Dairy Food in Australia to 2013

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: dairy food 2
Summary category level: spreadable fats 3
Summary category level: cheese 4
Summary category level: soy products 5
Summary category level: chilled desserts 6
Summary category level: milk 7
Summary category level: yogurt 8
Summary category level: cream 9
Summary category level: fromage frais 10
Chapter 2 Introduction 11
What is this report about? 11
How to use this report 11
Market definition 12
Chapter 3 Market Overview 32
Value analysis (Australian Dollar), 2003?08 32
Value analysis (Australian Dollar), 2008?13 33
Value analysis (US dollars), 2003?08 35
Value analysis (US dollars), 2008?13 36
Volume analysis, 2003?08 38
Volume analysis, 2008?13 39
Company and brand share analysis 41
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 4 Leading Company Profiles 56
Kirin Holding Company, Limited. 56
Parmalat S.p.A. 58
Chapter 5 Category Analysis: Spreadable Fats 60
Value analysis (Australian Dollar), 2003?08 60
Value analysis (Australian Dollar), 2008?13 61
Value analysis (US dollars), 2003?08 63
Value analysis (US dollars), 2008?13 64
Volume analysis, 2003?08 66
Volume analysis, 2008?13 67
Company and brand share analysis 69
Distribution analysis 73
Expenditure and consumption per capita 75
Chapter 6 Category Analysis: Cheese 78
Value analysis (Australian Dollar), 2003?08 78
Value analysis (Australian Dollar), 2008?13 79
Value analysis (US dollars), 2003?08 81
Value analysis (US dollars), 2008?13 81
Volume analysis, 2003?08 83
Volume analysis, 2008?13 84
Company and brand share analysis 86
Distribution analysis 90
Expenditure and consumption per capita 92
Chapter 7 Category Analysis: Soy Products 95
Value analysis (Australian Dollar), 2003?08 95
Value analysis (Australian Dollar), 2008?13 96
Value analysis (US dollars), 2003?08 98
Value analysis (US dollars), 2008?13 98
Volume analysis, 2003?08 100
Volume analysis, 2008?13 101
Company and brand share analysis 103
Distribution analysis 106
Expenditure and consumption per capita 108
Chapter 8 Category Analysis: Chilled Desserts 111
Value analysis (Australian Dollar), 2003?08 111
Value analysis (Australian Dollar), 2008?13 112
Value analysis (US dollars), 2003?08 113
Value analysis (US dollars), 2008?13 113
Volume analysis, 2003?08 114
Volume analysis, 2008?13 115
Company and brand share analysis 116
Distribution analysis 119
Expenditure and consumption per capita 121
Chapter 9 Category Analysis: Milk 124
Value analysis (Australian Dollar), 2003?08 124
Value analysis (Australian Dollar), 2008?13 125
Value analysis (US dollars), 2003?08 127
Value analysis (US dollars), 2008?13 128
Volume analysis, 2003?08 130
Volume analysis, 2008?13 131
Company and brand share analysis 133
Distribution analysis 137
Expenditure and consumption per capita 139
Chapter 10 Category Analysis: Yogurt 145
Value analysis (Australian Dollar), 2003?08 145
Value analysis (Australian Dollar), 2008?13 146
Value analysis (US dollars), 2003?08 148
Value analysis (US dollars), 2008?13 148
Volume analysis, 2003?08 150
Volume analysis, 2008?13 151
Company and brand share analysis 153
Distribution analysis 157
Expenditure and consumption per capita 159
Chapter 11 Category Analysis: Cream 162
Value analysis (Australian Dollar), 2003?08 162
Value analysis (Australian Dollar), 2008?13 163
Value analysis (US dollars), 2003?08 165
Value analysis (US dollars), 2008?13 165
Volume analysis, 2003?08 166
Volume analysis, 2008?13 167
Company and brand share analysis 169
Distribution analysis 172
Expenditure and consumption per capita 174
Chapter 12 Category Analysis: Fromage Frais 177
Value analysis (Australian Dollar), 2003?08 177
Value analysis (Australian Dollar), 2008?13 178
Value analysis (US dollars), 2003?08 180
Value analysis (US dollars), 2008?13 180
Volume analysis, 2003?08 181
Volume analysis, 2008?13 182
Company and brand share analysis 184
