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Confectionery in South Korea - Market Forecast & Consumer Demographics
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Databook 85 seiten | |||||||||||
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Synopsis
Confectionery in South Korea – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demog.....
Synopsis Confectionery in South Korea – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the confectionery industry in South Korea. Introduction Provides market value and volume estimates from 2004 to 2009 and forecasts from 2010 to 2014. Includes analysis of consumption and usage demographics for South Korean confectionery products by splitting consumers by age, gender, income, status, urban/rural from 2004 to 2008. Also provides market share, brand share and distribution share of the market for 2008 and 2009. Scope • The confectionery market consists of the sale of cereal bars, chocolate, gum and sugar confectionery. • Market overview & forecast – overall South Korea confectionery market value and volume data split by category • Market shares –company share, brand share and distribution share for the confectionery market in South Korea • Confectionery consumption and usage demographics –analysis of Consumer Demographics in the South Korean confectionery market Highlights • In South Korea, 0-14 age group accounted for 36% share of the total confectionery consumption in 2008. • In South Korea, urban consumers accounted for 87.1% of the total confectionery consumption in 2008. • In South Korea, 0-14 age group accounted for 40.7% share of the total chocolate consumption in 2008. Reasons to purchase • Develop business strategies by understanding the quantitative trends within the confectionery market in South Korea • Design effective marketing and sales strategies by identifying consumption and usage demographics for South Korean confectionery products • Identify key players within the market to plan lucrative M&A, partnerships and agreements [Studien Infos ausblenden] |
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TABLE OF CONTENTS OVERVIEW 1 Catalyst 1 Summary 1 Chapter 1 INTRODUCTION 2 What is this report about? 2 Market definition 3 LIST OF FIGURES 8 LIST OF TABLES 10 Chapter 2 SOUTH KOREAN CONFECTIONERY MARKET OVERVIEW & FORECAST 14 Value analysis (South Korean Won), 2004?09 14 Value analysis (South Korean Won), 2009?14 15 Value analysis (US dollars), 2004?09 17 Value analysis (US dollars), 2009?14 17 Volume analysis, 2004?09 18 Volume analysis, 2009?14 19 Chapter 3 SOUTH KOREAN CONFECTIONERY MARKET SHARES 21 Company and brand share analysis 21 Distribution analysis 28 Chapter 4 SOUTH KOREAN CONFECTIONERY MARKET – CONSUMPTION & USAGE DEMOGRAPHICS 30 Confectionery–consumer graphics 30 Chocolate–consumer graphics 40 Sugar confectionery–consumer graphics 50 Gum–consumer graphics 60 Cereal bars–consumer graphics 70 Chapter 5 RESEARCH METHODOLOGY 80 Methodology overview 80 Secondary research 81 Market modeling 82 Creating an initial data model 82 Revising the initial data model 82 Creating a final estimate 83 Creating demographic value splits 83 Primary research 83 Data finalization 84 Ongoing research 84 Chapter 6 APPENDIX 85 Future readings 85 How to contact experts in your industry 85 Disclaimer 85 LIST OF FIGURES Figure 1: Confectionery, South Korea, value by category (KRWm), 2004?14 16 Figure 2: Confectionery, South Korea, volume by category (kg, million), 2004?14 20 Figure 3: Confectionery, South Korea, company share by value (%), 2008?09 25 Figure 4: Confectionery, South Korea, distribution channels by value (%), 2008?09 29 Figure 5: Confectionery, South Korea, consumption by age group, % of total market value ($m), 2008 30 Figure 6: Confectionery, South Korea, consumption by gender, % of total market value ($m), 2008 32 Figure 7: Confectionery, South Korea, consumption by income, % of total market value ($m), 2008 34 Figure 8: Confectionery, South