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Dairy Food in South Africa - Market Forecast & Consumer Demographics
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Databook 128 seiten | |||||||||||
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Synopsis
Dairy Food in South Africa – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demogra.....
Synopsis Dairy Food in South Africa – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the dairy food industry in South Africa. Introduction Provides market value and volume estimates from 2004 to 2009 and forecasts from 2010 to 2014. Includes analysis of consumption and usage demographics for South African dairy food products by splitting consumers by age, gender, income, status, urban/rural from 2004 to 2008. Also provides market share, brand share and distribution share of the market for 2008 and 2009. Scope • The dairy food market consists of the sale of spreadable fats, soy products, cheese, chilled desserts, cream, milk, fromage frais and yogurt. • Market overview & forecast – overall South Africa dairy food market value and volume data split by category • Market shares –company share, brand share and distribution share for the dairy food market in South Africa • Dairy food consumption and usage demographics –analysis of Consumer Demographics in the South African dairy food market Highlights • In South Africa, 0-14 age group accounted for 26.8% share of the total dairy food consumption in 2008. • In South Africa, urban consumers accounted for 58.9% of the total dairy food consumption in 2008. • In South Africa, 0-14 age group accounted for 26.3% share of the total spreadable fats consumption in 2008. Reasons to Purchase • Develop business strategies by understanding the quantitative trends within the dairy food market in South Africa • Design effective marketing and sales strategies by identifying consumption and usage demographics for South African dairy food products • Identify key players within the market to plan lucrative M&A, partnerships and agreements [Studien Infos ausblenden] |
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TABLE OF CONTENTS OVERVIEW 1 Catalyst 1 Summary 1 Chapter 1 INTRODUCTION 2 What is this report about? 2 Market definition 3 LIST OF FIGURES 8 LIST OF TABLES 11 Chapter 2 SOUTH AFRICAN DAIRY FOOD MARKET OVERVIEW & FORECAST 16 Value analysis (South African Rand), 2004?09 16 Value analysis (South African Rand), 2009?14 17 Value analysis (US dollars), 2004?09 19 Value analysis (US dollars), 2009?14 20 Volume analysis, 2004?09 22 Volume analysis, 2009?14 23 Chapter 3 SOUTH AFRICAN DAIRY FOOD MARKET SHARES 26 Company and brand share analysis 26 Distribution analysis 31 Chapter 4 SOUTH AFRICAN DAIRY FOOD MARKET – CONSUMPTION & USAGE DEMOGRAPHICS 33 Dairy food–consumer demographics 33 Spreadable fats–consumer demographics 43 Soy products–consumer demographics 53 Cheese–consumer demographics 63 Chilled desserts–consumer demographics 73 Cream–consumer demographics 83 Milk–consumer demographics 93 Fromage frais–consumer demographics 103 Yogurt–consumer demographics 113 Chapter 5 RESEARCH METHODOLOGY 123 Methodology overview 123 Secondary research 124 Market modeling 125 Creating an initial data model 125 Revising the initial data model 125 Creating a final estimate 126 Creating demographic value splits 126 Primary research 126 Data finalization 127 Ongoing research 127 Chapter 6 APPENDIX 128 Future readings 128 How to contact experts in your industry 128 Disclaimer 128 LIST OF FIGURES Figure 1: Dairy food, South Africa, value by category (ZARm), 2004?14 18 Figure 2: Dairy food, South Africa, category growth comparison, by value, 2004?14 21 Figure 3: Dairy food, South Africa, volume by category (kg/liters, million), 2004?14 24 Figure 4: Dairy food, South Africa, category growth comparison, by volume, 2004?14 25 Figure 5: Dairy food, South Africa, company share by value (%), 2008?09 28 Figure 6: Dairy food, South Africa, distribution channels by value (%), 2008?09 32 Figure 7: Dairy food, South Africa, consumption by age group, % of total market value, 2008 33 Figure 8: Dairy food, South Africa, consumption by gender, % of total market value, 2008 35 Figure 9: Dairy food, South Africa, consumption by income, % of total market value, 2008 37 Figure 10: Dairy food, South Africa, consumption by urban/rural, % of total market