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Introduction
This databook provides key data and information on the chilled food market in Australia. This report is a comprehensive resource for market, category and segment level d.....
Introduction This databook provides key data and information on the chilled food market in Australia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.Scope Contains information on:chilled meat products,chilled fish/seafood,deli food,sandwiches/salads,chilled ready meals,chilled pizza & chilled fresh pastaMarket,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) dataCategory level company and brand share as well as distribution share information for 2007 and 2008Review of the top two companies within the chilled food market, including company overview, key facts and business descriptionHighlights The market for chilled food in Australia increased at a compound annual growth rate of 3.7% between 2003 and 2008.The deli food category led the chilled food market in Australia, accounting for a share of 29.2%.Leading players in Australian chilled food market include KR Castlemaine, Primo and West More Seafood Australia.Reasons to Purchase Develop business strategies by understanding the quantitative trends within the chilled food market in AustraliaDesign effective marketing and sales strategies by identifying key market categories and segmentsIdentify key players within the market to plan lucrative M&A, partnerships and agreements
Report Highlights
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