Cat Care in Bulgaria to 2011

This databook is a detailed information resource covering all the key data points on Cat Care in Bulgaria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Cat Care in Bulgaria increased between 2001-2006, growing at an average annual rate of 2.3%. The leading company in the market in 2006 was Mars, Inc. The second-largest player was Nestle S.A.


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Table 1: Cat care category definitions 9
Table 2: Bulgaria Cat Care value, 2001-2006 (BGL m, nominal prices) 20
Table 3: Bulgaria Cat Care value forecast, 2006-2011 (BGL m, nominal prices) 21
Table 4: Bulgaria Cat Care value, 2001-2006 (US$ m nominal prices) 23
Table 5: Bulgaria Cat Care value forecast, 2006-2011 (US$ m nominal prices) 24
Table 6: Bulgaria Cat Care volume, 2001-2006 (Kg/Units/Liters m) 26
Table 7: Bulgaria Cat Care volume forecast, 2006-2011 (Kg/Units/Liters m) 27
Table 8: Bulgaria Cat Care brand share, by value, 2005-2006 (%) 29
Table 9: Bulgaria Cat Care value, by brand 2005-2006 (BGL m nominal prices) 29
Table 10: Bulgaria Cat Care company share by value, 2005-2006 (%) 31
Table 11: Bulgaria Cat Care value, by company, 2005-2006 (BGL m nominal prices) 31
Table 12: Bulgaria Cat Care expenditure per head, 2001-2006 (BGL, nominal prices) 32
Table 13: Bulgaria Cat Care forecast expenditure per head, 2006-2011 (BGL, nominal prices) 33
Table 14: Bulgaria Cat Care expenditure per head, 2001-2006 (US$ nominal prices) 33
Table 15: Bulgaria Cat Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 34
Table 16: Bulgaria Cat Care consumption per head, 2001-2006 (Kg/Units/Liters) 34
Table 17: Bulgaria Cat Care forecast consumption per head, 2006-2011 (Kg/Units/Liters) 35
Table 18: Nestle S.A. Key Facts 36
Table 19: Mars, Inc. Key Facts 39
Table 20: Bulgaria Cat food value, 2001-2006 (BGL m, nominal prices) 41
Table 21: Bulgaria Cat food value forecast, 2006-2011 (BGL m, nominal prices) 42
Table 22: Bulgaria Cat food value, 2001-2006 (US$ m nominal prices) 44
Table 23: Bulgaria Cat food value forecast, 2006-2011 (US$ m nominal prices) 45
Table 24: Bulgaria Cat food volume, 2001-2006 (Kg m) 47
Table 25: Bulgaria Cat food volume forecast, 2006-2011 (Kg m) 48
Table 26: Bulgaria Cat food brand share, by value, 2005-2006 (%) 50
Table 27: Bulgaria Cat food value, by brand 2005-2006 (BGL m nominal prices) 50
Table 28: Bulgaria Cat food company share by value, 2005-2006 (%) 52
Table 29: Bulgaria Cat food value, by company, 2005-2006 (BGL m nominal prices) 52
Table 30: Bulgaria Cat food expenditure per head, 2001-2006 (BGL, nominal prices) 53
Table 31: Bulgaria Cat food forecast expenditure per head, 2006-2011 (BGL, nominal prices) 53
Table 32: Bulgaria Cat food expenditure per head, 2001-2006 (US$ nominal prices) 54
Table 33: Bulgaria Cat food forecast expenditure per head, 2006-2011 (US$ nominal prices) 54
Table 34: Bulgaria Cat food consumption per head, 2001-2006 (Kg) 55
Table 35: Bulgaria Cat food forecast consumption per head, 2006-2011 (Kg) 55
Table 36: Bulgaria Cat litter value, 2001-2006 (BGL m, nominal prices) 56
Table 37: Bulgaria Cat litter value forecast, 2006-2011 (BGL m, nominal prices) 57
Table 38: Bulgaria Cat litter value, 2001-2006 (US$ m nominal prices) 59
Table 39: Bulgaria Cat litter value forecast, 2006-2011 (US$ m nominal prices) 60
Table 40: Bulgaria Cat litter volume, 2001-2006 (Kg m) 61