Distribution analysis 187
Expenditure and consumption per capita 189
Chapter 13 Country Comparison 192
Value 192
Volume 196
Market share 200
Chapter 14 PESTLE Analysis 201
Summary 201
Political analysis 202
Economic analysis 205
Social analysis 209
Technology analysis 213
Legal analysis 218
Environmental analysis 221
Chapter 15 New Product Development 225
Product launches over time 225
Recent product launches 227
Chapter 16 Macroeconomic Profile 228
Macroeconomic indicators 228
Chapter 17 Research Methodology 233
Methodology overview 233
Secondary research 234
Market modeling 235
Creating an initial data model 235
Revising the initial data model 235
Creating a final estimate 236
Creating demographic value splits 236
Primary research 236
Data finalization 237
Ongoing research 237
Chapter 18 APPENDIX 238
Future readings 238
How to contact experts in your industry 238
Disclaimer 238

LIST OF FIGURES
Figure 1: Dairy food, Australia, value by category (A$), 2003?13 34
Figure 2: Dairy food, Australia, category growth comparison, by value, 2003?13 37
Figure 3: Dairy food, Australia, volume by category (kg/liters, million), 2003?13 40
Figure 4: Dairy food, Australia, category growth comparison, by volume, 2003?13 40
Figure 5: Dairy food, Australia, company share by value (%), 2007?08 45
Figure 6: Dairy food, Australia, distribution channels by value (%), 2007?08 49
Figure 7: Spreadable fats, Australia, value by segment (A$), 2003?13 62
Figure 8: Spreadable fats, Australia, category growth comparison, by value, 2003?13 65
Figure 9: Spreadable fats, Australia, volume by segment (kg, million), 2003?13 68
Figure 10: Spreadable fats, Australia, category growth comparison, by volume, 2003?13 68
Figure 11: Spreadable fats, Australia, company share by value (%), 2007?08 71
Figure 12: Spreadable fats, Australia, distribution channels by value (%), 2007?08 74
Figure 13: Cheese, Australia, value by segment (A$), 2003?13 80
Figure 14: Cheese, Australia, category growth comparison, by value, 2003?13 82
Figure 15: Cheese, Australia, volume by segment (kg, million), 2003?13 85
Figure 16: Cheese, Australia, category growth comparison, by volume, 2003?13 85
Figure 17: Cheese, Australia, company share by value (%), 2007?08 88
Figure 18: Cheese, Australia, distribution channels by value (%), 2007?08 91
Figure 19: Soy products, Australia, value by segment (A$), 2003?13 97
Figure 20: Soy products, Australia, category growth comparison, by value, 2003?13 99
Figure 21: Soy products, Australia, volume by segment (kg/liters, million), 2003?13 102
Figure 22: Soy products, Australia, category growth comparison, by volume, 2003?13 102
Figure 23: Soy products, Australia, company share by value (%), 2007?08 104
Figure 24: Soy products, Australia, distribution channels by value (%), 2007?08 107
Figure 25: Chilled desserts, Australia, value (A$), 2003?13 112
Figure 26: Chilled desserts, Australia, volume (kg, million), 2003?13 115
Figure 27: Chilled desserts, Australia, company share by value (%), 2007?08 117
Figure 28: Chilled desserts, Australia, distribution channels by value (%), 2007?08 120
Figure 29: Milk, Australia, value by segment (A$), 2003?13 126
Figure 30: Milk, Australia, category growth comparison, by value, 2003?13 129
Figure 31: Milk, Australia, volume by segment (kg/liters, million), 2003?13 132
Figure 32: Milk, Australia, category growth comparison, by volume, 2003?13 132
Figure 33: Milk, Australia, company share by value (%), 2007?08 135
Figure 34: Milk, Australia, distribution channels by value (%), 2007?08 138
Figure 35: Yogurt, Australia, value by segment (A$), 2003?13 147
Figure 36: Yogurt, Australia, category growth comparison, by value, 2003?13 149
Figure 37: Yogurt, Australia, volume by segment (kg, million), 2003?13 152
Figure 38: Yogurt, Australia, category growth comparison, by volume, 2003?13 152
Figure 39: Yogurt, Australia, company share by value (%), 2007?08 155
