Cough and Cold Preparations Market in Switzerland to 2014 (OTC Healthcare)

Introduction

Cough and Cold Preparations Market in Switzerland to 2014 (OTC Healthcare) is a comprehensive resource for market and segment level data on value from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Swiss cough and cold preparations market.

Features and Benefits

• Identify key market segments by analyzing market size data on value for categories
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the cough and cold preparations market in Switzerland and design M&A strategies by analyzing market share data


Highlights

•The cough and cold preparations market in Switzerland increased at a compound annual growth rate of 2.6% between 2004 and 2009.
• The tablets category led the cough and cold preparations market in Switzerland in 2009, with a share of 25.9%.
•Leading player in cough and cold preparations market in Switzerland is Novartis AG.


Key questions answered

• Which will be the fastest growing segment within the cough and cold preparations market in Switzerland?
• How will the forecast growth differ from the historic growth exhibited by the cough and cold preparations market in Switzerland?
• Which company accounted for the largest share of the Swiss cough and cold preparations market in 2009?

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: cough and cold preparations 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Cough and Cold Preparations 9
Value analysis (Swiss Franc), 2004?09 9
Value analysis (Swiss Franc), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Company and brand share analysis 15
Distribution analysis 19
Chapter 4 Macroeconomic Profile 21
Macroeconomic Indicators 21
Chapter 5 Research Methodology 26
Methodology overview 26
Secondary research 27
Market modeling 28
Creating an initial data model 28
Revising the initial data model 28
Creating a final estimate 29
Creating demographic value splits 29
Primary research 29
Data finalization 30
Ongoing research 30

LIST OF FIGURES
Figure 1: Cough and cold preparations, Switzerland, value by segment (CHFm), 2004?14 11
Figure 2: Cough and cold preparations, Switzerland, category growth comparison, by value, 2004?14 14
Figure 3: Cough and cold preparations, Switzerland, company share by value (%), 2008?09 17
Figure 4: Cough and cold preparations, Switzerland, distribution channels by value (%), 2008?09 20
Figure 5: Annual data review process 27

LIST OF TABLES
Table 1: Cough and cold preparations category definitions 3
Table 2: Cough and cold preparations distribution channels 4
Table 3: Cough and cold preparations, Switzerland, value by segment (CHFm), 2004?09 9
Table 4: Cough and cold preparations, Switzerland, value forecast by segment (CHFm), 2009?14 10
Table 5: Cough and cold preparations, Switzerland, value by segment ($m), 2004?09 12
Table 6: Cough and cold preparations, Switzerland, value forecast by segment ($m), 2009?14 13
Table 7: Cough and cold preparations, Switzerland, brand share by value (%), 2008?09 15
Table 8: Cough and cold preparations, Switzerland, value by brand (CHFm), 2008?09 16
Table 9: Cough and cold preparations, Switzerland, company share by value (%), 2008?09 18
Table 10: Cough and cold preparations, Switzerland, value by company (CHFm), 2008?09 18
Table 11: Cough and cold preparations, Switzerland, distribution channels by value (%), 2008?09 19
Table 12: Cough and cold preparations, Switzerland, value by distribution channel (CHFm), 2008?09 19
Table 13: Switzerland population, by age group, 2004?09 (millions) 21
Table 14: Switzerland population forecast, by age group, 2009?14 (millions) 22
Table 15: Switzerland population, by gender, 2004?09 (millions) 22
Table 16: Switzerland population forecast, by gender, 2009?14 (millions) 23
Table 17: Switzerland nominal GDP, 2004?09 (CHFbn, nominal prices) 23
Table 18: Switzerland nominal GDP forecast, 2009?14 (CHFbn, nominal prices) 23
Table 19: Switzerland real GDP, 2004?09 (CHFbn, 2000 prices) 24
Table 20: Switzerland real GDP forecast, 2009?14 (CHFbn, 2000 prices) 24
Table 21: Switzerland real GDP, 2004?09 ($bn, 2000 prices) 24
Table 22: Switzerland real GDP forecast, 2009?14 ($bn, 2000 prices) 25
Table 23: Switzerland consumer price index, 2004?09 (2000=100) 25
Table 24: Switzerland consumer price index, 2009?14 (2000=100) 25


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