Table 41: Bulgaria Cat litter volume forecast, 2006-2011 (Kg m) 62
Table 42: Bulgaria Cat litter brand share, by value, 2005-2006 (%) 64
Table 43: Bulgaria Cat litter value, by brand 2005-2006 (BGL m nominal prices) 64
Table 44: Bulgaria Cat litter company share by value, 2005-2006 (%) 65
Table 45: Bulgaria Cat litter value, by company, 2005-2006 (BGL m nominal prices) 65
Table 46: Bulgaria Cat litter expenditure per head, 2001-2006 (BGL, nominal prices) 66
Table 47: Bulgaria Cat litter forecast expenditure per head, 2006-2011 (BGL, nominal prices) 66
Table 48: Bulgaria Cat litter expenditure per head, 2001-2006 (US$ nominal prices) 67
Table 49: Bulgaria Cat litter forecast expenditure per head, 2006-2011 (US$ nominal prices) 67
Table 50: Bulgaria Cat litter consumption per head, 2001-2006 (Kg) 68
Table 51: Bulgaria Cat litter forecast consumption per head, 2006-2011 (Kg) 68
Table 52: Bulgaria Cat toys value, 2001-2006 (BGL m, nominal prices) 69
Table 53: Bulgaria Cat toys value forecast, 2006-2011 (BGL m, nominal prices) 70
Table 54: Bulgaria Cat toys value, 2001-2006 (US$ m nominal prices) 71
Table 55: Bulgaria Cat toys value forecast, 2006-2011 (US$ m nominal prices) 71
Table 56: Bulgaria Cat toys volume, 2001-2006 (Units m) 72
Table 57: Bulgaria Cat toys volume forecast, 2006-2011 (Units m) 73
Table 58: Bulgaria Cat toys brand share, by value, 2005-2006 (%) 75
Table 59: Bulgaria Cat toys value, by brand 2005-2006 (BGL m nominal prices) 75
Table 60: Bulgaria Cat toys company share by value, 2005-2006 (%) 76
Table 61: Bulgaria Cat toys value, by company, 2005-2006 (BGL m nominal prices) 76
Table 62: Bulgaria Cat toys expenditure per head, 2001-2006 (BGL, nominal prices) 77
Table 63: Bulgaria Cat toys forecast expenditure per head, 2006-2011 (BGL, nominal prices) 77
Table 64: Bulgaria Cat toys expenditure per head, 2001-2006 (US$ nominal prices) 78
Table 65: Bulgaria Cat toys forecast expenditure per head, 2006-2011 (US$ nominal prices) 78
Table 66: Bulgaria Cat toys consumption per head, 2001-2006 (Units) 79
Table 67: Bulgaria Cat toys forecast consumption per head, 2006-2011 (Units) 79
Table 68: Bulgaria Cat treats & milk value, 2001-2006 (BGL m, nominal prices) 80
Table 69: Bulgaria Cat treats & milk value forecast, 2006-2011 (BGL m, nominal prices) 81
Table 70: Bulgaria Cat treats & milk value, 2001-2006 (US$ m nominal prices) 83
Table 71: Bulgaria Cat treats & milk value forecast, 2006-2011 (US$ m nominal prices) 84
Table 72: Bulgaria Cat treats & milk volume, 2001-2006 (Kg/Liters m) 86
Table 73: Bulgaria Cat treats & milk volume forecast, 2006-2011 (Kg/Liters m) 87
Table 74: Bulgaria Cat treats & milk brand share, by value, 2005-2006 (%) 89
Table 75: Bulgaria Cat treats & milk value, by brand 2005-2006 (BGL m nominal prices) 89
Table 76: Bulgaria Cat treats & milk company share by value, 2005-2006 (%) 90
Table 77: Bulgaria Cat treats & milk value, by company, 2005-2006 (BGL m nominal prices) 90
Table 78: Bulgaria Cat treats & milk expenditure per head, 2001-2006 (BGL, nominal prices) 91
Table 79: Bulgaria Cat treats & milk forecast expenditure per head, 2006-2011 (BGL, nominal prices) 91
Table 80: Bulgaria Cat treats & milk expenditure per head, 2001-2006 (US$ nominal prices) 92
Table 81: Bulgaria Cat treats & milk forecast expenditure per head, 2006-2011 (US$ nominal prices) 92