Korea, consumption by urban/rural, % of total market value ($m), 2008 36 Figure 9: Confectionery, South Korea, consumption by status, % of total market value ($m), 2008 38 Figure 10: Chocolate, South Korea, consumption by age group, % of total market value ($m), 2008 40 Figure 11: Chocolate, South Korea, consumption by gender, % of total market value ($m), 2008 42 Figure 12: Chocolate, South Korea, consumption by income, % of total market value ($m), 2008 44 Figure 13: Chocolate, South Korea, consumption by urban/rural, % of total market value ($m), 2008 46 Figure 14: Chocolate, South Korea, consumption by status, % of total market value ($m), 2008 48 Figure 15: Sugar confectionery, South Korea, consumption by age group, % of total market value ($m), 2008 50 Figure 16: Sugar confectionery, South Korea, consumption by gender, % of total market value ($m), 2008 52 Figure 17: Sugar confectionery, South Korea, consumption by income, % of total market value ($m), 2008 54 Figure 18: Sugar confectionery, South Korea, consumption by urban/rural, % of total market value ($m), 2008 56 Figure 19: Sugar confectionery, South Korea, consumption by status, % of total market value ($m), 2008 58 Figure 20: Gum, South Korea, consumption by age group, % of total market value ($m), 2008 60 Figure 21: Gum, South Korea, consumption by gender, % of total market value ($m), 2008 62 Figure 22: Gum, South Korea, consumption by income, % of total market value ($m), 2008 64 Figure 23: Gum, South Korea, consumption by urban/rural, % of total market value ($m), 2008 66 Figure 24: Gum, South Korea, consumption by status, % of total market value ($m), 2008 68 Figure 25: Cereal bars, South Korea, consumption by age group, % of total market value ($m), 2008 70 Figure 26: Cereal bars, South Korea, consumption by gender, % of total market value ($m), 2008 72 Figure 27: Cereal bars, South Korea, consumption by income, % of total market value ($m), 2008 74 Figure 28: Cereal bars, South Korea, consumption by urban/rural, % of total market value ($m), 2008 76 Figure 29: Cereal bars, South Korea, consumption by status, % of total market value ($m), 2008 78 Figure 30: Annual data review process 81 LIST OF TABLES Table 1: Confectionery category definitions 4 Table 2: Confectionery distribution channels 5 Table 3: Confectionery, South Korea, value by category (KRWm), 2004?09 14 Table 4: Confectionery, South Korea, value forecast by category (KRWm), 2009?14 15 Table 5: Confectionery, South Korea, value by category ($m), 2004?09 17 Table 6: Confectionery, South Korea, value forecast by category ($m), 2009?14 17 Table 7: Confectionery, South Korea, volume by category (kg, million), 2004?09 18 Table 8: Confectionery, South Korea, volume forecast by category (kg, million), 2009?14 19 Table 9: Confectionery, South Korea, brand share by value (%), 2008?09 21 Table 10: Confectionery, South Korea, value by brand (KRWm), 2008?09 23 Table 11: Confectionery, South Korea, company share by value (%), 2008?09 26 Table 12: Confectionery, South Korea, value by company (KRWm), 2008?09 27 Table 13: Confectionery, South Korea, distribution channels by value (%), 2008?09 28 Table 14: Confectionery, South Korea, value by distribution channel (KRWm), 2008?09 28 Table 15: Confectionery, South Korea, consumption by age group, value ($m), 2004?08 31 Table 16: Confectionery, South Korea, consumption by age group, % of total market value ($m), 2004?08 31 Table 17: Confectionery, South Korea, consumption by gender, value ($m), 2004–08 33 Table 18: Confectionery, South Korea, consumption by gender, % of total market value ($m), 2004–08 33 Table 19: Confectionery, South Korea, consumption by income, value ($m), 2004–08 35 Table 20: Confectionery, South Korea, consumption by income, % of total market value ($m), 2004–08 35 Table 21: Confectionery, South Korea, consumption by urban/rural, value ($m), 2004–08 37 Table 22: Confectionery, South Korea, consumption by urban/rural, % of total