Dairy Food in Eastern Europe to 2013

Introduction

This databook provides key data and information on the dairy food market covering 11 countries in Eastern Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on eight categories: milk, yogurt, cheese, spreadable fats, cream, soy products, chilled desserts and fromage frais

*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

*Category level company share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the dairy food market, including company overview, key facts and business description

Highlights

The market for dairy food in Eastern Europe increased at a compound annual growth rate of 7.7% between 2003 and 2008.

The spreadable fats category led the dairy food market in Eastern Europe, accounting for a share of 28.7%.

The leading players in the Eastern European dairy food market include Wimm-Bill-Dann Foods OJSC, Valio Group and Groupe Danone.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the dairy food market in Eastern Europe

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: dairy food 2
Summary category level: spreadable fats 3
Summary category level: cheese 4
Summary category level: soy products 5
Summary category level: chilled desserts 6
Summary category level: milk 7
Summary category level: yogurt 8
Summary category level: cream 9
Summary category level: fromage frais 10
Chapter 2 Introduction 11
What is this report about? 11
How to use this report 11
Market definition 12
Chapter 3 Overview 27
Value Analysis 27
Volume Analysis 29
Chapter 4 Eastern Europe Dairy Food - Market Overview 31
Value analysis (US Dollar), 2003?08 31
Value analysis (US Dollar), 2008?13 32
Volume analysis, 2003?08 34
Volume analysis, 2008?13 35
Company share analysis 37
Distribution analysis 40
Expenditure and consumption per capita 42
Chapter 5 Leading Company Profiles 46
Wimm-Bill-Dann Foods OJSC 46
Valio Group 48
Chapter 6 Category Analysis: Spreadable Fats 50
Value analysis (US Dollar), 2003?08 50
Value analysis (US Dollar), 2008?13 51
Volume analysis, 2003?08 53
Volume analysis, 2008?13 54
Company share analysis 56
Distribution analysis 59
Expenditure and consumption per capita 61
Chapter 7 Category Analysis: Cheese 63
Value analysis (US Dollar), 2003?08 63
Value analysis (US Dollar), 2008?13 64
Volume analysis, 2003?08 66
Volume analysis, 2008?13 67
Company share analysis 69
Distribution analysis 72
Expenditure and consumption per capita 74
Chapter 8 Category Analysis: Soy Products 76
Value analysis (US Dollar), 2003?08 76
Value analysis (US Dollar), 2008?13 77
Volume analysis, 2003?08 79
Volume analysis, 2008?13 80
Company share analysis 82
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 9 Category Analysis: Chilled Desserts 89
Value analysis (US Dollar), 2003?08 89
Value analysis (US Dollar), 2008?13 90
Volume analysis, 2003?08 91
Volume analysis, 2008?13 92
Company share analysis 93
Distribution analysis 96
Expenditure and consumption per capita 98
Chapter 10 Category Analysis: Milk 100
Value analysis (US Dollar), 2003?08 100
Value analysis (US Dollar), 2008?13 101
Volume analysis, 2003?08 103
Volume analysis, 2008?13 104
Company share analysis 106
Distribution analysis 109
Expenditure and consumption per capita 111
Chapter 11 Category Analysis: Yogurt 115
Value analysis (US Dollar), 2003?08 115
Value analysis (US Dollar), 2008?13 116
Volume analysis, 2003?08 118
Volume analysis, 2008?13 119
Company share analysis 121
Distribution analysis 124
Expenditure and consumption per capita 126
Chapter 12 Category Analysis: Cream 128
Value analysis (US Dollar), 2003?08 128
Value analysis (US Dollar), 2008?13 129
Volume analysis, 2003?08 130
Volume analysis, 2008?13 131
Company share analysis 132
Distribution analysis 135
Expenditure and consumption per capita 137
Chapter 13 Category Analysis: Fromage Frais 139
Value analysis (US Dollar), 2003?08 139
Value analysis (US Dollar), 2008?13 140
Volume analysis, 2003?08 141
Volume analysis, 2008?13 142
Company share analysis 143
Distribution analysis 146
Expenditure and consumption per capita 148
Chapter 14 Research Methodology 150
Methodology overview 150
Secondary research 151
Market modeling 152
Creating an initial data model 152
Revising the initial data model 152
Creating a final estimate 153
Creating demographic value splits 153
Primary research 153
Data finalization 154
Ongoing research 154
Chapter 15 APPENDIX 155
Future readings 155
How to contact experts in your industry 155
Disclaimer 155