value, 2008 39 Figure 11: Dairy food, South Africa, consumption by status, % of total market value, 2008 41 Figure 12: Spreadable fats, South Africa, consumption by age group, % of total market value, 2008 43 Figure 13: Spreadable fats, South Africa, consumption by gender, % of total market value, 2008 45 Figure 14: Spreadable fats, South Africa, consumption by income, % of total market value, 2008 47 Figure 15: Spreadable fats, South Africa, consumption by urban/rural, % of total market value, 2008 49 Figure 16: Spreadable fats, South Africa, consumption by status, % of total market value, 2008 51 Figure 17: Soy products, South Africa, consumption by age group, % of total market value, 2008 53 Figure 18: Soy products, South Africa, consumption by gender, % of total market value, 2008 55 Figure 19: Soy products, South Africa, consumption by income, % of total market value, 2008 57 Figure 20: Soy products, South Africa, consumption by urban/rural, % of total market value, 2008 59 Figure 21: Soy products, South Africa, consumption by status, % of total market value, 2008 61 Figure 22: Cheese, South Africa, consumption by age group, % of total market value, 2008 63 Figure 23: Cheese, South Africa, consumption by gender, % of total market value, 2008 65 Figure 24: Cheese, South Africa, consumption by income, % of total market value, 2008 67 Figure 25: Cheese, South Africa, consumption by urban/rural, % of total market value, 2008 69 Figure 26: Cheese, South Africa, consumption by status, % of total market value, 2008 71 Figure 27: Chilled desserts, South Africa, consumption by age group, % of total market value, 2008 73 Figure 28: Chilled desserts, South Africa, consumption by gender, % of total market value, 2008 75 Figure 29: Chilled desserts, South Africa, consumption by income, % of total market value, 2008 77 Figure 30: Chilled desserts, South Africa, consumption by urban/rural, % of total market value, 2008 79 Figure 31: Chilled desserts, South Africa, consumption by status, % of total market value, 2008 81 Figure 32: Cream, South Africa, consumption by age group, % of total market value, 2008 83 Figure 33: Cream, South Africa, consumption by gender, % of total market value, 2008 85 Figure 34: Cream, South Africa, consumption by income, % of total market value, 2008 87 Figure 35: Cream, South Africa, consumption by urban/rural, % of total market value, 2008 89 Figure 36: Cream, South Africa, consumption by status, % of total market value, 2008 91 Figure 37: Milk, South Africa, consumption by age group, % of total market value, 2008 93 Figure 38: Milk, South Africa, consumption by gender, % of total market value, 2008 95 Figure 39: Milk, South Africa, consumption by income, % of total market value, 2008 97 Figure 40: Milk, South Africa, consumption by urban/rural, % of total market value, 2008 99 Figure 41: Milk, South Africa, consumption by status, % of total market value, 2008 101 Figure 42: Fromage frais, South Africa, consumption by age group, % of total market value, 2008 103 Figure 43: Fromage frais, South Africa, consumption by gender, % of total market value, 2008 105 Figure 44: Fromage frais, South Africa, consumption by income, % of total market value, 2008 107 Figure 45: Fromage frais, South Africa, consumption by urban/rural, % of total market value, 2008 109 Figure 46: Fromage frais, South Africa, consumption by status, % of total market value, 2008 111 Figure 47: Yogurt, South Africa, consumption by age group, % of total market value, 2008 113 Figure 48: Yogurt, South Africa, consumption by gender, % of total market value, 2008 115 Figure 49: Yogurt, South Africa, consumption by income, % of total market value, 2008 117 Figure 50: Yogurt, South Africa, consumption by urban/rural, % of total market value, 2008 119 Figure 51: Yogurt, South Africa, consumption by status, % of total market value, 2008 121 Figure 52: Annual data review process 124 LIST OF TABLES Table 1: Dairy food category definitions 4 Table 2: Dairy food distribution channels 5 Table 3: Dairy food, South Africa, value by category (ZARm), 2004?09 16 Table 4: Dairy food, South Africa, value forecast by category (ZARm), 2009?14 17 Table 5: Dairy food, South Africa, value by category ($m), 2004?09 19 Table 6: Dairy food, South Africa, value forecast by category ($m), 2009?14 20 Table 7: Dairy food, South Africa, volume by category (kg/liters, million), 2004?09 22 Table 8: Dairy food, South Africa, volume forecast by category (kg/liters, million), 2009?14 23 Table 9: Dairy food, South Africa, brand share by value (%), 2008?09 26 Table 10: Dairy food, South Africa, value by brand (ZARm), 2008?09 27 Table 11: Dairy food, South Africa, company share by value (%), 2008?09 29 Table 12: Dairy food, South Africa, value by company (ZARm), 2008?09 30 Table 13: Dairy food, South Africa, distribution channels by value (%), 2008?09 31 Table 14: Dairy food, South Africa, value by distribution channel (ZARm), 2008?09 31 Table 15: Dairy food, South Africa, consumption by age group, value ($m), 2004?08 34 Table 16: Dairy food, South Africa, consumption by age group, % of total market value, 2004?08 34 Table 17: Dairy food, South Africa, consumption by gender, value ($m), 2004–08 36 Table 18: Dairy food, South Africa, consumption by gender, % of total market value, 2004–08 36 Table 19: Dairy food, South Africa, consumption by income, value ($m), 2004–08 38 Table 20: Dairy food, South Africa, consumption by income, % of total market value, 2004–08 38 Table 21: Dairy food, South Africa, consumption by urban/rural, value ($m), 2004–08 40 Table 22: Dairy food, South Africa, consumption by urban/rural, % of total market value, 2004–08 40 Table 23: Dairy food, South Africa, consumption by status, value ($m), 2004–08 42 Table 24: Dairy food, South Africa, consumption by status, % of total market value, 2004–08 42 Table 25: Spreadable fats, South Africa, consumption by age group, value ($m), 2004?08 44 Table 26: Spreadable fats, South Africa, consumption by age group, % of total market value, 2004?08 44 Table 27: Spreadable fats, South Africa, consumption by gender, value ($m), 2004–08 46 Table 28: Spreadable fats, South Africa, consumption by gender, % of total market value, 2004–08 46 Table 29: Spreadable fats, South Africa, consumption by income, value ($m), 2004–08 48 Table 30: Spreadable fats, South Africa, consumption by income, % of total market value, 2004–08 48 Table 31: Spreadable fats, South Africa, consumption by urban/rural, value ($m), 2004–08 50 Table 32: Spreadable fats, South Africa, consumption by urban/rural, % of total market value, 2004–08 50 Table 33: Spreadable fats, South Africa, consumption by status, value ($m), 2004–08 52 Table 34: Spreadable fats, South Africa, consumption by status, % of total market value, 2004–08 52 Table 35: Soy products, South Africa, consumption by age group, value ($m), 2004?08 54 Table 36: Soy products, South Africa, consumption by age group, % of total market value, 2004?08 54 Table 37: Soy products, South Africa, consumption by gender, value ($m), 2004–08 56 Table 38: Soy products, South Africa, consumption by gender, % of total market value, 2004–08 56 Table 39: Soy products, South Africa, consumption by income, value ($m), 2004–08 58 Table 40: Soy products, South Africa, consumption by income, % of total market value, 2004–08 58 Table 41: Soy products, South Africa, consumption by urban/rural, value ($m), 2004–08 60 Table 42: Soy products, South Africa, consumption by urban/rural, % of total market value, 2004–08 60 Table 43: Soy products, South Africa, consumption by status, value ($m), 2004–08 62 Table 44: Soy products, South Africa, consumption by status, % of total market value, 2004–08 62 Table 45: Cheese, South Africa, consumption by age group, value ($m), 2004?08 64 Table 46: Cheese, South Africa, consumption by age group, % of total market value, 2004?08 64 Table 47: Cheese, South Africa, consumption by gender, value ($m), 2004–08 66 Table 48: Cheese, South Africa, consumption by gender, % of total market value, 2004–08 66 Table 49: Cheese, South Africa, consumption by income, value ($m), 2004–08 68 Table 50: Cheese, South Africa, consumption by income, % of total market value, 2004–08 68 Table 51: Cheese, South Africa, consumption by urban/rural, value ($m), 2004–08 70 Table 52: Cheese, South Africa, consumption by urban/rural, % of total market value, 2004–08 70 Table 53: Cheese, South Africa, consumption by status, value ($m), 2004–08 72 Table 54: Cheese, South Africa, consumption by status, % of total market value, 2004–08 72 Table 55: Chilled desserts, South Africa, consumption by age group, value ($m), 2004?08 74 Table 56: Chilled desserts, South Africa, consumption by age group, % of total