market value ($m), 2004–08 37 Table 23: Confectionery, South Korea, consumption by status, value ($m), 2004–08 39 Table 24: Confectionery, South Korea, consumption by status, % of total market value ($m), 2004–08 39 Table 25: Chocolate, South Korea, consumption by age group, value ($m), 2004?08 41 Table 26: Chocolate, South Korea, consumption by age group, % of total market value ($m), 2004?08 41 Table 27: Chocolate, South Korea, consumption by gender, value ($m), 2004–08 43 Table 28: Chocolate, South Korea, consumption by gender, % of total market value ($m), 2004–08 43 Table 29: Chocolate, South Korea, consumption by income, value ($m), 2004–08 45 Table 30: Chocolate, South Korea, consumption by income, % of total market value ($m), 2004–08 45 Table 31: Chocolate, South Korea, consumption by urban/rural, value ($m), 2004–08 47 Table 32: Chocolate, South Korea, consumption by urban/rural, % of total market value ($m), 2004–08 47 Table 33: Chocolate, South Korea, consumption by status, value ($m), 2004–08 49 Table 34: Chocolate, South Korea, consumption by status, % of total market value ($m), 2004–08 49 Table 35: Sugar confectionery, South Korea, consumption by age group, value ($m), 2004?08 51 Table 36: Sugar confectionery, South Korea, consumption by age group, % of total market value ($m), 2004?08 51 Table 37: Sugar confectionery, South Korea, consumption by gender, value ($m), 2004–08 53 Table 38: Sugar confectionery, South Korea, consumption by gender, % of total market value ($m), 2004–08 53 Table 39: Sugar confectionery, South Korea, consumption by income, value ($m), 2004–08 55 Table 40: Sugar confectionery, South Korea, consumption by income, % of total market value ($m), 2004–08 55 Table 41: Sugar confectionery, South Korea, consumption by urban/rural, value ($m), 2004–08 57 Table 42: Sugar confectionery, South Korea, consumption by urban/rural, % of total market value ($m), 2004–08 57 Table 43: Sugar confectionery, South Korea, consumption by status, value ($m), 2004–08 59 Table 44: Sugar confectionery, South Korea, consumption by status, % of total market value ($m), 2004–08 59 Table 45: Gum, South Korea, consumption by age group, value ($m), 2004?08 61 Table 46: Gum, South Korea, consumption by age group, % of total market value ($m), 2004?08 61 Table 47: Gum, South Korea, consumption by gender, value ($m), 2004–08 63 Table 48: Gum, South Korea, consumption by gender, % of total market value ($m), 2004–08 63 Table 49: Gum, South Korea, consumption by income, value ($m), 2004–08 65 Table 50: Gum, South Korea, consumption by income, % of total market value ($m), 2004–08 65 Table 51: Gum, South Korea, consumption by urban/rural, value ($m), 2004–08 67 Table 52: Gum, South Korea, consumption by urban/rural, % of total market value ($m), 2004–08 67 Table 53: Gum, South Korea, consumption by status, value ($m), 2004–08 69 Table 54: Gum, South Korea, consumption by status, % of total market value ($m), 2004–08 69 Table 55: Cereal bars, South Korea, consumption by age group, value ($m), 2004?08 71 Table 56: Cereal bars, South Korea, consumption by age group, % of total market value ($m), 2004?08 71 Table 57: Cereal bars, South Korea, consumption by gender, value ($m), 2004–08 73 Table 58: Cereal bars, South Korea, consumption by gender, % of total market value ($m), 2004–08 73 Table 59: Cereal bars, South Korea, consumption by income, value ($m), 2004–08 75 Table 60: Cereal bars, South Korea, consumption by income, % of total market value ($m), 2004–08 75 Table 61: Cereal bars, South Korea, consumption by urban/rural, value ($m), 2004–08 77 Table 62: Cereal bars, South Korea, consumption by urban/rural, % of total market value ($m), 2004–08 77 Table 63: Cereal bars, South Korea, consumption by status, value ($m), 2004–08 79 Table 64: Cereal bars, South Korea, consumption by status, % of total market value ($m), 2004–08 79 [Inhaltsverzeichnis ausblenden] |
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