Chocolate Market in Hong Kong to 2014 (Confectionery)

Introduction

Chocolate Market in Hong Kong to 2014 (Confectionery) is a comprehensive resource for chocolate market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Hong Kong chocolate market.

Features and Benefits

• Identify key market segments by analyzing market size data for the chocolate market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the chocolate market in Hong Kong and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The chocolate market in Hong Kong increased at a compound annual growth rate of 3.7% between 2004 and 2009.
• The chocolate countlines segment led the chocolate market in Hong Kong in 2009, with a share of 39.9%.
• The leading player in chocolate market in Hong Kong is Ferrero S.p.A.

Key questions answered

• Which will be the fastest growing segment within the chocolate market in Hong Kong?
• How will the forecast growth differ from the historic growth exhibited by the chocolate market in Hong Kong?
• Which company accounted for the largest share of the Hong Kong chocolate market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: chocolate 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Chocolate 8
Value analysis (Hong Kong Dollar), 2004?09 8
Value analysis (Hong Kong Dollar), 2009?14 9
Value analysis (US dollars), 2004?09 11
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 21
Expenditure and consumption per capita 23
Chapter 4 Macroeconomic Profile 29
Macroeconomic Indicators 29
Chapter 5 Research Methodology 34
Methodology overview 34
Secondary research 35
Market modeling 36
Creating an initial data model 36
Revising the initial data model 36
Creating a final estimate 37
Creating demographic value splits 37
Primary research 37
Data finalization 38
Ongoing research 38

LIST OF FIGURES
Figure 1: Chocolate, Hong Kong, value by segment (HK$m), 2004?14 10
Figure 2: Chocolate, Hong Kong, category growth comparison, by value, 2004?14 13
Figure 3: Chocolate, Hong Kong, volume by segment (kg, million), 2004?14 16
Figure 4: Chocolate, Hong Kong, category growth comparison, by volume, 2004?14 16
Figure 5: Chocolate, Hong Kong, company share by value (%), 2008?09 19
Figure 6: Chocolate, Hong Kong, distribution channels by value (%), 2008?09 22
Figure 7: Annual data review process 35

LIST OF TABLES
Table 1: Chocolate category definitions 3
Table 2: Chocolate distribution channels 4
Table 3: Chocolate, Hong Kong, value by segment (HK$m), 2004?09 9
Table 4: Chocolate, Hong Kong, value forecast by segment (HK$m), 2009?14 10
Table 5: Chocolate, Hong Kong, value by segment ($m), 2004?09 12
Table 6: Chocolate, Hong Kong, value forecast by segment ($m), 2009?14 13
Table 7: Chocolate, Hong Kong, volume by segment (kg, million), 2004?09 15
Table 8: Chocolate, Hong Kong, volume forecast by segment (kg, million), 2009?14 16
Table 9: Chocolate, Hong Kong, brand share by value (%), 2008?09 18
Table 10: Chocolate, Hong Kong, value by brand (HK$m), 2008?09 19
Table 11: Chocolate, Hong Kong, company share by value (%), 2008?09 21
Table 12: Chocolate, Hong Kong, value by company (HK$m), 2008?09 21
Table 13: Chocolate, Hong Kong, distribution channels by value (%), 2008?09 22
Table 14: Chocolate, Hong Kong, value by distribution channel (HK$m), 2008?09 22
Table 15: Chocolate, Hong Kong, expenditure per capita (HK$), 2004?09 24
Table 16: Chocolate, Hong Kong, forecast expenditure per capita (HK$), 2009?14 25
Table 17: Chocolate, Hong Kong, expenditure per capita ($), 2004?09 26
Table 18: Chocolate, Hong Kong, forecast expenditure per capita ($), 2009?14 27
Table 19: Chocolate, Hong Kong, consumption per capita (kg), 2004?09 28
Table 20: Chocolate, Hong Kong, forecast consumption per capita (kg), 2009?14 29
Table 21: Hong Kong population, by age group, 2004?09 (millions) 30
Table 22: Hong Kong population forecast, by age group, 2009?14 (millions) 31
Table 23: Hong Kong population, by gender, 2004?09 (millions) 31
Table 24: Hong Kong population forecast, by gender, 2009?14 (millions) 32
Table 25: Hong Kong nominal GDP, 2004?09 (HK$bn, nominal prices) 32
Table 26: Hong Kong nominal GDP forecast, 2009?14 (HK$bn, nominal prices) 32
Table 27: Hong Kong real GDP, 2004?09 (HK$bn, 2000 prices) 33
Table 28: Hong Kong real GDP forecast, 2009?14 (HK$bn, 2000 prices) 33
Table 29: Hong Kong real GDP, 2004?09 ($bn, 2000 prices) 33
Table 30: Hong Kong real GDP forecast, 2009?14 ($bn, 2000 prices) 34
Table 31: Hong Kong consumer price index, 2004?09 (2000=100) 34
Table 32: Hong Kong consumer price index, 2009?14 (2000=100) 34


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