Cat care in India to 2013

Introduction

This databook provides key data and information on the cat care market in India. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on four categories: cat food, cat litter, cat treats & milk and cat toys

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the cat care market, including company overview, key facts and business description

Highlights

The market for cat care in India increased at a compound annual growth rate of 8.6% between 2003 and 2008.

The cat food category led the cat care market in India, accounting for a share of 77.3%.

The leading players in Indian cat care market include Mars, Inc., Nestle S.A. and Litter Pearls.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the cat care market in India

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for cat care in India increased at a compound annual growth rate of 8.6% between 2003 and 2008.

The cat food category led the cat care market in India, accounting for a share of 77.3%.

The leading players in Indian cat care market include Mars, Inc., Nestle S.A. and Litter Pearls.


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LIST OF FIGURES
Figure 1: India cat care value and value forecast, 2003?2013 (INR m, nominal prices) 21
Figure 2: India cat care category growth comparison, by value, 2003?2013 23
Figure 3: India cat care volume and volume forecast, 2003?2013 (Kg/Units m) 26
Figure 4: India cat care category growth comparison, by volume, 2003?2013 27
Figure 5: India cat care company share, by value, 2007?2008 (%) 29
Figure 6: India cat care distribution channels, by value, 2007?2008 (%) 32
Figure 7: India cat food value and value forecast, 2003?2013 (INR m, nominal prices) 43
Figure 8: India cat food volume and volume forecast, 2003?2013 (Kg m) 47
Figure 9: India cat food company share, by value, 2007?2008 (%) 49
Figure 10: India cat food distribution channels, by value, 2007?2008 (%) 52
Figure 11: India cat litter value and value forecast, 2003?2013 (INR m, nominal prices) 58
Figure 12: India cat litter volume and volume forecast, 2003?2013 (Kg m) 62
Figure 13: India cat litter distribution channels, by value, 2007?2008 (%) 66
Figure 14: India cat toys value and value forecast, 2003?2013 (INR m, nominal prices) 72
Figure 15: India cat toys volume and volume forecast, 2003?2013 (Units m) 76
Figure 16: India cat toys distribution channels, by value, 2007?2008 (%) 80
Figure 17: India cat treats & milk value and value forecast, 2003?2013 (INR m, nominal prices) 86
Figure 18: India cat treats & milk volume and volume forecast, 2003?2013 (Kg m) 90
Figure 19: India cat treats & milk distribution channels, by value, 2007?2008 (%) 94
Figure 20: Global cat care market split (value terms, 2008) – Top 5 countries 99
Figure 21: Global cat care market value, 2003–2008 (Top 5 countries) 102
Figure 22: Global cat care market split (volume terms, 2008) – Top 5 countries 104
Figure 23: Global cat care market volume, 2003–2008 (Top 5 countries) 107
Figure 24: Map of India 113
Figure 25: Annual data review process 122


