Cider Market in New Zealand to 2014 (Beer, Cider and FABs)

Introduction

Cider Market in New Zealand to 2014 (Beer, Cider and FABs) is a comprehensive resource for cider market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the New Zealand cider market.

Features and Benefits

• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the cider market in New Zealand and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The cider market in New Zealand increased at a compound annual growth rate of 4% between 2004 and 2009.
• The leading player in cider market in New Zealand is Foster's Group Ltd.

Key questions answered

• How will the forecast growth differ from the historic growth exhibited by the cider market in New Zealand?
• Which company accounted for the largest share of the New Zealand cider market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: cider 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Cider 9
Value analysis (New Zealand Dollar), 2004?09 9
Value analysis (New Zealand Dollar), 2009?14 10
Value analysis (US dollars), 2004?09 11
Value analysis (US dollars), 2009?14 11
Volume analysis, 2004?09 12
Volume analysis, 2009?14 13
Company and brand share analysis 14
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Macroeconomic Profile 22
Macroeconomic Indicators 22
Chapter 5 Research Methodology 27
Methodology overview 27
Secondary research 28
Market modeling 29
Creating an initial data model 29
Revising the initial data model 29
Creating a final estimate 30
Creating demographic value splits 30
Primary research 30
Data finalization 31
Ongoing research 31

LIST OF FIGURES
Figure 1: Cider, New Zealand, value (NZ$m), 2004?14 10
Figure 2: Cider, New Zealand, volume (liters, million), 2004?14 13
Figure 3: Cider, New Zealand, company share by volume (%), 2008?09 15
Figure 4: Cider, New Zealand, distribution channels by volume (%), 2008?09 18
Figure 5: Annual data review process 28

LIST OF TABLES
Table 1: Cider category definitions 3
Table 2: Cider distribution channels 4
Table 3: Cider, New Zealand, value (NZ$m), 2004?09 9
Table 4: Cider, New Zealand, value forecast (NZ$m), 2009?14 10
Table 5: Cider, New Zealand, value ($m), 2004?09 11
Table 6: Cider, New Zealand, value forecast ($m), 2009?14 11
Table 7: Cider, New Zealand, volume (liters, million), 2004?09 12
Table 8: Cider, New Zealand, volume forecast (liters, million), 2009?14 13
Table 9: Cider, New Zealand, brand share by volume (%), 2008?09 14
Table 10: Cider, New Zealand, volume by brand (liters, million), 2008?09 14
Table 11: Cider, New Zealand, company share by volume (%), 2008?09 16
Table 12: Cider, New Zealand, volume by company (liters, million), 2008?09 16
Table 13: Cider, New Zealand, distribution channels by volume (%), 2008?09 17
Table 14: Cider, New Zealand, volume by distribution channel (liters, million), 2008?09 17
Table 15: Cider, New Zealand, expenditure per capita (NZ$), 2004?09 19
Table 16: Cider, New Zealand, forecast expenditure per capita (NZ$), 2009?14 19
Table 17: Cider, New Zealand, expenditure per capita ($), 2004?09 20
Table 18: Cider, New Zealand, forecast expenditure per capita ($), 2009?14 20
Table 19: Cider, New Zealand, consumption per capita (liters), 2004?09 21
Table 20: Cider, New Zealand, forecast consumption per capita (liters), 2009?14 21
Table 21: New Zealand population, by age group, 2004?09 (millions) 22
Table 22: New Zealand population forecast, by age group, 2009?14 (millions) 23
Table 23: New Zealand population, by gender, 2004?09 (millions) 23
Table 24: New Zealand population forecast, by gender, 2009?14 (millions) 24
Table 25: New Zealand nominal GDP, 2004?09 (NZ$bn, nominal prices) 24
Table 26: New Zealand nominal GDP forecast, 2009?14 (NZ$bn, nominal prices) 24
Table 27: New Zealand real GDP, 2004?09 (NZ$bn, 2000 prices) 25
Table 28: New Zealand real GDP forecast, 2009?14 (NZ$bn, 2000 prices) 25
Table 29: New Zealand real GDP, 2004?09 ($bn, 2000 prices) 25
Table 30: New Zealand real GDP forecast, 2009?14 ($bn, 2000 prices) 26
Table 31: New Zealand consumer price index, 2004?09 (2000=100) 26
Table 32: New Zealand consumer price index, 2009?14 (2000=100) 26


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