Ice Cream in Poland to 2011

This databook is a detailed information resource covering all the key data points on Ice Cream in Poland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Ice Cream in Poland increased between 2001-2006, growing at an average annual rate of 4.4%. The leading company in the market in 2006 was P.P.L. Koral. The second-largest player was Nasze Lody Ltd with Unilever in third place.


[Studien Infos ausblenden]

Chapter 1 Executive Summary 2
Summary market Level – Ice Cream 2
Summary category level –Artisanal Ice cream 3
Summary category level –Frozen Yogurt 4
Summary category level –Impulse Ice cream 5
Summary category level –Take –home Ice cream 6
Chapter 2 INTRODUCTION 17
What is this report about? 17
How to use this report 17
Market Definition 18
Chapter 3 POLAND ICE CREAM – MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 22
Value Analysis, US $ 2001-2006 25
Value Analysis, US $ 2006-2011 27
Volume Analysis, 2001-2006 30
Volume Analysis, 2006-2011 32
Company and Brand Share Analysis 35
Expenditure & consumption per head 39
Chapter 4 LEADING COMPANY PROFILES 43
Unilever Group (Unilever). 43
Nestle S.A. 45
Chapter 5 CATEGORY ANALYSIS - ARTISANAL ICE CREAM 49
Value Analysis, 2001-2006 49
Value Analysis, 2006-2011 50
Value Analysis, US $ 2001-2006 52
Value Analysis, US $ 2006-2011 53
Volume Analysis, 2001-2006 55
Volume Analysis, 2006-2011 56
Company and Brand Share Analysis 59
Expenditure & consumption per head 61
Chapter 6 CATEGORY ANALYSIS - FROZEN YOGURT 64
Value Analysis, 2001-2006 64
Value Analysis, 2006-2011 65
Value Analysis, US $ 2001-2006 67
Value Analysis, US $ 2006-2011 68
Volume Analysis, 2001-2006 70
Volume Analysis, 2006-2011 71
Company and Brand Share Analysis 74
Expenditure & consumption per head 76
Chapter 7 CATEGORY ANALYSIS - IMPULSE ICE CREAM 79
Value Analysis, 2001-2006 79
Value Analysis, 2006-2011 80
Value Analysis, US $ 2001-2006 82
Value Analysis, US $ 2006-2011 84
Volume Analysis, 2001-2006 86
Volume Analysis, 2006-2011 87
Company and Brand Share Analysis 90
Expenditure & consumption per head 93
Chapter 8 CATEGORY ANALYSIS - TAKE-HOME ICE CREAM 96
Value Analysis, 2001-2006 96
Value Analysis, 2006-2011 97
Value Analysis, US $ 2001-2006 99
Value Analysis, US $ 2006-2011 100
Volume Analysis, 2001-2006 102
Volume Analysis, 2006-2011 103
Company and Brand Share Analysis 106
Expenditure & consumption per head 109
Chapter 9 CROSS COUNTRY COMPARISON 112
Value 112
Volume 116
Market Share 119
Distribution 120
ConsumerGraphics 122
Chapter 10 POLAND SOCIOECONOMIC PROFILE 127
Country Overview 127
Key Facts 128
Political Overview 129
Poland Economic Overview 130
Chapter 11 POLAND MACROECONOMIC PROFILE 131
Macroeconomic Indicators 131
Chapter 12 RESEARCH METHODOLOGY 138
Methodology overview 138
Secondary research 139
Market modelling 140
Primary research 141
Data finalisation 141
Ongoing research 142
Chapter 13 APPENDIX 143
Future readings 143
How to contact experts in your industry 143



[Inhaltsverzeichnis ausblenden]