Figure 40: Yogurt, Australia, distribution channels by value (%), 2007?08 158
Figure 41: Cream, Australia, value (A$), 2003?13 164
Figure 42: Cream, Australia, volume (liters, million), 2003?13 168
Figure 43: Cream, Australia, company share by value (%), 2007?08 170
Figure 44: Cream, Australia, distribution channels by value (%), 2007?08 173
Figure 45: Fromage frais, Australia, value (A$), 2003?13 179
Figure 46: Fromage frais, Australia, volume (kg, million), 2003?13 183
Figure 47: Fromage frais, Australia, company share by value (%), 2007?08 185
Figure 48: Fromage frais, Australia, distribution channels by value (%), 2007?08 188
Figure 49: Global dairy food market split (value terms, 2008), top five countries 193
Figure 50: Global dairy food market value, 2003–08, top five countries 195
Figure 51: Global dairy food market split (volume terms, 2008), top five countries 197
Figure 52: Global dairy food market volume, 2003–08, top five countries 199
Figure 53: Annual data review process 234

LIST OF TABLES
Table 1: Dairy food category definitions 13
Table 2: Dairy food distribution channels 14
Table 3: Dairy food, Australia, value by category (A$m), 2003?08 32
Table 4: Dairy food, Australia, value forecast by category (A$m), 2008?13 33
Table 5: Dairy food, Australia, value by category ($m), 2003?08 35
Table 6: Dairy food, Australia, value forecast by category ($m), 2008?13 36
Table 7: Dairy food, Australia, volume by category (kg/liters, million), 2003?08 38
Table 8: Dairy food, Australia, volume forecast by category (kg/liters, million), 2008?13 39
Table 9: Dairy food, Australia, brand share by value (%), 2007?08 41
Table 10: Dairy food, Australia, value by brand (A$m), 2007?08 43
Table 11: Dairy food, Australia, company share by value (%), 2007?08 46
Table 12: Dairy food, Australia, value by company (A$m), 2007?08 47
Table 13: Dairy food, Australia, distribution channels by value (%), 2007?08 48
Table 14: Dairy food, Australia, value by distribution channel (A$m), 2007?08 48
Table 15: Dairy food, Australia, expenditure per capita (A$), 2003?08 50
Table 16: Dairy food, Australia, forecast expenditure per capita (A$), 2008?13 51
Table 17: Dairy food, Australia, expenditure per capita ($), 2003?08 52
Table 18: Dairy food, Australia, forecast expenditure per capita ($), 2008?13 53
Table 19: Dairy food, Australia, consumption per capita (kg/liters), 2003?08 54
Table 20: Dairy food, Australia, forecast consumption per capita (kg/liters), 2008?13 55
Table 21: Kirin Holding Company, Limited. key facts 56
Table 22: Parmalat S.p.A. key facts 58
Table 23: Spreadable fats, Australia, value by segment (A$m), 2003?08 60
Table 24: Spreadable fats, Australia, value forecast by segment (A$m), 2008?13 61
Table 25: Spreadable fats, Australia, value by segment ($m), 2003?08 63
Table 26: Spreadable fats, Australia, value forecast by segment ($m), 2008?13 64
Table 27: Spreadable fats, Australia, volume by segment (kg, million), 2003?08 66
Table 28: Spreadable fats, Australia, volume forecast by segment (kg, million), 2008?13 67
Table 29: Spreadable fats, Australia, brand share by value (%), 2007?08 69
Table 30: Spreadable fats, Australia, value by brand (A$m), 2007?08 70
Table 31: Spreadable fats, Australia, company share by value (%), 2007?08 72
Table 32: Spreadable fats, Australia, value by company (A$m), 2007?08 72
Table 33: Spreadable fats, Australia, distribution channels by value (%), 2007?08 73
Table 34: Spreadable fats, Australia, value by distribution channel (A$m), 2007?08 73
Table 35: Spreadable fats, Australia, expenditure per capita (A$), 2003?08 75
Table 36: Spreadable fats, Australia, forecast expenditure per capita (A$), 2008?13 75
Table 37: Spreadable fats, Australia, expenditure per capita ($), 2003?08 76
Table 38: Spreadable fats, Australia, forecast expenditure per capita ($), 2008?13 76
Table 39: Spreadable fats, Australia, consumption per capita (kg), 2003?08 77
