Dried Food in Austria to 2013

Introduction

This databook provides key data and information on the dried food market in Austria. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on four categories: dried pasta/noodle, rice, dessert mixes and dried ready meals

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the dried food market, including company overview, key facts and business description

Highlights

The market for dried food in Austria increased at a compound annual growth rate of 3.2% between 2003 and 2008.

The dried pasta/noodles category led the dried food market in Austria, accounting for a share of 51.9%.

Leading players in Austrian dried food market include Recheis, Mars, Inc. and Nestle S.A..

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the dried food market in Austria

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for dried food in Austria increased at a compound annual growth rate of 3.2% between 2003 and 2008.

The dried pasta/noodles category led the dried food market in Austria, accounting for a share of 51.9%.

Leading players in Austrian dried food market include Recheis, Mars, Inc. and Nestle S.A..


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: dried food 2
Summary category level: dessert mixes 3
Summary category level: dried ready meals 4
Summary category level: dried pasta/noodles 5
Summary category level: rice 6
Chapter 2 Introduction 7
What is this report about? 7
How to use this report 7
Market definition 8
Chapter 3 Market Overview 22
Value analysis (Euro), 2003?08 22
Value analysis (Euro), 2008?13 23
Value analysis (US dollars), 2003?08 25
Value analysis (US dollars), 2008?13 26
Volume analysis, 2003?08 28
Volume analysis, 2008?13 29
Company and brand share analysis 31
Distribution analysis 35
Expenditure and consumption per capita 37
Chapter 4 Leading Company Profiles 41
Mars, Inc. 41
Nestle S.A. 43
Chapter 5 Category Analysis: Dessert Mixes 46
Value analysis (Euro), 2003?08 46
Value analysis (Euro), 2008?13 47
Value analysis (US dollars), 2003?08 48
Value analysis (US dollars), 2008?13 48
Volume analysis, 2003?08 49
Volume analysis, 2008?13 50
Company and brand share analysis 51
Distribution analysis 54
Expenditure and consumption per capita 56
Chapter 6 Category Analysis: Dried Ready Meals 59
Value analysis (Euro), 2003?08 59
Value analysis (Euro), 2008?13 60
Value analysis (US dollars), 2003?08 61
Value analysis (US dollars), 2008?13 61
Volume analysis, 2003?08 62
Volume analysis, 2008?13 63
Company and brand share analysis 64
Distribution analysis 67
Expenditure and consumption per capita 69
Chapter 7 Category Analysis: Dried Pasta/Noodles 72
Value analysis (Euro), 2003?08 72
Value analysis (Euro), 2008?13 73
Value analysis (US dollars), 2003?08 75
Value analysis (US dollars), 2008?13 75
Volume analysis, 2003?08 77
Volume analysis, 2008?13 78
Company and brand share analysis 80
Distribution analysis 83
Expenditure and consumption per capita 85
Chapter 8 Category Analysis: Rice 88
Value analysis (Euro), 2003?08 88
Value analysis (Euro), 2008?13 89
Value analysis (US dollars), 2003?08 90
Value analysis (US dollars), 2008?13 90
Volume analysis, 2003?08 91
Volume analysis, 2008?13 92
Company and brand share analysis 93
Distribution analysis 96
Expenditure and consumption per capita 98
Chapter 9 Country Comparison 101
Value 101
Volume 105
Market share 109
Chapter 10 PESTLE Analysis 110
Summary 110
Political analysis 112
Economic analysis 115
Social analysis 118
Technological analysis 121
Legal analysis 124
Environmental analysis 127
Chapter 11 New Product Development 130
Product launches over time 130
Recent product launches 132
Chapter 12 Macroeconomic Profile 133
Macroeconomic indicators 133
Chapter 13 Research Methodology 138
Methodology overview 138
Secondary research 139
Market modeling 140
Creating an initial data model 140
Revising the initial data model 140
Creating a final estimate 141
Creating demographic value splits 141
Primary research 141
Data finalization 142
Ongoing research 142
Chapter 14 APPENDIX 143
Future readings 143
How to contact experts in your industry 143
Disclaimer 143


