TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
EXECUTIVE SUMMARY 6
Consumer electronics market set to show decelerating growth between 2008 and 2013 6
Specialist electricals and electronics retailers dominate the consumer electronics market in Bulgaria 6
Audio visual equipment contributed a major share to the consumer electronics market 6
Audio visual equipment will show decelerating growth in the forecast period 6
Games consoles to account for 9.8% of the consumer electronics market in 2013 6
China is the emerging country in the consumer electronics market 6
CONSUMER ELECTRONICS RETAIL SALES OVERVIEW 7
Consumer electronics retail market definition 7
Consumer electronics sales overview 8
Consumer electronics retail sales value, 2003–08 9
Consumer electronics retail sales value, 2008–13 10
CONSUMER ELECTRONICS MARKET SEGMENTATION 11
Market sales analysis by category, 2003–08 11
Market sales analysis by category, 2008–13 14
CONSUMER ELECTRONICS SALES ANALYSIS BY KEY RETAIL FORMATS 16
Retail format definitions 16
Consumer electronics sales analysis by key retail formats, overview 19
Consumer electronics sales analysis by key retail formats actuals, 2003–08 20
Consumer electronics sales analysis by key retail formats forecast, 2008–13 21
AUDIO VISUAL EQUIPMENT SALES ANALYSIS BY KEY RETAIL FORMATS 22
Audio visual equipment sales analysis by key retail formats, overview 22
Audio visual equipment sales analysis by key retail formats actuals, 2003–08 23
Audio visual equipment sales analysis by key retail formats forecast, 2008–13 24
GAMES CONSOLES SALES ANALYSIS BY KEY RETAIL FORMATS 25
Games consoles sales analysis by key retail formats, overview 25
Games consoles sales analysis by key retail formats actuals, 2003–08 26
Games consoles sales analysis by key retail formats forecast, 2008–13 27
CONSUMER ELECTRONICS RETAIL SALES – COUNTRY COMPARISON 28
Consumer electronics retail sales value of top five countries, 2003–13 28
APPENDIX 30
Methodology 30
Related research 31
Datamonitor consulting 31
Disclaimer 31
LIST OF FIGURES
Figure 1: Sales of consumer electronics in Bulgaria value ($m), 2003–13 8
Figure 2: Sales of consumer electronics in Bulgaria, value ($m), 2003–08 9
Figure 3: Forecast sales of consumer electronics in Bulgaria, value ($m), 2008–13 10
Figure 4: Sales of consumer electronics in Bulgaria, value break down by category ($m and growth %), 2003–08 11
Figure 5: Sales of consumer electronics in Bulgaria, value break down by category (%), 2008 13
Figure 6: Forecast sales of consumer electronics in Bulgaria, value break down by category ($m and growth %), 2008–13 14
Figure 7: Sales of consumer electronics in Bulgaria, value break down by category (%), 2013 15
Figure 8: Consumer electronics, Bulgaria, revenue split by key retail formats (%), 2008 19
Figure 9: Audio visual equipment, Bulgaria, revenue split by key retail formats (%), 2008 22
Figure 10: Games consoles, Bulgaria, revenue split by key retail formats (%), 2008 25
Figure 11: Consumer electronics, growth comparison (value $m), top five countries 28
LIST OF TABLES
Table 1: Consumer electronics retail market definition 7
Table 2: Sales of consumer electronics in Bulgaria, value ($m), 2003–13 8
Table 3: Sales of consumer electronics in Bulgaria, value ($m and BGNm), 2003–08 9
Table 4: Forecast sales of consumer electronics in Bulgaria, value ($m and BGNm), 2008–13 10
Table 5: Sales of consumer electronics in Bulgaria, value break down by category ($m), 2003–08 12
Table 6: Forecast sales of consumer electronics in Bulgaria, value break down by category ($m), 2008–13 14
Table 7: (Part 1) Retail format definitions 16
Table 8: (Part 2) Retail format definitions 17
Table 9: (Part 3) Retail format definitions 18
Table 10: Consumer electronics, Bulgaria, revenues split by key retail formats ($m), 2003–08 20
Table 11: Consumer electronics forecast, Bulgaria, revenues split by key retail formats ($m), 2008–13 21
Table 12: Audio visual equipment, Bulgaria, revenues split by key retail formats ($m), 2003–08 23
Table 13: Audio visual equipment forecast, Bulgaria, revenues split by key retail formats ($m), 2008–13 24
Table 14: Games consoles, Bulgaria, revenues split by key retail formats ($m), 2003–08 26
Table 15: Games consoles forecast, Bulgaria, revenues split by key retail formats ($m), 2008–13 27
Table 16: Global consumer electronics market split (value $m), top five countries 29
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