Table 40: Spreadable fats, Australia, forecast consumption per capita (kg), 2008?13 77
Table 41: Cheese, Australia, value by segment (A$m), 2003?08 78
Table 42: Cheese, Australia, value forecast by segment (A$m), 2008?13 79
Table 43: Cheese, Australia, value by segment ($m), 2003?08 81
Table 44: Cheese, Australia, value forecast by segment ($m), 2008?13 81
Table 45: Cheese, Australia, volume by segment (kg, million), 2003?08 83
Table 46: Cheese, Australia, volume forecast by segment (kg, million), 2008?13 84
Table 47: Cheese, Australia, brand share by value (%), 2007?08 86
Table 48: Cheese, Australia, value by brand (A$m), 2007?08 87
Table 49: Cheese, Australia, company share by value (%), 2007?08 89
Table 50: Cheese, Australia, value by company (A$m), 2007?08 89
Table 51: Cheese, Australia, distribution channels by value (%), 2007?08 90
Table 52: Cheese, Australia, value by distribution channel (A$m), 2007?08 90
Table 53: Cheese, Australia, expenditure per capita (A$), 2003?08 92
Table 54: Cheese, Australia, forecast expenditure per capita (A$), 2008?13 92
Table 55: Cheese, Australia, expenditure per capita ($), 2003?08 93
Table 56: Cheese, Australia, forecast expenditure per capita ($), 2008?13 93
Table 57: Cheese, Australia, consumption per capita (kg), 2003?08 94
Table 58: Cheese, Australia, forecast consumption per capita (kg), 2008?13 94
Table 59: Soy products, Australia, value by segment (A$m), 2003?08 95
Table 60: Soy products, Australia, value forecast by segment (A$m), 2008?13 96
Table 61: Soy products, Australia, value by segment ($m), 2003?08 98
Table 62: Soy products, Australia, value forecast by segment ($m), 2008?13 98
Table 63: Soy products, Australia, volume by segment (kg/liters, million), 2003?08 100
Table 64: Soy products, Australia, volume forecast by segment (kg/liters, million), 2008?13 101
Table 65: Soy products, Australia, brand share by value (%), 2007?08 103
Table 66: Soy products, Australia, value by brand (A$m), 2007?08 103
Table 67: Soy products, Australia, company share by value (%), 2007?08 105
Table 68: Soy products, Australia, value by company (A$m), 2007?08 105
Table 69: Soy products, Australia, distribution channels by value (%), 2007?08 106
Table 70: Soy products, Australia, value by distribution channel (A$m), 2007?08 106
Table 71: Soy products, Australia, expenditure per capita (A$), 2003?08 108
Table 72: Soy products, Australia, forecast expenditure per capita (A$), 2008?13 108
Table 73: Soy products, Australia, expenditure per capita ($), 2003?08 109
Table 74: Soy products, Australia, forecast expenditure per capita ($), 2008?13 109
Table 75: Soy products, Australia, consumption per capita (kg/liters), 2003?08 110
Table 76: Soy products, Australia, forecast consumption per capita (kg/liters), 2008?13 110
Table 77: Chilled desserts, Australia, value (A$m), 2003?08 111
Table 78: Chilled desserts, Australia, value forecast (A$m), 2008?13 112
Table 79: Chilled desserts, Australia, value ($m), 2003?08 113
Table 80: Chilled desserts, Australia, value forecast ($m), 2008?13 113
Table 81: Chilled desserts, Australia, volume (kg, million), 2003?08 114
Table 82: Chilled desserts, Australia, volume forecast (kg, million), 2008?13 115
Table 83: Chilled desserts, Australia, brand share by value (%), 2007?08 116
Table 84: Chilled desserts, Australia, value by brand (A$m), 2007?08 116
Table 85: Chilled desserts, Australia, company share by value (%), 2007?08 118
Table 86: Chilled desserts, Australia, value by company (A$m), 2007?08 118
Table 87: Chilled desserts, Australia, distribution channels by value (%), 2007?08 119
Table 88: Chilled desserts, Australia, value by distribution channel (A$m), 2007?08 119
Table 89: Chilled desserts, Australia, expenditure per capita (A$), 2003?08 121
Table 90: Chilled desserts, Australia, forecast expenditure per capita (A$), 2008?13 121
Table 91: Chilled desserts, Australia, expenditure per capita ($), 2003?08 122