Table 82: Bulgaria Cat treats & milk consumption per head, 2001-2006 (Kg/Liters) 93
Table 83: Bulgaria Cat treats & milk forecast consumption per head, 2006-2011 (Kg/Liters) 93
Table 84: Global Cat Care market value, 2006 94
Table 85: Global Cat Care market split (value terms (US$ m), 2006) – Top 5 countries 97
Table 86: Global Cat Care market volume, 2006 98
Table 87: Global Cat Care market split (volume terms, 2006) – Top 5 countries 100
Table 88: Leading players - Top 5 countries 101
Table 89: Bulgaria Key Facts 103
Table 90: Bulgaria population, by age group, 2000-2005 (millions) 106
Table 91: Bulgaria population forecast, by age group, 2005-2010 (millions) 107
Table 92: Bulgaria population, by gender, 2000-2005 (millions) 107
Table 93: Bulgaria population forecast, by gender, 2005-2010 (millions) 108
Table 94: Bulgaria real GDP, 2000-2005 (BGN bn, 2005 prices) 108
Table 95: Bulgaria real GDP forecast, 2005-2010 (BGN bn, 2005 prices) 108
Table 96: Bulgaria nominal GDP, 2000-2005 (BGN bn, nominal prices) 109
Table 97: Bulgaria real GDP, 2000-2005 (US$ bn, 2005 prices) 109
Table 98: Bulgaria real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 109
Table 99: Bulgaria consumer price index, 2000-2005 (2000=100) 110
Table 100: Bulgaria consumer price index, 2005-2010 (2000=100) 110
Table 101: Bulgaria exchange rate, 2000-2005 110



Figure 1: Bulgaria Cat Care value & value forecast, 2001-2011 (INSERT LOCAL CURRENY m, nominal prices) 22
Figure 2: Bulgaria Cat Care category growth comparison, by value, 2001-2011 25
Figure 3: Bulgaria Cat Care volume & volume forecast, 2001-2011 (Kg/Liters/Units m) 28
Figure 4: Bulgaria Cat Care category growth comparison, by volume, 2001-2011 28
Figure 5: Bulgaria Cat Care company share, by value, 2005-2006 (%) 30
Figure 6: Bulgaria Cat food value & value forecast, 2001-2011 (INSERT LOCAL CURRENY m, nominal prices) 43
Figure 7: Bulgaria Cat food category growth comparison, by value, 2001-2011 46
Figure 8: Bulgaria Cat food volume & volume forecast, 2001-2011 (Kg m) 49
Figure 9: Bulgaria Cat food category growth comparison, by volume, 2001-2011 49
Figure 10: Bulgaria Cat food company share, by value, 2005-2006 (%) 51
Figure 11: Bulgaria Cat litter value & value forecast, 2001-2011 (INSERT LOCAL CURRENY m, nominal prices) 58
Figure 12: Bulgaria Cat litter volume & volume forecast, 2001-2011 (Kg m) 63
Figure 13: Bulgaria Cat toys value & value forecast, 2001-2011 (INSERT LOCAL CURRENY m, nominal prices) 70
Figure 14: Bulgaria Cat toys volume & volume forecast, 2001-2011 (Units m) 74
Figure 15: Bulgaria Cat treats & milk value & value forecast, 2001-2011 (INSERT LOCAL CURRENY m, nominal prices) 82
Figure 16: Bulgaria Cat treats & milk category growth comparison, by value, 2001-2011 85
Figure 17: Bulgaria Cat treats & milk volume & volume forecast, 2001-2011 (Kg/Liters m) 88
Figure 18: Bulgaria Cat treats & milk category growth comparison, by volume, 2001-2011 88
Figure 19: Global Cat Care market split (value terms, 2006) – Top 5 countries 95
Figure 20: Global Cat Care market value, 2001 – 2006 (Top 5 countries) 97
Figure 21: Global Cat Care market split (volume terms, 2006) – Top 5 countries 98
Figure 22: Global Cat Care market volume, 2001 – 2006 (Top 5 countries) 100
Figure 23: Map of Bulgaria 103
Figure 24: Annual data review process 112





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