Chocolate Market in Vietnam to 2014 (Confectionery)

Introduction

Chocolate Market in Vietnam to 2014 (Confectionery) is a comprehensive resource for chocolate market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Vietnamese chocolate market.

Features and Benefits

• Identify key market segments by analyzing market size data for the chocolate market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the chocolate market in Vietnam and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The chocolate market in Vietnam increased at a compound annual growth rate of 5.7% between 2004 and 2009.
• The molded bars segment led the chocolate market in Vietnam in 2009, with a share of 42.3%.
• The leading player in chocolate market in Vietnam is August Storck KG.

Key questions answered

• Which will be the fastest growing segment within the chocolate market in Vietnam?
• How will the forecast growth differ from the historic growth exhibited by the chocolate market in Vietnam?
• Which company accounted for the largest share of the Vietnamese chocolate market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: chocolate 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Chocolate 9
Value analysis (Vietnamese Dong), 2004?09 9
Value analysis (Vietnamese Dong), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 24
Expenditure and consumption per capita 26
Chapter 4 Macroeconomic Profile 32
Macroeconomic Indicators 32
Chapter 5 Research Methodology 37
Methodology overview 37
Secondary research 38
Market modeling 39
Creating an initial data model 39
Revising the initial data model 39
Creating a final estimate 40
Creating demographic value splits 40
Primary research 40
Data finalization 41
Ongoing research 41

LIST OF FIGURES
Figure 1: Chocolate, Vietnam, value by segment (VNDm), 2004?14 11
Figure 2: Chocolate, Vietnam, volume by segment (kg, million), 2004?14 16
Figure 3: Chocolate, Vietnam, company share by value (%), 2008?09 21
Figure 4: Chocolate, Vietnam, distribution channels by value (%), 2008?09 25
Figure 5: Annual data review process 38

LIST OF TABLES
Table 1: Chocolate category definitions 3
Table 2: Chocolate distribution channels 4
Table 3: Chocolate, Vietnam, value by segment (VNDm), 2004?09 9
Table 4: Chocolate, Vietnam, value forecast by segment (VNDm), 2009?14 10
Table 5: Chocolate, Vietnam, value by segment ($m), 2004?09 12
Table 6: Chocolate, Vietnam, value forecast by segment ($m), 2009?14 13
Table 7: Chocolate, Vietnam, volume by segment (kg, million), 2004?09 14
Table 8: Chocolate, Vietnam, volume forecast by segment (kg, million), 2009?14 15
Table 9: Chocolate, Vietnam, brand share by value (%), 2008?09 17
Table 10: Chocolate, Vietnam, value by brand (VNDm), 2008?09 19
Table 11: Chocolate, Vietnam, company share by value (%), 2008?09 22
Table 12: Chocolate, Vietnam, value by company (VNDm), 2008?09 23
Table 13: Chocolate, Vietnam, distribution channels by value (%), 2008?09 24
Table 14: Chocolate, Vietnam, value by distribution channel (VNDm), 2008?09 24
Table 15: Chocolate, Vietnam, expenditure per capita (VND), 2004?09 26
Table 16: Chocolate, Vietnam, forecast expenditure per capita (VND), 2009?14 27
Table 17: Chocolate, Vietnam, expenditure per capita ($), 2004?09 28
Table 18: Chocolate, Vietnam, forecast expenditure per capita ($), 2009?14 29
Table 19: Chocolate, Vietnam, consumption per capita (kg), 2004?09 30
Table 20: Chocolate, Vietnam, forecast consumption per capita (kg), 2009?14 31
Table 21: Vietnam population, by age group, 2004?09 (millions) 32
Table 22: Vietnam population forecast, by age group, 2009?14 (millions) 33
Table 23: Vietnam population, by gender, 2004?09 (millions) 33
Table 24: Vietnam population forecast, by gender, 2009?14 (millions) 34
Table 25: Vietnam nominal GDP, 2004?09 (VNDbn, nominal prices) 34
Table 26: Vietnam nominal GDP forecast, 2009?14 (VNDbn, nominal prices) 34
Table 27: Vietnam real GDP, 2004?09 (VNDbn, 2000 prices) 35
Table 28: Vietnam real GDP forecast, 2009?14 (VNDbn, 2000 prices) 35
Table 29: Vietnam real GDP, 2004?09 ($bn, 2000 prices) 35
Table 30: Vietnam real GDP forecast, 2009?14 ($bn, 2000 prices) 36
Table 31: Vietnam consumer price index, 2004?09 (2000=100) 36
Table 32: Vietnam consumer price index, 2009?14 (2000=100) 36


[Inhaltsverzeichnis ausblenden]