LIST OF FIGURES
Figure 1: Dairy food, Eastern Europe, value by category ($m), 2003?13 33
Figure 2: Dairy food, Eastern Europe, category growth comparison, by value, 2003?13 33
Figure 3: Dairy food, Eastern Europe, volume by category (kg/liters, million), 2003?13 36
Figure 4: Dairy food, Eastern Europe, category growth comparison, by volume, 2003?13 36
Figure 5: Dairy food, Eastern Europe, company share (top five companies) by value (%), 2007?08 39
Figure 6: Dairy food, Eastern Europe, distribution channels by value (%), 2007?08 41
Figure 7: Spreadable fats, Eastern Europe, value by segment ($m), 2003?13 52
Figure 8: Spreadable fats, Eastern Europe, category growth comparison, by value, 2003?13 52
Figure 9: Spreadable fats, Eastern Europe, volume by segment (kg, million), 2003?13 55
Figure 10: Spreadable fats, Eastern Europe, category growth comparison, by volume, 2003?13 55
Figure 11: Spreadable fats, Eastern Europe, company share (top five companies) by value (%), 2007?08 58
Figure 12: Spreadable fats, Eastern Europe, distribution channels by value (%), 2007?08 60
Figure 13: Cheese, Eastern Europe, value by segment ($m), 2003?13 65
Figure 14: Cheese, Eastern Europe, category growth comparison, by value, 2003?13 65
Figure 15: Cheese, Eastern Europe, volume by segment (kg, million), 2003?13 68
Figure 16: Cheese, Eastern Europe, category growth comparison, by volume, 2003?13 68
Figure 17: Cheese, Eastern Europe, company share (top five companies) by value (%), 2007?08 71
Figure 18: Cheese, Eastern Europe, distribution channels by value (%), 2007?08 73
Figure 19: Soy products, Eastern Europe, value by segment ($m), 2003?13 78
Figure 20: Soy products, Eastern Europe, category growth comparison, by value, 2003?13 78
Figure 21: Soy products, Eastern Europe, volume by segment (kg/liters, million), 2003?13 81
Figure 22: Soy products, Eastern Europe, category growth comparison, by volume, 2003?13 81
Figure 23: Soy products, Eastern Europe, company share (top five companies) by value (%), 2007?08 84
Figure 24: Soy products, Eastern Europe, distribution channels by value (%), 2007?08 86
Figure 25: Chilled desserts, Eastern Europe, value ($m), 2003?13 90
Figure 26: Chilled desserts, Eastern Europe, volume (kg, million), 2003?13 92
Figure 27: Chilled desserts, Eastern Europe, company share by value (%), 2007?08 95
Figure 28: Chilled desserts, Eastern Europe, distribution channels by value (%), 2007?08 97
Figure 29: Milk, Eastern Europe, value by segment ($m), 2003?13 102
Figure 30: Milk, Eastern Europe, category growth comparison, by value, 2003?13 102
Figure 31: Milk, Eastern Europe, volume by segment (kg/liters, million), 2003?13 105
Figure 32: Milk, Eastern Europe, category growth comparison, by volume, 2003?13 105
Figure 33: Milk, Eastern Europe, company share (top five companies) by value (%), 2007?08 108
Figure 34: Milk, Eastern Europe, distribution channels by value (%), 2007?08 110
Figure 35: Yogurt, Eastern Europe, value by segment ($m), 2003?13 117
Figure 36: Yogurt, Eastern Europe, category growth comparison, by value, 2003?13 117
Figure 37: Yogurt, Eastern Europe, volume by segment (kg, million), 2003?13 120
Figure 38: Yogurt, Eastern Europe, category growth comparison, by volume, 2003?13 120
Figure 39: Yogurt, Eastern Europe, company share by value (%), 2007?08 123
Figure 40: Yogurt, Eastern Europe, distribution channels by value (%), 2007?08 125
Figure 41: Cream, Eastern Europe, value ($m), 2003?13 129
Figure 42: Cream, Eastern Europe, volume (liters, million), 2003?13 131
Figure 43: Cream, Eastern Europe, company share (top five companies) by value (%), 2007?08 134
Figure 44: Cream, Eastern Europe, distribution channels by value (%), 2007?08 136
Figure 45: Fromage frais, Eastern Europe, value ($m), 2003?13 140
Figure 46: Fromage frais, Eastern Europe, volume (kg, million), 2003?13 142
Figure 47: Fromage frais, Eastern Europe, company share (top five companies) by value (%), 2007?08 145
Figure 48: Fromage frais, Eastern Europe, distribution channels by value (%), 2007?08 147
Figure 49: Annual data review process 151

