6: Venezuela, canned food market, new products by package type, Jan 2010 – Dec 2010 16
Table 7: Venezuela, canned food market, new products by package material, Jan 2010 – Dec 2010 17
Table 8: CreSpo - Olivas Verde Enteras 18
Table 9: La Pedriza - Aceitunas 19
Table 10: Eveba - Palmito Silvestra 20
Table 11: Gerber - Baby Food - Delicia de Melocoton 21
Table 12: Vera - Guisantes; Maiz Dulce 22
Table 13: Monaco Premium Quality - Tomates Pelados en Jugo de Tomate 23
Table 14: Maripiar - Sardinas - Limon; Mostaza; Natural 24
Table 15: Andurina - Arvejitas en Conservas 25
Table 16: El Norteno - Atun Solido en Aceite Vegetal Comestible 26
Table 17: Valles del Turbio - Sardinas - En Aceite Vegetal; En Salsa Jalapena 27
Table 18: La Gaviota - Sardinas - Aceite Vegetal; Salsa Picante 28
Table 19: Mr. Tuna - Tuna al Natural 29
Table 20: Metelliana - Tomates en Trozos 30
Table 21: Andurina - Maiz Dulce 31
Table 22: Malee - Maize Dulce 32
Table 23: Chaimas - Atun 33
Table 24: Eveba - Pepitonas en Salsa Picante 34
Table 25: El Corsario - Pepitonas en Salsa Picante 35
Table 26: La Gaviota - Pepitonas Guisadas 36
Table 27: Malee - Arvejas con Zanahorias 37
Table 28: Eveba - Pepitonas - Natural; Picante 38
Table 29: Mary - Tomate Pelado al Natural 39
Table 30: El Norteno - Atun 40
Table 31: Chaimas - Atun 41
Table 32: Mar - Smoked Tuna 42
Table 33: El Corsario - Atun al Natural 43
Table 34: La Giralda - Maiz Dulces en Granos 44
Table 35: Monaco - Guisantes Verdes 45
Table 36: Taf - Maiz en crema 46
Table 37: Old El Paso - Traditional Refried Beans 47
Table 38: Arcor - Yellow Cling Peaches 48
Table 39: Mount River - Jojotos Tiernos Enteros 49
Table 40: Terra Bella - Sweet Whole Kernel Corn 50
Table 41: Nueva Esparta - Atun 51
Table 42: El Porteno - Tuna in Vegetable Oil 52
Table 43: Selenia - Sardinas en Salsa Picante 53
Table 44: Del Monte - Coctel de Frutas en Almibar Espeso 54
Table 45: Rey Del Caribe Caribbean King - Trozos de Jurel en Aceite Vegetal 55
Table 46: Heinz - Baby Fruit - Pera; Baby Yogurt - Banana 56
Table 47: El Penero - Pepitonas al Natural 57
Table 48: Oriente - Sardinas al Natural 58
Table 49: Maripiar - Sardinas Escabeche en Aceite Vegetal 59
Table 50: La Lucha - Atun Desmenuzado con Proteina de Soya en Aceite Vegetal 60
Table 51: Tropical - Fruta Confitada 61
Table 52: Reina Del Caribe - Sardinas en Salsa Picante 62
Table 53: Oriente - Sardinas en Salsa Italiana 63
Table 54: Eveba - Sardinas Ahumadas en Aceite Vegetal 64
Table 55: El Farallon - Sardinas al Limon 65
Table 56: El Morro - Sardines in Hot Sauce 66
Table 57: Del Monte - Guisantes Sazonados 67
Table 58: South Pacific - Jurel al Natural 68
Table 59: Bahia Mara - Pepitonas en Salsa Picante 69
Table 60: Heinz - Baby Food - Fiesta de Frutas 70
Table 61: El Corsario - Sardinas en Salsa de Tomate 71
Table 62: Isabel - Atun al Natural 72
Table 63: Facundo - Maiz Dulce 73
Table 64: Yukery - Colado de Bananas 74
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