Communications Equipment Sales via Key Retail Formats in Peru to 2013

Introduction

Datamonitor's 'Communications Equipment Sales via Key Retail Formats in Peru to 2013' databook provides market value data for two key market segments and eight key retail distribution channels. It focuses on data and analysis of market revenues and segmentation. It also provides historic and forecast data, as well as a comparison against the top five countries in the market.

Scope

*Communications Equipment retail sales revenues and analysis from 2003 to 2008 and forecast values up to 2013

*Market value of two categories: fixed-line telecommunications equipment and mobile telecommunications equipment

*Current and forecast analysis of sales via major retail channels in the communications equipment industry as well as its sub-categories

Highlights

Communications Equipment retail sales in Peru increased at a compound annual growth rate of 6.8% between 2003 and 2008.

Mobile telecommunications equipment sales led the communications equipment market with a share of 95.6% in 2008. Specialist electricals and electronics retailers were the leading retail format for mobile telecommunications equipment in 2008.

Reasons to Purchase

*Design effective marketing and sales strategies by identifying the key growth categories and retail formats in terms of sales

*Develop business strategies by understanding the quantitative trends within the communications equipment market in Peru

*Understand the future direction of the market with reliable historical data and full five year forecasting


Report Highlights

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TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
COMMUNICATIONS EQUIPMENT RETAIL SALES OVERVIEW 6
Communications equipment retail market definition 6
Communications equipment sales overview 7
Communications equipment retail sales value, 2003–08 8
Communications equipment retail sales value, 2008–13 10
COMMUNICATIONS EQUIPMENT MARKET SEGMENTATION 12
Market sales analysis by category, 2003–08 12
Market sales analysis by category, 2008–13 15
COMMUNICATIONS EQUIPMENT SALES ANALYSIS BY KEY RETAIL FORMATS 17
Retail format definitions 17
Communications equipment sales analysis by key retail formats, overview 20
Communications equipment sales analysis by key retail formats, 2003–08 21
Communications equipment sales analysis by key retail formats, 2008–13 22
FIXED-LINE TELECOMMUNICATIONS EQUIPMENT SALES ANALYSIS BY KEY RETAIL FORMATS 23
Fixed-line telecommunications equipment sales analysis by key retail formats, overview 23
Fixed-line telecommunications equipment sales analysis by key retail formats, 2003–08 24
Fixed-line telecommunications equipment sales analysis by key retail formats, 2008–13 25
MOBILE TELECOMMUNICATIONS EQUIPMENT SALES ANALYSIS BY KEY RETAIL FORMATS 26
Mobile telecommunications equipment sales analysis by key retail formats, overview 26
Mobile telecommunications equipment sales analysis by key retail formats, 2003–08 27
Mobile telecommunications equipment sales analysis by key retail formats, 2008–13 28
COMMUNICATIONS EQUIPMENT RETAIL SALES – COUNTRY COMPARISON 29
Communications equipment retail sales value of top five countries, 2003–13 29
APPENDIX 31
Methodology 31
Related research 32
Datamonitor consulting 32
Disclaimer 32


LIST OF FIGURES
Figure 1: Sales of communications equipment in Peru value ($m), 2003–13 7
Figure 2: Sales of communications equipment in Peru, value ($m), 2003–08 8
Figure 3: Forecast sales of communications equipment in Peru, value ($m), 2008–13 10
Figure 4: Sales of communications equipment in Peru, value break down by category ($m), 2003–08 12
Figure 5: Sales of communications equipment in Peru, value break down by category (%), 2008 14
Figure 6: Forecast sales of communications equipment in Peru, value break down by category ($m), 2008–13 15
Figure 7: Sales of communications equipment in Peru, value break down by category (%), 2013 16
Figure 8: Communications equipment, Peru, revenue split by key retail formats (%), 2008 20
Figure 9: Fixed-line telecommunications equipment, Peru, revenue split by key retail formats (%), 2008 23
Figure 10: Mobile telecommunications equipment, Peru, revenue split by key retail formats (%), 2008 26
Figure 11: Communications equipment, growth comparison (value $m), top five countries 29


LIST OF TABLES
Table 1: Communications equipment retail market definition 6
Table 2: Sales of communications equipment in Peru, value ($m), 2003–13 7
Table 3: Sales of communications equipment in Peru, value ($m and PENm), 2003–08 9
Table 4: Forecast sales of communications equipment in Peru, value ($m and PENm), 2008–13 11
Table 5: Sales of communications equipment in Peru, value break down by category ($m), 2003–08 13
Table 6: Forecast sales of communications equipment in Peru, value break down by category ($m), 2008–13 15
Table 7: (Part 1) Retail format definitions 17
Table 8: (Part 2) Retail format definitions 18
Table 9: (Part 3) Retail format definitions 19
Table 10: Communications equipment, Peru, revenues split by key retail formats ($m), 2003–08 21
Table 11: Communications equipment forecast, Peru, revenues split by key retail formats ($m), 2008–13 22
Table 12: Fixed-line telecommunications equipment, Peru, revenues split by key retail formats ($m), 2003–08 24
Table 13: Fixed-line telecommunications equipment forecast, Peru, revenues split by key retail formats ($m), 2008–13 25
Table 14: Mobile telecommunications equipment, Peru, revenues split by key retail formats ($m), 2003–08 27
Table 15: Mobile telecommunications equipment forecast, Peru, revenues split by key retail formats ($m), 2008–13 28
Table 16: Global Communications equipment market split (value $m), top five countries 30


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