LIST OF TABLES
Table 1: Cat care category definitions 9
Table 2: Cat care distribution channels 10
Table 3: India cat care value, 2003?2008 (INR m, nominal prices) 19
Table 4: India cat care value forecast, 2008?2013 (INR m, nominal prices) 20
Table 5: India cat care value, 2003?2008 (US$ m nominal prices) 22
Table 6: India cat care value forecast, 2008?2013 (US$ m nominal prices) 22
Table 7: India cat care volume, 2003?2008 (Kg/Units m) 24
Table 8: India cat care volume forecast, 2008?2013 (Kg/Units m) 25
Table 9: India cat care brand share, by value, 2007?2008 (%) 28
Table 10: India cat care value, by brand 2007?2008 (INR m nominal prices) 28
Table 11: India cat care company share by value, 2007?2008 (%) 30
Table 12: India cat care value, by company, 2007?2008 (INR m nominal prices) 30
Table 13: India cat care distribution channels, by value, 2007?2008 (%) 31
Table 14: India cat care value, by distribution channel, 2007?2008 (INR m nominal prices) 31
Table 15: India cat care expenditure per capita, 2003?2008 (INR, nominal prices) 33
Table 16: India cat care forecast expenditure per capita, 2008?2013 (INR, nominal prices) 33
Table 17: India cat care expenditure per capita, 2003?2008 (US$ nominal prices) 34
Table 18: India cat care forecast expenditure per capita, 2008?2013 (US$ nominal prices) 34
Table 19: India cat care consumption per capita, 2003?2008 (Kg/Units) 35
Table 20: India cat care forecast consumption per capita, 2008?2013 (Kg/Units) 35
Table 21: Mars, Inc. Key Facts 36
Table 22: Nestle S.A. Key Facts 38
Table 23: India cat food value, 2003?2008 (INR m, nominal prices) 41
Table 24: India cat food value forecast, 2008?2013 (INR m, nominal prices) 42
Table 25: India cat food value, 2003?2008 (US$ m nominal prices) 44
Table 26: India cat food value forecast, 2008?2013 (US$ m nominal prices) 44
Table 27: India cat food volume, 2003?2008 (Kg m) 45
Table 28: India cat food volume forecast, 2008?2013 (Kg m) 46
Table 29: India cat food brand share, by value, 2007?2008 (%) 48
Table 30: India cat food value, by brand 2007?2008 (INR m nominal prices) 48
Table 31: India cat food company share by value, 2007?2008 (%) 50
Table 32: India cat food value, by company, 2007?2008 (INR m nominal prices) 50
Table 33: India cat food distribution channels, by value, 2007?2008 (%) 51
Table 34: India cat food value, by distribution channel, 2007?2008 (INR m nominal prices) 51
Table 35: India cat food expenditure per capita, 2003?2008 (INR, nominal prices) 53
Table 36: India cat food forecast expenditure per capita, 2008?2013 (INR, nominal prices) 53
Table 37: India cat food expenditure per capita, 2003?2008 (US$ nominal prices) 54
Table 38: India cat food forecast expenditure per capita, 2008?2013 (US$ nominal prices) 54
Table 39: India cat food consumption per capita, 2003?2008 (Kg) 55
Table 40: India cat food forecast consumption per capita, 2008?2013 (Kg) 55
Table 41: India cat litter value, 2003?2008 (INR m, nominal prices) 56
Table 42: India cat litter value forecast, 2008?2013 (INR m, nominal prices) 57
Table 43: India cat litter value, 2003?2008 (US$ m nominal prices) 59
Table 44: India cat litter value forecast, 2008?2013 (US$ m nominal prices) 59
Table 45: India cat litter volume, 2003?2008 (Kg m) 60
Table 46: India cat litter volume forecast, 2008?2013 (Kg m) 61
Table 47: India cat litter brand share, by value, 2007?2008 (%) 63
Table 48: India cat litter value, by brand 2007?2008 (INR m nominal prices) 63
Table 49: India cat litter company share by value, 2007?2008 (%) 64
Table 50: India cat litter value, by company, 2007?2008 (INR m nominal prices) 64
Table 51: India cat litter distribution channels, by value, 2007?2008 (%) 65
Table 52: India cat litter value, by distribution channel, 2007?2008 (INR m nominal prices) 65
Table 53: India cat litter expenditure per capita, 2003?2008 (INR, nominal prices) 67
Table 54: India cat litter forecast expenditure per capita, 2008?2013 (INR, nominal prices) 67
Table 55: India cat litter expenditure per capita, 2003?2008 (US$ nominal prices) 68
Table 56: India cat litter forecast expenditure per capita, 2008?2013 (US$ nominal prices) 68
Table 57: India cat litter consumption per capita, 2003?2008 (Kg) 69
Table 58: India cat litter forecast consumption per capita, 2008?2013 (Kg) 69
Table 59: India cat toys value, 2003?2008 (INR m, nominal prices) 70
