Top 10 Companies in Canada Media Industry: IT Spending Predictor 2009

Introduction

This databook provides insight into the top 10 companies in Canada media industry in terms of their estimated IT spend.

Report Highlights
Highlights

The top 10 companies in Canada media industry in terms of estimated IT spending spent the largest portion of their IT budgets on Hardware, a segment that accounted for about 32% of the IT budgets among these firms. This was followed by spending on software and services.

Among the top 10 companies, a major portion of IT spending is allocated to internal IT. External services include product vendors, local resellers, telcos, systems integrators and specialist outsourcers. Internal IT alone accounted for approximately 43% of the total estimated IT spending by these companies.
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TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
INTRODUCTION 9
Reasons to Purchase 9
Definitions 10
CANADA MEDIA INDUSTRY: ESTIMATED SPENDING ON IT 12
Overview 12
Estimated spending by technology segment 14
Estimated IT spending by channel 16
BCE INC 18
Budget overview 18
BCE Inc, estimated spending on IT 19
BCE Inc, estimated IT spending by channel 23
CANWEST GLOBAL COMMUNICATIONS CORP 25
Budget overview 25
CanWest Global Communications Corp, estimated spending on IT 26
CanWest Global Communications Corp, estimated IT spending by channel 30
SHAW COMMUNICATIONS INC 32
Budget overview 32
Shaw Communications Inc, estimated spending on IT 33
Shaw Communications Inc, estimated IT spending by channel 37
TRANSCONTINENTAL INC 39
Budget overview 39
Transcontinental Inc, estimated spending on IT 40
Transcontinental Inc, estimated IT spending by channel 44
CINRAM INTERNATIONAL INCOME FUND 46
Budget overview 46
Cinram International Income Fund, estimated spending on IT 47
Cinram International Income Fund, estimated IT spending by channel 51
TORSTAR CORP 53
Budget overview 53
Torstar Corp, estimated spending on IT 54
Torstar Corp, estimated IT spending by channel 58
YELLOW PAGES INCOME FUND 60
Budget overview 60
Yellow Pages Income Fund, estimated spending on IT 61
Yellow Pages Income Fund, estimated IT spending by channel 65
CTV INC 67
Budget overview 67
CTV Inc, estimated spending on IT 68
CTV Inc, estimated IT spending by channel 72
CORUS ENTERTAINMENT INC 74
Budget overview 74
Corus Entertainment Inc, estimated spending on IT 75
Corus Entertainment Inc, estimated IT spending by channel 79
ASTRAL MEDIA INC 81
Budget overview 81
Astral Media Inc, estimated spending on IT 82
Astral Media Inc, estimated IT spending by channel 86
APPENDIX 88
Methodology 88
Further reading 89
How to contact experts in your industry 89
Disclaimer 89
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LIST OF FIGURES
Figure 1: Media industry, Canada, spending on IT ($m), 2008 and 2009 12
Figure 2: Media industry, Canada, estimated spending by IT segment, 2008 14
Figure 3: Media industry, Canada, estimated spending on IT by channel ($m), 2008 16
Figure 4: BCE Inc, estimated spending by IT segment, 2008 19
Figure 5: BCE Inc, estimated spending by IT sub-segment ($m), 2008 21
Figure 6: BCE Inc, estimated spending on IT by channel, 2008 23
Figure 7: CanWest Global Communications Corp, estimated spending by IT segment, 2008 26
Figure 8: CanWest Global Communications Corp, estimated spending by IT sub-segment ($m), 2008 28
Figure 9: CanWest Global Communications Corp, estimated spending on IT by channel, 2008 30
Figure 10: Shaw Communications Inc, estimated spending by IT segment, 2008 33
Figure 11: Shaw Communications Inc, estimated spending by IT sub-segment ($m), 2008 35
Figure 12: Shaw Communications Inc, estimated spending on IT by channel, 2008 37
Figure 13: Transcontinental Inc, estimated spending by IT segment, 2008 40
Figure 14: Transcontinental Inc, estimated spending by IT sub-segment ($m), 2008 42
Figure 15: Transcontinental Inc, estimated spending on IT by channel, 2008 44
Figure 16: Cinram International Income Fund, estimated spending by IT segment, 2008 47
Figure 17: Cinram International Income Fund, estimated spending by IT sub-segment ($m), 2008 49
Figure 18: Cinram International Income Fund, estimated spending on IT by channel, 2008 51
Figure 19: Torstar Corp, estimated spending by IT segment, 2008 54
Figure 20: Torstar Corp, estimated spending by IT sub-segment ($m), 2008 56
Figure 21: Torstar Corp, estimated spending on IT by channel, 2008 58
Figure 22: Yellow Pages Income Fund, estimated spending by IT segment, 2008 61
Figure 23: Yellow Pages Income Fund, estimated spending by IT sub-segment ($m), 2008 63
Figure 24: Yellow Pages Income Fund, estimated spending on IT by channel, 2008 65
Figure 25: CTV Inc, estimated spending by IT segment, 2008 68
Figure 26: CTV Inc, estimated spending by IT sub-segment ($m), 2008 70