LIST OF TABLES
Table 1: Dairy food category definitions 13
Table 2: Dairy food distribution channels 14
Table 3: Eastern Europe dairy food value (country-wise), 2003?08 ($m) 27
Table 4: Eastern Europe dairy food value (country-wise) forecast, 2008?13 ($m) 28
Table 5: Eastern Europe dairy food volume (country-wise), 2003?08 (kg/liters, million) 29
Table 6: Eastern Europe dairy food volume (country-wise) forecast, 2008?13 (kg/liters, million) 30
Table 7: Dairy food, Eastern Europe, value by category ($m), 2003?08 31
Table 8: Dairy food, Eastern Europe, value forecast by category ($m), 2008?13 32
Table 9: Dairy food, Eastern Europe, volume by category (kg/liters, million), 2003?08 34
Table 10: Dairy food, Eastern Europe, volume forecast by category (kg/liters, million), 2008?13 35
Table 11: Dairy food, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 37
Table 12: Dairy food, Eastern Europe, value by company ($m), 2007?08 38
Table 13: Dairy food, Eastern Europe, distribution channels by value (%), 2007?08 40
Table 14: Dairy food, Eastern Europe, value by distribution channel ($m), 2007?08 40
Table 15: Dairy food, Eastern Europe, expenditure per capita ($), 2003?08 42
Table 16: Dairy food, Eastern Europe, forecast expenditure per capita ($), 2008?13 43
Table 17: Dairy food, Eastern Europe, consumption per capita (kg/liters), 2003?08 44
Table 18: Dairy food, Eastern Europe, forecast consumption per capita (kg/liters), 2008?13 45
Table 19: Wimm-Bill-Dann Foods OJSC key facts 46
Table 20: Valio Group key facts 48
Table 21: Spreadable fats, Eastern Europe, value by segment ($m), 2003?08 50
Table 22: Spreadable fats, Eastern Europe, value forecast by segment ($m), 2008?13 51
Table 23: Spreadable fats, Eastern Europe, volume by segment (kg, million), 2003?08 53
Table 24: Spreadable fats, Eastern Europe, volume forecast by segment (kg, million), 2008?13 54
Table 25: Spreadable fats, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 56
Table 26: Spreadable fats, Eastern Europe, value by company ($m), 2007?08 57
Table 27: Spreadable fats, Eastern Europe, distribution channels by value (%), 2007?08 59
Table 28: Spreadable fats, Eastern Europe, value by distribution channel ($m), 2007?08 59
Table 29: Spreadable fats, Eastern Europe, expenditure per capita ($), 2003?08 61
Table 30: Spreadable fats, Eastern Europe, forecast expenditure per capita ($), 2008?13 61
Table 31: Spreadable fats, Eastern Europe, consumption per capita (kg), 2003?08 62
Table 32: Spreadable fats, Eastern Europe, forecast consumption per capita (kg), 2008?13 62
Table 33: Cheese, Eastern Europe, value by segment ($m), 2003?08 63
Table 34: Cheese, Eastern Europe, value forecast by segment ($m), 2008?13 64
Table 35: Cheese, Eastern Europe, volume by segment (kg, million), 2003?08 66
Table 36: Cheese, Eastern Europe, volume forecast by segment (kg, million), 2008?13 67
Table 37: Cheese, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 69
Table 38: Cheese, Eastern Europe, value by company ($m), 2007?08 70
Table 39: Cheese, Eastern Europe, distribution channels by value (%), 2007?08 72
