Chocolate Market in Middle East and Africa to 2014 (Confectionery)

Introduction

Chocolate Market in Middle East and Africa to 2014 (Confectionery) is a comprehensive resource for market and segment level data including value and volume from 2004 to 2014, and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Middle East and Africa chocolate market.

Features and Benefits

• Identify key market segments by analyzing market size data (value & volume) for categories
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the chocolate market in Middle East and Africa and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The chocolate market in Middle East and Africa increased at a compound annual growth rate of 4.7% between 2004 and 2009.
• The molded bars category led the chocolate market in Middle East and Africa in 2009, with a share of 29.9%.
• Leading player in chocolate market in Middle East and Africa is Cadbury plc.


Key questions answered

• Which will be the fastest growing segment within the chocolate market in Middle East and Africa?
• How will the forecast growth differ from the historic growth exhibited by the chocolate market in Middle East and Africa?
• Which company accounted for the largest share of the Middle East and Africa chocolate market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: chocolate 2
Chapter 2 Definition 3
Geographic coverage 3
Chapter 3 Category Analysis: Chocolate 8
Value analysis (US Dollar), 2004?09 8
Value analysis (US Dollar), 2009?14 9
Volume analysis, 2004?09 11
Volume analysis, 2009?14 12
Company share analysis 14
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Research Methodology 23
Methodology overview 23
Secondary research 24
Market modeling 25
Creating an initial data model 25
Revising the initial data model 25
Creating a final estimate 26
Creating demographic value splits 26
Primary research 26
Data finalization 27
Ongoing research 27

LIST OF FIGURES
Figure 1: Chocolate, Middle East and Africa, value by segment ($m), 2004?14 10
Figure 2: Chocolate, Middle East and Africa, category growth comparison, by value, 2004?14 10
Figure 3: Chocolate, Middle East and Africa, volume by segment (kg, million), 2004?14 13
Figure 4: Chocolate, Middle East and Africa, category growth comparison, by volume, 2004?14 13
Figure 5: Chocolate, Middle East and Africa, company share (top five companies) by value (%), 2008?09 16
Figure 6: Chocolate, Middle East and Africa, distribution channels by value (%), 2008?09 18
Figure 7: Annual data review process 24

LIST OF TABLES
Table 1: Chocolate category definitions 3
Table 2: Chocolate distribution channels 4
Table 3: Chocolate, Middle East and Africa, value by segment ($m), 2004?09 8
Table 4: Chocolate, Middle East and Africa, value forecast by segment ($m), 2009?14 9
Table 5: Chocolate, Middle East and Africa, volume by segment (kg, million), 2004?09 11
Table 6: Chocolate, Middle East and Africa, volume forecast by segment (kg, million), 2009?14 12
Table 7: Chocolate, Middle East and Africa, company share by value (%), 2008?09 14
Table 8: Chocolate, Middle East and Africa, value by company ($m), 2008?09 15
Table 9: Chocolate, Middle East and Africa, distribution channels by value (%), 2008?09 17
Table 10: Chocolate, Middle East and Africa, value by distribution channel ($m), 2008?09 17
Table 11: Chocolate, Middle East and Africa, expenditure per capita ($), 2004?09 19
Table 12: Chocolate, Middle East and Africa, forecast expenditure per capita ($), 2009?14 20
Table 13: Chocolate, Middle East and Africa, consumption per capita (kg), 2004?09 21
Table 14: Chocolate, Middle East and Africa, forecast consumption per capita (kg), 2009?14 22


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