Table 1: Ice cream category definitions 19
Table 2: Poland Ice Cream value, 2001-2006 (PLN m, nominal prices) 21
Table 3: Poland Ice Cream value forecast, 2006-2011 (PLN m, nominal prices) 23
Table 4: Poland Ice Cream value, 2001-2006 (US$ m nominal prices) 26
Table 5: Poland Ice Cream value forecast, 2006-2011 (US$ m nominal prices) 28
Table 6: Poland Ice Cream volume, 2001-2006 (Liters m) 31
Table 7: Poland Ice Cream volume forecast, 2006-2011 (Liters m) 33
Table 8: Poland Ice Cream brand share, by value, 2005-2006 (%) 35
Table 9: Poland Ice Cream value, by brand, 2005-2006 (PLN m nominal prices) 36
Table 10: Poland Ice Cream company share, by value, 2005-2006 (%) 38
Table 11: Poland Ice Cream value, by company, 2005-2006 (PLN m nominal prices) 38
Table 12: Poland Ice Cream expenditure per head, 2001-2006 (PLN, nominal prices) 39
Table 13: Poland Ice Cream forecast expenditure per head, 2006-2011 (PLN, nominal prices) 40
Table 14: Poland Ice Cream expenditure per head, 2001-2006 (US$ nominal prices) 40
Table 15: Poland Ice Cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 41
Table 16: Poland Ice Cream consumption per head, 2001-2006 (Liters) 41
Table 17: Poland Ice Cream forecast consumption per head, 2006-2011 (Liters) 42
Table 18: Unilever Key Facts 43
Table 19: Nestle S.A. Key Facts 45
Table 20: Nestle S.A. Major Subsidiaries 47
Table 21: Poland Artisanal ice cream value, 2001-2006 (PLN m, nominal prices) 49
Table 22: Poland Artisanal ice cream value forecast, 2006-2011 (PLN m, nominal prices) 50
Table 23: Poland Artisanal ice cream value, 2001-2006 (US$ m nominal prices) 52
Table 24: Poland Artisanal ice cream value forecast, 2006-2011 (US$ m nominal prices) 53
Table 25: Poland Artisanal ice cream volume, 2001-2006 (Liters m) 55
Table 26: Poland Artisanal ice cream volume forecast, 2006-2011 (Liters m) 56
Table 27: Poland Artisanal ice cream brand share, by value, 2005-2006 (%) 59
Table 28: Poland Artisanal ice cream value, by brand, 2005-2006 (PLN m nominal prices) 59
Table 29: Poland Artisanal Ice Cream company share , by value, 2005-2006 (%) 60
Table 30: Poland Artisanal ice cream value, by company, 2005-2006 (PLN m nominal prices) 60
Table 31: Poland Artisanal ice cream expenditure per head, 2001-2006 (PLN, nominal prices) 61
Table 32: Poland Artisanal ice cream forecast expenditure per head, 2006-2011 (PLN, nominal prices) 61
Table 33: Poland Artisanal ice cream expenditure per head, 2001-2006 (US$ nominal prices) 62
Table 34: Poland Artisanal ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 62
Table 35: Poland Artisanal ice cream consumption per head, 2001-2006 (Liters) 63
Table 36: Poland Artisanal ice cream forecast consumption per head, 2006-2011 (Liters) 63
Table 37: Poland Frozen yogurt value, 2001-2006 (PLN m, nominal prices) 64
Table 38: Poland Frozen yogurt value forecast, 2006-2011 (PLN m, nominal prices) 65
Table 39: Poland Frozen yogurt value, 2001-2006 (US$ m nominal prices) 67
Table 40: Poland Frozen yogurt value forecast, 2006-2011 (US$ m nominal prices) 68
Table 41: Poland Frozen yogurt volume, 2001-2006 (Liters m) 70
Table 42: Poland Frozen yogurt volume forecast, 2006-2011 (Liters m) 71
Table 43: Poland Frozen yogurt brand share, by value, 2005-2006 (%) 74
Table 44: Poland Frozen yogurt value, by brand, 2005-2006 (PLN m nominal prices) 74
Table 45: Poland Frozen yogurt company share , by value, 2005-2006 (%) 75
Table 46: Poland Frozen yogurt value, by company, 2005-2006 (PLN m nominal prices) 75
Table 47: Poland Frozen yogurt expenditure per head, 2001-2006 (PLN, nominal prices) 76
Table 48: Poland Frozen yogurt forecast expenditure per head, 2006-2011 (PLN, nominal prices) 76
Table 49: Poland Frozen yogurt expenditure per head, 2001-2006 (US$ nominal prices) 77
Table 50: Poland Frozen yogurt forecast expenditure per head, 2006-2011 (US$ nominal prices) 77
Table 51: Poland Frozen yogurt consumption per head, 2001-2006 (Liters) 78
Table 52: Poland Frozen yogurt forecast consumption per head, 2006-2011 (Liters) 78
Table 53: Poland Impulse ice cream value, 2001-2006 (PLN m, nominal prices) 79
Table 54: Poland Impulse ice cream value forecast, 2006-2011 (PLN m, nominal prices) 81
