Dried Food Market in Asia Pacific - Product Launch Quarterly

Introduction

Datamonitor’s Dried Food market in Asia Pacific – Product Launch Quarterly provides a complete guide to new product launches in Asia Pacific dried food market in Q4 2010,This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the dried food market in Asia Pacific, with data from 2004 to 2009 and forecasts to 2014.

Scope

• Dried Food market in Asia Pacific - New product SKUs by category
• Dried Food market in Asia Pacific - New product SKUs by manufacturer
• Dried Food market in Asia Pacific - New product by pack type and materials
• Dried Food market in Asia Pacific – New Product descriptions

Highlights

• 440 product SKUs launched in the Asia Pacific dried food market
• Dried pasta and noodles is the leading category in the Asia Pacific dried food market
• Nissin Food Products is the leading manufacturer of new dried food products in the Asia Pacific

Reason To Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Asia Pacific Dried Food market
Analyze trends in product development over time
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TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
440 product SKUs launched in the Asia Pacific dried food market 2
Dried pasta and noodles is the leading category in the Asia Pacific dried food market 2
Nissin Food Products is the leading manufacturer of new dried food products in the Asia Pacific 2
Cups was the dominant packing type among the new products launched in the Asia Pacific dried food market 2
Majority of the products launched in the dried food market used plastic as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Dried Food Market Overview 17
Market value, 2004–09 17
Market value forecast to 2014 18
Dried Food Product Analysis 19
New product SKUs by country 19
New product SKUs by category 20
New product SKUs by manufacturer 21
New products by package type 23
New products by package material 24
Detailed Product Descriptions 25
Appendix 206
Further reading 206
Country Groupings 206
Datamonitor consulting 206
How to contact experts in your industry 206

LIST OF FIGURES
Figure 1: Asia Pacific, dried food, market value by category ($m), 2004–09 17
Figure 2: Asia Pacific, dried food market value by category ($m), 2009–14 18
Figure 3: Asia Pacific, dried food, new product SKUs by top countries, Q4 2010 19
Figure 4: Asia Pacific, dried food, new product SKUs by category, Q4 2010 20
Figure 5: Asia Pacific, dried food, new product SKUs by manufacturer, Q4 2010 21
Figure 6: Asia Pacific, dried food, new products by package type, Q4 2010 23
Figure 7: Asia Pacific, dried food, new products by package material, Q4 2010 24

LIST OF TABLES
Table 1: Dried food category definitions 4
Table 2: Asia Pacific, dried food, market value by category ($m), 2004–09 17
Table 3: Asia Pacific, dried food, market value by category ($m), 2009–14 18
Table 4: Asia Pacific, dried food, new product SKUs by top countries, Q4 2010 19
Table 5: Asia Pacific, dried food, new product SKUs by category, Q4 2010 20
Table 6: Asia Pacific, dried food, product launch SKUs by manufacturer, Q4 2010 22
Table 7: Asia Pacific, dried food, new products by package type, Q4 2010 23
Table 8: Asia Pacific, dried food, new products by package material, Q4 2010 24
Table 9: Foodles - Four Grain Instant Noodles wtih Seasoning - Ala Masala; Curry in a Hurry; Slice of Spice; Regular Instant Noodles wtih Seasoning - Crazy Curry; Mast Masala; Spicy Treat 25
Table 10: Barilla Piccolini - Mini Penne Rigate 26
Table 11: Auchan - Top Grade Rice 27
Table 12: Zicai - Rice - Akita; