Cider Market in North America to 2014 (Beer, Cider and FABs)

Introduction

Cider Market in North America to 2014 (Beer, Cider and FABs) is a comprehensive resource for cider market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the North America cider market.

Features and Benefits

• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the cider market in North America and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The cider market in North America decreased at a compound annual growth rate of 1% between 2004 and 2009.
• The leading player in cider market in North America is Heineken N.V.

Key questions answered

• How will the forecast growth differ from the historic growth exhibited by the cider market in North America?
• Which company accounted for the largest share of the North America cider market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: cider 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Cider 8
Value analysis (US Dollar), 2004?09 8
Value analysis (US Dollar), 2009?14 9
Volume analysis, 2004?09 10
Volume analysis, 2009?14 11
Company share analysis 12
Distribution analysis 14
Expenditure and consumption per capita 16
Chapter 4 Research Methodology 18
Methodology overview 18
Secondary research 19
Market modeling 20
Creating an initial data model 20
Revising the initial data model 20
Creating a final estimate 21
Creating demographic value splits 21
Primary research 21
Data finalization 22
Ongoing research 22

LIST OF FIGURES
Figure 1: Cider, North America, value ($m), 2004?14 9
Figure 2: Cider, North America, volume (liters, million), 2004?14 11
Figure 3: Cider, North America, company share (top five companies) by volume (%), 2008?09 13
Figure 4: Cider, North America, distribution channels by volume (%), 2008?09 15
Figure 5: Annual data review process 19

LIST OF TABLES
Table 1: Cider category definitions 3
Table 2: Cider distribution channels 4
Table 3: Cider, North America, value ($m), 2004?09 8
Table 4: Cider, North America, value forecast ($m), 2009?14 9
Table 5: Cider, North America, volume (liters, million), 2004?09 10
Table 6: Cider, North America, volume forecast (liters, million), 2009?14 11
Table 7: Cider, North America, company share by volume (%), 2008?09 12
Table 8: Cider, North America, volume by company (liters, million), 2008?09 12
Table 9: Cider, North America, distribution channels by volume (%), 2008?09 14
Table 10: Cider, North America, volume by distribution channel (liters, million), 2008?09 14
Table 11: Cider, North America, expenditure per capita ($), 2004?09 16
Table 12: Cider, North America, forecast expenditure per capita ($), 2009?14 16
Table 13: Cider, North America, consumption per capita (liters), 2004?09 17
Table 14: Cider, North America, forecast consumption per capita (liters), 2009?14 17


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