Table 55: Poland Impulse ice cream value, 2001-2006 (US$ m nominal prices) 83
Table 56: Poland Impulse ice cream value forecast, 2006-2011 (US$ m nominal prices) 85
Table 57: Poland Impulse ice cream volume, 2001-2006 (Liters m) 86
Table 58: Poland Impulse ice cream volume forecast, 2006-2011 (Liters m) 87
Table 59: Poland Impulse ice cream brand share, by value, 2005-2006 (%) 90
Table 60: Poland Impulse ice cream value, by brand, 2005-2006 (PLN m nominal prices) 91
Table 61: Poland Impulse Ice Cream company share, by value, 2005-2006 (%) 92
Table 62: Poland Impulse ice cream value, by company, 2005-2006 (PLN m nominal prices) 92
Table 63: Poland Impulse ice cream expenditure per head, 2001-2006 (PLN, nominal prices) 93
Table 64: Poland Impulse ice cream forecast expenditure per head, 2006-2011 (PLN, nominal prices) 93
Table 65: Poland Impulse ice cream expenditure per head, 2001-2006 (US$ nominal prices) 94
Table 66: Poland Impulse ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 94
Table 67: Poland Impulse ice cream consumption per head, 2001-2006 (Liters) 95
Table 68: Poland Impulse ice cream forecast consumption per head, 2006-2011 (Liters) 95
Table 69: Poland Take-home ice cream value, 2001-2006 (PLN m, nominal prices) 96
Table 70: Poland Take-home ice cream value forecast, 2006-2011 (PLN m, nominal prices) 97
Table 71: Poland Take-home ice cream value, 2001-2006 (US$ m nominal prices) 99
Table 72: Poland Take-home ice cream value forecast, 2006-2011 (US$ m nominal prices) 100
Table 73: Poland Take-home ice cream volume, 2001-2006 (Liters m) 102
Table 74: Poland Take-home ice cream volume forecast, 2006-2011 (Liters m) 103
Table 75: Poland Take-home ice cream brand share, by value, 2005-2006 (%) 106
Table 76: Poland Take-home ice cream value, by brand, 2005-2006 (PLN m nominal prices) 107
Table 77: Poland Take-home Ice Cream company share , by value, 2005-2006 (%) 108
Table 78: Poland Take-home ice cream value, by company, 2005-2006 (PLN m nominal prices) 108
Table 79: Poland Take-home ice cream expenditure per head, 2001-2006 (PLN, nominal prices) 109
Table 80: Poland Take-home ice cream forecast expenditure per head, 2006-2011 (PLN, nominal prices) 109
Table 81: Poland Take-home ice cream expenditure per head, 2001-2006 (US$ nominal prices) 110
Table 82: Poland Take-home ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 110
Table 83: Poland Take-home ice cream consumption per head, 2001-2006 (Liters) 111
Table 84: Poland Take-home ice cream forecast consumption per head, 2006-2011 (Liters) 111
Table 85: Global Ice cream market value, 2006 112
Table 86: Global Ice cream market split (value terms (US$ m), 2006) – Top 5 countries 115
Table 87: Global Ice cream market volume, 2006 116
Table 88: Global Ice cream market split (volume terms, 2006) – Top 5 countries 118
Table 89: Leading players - Top 5 countries 119
Table 90: Ice cream distribution channels, by value (US$ m), 2006 – Top 5 countries 120
Table 91: Ice Cream value (US$ m), by age group, 2006 – Top 5 countries 122
Table 92: Ice Cream value (US$ m), by gender, 2006 – Top 5 countries 124
Table 93: Ice Cream value (US$ m), by marital status, 2006 – Top 5 countries 125
Table 94: Poland Key Facts 128
Table 95: Poland population, by age group, 2000-2005 (millions) 131
Table 96: Poland population forecast, by age group, 2005-2010 (millions) 132
Table 97: Poland population, by gender, 2000-2005 (millions) 132
Table 98: Poland population forecast, by gender, 2005-2010 (millions) 133
Table 99: Poland real GDP, 2000-2005 (PLN bn, 2005 prices) 133
Table 100: Poland real GDP forecast, 2005-2010 (PLN bn, 2005 prices) 134
Table 101: Poland nominal GDP, 2000-2005 (PLN bn, nominal prices) 134
Table 102: Poland nominal GDP forecast, 2005-2010 (PLN bn, nominal prices) 135
Table 103: Poland real GDP, 2000-2005 (US$ bn, 2005 prices) 135
Table 104: Poland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 136
Table 105: Poland consumer price index, 2000-2005 (2000=100) 136
Table 106: Poland consumer price index, 2005-2010 (2000=100) 137
Table 107: Poland exchange rate, 2000-2005 137