Table 40: Cheese, Eastern Europe, value by distribution channel ($m), 2007?08 72
Table 41: Cheese, Eastern Europe, expenditure per capita ($), 2003?08 74
Table 42: Cheese, Eastern Europe, forecast expenditure per capita ($), 2008?13 74
Table 43: Cheese, Eastern Europe, consumption per capita (kg), 2003?08 75
Table 44: Cheese, Eastern Europe, forecast consumption per capita (kg), 2008?13 75
Table 45: Soy products, Eastern Europe, value by segment ($m), 2003?08 76
Table 46: Soy products, Eastern Europe, value forecast by segment ($m), 2008?13 77
Table 47: Soy products, Eastern Europe, volume by segment (kg/liters, million), 2003?08 79
Table 48: Soy products, Eastern Europe, volume forecast by segment (kg/liters, million), 2008?13 80
Table 49: Soy products, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 82
Table 50: Soy products, Eastern Europe, value by company ($m), 2007?08 83
Table 51: Soy products, Eastern Europe, distribution channels by value (%), 2007?08 85
Table 52: Soy products, Eastern Europe, value by distribution channel ($m), 2007?08 85
Table 53: Soy products, Eastern Europe, expenditure per capita ($), 2003?08 87
Table 54: Soy products, Eastern Europe, forecast expenditure per capita ($), 2008?13 87
Table 55: Soy products, Eastern Europe, consumption per capita (kg/liters), 2003?08 88
Table 56: Soy products, Eastern Europe, forecast consumption per capita (kg/liters), 2008?13 88
Table 57: Chilled desserts, Eastern Europe, value ($m), 2003?08 89
Table 58: Chilled desserts, Eastern Europe, value forecast ($m), 2008?13 90
Table 59: Chilled desserts, Eastern Europe, volume (kg, million), 2003?08 91
Table 60: Chilled desserts, Eastern Europe, volume forecast (kg, million), 2008?13 92
Table 61: Chilled desserts, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 93
Table 62: Chilled desserts, Eastern Europe, value by company ($m), 2007?08 94
Table 63: Chilled desserts, Eastern Europe, distribution channels by value (%), 2007?08 96
Table 64: Chilled desserts, Eastern Europe, value by distribution channel ($m), 2007?08 96
Table 65: Chilled desserts, Eastern Europe, expenditure per capita ($), 2003?08 98
Table 66: Chilled desserts, Eastern Europe, forecast expenditure per capita ($), 2008?13 98
Table 67: Chilled desserts, Eastern Europe, consumption per capita (kg), 2003?08 99
Table 68: Chilled desserts, Eastern Europe, forecast consumption per capita (kg), 2008?13 99
Table 69: Milk, Eastern Europe, value by segment ($m), 2003?08 100
Table 70: Milk, Eastern Europe, value forecast by segment ($m), 2008?13 101
Table 71: Milk, Eastern Europe, volume by segment (kg/liters, million), 2003?08 103
Table 72: Milk, Eastern Europe, volume forecast by segment (kg/liters, million), 2008?13 104
Table 73: Milk, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 106
Table 74: Milk, Eastern Europe, value by company ($m), 2007?08 107
Table 75: Milk, Eastern Europe, distribution channels by value (%), 2007?08 109
Table 76: Milk, Eastern Europe, value by distribution channel ($m), 2007?08 109
Table 77: Milk, Eastern Europe, expenditure per capita ($), 2003?08 111