Figure 27: CTV Inc, estimated spending on IT by channel, 2008 72
Figure 28: Corus Entertainment Inc, estimated spending by IT segment, 2008 75
Figure 29: Corus Entertainment Inc, estimated spending by IT sub-segment ($m), 2008 77
Figure 30: Corus Entertainment Inc, estimated spending on IT by channel, 2008 79
Figure 31: Astral Media Inc, estimated spending by IT segment, 2008 82
Figure 32: Astral Media Inc, estimated spending by IT sub-segment ($m), 2008 84
Figure 33: Astral Media Inc, estimated spending on IT by channel, 2008 86
Figure 34: Research methodology 88
LIST OF TABLES
Table 1: IT segments and sub segments 10
Table 2: Channel definitions 11
Table 3: Media industry, Canada, estimated spending on IT ($m), 2008 and 2009 13
Table 4: Media industry, Canada, estimated spending by technology segment, 2008 15
Table 5: Media industry, Canada, estimated spending on IT by channel ($m), 2008 17
Table 6: BCE Inc, IT budget estimates (%), 2008–09 18
Table 7: BCE Inc, IT budget by estimated entity (as % of overall IT budget), 2008 18
Table 8: BCE Inc, estimated spending by IT segment, 2008 20
Table 9: BCE Inc, estimated spending by IT sub-segment, 2008 22
Table 10: BCE Inc, estimated spending on IT by channel, 2008 24
Table 11: CanWest Global Communications Corp, IT budget estimates (%), 2008–09 25
Table 12: CanWest Global Communications Corp, estimated IT budget by entity (as % of overall IT budget), 2008 25
Table 13: CanWest Global Communications Corp, estimated spending by IT segment, 2008 27
Table 14: CanWest Global Communications Corp, estimated spending by IT sub-segment, 2008 29
Table 15: CanWest Global Communications Corp, estimated spending on IT by channel, 2008 31
Table 16: Shaw Communications Inc, IT budget estimates (%), 2008–09 32
Table 17: Shaw Communications Inc, estimated IT budget by entity (as % of overall IT budget), 2008 32
Table 18: Shaw Communications Inc, estimated spending by IT segment, 2008 34
Table 19: Shaw Communications Inc, estimated spending by IT sub-segment, 2008 36
Table 20: Shaw Communications Inc, estimated spending on IT by channel, 2008 38
Table 21: Transcontinental Inc, IT budget estimates (%), 2008–09 39
Table 22: Transcontinental Inc, estimated IT budget by entity (as % of overall IT budget), 2008 39
Table 23: Transcontinental Inc, estimated spending by IT segment, 2008 41
Table 24: Transcontinental Inc, estimated spending by IT sub-segment, 2008 43
Table 25: Transcontinental Inc, estimated spending on IT by channel, 2008 45
Table 26: Cinram International Income Fund, IT budget estimates (%), 2008–09 46
Table 27: Cinram International Income Fund, estimated IT budget by entity (as % of overall IT budget), 2008 46
Table 28: Cinram International Income Fund, estimated spending by IT segment, 2008 48
Table 29: Cinram International Income Fund, estimated spending by IT sub-segment, 2008 50
Table 30: Cinram International Income Fund, estimated spending on IT by channel, 2008 52
Table 31: Torstar Corp, IT budget estimates (%), 2008–09 53
Table 32: Torstar Corp, estimated IT budget by entity (as % of overall IT budget), 2008 53
Table 33: Torstar Corp, estimated spending by IT segment, 2008 55
Table 34: Torstar Corp, estimated spending by IT sub-segment, 2008 57
Table 35: Torstar Corp, estimated spending on IT by channel, 2008 59
Table 36: Yellow Pages Income Fund, IT budget estimates(%), 2008–09 60
Table 37: Yellow Pages Income Fund, estimated IT budget by entity (as % of overall IT budget), 2008 60
Table 38: Yellow Pages Income Fund, estimated spending by IT segment, 2008 62
Table 39: Yellow Pages Income Fund, estimated spending by IT sub-segment, 2008 64
Table 40: Yellow Pages Income Fund, estimated spending on IT by channel, 2008 66
Table 41: CTV Inc, IT budget estimates (%), 2008–09 67
Table 42: CTV Inc, estimated IT budget by entity (as % of overall IT budget), 2008 67
Table 43: CTV Inc, estimated spending by IT segment, 2008 69
Table 44: CTV Inc, estimated spending by IT sub-segment, 2008 71
Table 45: CTV Inc, estimated spending on IT by channel, 2008 73
Table 46: Corus Entertainment Inc, IT budget estimates (%), 2008–09 74
Table 47: Corus Entertainment Inc, estimated IT budget by entity (as % of overall IT budget), 2008 74
Table 48: Corus Entertainment Inc, estimated spending by IT segment, 2008 76
Table 49: Corus Entertainment Inc, estimated spending by IT sub-segment, 2008 78
Table 50: Corus Entertainment Inc, estimated spending on IT by channel, 2008 80
Table 51: Astral Media Inc, IT budget estimates (%), 2008–09 81
Table 52: Astral Media Inc, estimated IT budget by entity (as % of overall IT budget), 2008 81
Table 53: Astral Media Inc, estimated spending by IT segment, 2008 83
Table 54: Astral Media Inc, estimated spending by IT sub-segment, 2008 85
Table 55: Astral Media Inc, estimated spending on IT by channel, 2008 87
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