Figure 1: Poland Ice Cream value & value forecast, 2001-2011 (PLN m, nominal prices) 24
Figure 2: Poland Ice Cream category growth comparison, by value, 2001-2011 29
Figure 3: Poland Ice Cream volume & volume forecast, 2001-2011 (Liters m) 33
Figure 4: Poland Ice Cream category growth comparison, by volume, 2001-2011 34
Figure 5: Poland Ice Cream company share, by value, 2005-2006 (%) 37
Figure 6: Poland Artisanal ice cream value forecast, 2001-2011 (PLN m, nominal prices) 51
Figure 7: Poland Artisanal ice cream segment growth comparison, by value, 2001-2011 54
Figure 8: Poland Artisanal ice cream volume & volume forecast, 2001-2011 (Liters m) 57
Figure 9: Poland Artisanal ice cream category growth comparison, by volume, 2001-2011 58
Figure 10: Poland Frozen yogurt value forecast, 2001-2011 (PLN m, nominal prices) 66
Figure 11: Poland Frozen yogurt segment growth comparison, by value, 2001-2011 69
Figure 12: Poland Frozen yogurt volume & volume forecast, 2001-2011 (Liters m) 72
Figure 13: Poland Frozen yogurt category growth comparison, by volume, 2001-2011 73
Figure 14: Poland Impulse ice cream value & value forecast, 2001-2011 (PLN m, nominal prices) 81
Figure 15: Poland Impulse ice cream segment growth comparison, by value, 2001-2011 85
Figure 16: Poland Impulse ice cream volume & volume forecast, 2001-2011 (Liters m) 88
Figure 17: Poland Impulse ice cream category growth comparison, by volume, 2001-2011 89
Figure 18: Poland Impulse ice cream company share, by value, 2005-2006 (%) 91
Figure 19: Poland Take-home ice cream value & value forecast, 2001-2011 (PLN m, nominal prices) 98
Figure 20: Poland Take-home ice cream segment growth comparison, by value, 2001-2011 101
Figure 21: Poland Take-home ice cream volume & volume forecast, 2001-2011 (Liters m) 104
Figure 22: Poland Take-home ice cream category growth comparison, by volume, 2001-2011 105
Figure 23: Poland Take-home ice cream company share, by value, 2005-2006 (%) 107
Figure 24: Global Ice cream market split (value terms, 2006) – Top 5 countries 113
Figure 25: Global Ice cream market value, 2001 – 2006 (Top 5 countries) 115
Figure 26: Global Ice cream market split (volume terms, 2006) – Top 5 countries 116
Figure 27: Global Ice cream market volume, 2001 – 2006 (Top 5 countries) 118
Figure 28: Global Ice cream distribution channels, by value, 2006 – Top 5 countries 121
Figure 29: Ice Cream value (US$ m), by age group, 2006 – Top 5 countries 123
Figure 30: Ice Cream value (US$ m), by gender, 2006 – Top 5 countries 124
Figure 31: Ice Cream value (US$ m), by marital status, 2006 – Top 5 countries 125
Figure 32: Map of Poland 128
Figure 33: Annual data review process 139


[Tabellenverzeichnis ausblenden]