market value, 2004?08 74 Table 57: Chilled desserts, South Africa, consumption by gender, value ($m), 2004–08 76 Table 58: Chilled desserts, South Africa, consumption by gender, % of total market value, 2004–08 76 Table 59: Chilled desserts, South Africa, consumption by income, value ($m), 2004–08 78 Table 60: Chilled desserts, South Africa, consumption by income, % of total market value, 2004–08 78 Table 61: Chilled desserts, South Africa, consumption by urban/rural, value ($m), 2004–08 80 Table 62: Chilled desserts, South Africa, consumption by urban/rural, % of total market value, 2004–08 80 Table 63: Chilled desserts, South Africa, consumption by status, value ($m), 2004–08 82 Table 64: Chilled desserts, South Africa, consumption by status, % of total market value, 2004–08 82 Table 65: Cream, South Africa, consumption by age group, value ($m), 2004?08 84 Table 66: Cream, South Africa, consumption by age group, % of total market value, 2004?08 84 Table 67: Cream, South Africa, consumption by gender, value ($m), 2004–08 86 Table 68: Cream, South Africa, consumption by gender, % of total market value, 2004–08 86 Table 69: Cream, South Africa, consumption by income, value ($m), 2004–08 88 Table 70: Cream, South Africa, consumption by income, % of total market value, 2004–08 88 Table 71: Cream, South Africa, consumption by urban/rural, value ($m), 2004–08 90 Table 72: Cream, South Africa, consumption by urban/rural, % of total market value, 2004–08 90 Table 73: Cream, South Africa, consumption by status, value ($m), 2004–08 92 Table 74: Cream, South Africa, consumption by status, % of total market value, 2004–08 92 Table 75: Milk, South Africa, consumption by age group, value ($m), 2004?08 94 Table 76: Milk, South Africa, consumption by age group, % of total market value, 2004?08 94 Table 77: Milk, South Africa, consumption by gender, value ($m), 2004–08 96 Table 78: Milk, South Africa, consumption by gender, % of total market value, 2004–08 96 Table 79: Milk, South Africa, consumption by income, value ($m), 2004–08 98 Table 80: Milk, South Africa, consumption by income, % of total market value, 2004–08 98 Table 81: Milk, South Africa, consumption by urban/rural, value ($m), 2004–08 100 Table 82: Milk, South Africa, consumption by urban/rural, % of total market value, 2004–08 100 Table 83: Milk, South Africa, consumption by status, value ($m), 2004–08 102 Table 84: Milk, South Africa, consumption by status, % of total market value, 2004–08 102 Table 85: Fromage frais, South Africa, consumption by age group, value ($m), 2004?08 104 Table 86: Fromage frais, South Africa, consumption by age group, % of total market value, 2004?08 104 Table 87: Fromage frais, South Africa, consumption by gender, value ($m), 2004–08 106 Table 88: Fromage frais, South Africa, consumption by gender, % of total market value, 2004–08 106 Table 89: Fromage frais, South Africa, consumption by income, value ($m), 2004–08 108 Table 90: Fromage frais, South Africa, consumption by income, % of total market value, 2004–08 108 Table 91: Fromage frais, South Africa, consumption by urban/rural, value ($m), 2004–08 110 Table 92: Fromage frais, South Africa, consumption by urban/rural, % of total market value, 2004–08 110 Table 93: Fromage frais, South Africa, consumption by status, value ($m), 2004–08 112 Table 94: Fromage frais, South Africa, consumption by status, % of total market value, 2004–08 112 Table 95: Yogurt, South Africa, consumption by age group, value ($m), 2004?08 114 Table 96: Yogurt, South Africa, consumption by age group, % of total market value, 2004?08 114 Table 97: Yogurt, South Africa, consumption by gender, value ($m), 2004–08 116 Table 98: Yogurt, South Africa, consumption by gender, % of total market value, 2004–08 116 Table 99: Yogurt, South Africa, consumption by income, value ($m), 2004–08 118 Table 100: Yogurt, South Africa, consumption by income, % of total market value, 2004–08 118 Table 101: Yogurt, South Africa, consumption by urban/rural, value ($m), 2004–08 120 Table 102: Yogurt, South Africa, consumption by urban/rural, % of total market value, 2004–08 120 Table 103: Yogurt, South Africa, consumption by status, value ($m), 2004–08 122 Table 104: Yogurt, South Africa, consumption by status, % of total market value, 2004–08 122 [Inhaltsverzeichnis ausblenden] |
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