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LIST OF FIGURES
Figure 1: Austria dried food value and value forecast, 2003?13 (€m, nominal prices) 24
Figure 2: Austria dried food category growth comparison, by value, 2003?13 27
Figure 3: Austria dried food volume and volume forecast, 2003?13 (kg, million) 30
Figure 4: Austria dried food category growth comparison, by volume, 2003?13 30
Figure 5: Austria dried food company share, by value, 2007?08 (%) 33
Figure 6: Austria dried food distribution channels, by value, 2007?08 (%) 36
Figure 7: Austria dessert mixes value and value forecast, 2003?13 (€m, nominal prices) 47
Figure 8: Austria dessert mixes volume and volume forecast, 2003?13 (kg, million) 50
Figure 9: Austria dessert mixes company share, by value, 2007?08 (%) 52
Figure 10: Austria dessert mixes distribution channels, by value, 2007?08 (%) 55
Figure 11: Austria dried ready meals value and value forecast, 2003?13 (€m, nominal prices) 60
Figure 12: Austria dried ready meals volume and volume forecast, 2003?13 (kg, million) 63
Figure 13: Austria dried ready meals company share, by value, 2007?08 (%) 65
Figure 14: Austria dried ready meals distribution channels, by value, 2007?08 (%) 68
Figure 15: Austria dried pasta/noodles value and value forecast, 2003?13 (€m, nominal prices) 74
Figure 16: Austria dried pasta/noodles category growth comparison, by value, 2003?13 76
Figure 17: Austria dried pasta/noodles volume and volume forecast, 2003?13 (kg, million) 79
Figure 18: Austria dried pasta/noodles category growth comparison, by volume, 2003?13 79
Figure 19: Austria dried pasta/noodles company share, by value, 2007?08 (%) 81
Figure 20: Austria dried pasta/noodles distribution channels, by value, 2007?08 (%) 84
Figure 21: Austria rice value and value forecast, 2003?13 (€m, nominal prices) 89
Figure 22: Austria rice volume and volume forecast, 2003?13 (kg, million) 92
Figure 23: Austria rice company share, by value, 2007?08 (%) 94
Figure 24: Austria rice distribution channels, by value, 2007?08 (%) 97
Figure 25: Global dried food market split (value terms, 2008), top five countries 102
Figure 26: Global dried food market value, 2003–08, top five countries 104
Figure 27: Global dried food market split (volume terms, 2008), top five countries 106
Figure 28: Global dried food market volume, 2003–08, top five countries 108
Figure 29: Annual data review process 139


