Cat care in Vietnam to 2013

Introduction

This databook provides key data and information on the cat care market in Vietnam. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Report Highlights
Highlights

The market for cat care in Vietnam increased at a compound annual growth rate of 5.8% between 2003 and 2008.

The cat food category led the cat care market in Vietnam, accounting for a share of 82.6%.

The leading players in Vietnamese cat care market include Mars, Inc. and Nestle S.A.
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LIST OF FIGURES
Figure 1: Vietnam cat care value and value forecast, 2003?2013 (VND m, nominal prices) 21
Figure 2: Vietnam cat care category growth comparison, by value, 2003?2013 23
Figure 3: Vietnam cat care volume and volume forecast, 2003?2013 (Kg m) 26
Figure 4: Vietnam cat care category growth comparison, by volume, 2003?2013 26
Figure 5: Vietnam cat care company share, by value, 2007?2008 (%) 28
Figure 6: Vietnam cat care distribution channels, by value, 2007?2008 (%) 31
Figure 7: Vietnam cat food value and value forecast, 2003?2013 (VND m, nominal prices) 42
Figure 8: Vietnam cat food category growth comparison, by value, 2003?2013 44
Figure 9: Vietnam cat food volume and volume forecast, 2003?2013 (Kg m) 47
Figure 10: Vietnam cat food category growth comparison, by volume, 2003?2013 47
Figure 11: Vietnam cat food company share, by value, 2007?2008 (%) 49
Figure 12: Vietnam cat food distribution channels, by value, 2007?2008 (%) 52
Figure 13: Vietnam cat litter value and value forecast, 2003?2013 (VND m, nominal prices) 58
Figure 14: Vietnam cat litter volume and volume forecast, 2003?2013 (Kg m) 62
Figure 15: Vietnam cat litter distribution channels, by value, 2007?2008 (%) 66
Figure 16: Vietnam cat treats & milk value and value forecast, 2003?2013 (VND m, nominal prices) 71
Figure 17: Vietnam cat treats & milk volume and volume forecast, 2003?2013 (Kg m) 74
Figure 18: Vietnam cat treats & milk distribution channels, by value, 2007?2008 (%) 78
Figure 19: Global cat care market split (value terms, 2008) – Top 5 countries 83
Figure 20: Global cat care market value, 2003–2008 (Top 5 countries) 86
Figure 21: Global cat care market split (volume terms, 2008) – Top 5 countries 88
Figure 22: Global cat care market volume, 2003–2008 (Top 5 countries) 91
Figure 23: Map of Vietnam 97
Figure 24: Annual data review process 106
LIST OF TABLES
Table 1: Cat care category definitions 8
Table 2: Cat care distribution channels 9
Table 3: Vietnam cat care value, 2003?2008 (VND m, nominal prices) 19
Table 4: Vietnam cat care value forecast, 2008?2013 (VND m, nominal prices) 20
Table 5: Vietnam cat care value, 2003?2008 (US$ m nominal prices) 22
Table 6: Vietnam cat care value forecast, 2008?2013 (US$ m nominal prices) 22
Table 7: Vietnam cat care volume, 2003?2008 (Kg m) 24
Table 8: Vietnam cat care volume forecast, 2008?2013 (Kg m) 25
Table 9: Vietnam cat care brand share, by value, 2007?2008 (%) 27
Table 10: Vietnam cat care value, by brand 2007?2008 (VND m nominal prices) 27
Table 11: Vietnam cat care company share by value, 2007?2008 (%) 29
Table 12: Vietnam cat care value, by company, 2007?2008 (VND m nominal prices) 29
Table 13: Vietnam cat care distribution channels, by value, 2007?2008 (%) 30
Table 14: Vietnam cat care value, by distribution channel, 2007?2008 (VND m nominal prices) 30
Table 15: Vietnam cat care expenditure per capita, 2003?2008 (VND, nominal prices) 32
Table 16: Vietnam cat care forecast expenditure per capita, 2008?2013 (VND, nominal prices) 32
Table 17: Vietnam cat care expenditure per capita, 2003?2008 (US$ nominal prices) 33
Table 18: Vietnam cat care forecast expenditure per capita, 2008?2013 (US$ nominal prices) 33
Table 19: Vietnam cat care consumption per capita, 2003?2008 (Kg) 34
Table 20: Vietnam cat care forecast consumption per capita, 2008?2013 (Kg) 34
Table 21: Mars, Inc. Key Facts 35
Table 22: Nestlé SA Key Facts 37
Table 23: Vietnam cat food value, 2003?2008 (VND m, nominal prices) 40
Table 24: Vietnam cat food value forecast, 2008?2013 (VND m, nominal prices) 41
Table 25: Vietnam cat food value, 2003?2008 (US$ m nominal prices) 43
Table 26: Vietnam cat food value forecast, 2008?2013 (US$ m nominal prices) 43
Table 27: Vietnam cat food volume, 2003?2008 (Kg m) 45
Table 28: Vietnam cat food volume forecast, 2008?2013 (Kg m) 46
Table 29: Vietnam cat food brand share, by value, 2007?2008 (%) 48
Table 30: Vietnam cat food value, by brand 2007?2008 (VND m nominal prices) 48
Table 31: Vietnam cat food company share by value, 2007?2008 (%) 50
Table 32: Vietnam cat food value, by company, 2007?2008 (VND m nominal prices) 50
Table 33: Vietnam cat food distribution channels, by value, 2007?2008 (%) 51
Table 34: Vietnam cat food value, by distribution channel, 2007?2008 (VND m nominal prices) 51
Table 35: Vietnam cat food expenditure per capita, 2003?2008 (VND, nominal prices) 53