Table 92: Chilled desserts, Australia, forecast expenditure per capita ($), 2008?13 122
Table 93: Chilled desserts, Australia, consumption per capita (kg), 2003?08 123
Table 94: Chilled desserts, Australia, forecast consumption per capita (kg), 2008?13 123
Table 95: Milk, Australia, value by segment (A$m), 2003?08 124
Table 96: Milk, Australia, value forecast by segment (A$m), 2008?13 125
Table 97: Milk, Australia, value by segment ($m), 2003?08 127
Table 98: Milk, Australia, value forecast by segment ($m), 2008?13 128
Table 99: Milk, Australia, volume by segment (kg/liters, million), 2003?08 130
Table 100: Milk, Australia, volume forecast by segment (kg/liters, million), 2008?13 131
Table 101: Milk, Australia, brand share by value (%), 2007?08 133
Table 102: Milk, Australia, value by brand (A$m), 2007?08 134
Table 103: Milk, Australia, company share by value (%), 2007?08 136
Table 104: Milk, Australia, value by company (A$m), 2007?08 136
Table 105: Milk, Australia, distribution channels by value (%), 2007?08 137
Table 106: Milk, Australia, value by distribution channel (A$m), 2007?08 137
Table 107: Milk, Australia, expenditure per capita (A$), 2003?08 139
Table 108: Milk, Australia, forecast expenditure per capita (A$), 2008?13 140
Table 109: Milk, Australia, expenditure per capita ($), 2003?08 141
Table 110: Milk, Australia, forecast expenditure per capita ($), 2008?13 142
Table 111: Milk, Australia, consumption per capita (kg/liters), 2003?08 143
Table 112: Milk, Australia, forecast consumption per capita (kg/liters), 2008?13 144
Table 113: Yogurt, Australia, value by segment (A$m), 2003?08 145
Table 114: Yogurt, Australia, value forecast by segment (A$m), 2008?13 146
Table 115: Yogurt, Australia, value by segment ($m), 2003?08 148
Table 116: Yogurt, Australia, value forecast by segment ($m), 2008?13 148
Table 117: Yogurt, Australia, volume by segment (kg, million), 2003?08 150
Table 118: Yogurt, Australia, volume forecast by segment (kg, million), 2008?13 151
Table 119: Yogurt, Australia, brand share by value (%), 2007?08 153
Table 120: Yogurt, Australia, value by brand (A$m), 2007?08 154
Table 121: Yogurt, Australia, company share by value (%), 2007?08 156
Table 122: Yogurt, Australia, value by company (A$m), 2007?08 156
Table 123: Yogurt, Australia, distribution channels by value (%), 2007?08 157
Table 124: Yogurt, Australia, value by distribution channel (A$m), 2007?08 157
Table 125: Yogurt, Australia, expenditure per capita (A$), 2003?08 159
Table 126: Yogurt, Australia, forecast expenditure per capita (A$), 2008?13 159
Table 127: Yogurt, Australia, expenditure per capita ($), 2003?08 160
Table 128: Yogurt, Australia, forecast expenditure per capita ($), 2008?13 160
Table 129: Yogurt, Australia, consumption per capita (kg), 2003?08 161
Table 130: Yogurt, Australia, forecast consumption per capita (kg), 2008?13 161
Table 131: Cream, Australia, value (A$m), 2003?08 162
Table 132: Cream, Australia, value forecast (A$m), 2008?13 163
Table 133: Cream, Australia, value ($m), 2003?08 165
Table 134: Cream, Australia, value forecast ($m), 2008?13 165
Table 135: Cream, Australia, volume (liters, million), 2003?08 166
Table 136: Cream, Australia, volume forecast (liters, million), 2008?13 167
Table 137: Cream, Australia, brand share by value (%), 2007?08 169
Table 138: Cream, Australia, value by brand (A$m), 2007?08 169
Table 139: Cream, Australia, company share by value (%), 2007?08 171
Table 140: Cream, Australia, value by company (A$m), 2007?08 171
Table 141: Cream, Australia, distribution channels by value (%), 2007?08 172
Table 142: Cream, Australia, value by distribution channel (A$m), 2007?08 172
Table 143: Cream, Australia, expenditure per capita (A$), 2003?08 174
Table 144: Cream, Australia, forecast expenditure per capita (A$), 2008?13 174
Table 145: Cream, Australia, expenditure per capita ($), 2003?08 175