LIST OF TABLES
Table 1: Dried food category definitions 9
Table 2: Dried food distribution channels 10
Table 3: Austria dried food value, 2003?08 (€m, nominal prices) 22
Table 4: Austria dried food value forecast, 2008?13 (€m, nominal prices) 23
Table 5: Austria dried food value, 2003?08 ($m, nominal prices) 25
Table 6: Austria dried food value forecast, 2008?13 ($m, nominal prices) 26
Table 7: Austria dried food volume, 2003?08 (kg, million) 28
Table 8: Austria dried food volume forecast, 2008?13 (kg, million) 29
Table 9: Austria dried food brand share, by value, 2007?08 (%) 31
Table 10: Austria dried food value, by brand 2007?08 (€m, nominal prices) 32
Table 11: Austria dried food company share by value, 2007?08 (%) 34
Table 12: Austria dried food value, by company, 2007?08 (€m, nominal prices) 34
Table 13: Austria dried food distribution channels, by value, 2007?08 (%) 35
Table 14: Austria dried food value, by distribution channel, 2007?08 (€m, nominal prices) 35
Table 15: Austria dried food expenditure per capita, 2003?08 (€, nominal prices) 37
Table 16: Austria dried food forecast expenditure per capita, 2008?13 (€, nominal prices) 38
Table 17: Austria dried food expenditure per capita, 2003?08 ($, nominal prices) 38
Table 18: Austria dried food forecast expenditure per capita, 2008?13 ($, nominal prices) 39
Table 19: Austria dried food consumption per capita, 2003?08 (kg) 39
Table 20: Austria dried food forecast consumption per capita, 2008?13 (kg) 40
Table 21: Mars, Inc. key facts 41
Table 22: Nestle S.A. key facts 43
Table 23: Austria dessert mixes value, 2003?08 (€m, nominal prices) 46
Table 24: Austria dessert mixes value forecast, 2008?13 (€m, nominal prices) 47
Table 25: Austria dessert mixes value, 2003?08 ($m, nominal prices) 48
Table 26: Austria dessert mixes value forecast, 2008?13 ($m, nominal prices) 48
Table 27: Austria dessert mixes volume, 2003?08 (kg, million) 49
Table 28: Austria dessert mixes volume forecast, 2008?13 (kg, million) 50
Table 29: Austria dessert mixes brand share, by value, 2007?08 (%) 51
Table 30: Austria dessert mixes value, by brand 2007?08 (€m, nominal prices) 51
Table 31: Austria dessert mixes company share by value, 2007?08 (%) 53
Table 32: Austria dessert mixes value, by company, 2007?08 (€m, nominal prices) 53
Table 33: Austria dessert mixes distribution channels, by value, 2007?08 (%) 54
Table 34: Austria dessert mixes value, by distribution channel, 2007?08 (€m, nominal prices) 54
Table 35: Austria dessert mixes expenditure per capita, 2003?08 (€, nominal prices) 56
Table 36: Austria dessert mixes forecast expenditure per capita, 2008?13 (€, nominal prices) 56
Table 37: Austria dessert mixes expenditure per capita, 2003?08 ($, nominal prices) 57
Table 38: Austria dessert mixes forecast expenditure per capita, 2008?13 ($, nominal prices) 57
Table 39: Austria dessert mixes consumption per capita, 2003?08 (kg) 58
Table 40: Austria dessert mixes forecast consumption per capita, 2008?13 (kg) 58
Table 41: Austria dried ready meals value, 2003?08 (€m, nominal prices) 59
Table 42: Austria dried ready meals value forecast, 2008?13 (€m, nominal prices) 60
Table 43: Austria dried ready meals value, 2003?08 ($m, nominal prices) 61
Table 44: Austria dried ready meals value forecast, 2008?13 ($m, nominal prices) 61
Table 45: Austria dried ready meals volume, 2003?08 (kg, million) 62
Table 46: Austria dried ready meals volume forecast, 2008?13 (kg, million) 63
Table 47: Austria dried ready meals brand share, by value, 2007?08 (%) 64
Table 48: Austria dried ready meals value, by brand 2007?08 (€m, nominal prices) 64
Table 49: Austria dried ready meals company share by value, 2007?08 (%) 66
Table 50: Austria dried ready meals value, by company, 2007?08 (€m, nominal prices) 66
Table 51: Austria dried ready meals distribution channels, by value, 2007?08 (%) 67
Table 52: Austria dried ready meals value, by distribution channel, 2007?08 (€m, nominal prices) 67
Table 53: Austria dried ready meals expenditure per capita, 2003?08 (€, nominal prices) 69
Table 54: Austria dried ready meals forecast expenditure per capita, 2008?13 (€, nominal prices) 69
Table 55: Austria dried ready meals expenditure per capita, 2003?08 ($, nominal prices) 70
Table 56: Austria dried ready meals forecast expenditure per capita, 2008?13 ($, nominal prices) 70
Table 57: Austria dried ready meals consumption per capita, 2003?08 (kg) 71
Table 58: Austria dried ready meals forecast consumption per capita, 2008?13 (kg) 71
Table 59: Austria dried pasta/noodles value, 2003?08 (€m, nominal prices) 72
Table 60: Austria dried pasta/noodles value forecast, 2008?13 (€m, nominal prices) 73
Table 61: Austria dried pasta/noodles value, 2003?08 ($m, nominal prices) 75