Table 60: India cat toys value forecast, 2008?2013 (INR m, nominal prices) 71
Table 61: India cat toys value, 2003?2008 (US$ m nominal prices) 73
Table 62: India cat toys value forecast, 2008?2013 (US$ m nominal prices) 73
Table 63: India cat toys volume, 2003?2008 (Units m) 74
Table 64: India cat toys volume forecast, 2008?2013 (Units m) 75
Table 65: India cat toys brand share, by value, 2007?2008 (%) 77
Table 66: India cat toys value, by brand 2007?2008 (INR m nominal prices) 77
Table 67: India cat toys company share by value, 2007?2008 (%) 78
Table 68: India cat toys value, by company, 2007?2008 (INR m nominal prices) 78
Table 69: India cat toys distribution channels, by value, 2007?2008 (%) 79
Table 70: India cat toys value, by distribution channel, 2007?2008 (INR m nominal prices) 79
Table 71: India cat toys expenditure per capita, 2003?2008 (INR, nominal prices) 81
Table 72: India cat toys forecast expenditure per capita, 2008?2013 (INR, nominal prices) 81
Table 73: India cat toys expenditure per capita, 2003?2008 (US$ nominal prices) 82
Table 74: India cat toys forecast expenditure per capita, 2008?2013 (US$ nominal prices) 82
Table 75: India cat toys consumption per capita, 2003?2008 (Units) 83
Table 76: India cat toys forecast consumption per capita, 2008?2013 (Units) 83
Table 77: India cat treats & milk value, 2003?2008 (INR m, nominal prices) 84
Table 78: India cat treats & milk value forecast, 2008?2013 (INR m, nominal prices) 85
Table 79: India cat treats & milk value, 2003?2008 (US$ m nominal prices) 87
Table 80: India cat treats & milk value forecast, 2008?2013 (US$ m nominal prices) 87
Table 81: India cat treats & milk volume, 2003?2008 (Kg m) 88
Table 82: India cat treats & milk volume forecast, 2008?2013 (Kg m) 89
Table 83: India cat treats & milk brand share, by value, 2007?2008 (%) 91
Table 84: India cat treats & milk value, by brand 2007?2008 (INR m nominal prices) 91
Table 85: India cat treats & milk company share by value, 2007?2008 (%) 92
Table 86: India cat treats & milk value, by company, 2007?2008 (INR m nominal prices) 92
Table 87: India cat treats & milk distribution channels, by value, 2007?2008 (%) 93
Table 88: India cat treats & milk value, by distribution channel, 2007?2008 (INR m nominal prices) 93
Table 89: India cat treats & milk expenditure per capita, 2003?2008 (INR, nominal prices) 95
Table 90: India cat treats & milk forecast expenditure per capita, 2008?2013 (INR, nominal prices) 95
Table 91: India cat treats & milk expenditure per capita, 2003?2008 (US$ nominal prices) 96
Table 92: India cat treats & milk forecast expenditure per capita, 2008?2013 (US$ nominal prices) 96
Table 93: India cat treats & milk consumption per capita, 2003?2008 (Kg) 97
Table 94: India cat treats & milk forecast consumption per capita, 2008?2013 (Kg) 97
Table 95: Global cat care market value, 2008 98
Table 96: Global cat care market split (value terms (US$ m), 2008) – Top 5 countries 101
Table 97: Global cat care market volume, 2008 103
Table 98: Global cat care market split (volume terms, 2008) – Top 5 countries 106
Table 99: Leading players - Top 5 countries 108
Table 100: India cat care new product launches reports, by company 2008 109
Table 101: India cat care new product launches SKUs, by company 2008 109
Table 102: India cat care new product launches (reports), by flavor and fragrances 2008 109
Table 103: India cat care new product launches (reports), by Ingredients 2008 110
Table 104: India cat care new product launches (reports) 110
Table 105: India Key Facts 112
Table 106: India population, by age group, 2003?08 (millions) 116
Table 107: India population forecast, by age group, 2008?13 (millions) 117
Table 108: India population, by gender, 2003?08 (millions) 117
Table 109: India population forecast, by gender, 2008?13 (millions) 118
Table 110: India nominal GDP, 2003?08 (INR bn, nominal prices) 118
Table 111: India nominal GDP forecast, 2008?13 (INR bn, nominal prices) 118
Table 112: India real GDP, 2003?08 (INR bn, 2000 prices) 119
Table 113: India real GDP forecast, 2008?13 (INR bn, 2000 prices) 119
Table 114: India real GDP, 2003?08 (US$ bn, 2000 prices) 119
Table 115: India real GDP forecast, 2008?13 (US$ bn, 2000 prices) 120
Table 116: India consumer price index, 2003?08 (2000=100) 120
Table 117: India consumer price index, 2008?13 (2000=100) 120


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