Table 146: Cream, Australia, forecast expenditure per capita ($), 2008?13 175
Table 147: Cream, Australia, consumption per capita (liters), 2003?08 176
Table 148: Cream, Australia, forecast consumption per capita (liters), 2008?13 176
Table 149: Fromage frais, Australia, value (A$m), 2003?08 177
Table 150: Fromage frais, Australia, value forecast (A$m), 2008?13 178
Table 151: Fromage frais, Australia, value ($m), 2003?08 180
Table 152: Fromage frais, Australia, value forecast ($m), 2008?13 180
Table 153: Fromage frais, Australia, volume (kg, million), 2003?08 181
Table 154: Fromage frais, Australia, volume forecast (kg, million), 2008?13 182
Table 155: Fromage frais, Australia, brand share by value (%), 2007?08 184
Table 156: Fromage frais, Australia, value by brand (A$m), 2007?08 184
Table 157: Fromage frais, Australia, company share by value (%), 2007?08 186
Table 158: Fromage frais, Australia, value by company (A$m), 2007?08 186
Table 159: Fromage frais, Australia, distribution channels by value (%), 2007?08 187
Table 160: Fromage frais, Australia, value by distribution channel (A$m), 2007?08 187
Table 161: Fromage frais, Australia, expenditure per capita (A$), 2003?08 189
Table 162: Fromage frais, Australia, forecast expenditure per capita (A$), 2008?13 189
Table 163: Fromage frais, Australia, expenditure per capita ($), 2003?08 190
Table 164: Fromage frais, Australia, forecast expenditure per capita ($), 2008?13 190
Table 165: Fromage frais, Australia, consumption per capita (kg), 2003?08 191
Table 166: Fromage frais, Australia, forecast consumption per capita (kg), 2008?13 191
Table 167: Global dairy food market value, 2008 192
Table 168: Global dairy food market split (value terms ($m), 2008), top five countries 195
Table 169: Global dairy food market volume, 2008 196
Table 170: Global dairy food market split (volume terms, 2008), top five countries 199
Table 171: Leading players, top five countries 200
Table 172: Analysis of Australia’s political landscape 202
Table 173: Analysis of Australia’s economy 205
Table 174: Analysis of Australia’s social system 209
Table 175: Analysis of Australia’s technology landscape 213
Table 176: Average annual salaries for researchers across countries 216
Table 177: Comparative performance of patents received, 2000–06 217
Table 178: Analysis of Australia’s legal landscape 218
Table 179: Analysis of Australia’s environmental landscape 221
Table 180: Australia dairy food new product launches reports, by company (top five companies), 2009 225
Table 181: Australia dairy food new product launches SKUs, by company (top five companies), 2009 225
Table 182: Australia dairy food new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 226
Table 183: Australia dairy food new product launches (reports), by ingredients (top 10 ingredients), 2009 226
Table 184: Australia dairy food new product launches (reports), by package tags or claims (top 10 claims), 2009 227
Table 185: Australia dairy food new product launches - recent five launches (2009) 227
Table 186: Australia population, by age group, 2003?08 (millions) 228
Table 187: Australia population forecast, by age group, 2008?13 (millions) 229
Table 188: Australia population, by gender, 2003?08 (millions) 229
Table 189: Australia population forecast, by gender, 2008?13 (millions) 230
Table 190: Australia nominal GDP, 2003?08 (A$bn, nominal prices) 230
Table 191: Australia nominal GDP forecast, 2008?13 (A$bn, nominal prices) 230
Table 192: Australia real GDP, 2003?08 (A$bn, 2000 prices) 231
Table 193: Australia real GDP forecast, 2008?13 (A$bn, 2000 prices) 231
Table 194: Australia real GDP, 2003?08 ($bn, 2000 prices) 231
Table 195: Australia real GDP forecast, 2008?13 ($bn, 2000 prices) 232
Table 196: Australia consumer price index, 2003?08 (2000=100) 232
Table 197: Australia consumer price index, 2008?13 (2000=100) 232



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