Table 62: Austria dried pasta/noodles value forecast, 2008?13 ($m, nominal prices) 75
Table 63: Austria dried pasta/noodles volume, 2003?08 (kg, million) 77
Table 64: Austria dried pasta/noodles volume forecast, 2008?13 (kg, million) 78
Table 65: Austria dried pasta/noodles brand share, by value, 2007?08 (%) 80
Table 66: Austria dried pasta/noodles value, by brand 2007?08 (€m, nominal prices) 80
Table 67: Austria dried pasta/noodles company share by value, 2007?08 (%) 82
Table 68: Austria dried pasta/noodles value, by company, 2007?08 (€m, nominal prices) 82
Table 69: Austria dried pasta/noodles distribution channels, by value, 2007?08 (%) 83
Table 70: Austria dried pasta/noodles value, by distribution channel, 2007?08 (€m, nominal prices) 83
Table 71: Austria dried pasta/noodles expenditure per capita, 2003?08 (€, nominal prices) 85
Table 72: Austria dried pasta/noodles forecast expenditure per capita, 2008?13 (€, nominal prices) 85
Table 73: Austria dried pasta/noodles expenditure per capita, 2003?08 ($, nominal prices) 86
Table 74: Austria dried pasta/noodles forecast expenditure per capita, 2008?13 ($, nominal prices) 86
Table 75: Austria dried pasta/noodles consumption per capita, 2003?08 (kg) 87
Table 76: Austria dried pasta/noodles forecast consumption per capita, 2008?13 (kg) 87
Table 77: Austria rice value, 2003?08 (€m, nominal prices) 88
Table 78: Austria rice value forecast, 2008?13 (€m, nominal prices) 89
Table 79: Austria rice value, 2003?08 ($m, nominal prices) 90
Table 80: Austria rice value forecast, 2008?13 ($m, nominal prices) 90
Table 81: Austria rice volume, 2003?08 (kg, million) 91
Table 82: Austria rice volume forecast, 2008?13 (kg, million) 92
Table 83: Austria rice brand share, by value, 2007?08 (%) 93
Table 84: Austria rice value, by brand 2007?08 (€m, nominal prices) 93
Table 85: Austria rice company share by value, 2007?08 (%) 95
Table 86: Austria rice value, by company, 2007?08 (€m, nominal prices) 95
Table 87: Austria rice distribution channels, by value, 2007?08 (%) 96
Table 88: Austria rice value, by distribution channel, 2007?08 (€m, nominal prices) 96
Table 89: Austria rice expenditure per capita, 2003?08 (€, nominal prices) 98
Table 90: Austria rice forecast expenditure per capita, 2008?13 (€, nominal prices) 98
Table 91: Austria rice expenditure per capita, 2003?08 ($, nominal prices) 99
Table 92: Austria rice forecast expenditure per capita, 2008?13 ($, nominal prices) 99
Table 93: Austria rice consumption per capita, 2003?08 (kg) 100
Table 94: Austria rice forecast consumption per capita, 2008?13 (kg) 100
Table 95: Global dried food market value, 2008 101
Table 96: Global dried food market split (value terms ($m), 2008), top five countries 104
Table 97: Global dried food market volume, 2008 105
Table 98: Global dried food market split (volume terms, 2008), top five countries 108
Table 99: Leading players, top five countries 109
Table 100: Analysis of Austria’s Political landscape 112
Table 101: Analysis of Austria’s economy 115
Table 102: Analysis of Austria’s social system 118
Table 103: Analysis of Austria’s technology landscape 121
Table 104: Patents received from USPTO 122
Table 105: Analysis of Austria’s legal landscape 124
Table 106: Analysis of Austria’s environmental landscape 127
Table 107: Austria dried food new product launches reports, by company (top five companies), 2008 130
Table 108: Austria dried food new product launches SKUs, by company (top five companies), 2008 130
Table 109: Austria dried food new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 131
Table 110: Austria dried food new product launches (reports), by ingredients (top 10 ingredients), 2008 131
Table 111: Austria dried food new product launches (reports), by package tags or claims (top 10 claims), 2008 132
Table 112: Austria dried food new product launches - recent five launches (2008) 132
Table 113: Austria population, by age group, 2003?08 (millions) 133
Table 114: Austria population forecast, by age group, 2008?13 (millions) 134
Table 115: Austria population, by gender, 2003?08 (millions) 134
Table 116: Austria population forecast, by gender, 2008?13 (millions) 135
Table 117: Austria nominal GDP, 2003?08 (€bn, nominal prices) 135
Table 118: Austria nominal GDP forecast, 2008?13 (€bn, nominal prices) 135
Table 119: Austria real GDP, 2003?08 (€bn, 2000 prices) 136
Table 120: Austria real GDP forecast, 2008?13 (€bn, 2000 prices) 136
Table 121: Austria real GDP, 2003?08 ($bn, 2000 prices) 136
Table 122: Austria real GDP forecast, 2008?13 ($bn, 2000 prices) 137
Table 123: Austria consumer price index, 2003?08 (2000=100) 137
Table 124: Austria consumer price index, 2008?13 (2000=100) 137

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