Table 36: Vietnam cat food forecast expenditure per capita, 2008?2013 (VND, nominal prices) 53
Table 37: Vietnam cat food expenditure per capita, 2003?2008 (US$ nominal prices) 54
Table 38: Vietnam cat food forecast expenditure per capita, 2008?2013 (US$ nominal prices) 54
Table 39: Vietnam cat food consumption per capita, 2003?2008 (Kg) 55
Table 40: Vietnam cat food forecast consumption per capita, 2008?2013 (Kg) 55
Table 41: Vietnam cat litter value, 2003?2008 (VND m, nominal prices) 56
Table 42: Vietnam cat litter value forecast, 2008?2013 (VND m, nominal prices) 57
Table 43: Vietnam cat litter value, 2003?2008 (US$ m nominal prices) 59
Table 44: Vietnam cat litter value forecast, 2008?2013 (US$ m nominal prices) 59
Table 45: Vietnam cat litter volume, 2003?2008 (Kg m) 60
Table 46: Vietnam cat litter volume forecast, 2008?2013 (Kg m) 61
Table 47: Vietnam cat litter brand share, by value, 2007?2008 (%) 63
Table 48: Vietnam cat litter value, by brand 2007?2008 (VND m nominal prices) 63
Table 49: Vietnam cat litter company share by value, 2007?2008 (%) 64
Table 50: Vietnam cat litter value, by company, 2007?2008 (VND m nominal prices) 64
Table 51: Vietnam cat litter distribution channels, by value, 2007?2008 (%) 65
Table 52: Vietnam cat litter value, by distribution channel, 2007?2008 (VND m nominal prices) 65
Table 53: Vietnam cat litter expenditure per capita, 2003?2008 (VND, nominal prices) 67
Table 54: Vietnam cat litter forecast expenditure per capita, 2008?2013 (VND, nominal prices) 67
Table 55: Vietnam cat litter expenditure per capita, 2003?2008 (US$ nominal prices) 68
Table 56: Vietnam cat litter forecast expenditure per capita, 2008?2013 (US$ nominal prices) 68
Table 57: Vietnam cat litter consumption per capita, 2003?2008 (Kg) 69
Table 58: Vietnam cat litter forecast consumption per capita, 2008?2013 (Kg) 69
Table 59: Vietnam cat treats & milk value, 2003?2008 (VND m, nominal prices) 70
Table 60: Vietnam cat treats & milk value forecast, 2008?2013 (VND m, nominal prices) 71
Table 61: Vietnam cat treats & milk value, 2003?2008 (US$ m nominal prices) 72
Table 62: Vietnam cat treats & milk value forecast, 2008?2013 (US$ m nominal prices) 72
Table 63: Vietnam cat treats & milk volume, 2003?2008 (Kg m) 73
Table 64: Vietnam cat treats & milk volume forecast, 2008?2013 (Kg m) 74
Table 65: Vietnam cat treats & milk brand share, by value, 2007?2008 (%) 75
Table 66: Vietnam cat treats & milk value, by brand 2007?2008 (VND m nominal prices) 75
Table 67: Vietnam cat treats & milk company share by value, 2007?2008 (%) 76
Table 68: Vietnam cat treats & milk value, by company, 2007?2008 (VND m nominal prices) 76
Table 69: Vietnam cat treats & milk distribution channels, by value, 2007?2008 (%) 77
Table 70: Vietnam cat treats & milk value, by distribution channel, 2007?2008 (VND m nominal prices) 77
Table 71: Vietnam cat treats & milk expenditure per capita, 2003?2008 (VND, nominal prices) 79
Table 72: Vietnam cat treats & milk forecast expenditure per capita, 2008?2013 (VND, nominal prices) 79
Table 73: Vietnam cat treats & milk expenditure per capita, 2003?2008 (US$ nominal prices) 80
Table 74: Vietnam cat treats & milk forecast expenditure per capita, 2008?2013 (US$ nominal prices) 80
Table 75: Vietnam cat treats & milk consumption per capita, 2003?2008 (Kg) 81
Table 76: Vietnam cat treats & milk forecast consumption per capita, 2008?2013 (Kg) 81
Table 77: Global cat care market value, 2008 82
Table 78: Global cat care market split (value terms (US$ m), 2008) – Top 5 countries 85
Table 79: Global cat care market volume, 2008 87
Table 80: Global cat care market split (volume terms, 2008) – Top 5 countries 90
Table 81: Leading players - Top 5 countries 92
Table 82: Vietnam cat care new product launches reports, by company 2008 93
Table 83: Vietnam cat care new product launches SKUs, by company 2008 93
Table 84: Vietnam cat care new product launches (reports), by Package tags or Claims 2008 93
Table 85: Vietnam cat care new product launches (reports) 94
Table 86: Vietnam Key Facts 96
Table 87: Vietnam population, by age group, 2003?08 (millions) 100
Table 88: Vietnam population forecast, by age group, 2008?13 (millions) 101
Table 89: Vietnam population, by gender, 2003?08 (millions) 101
Table 90: Vietnam population forecast, by gender, 2008?13 (millions) 102
Table 91: Vietnam nominal GDP, 2003?08 (VND bn, nominal prices) 102
Table 92: Vietnam nominal GDP forecast, 2008?13 (VND bn, nominal prices) 102
Table 93: Vietnam real GDP, 2003?08 (VND bn, 2000 prices) 103
Table 94: Vietnam real GDP forecast, 2008?13 (VND bn, 2000 prices) 103
Table 95: Vietnam real GDP, 2003?08 (US$ bn, 2000 prices) 103
Table 96: Vietnam real GDP forecast, 2008?13 (US$ bn, 2000 prices) 104
Table 97: Vietnam consumer price index, 2003?08 (2000=100) 104
Table 98: Vietnam consumer price index, 2008?13 (2000=100) 104
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