Table 78: Milk, Eastern Europe, forecast expenditure per capita ($), 2008?13 112
Table 79: Milk, Eastern Europe, consumption per capita (kg/liters), 2003?08 113
Table 80: Milk, Eastern Europe, forecast consumption per capita (kg/liters), 2008?13 114
Table 81: Yogurt, Eastern Europe, value by segment ($m), 2003?08 115
Table 82: Yogurt, Eastern Europe, value forecast by segment ($m), 2008?13 116
Table 83: Yogurt, Eastern Europe, volume by segment (kg, million), 2003?08 118
Table 84: Yogurt, Eastern Europe, volume forecast by segment (kg, million), 2008?13 119
Table 85: Yogurt, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 121
Table 86: Yogurt, Eastern Europe, value by company ($m), 2007?08 122
Table 87: Yogurt, Eastern Europe, distribution channels by value (%), 2007?08 124
Table 88: Yogurt, Eastern Europe, value by distribution channel ($m), 2007?08 124
Table 89: Yogurt, Eastern Europe, expenditure per capita ($), 2003?08 126
Table 90: Yogurt, Eastern Europe, forecast expenditure per capita ($), 2008?13 126
Table 91: Yogurt, Eastern Europe, consumption per capita (kg), 2003?08 127
Table 92: Yogurt, Eastern Europe, forecast consumption per capita (kg), 2008?13 127
Table 93: Cream, Eastern Europe, value ($m), 2003?08 128
Table 94: Cream, Eastern Europe, value forecast ($m), 2008?13 129
Table 95: Cream, Eastern Europe, volume (liters, million), 2003?08 130
Table 96: Cream, Eastern Europe, volume forecast (liters, million), 2008?13 131
Table 97: Cream, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 132
Table 98: Cream, Eastern Europe, value by company ($m), 2007?08 133
Table 99: Cream, Eastern Europe, distribution channels by value (%), 2007?08 135
Table 100: Cream, Eastern Europe, value by distribution channel ($m), 2007?08 135
Table 101: Cream, Eastern Europe, expenditure per capita ($), 2003?08 137
Table 102: Cream, Eastern Europe, forecast expenditure per capita ($), 2008?13 137
Table 103: Cream, Eastern Europe, consumption per capita (liters), 2003?08 138
Table 104: Cream, Eastern Europe, forecast consumption per capita (liters), 2008?13 138
Table 105: Fromage frais, Eastern Europe, value ($m), 2003?08 139
Table 106: Fromage frais, Eastern Europe, value forecast ($m), 2008?13 140
Table 107: Fromage frais, Eastern Europe, volume (kg, million), 2003?08 141
Table 108: Fromage frais, Eastern Europe, volume forecast (kg, million), 2008?13 142
Table 109: Fromage frais, Eastern Europe, company share (top 20 companies) by value (%), 2007?08 143
Table 110: Fromage frais, Eastern Europe, value by company ($m), 2007?08 144
Table 111: Fromage frais, Eastern Europe, distribution channels by value (%), 2007?08 146
Table 112: Fromage frais, Eastern Europe, value by distribution channel ($m), 2007?08 146
Table 113: Fromage frais, Eastern Europe, expenditure per capita ($), 2003?08 148
Table 114: Fromage frais, Eastern Europe, forecast expenditure per capita ($), 2008?13 148
Table 115: Fromage frais, Eastern Europe, consumption per capita (kg), 2003?08 149
Table 116: Fromage frais, Eastern Europe, forecast consumption per capita (kg), 2008?13 149



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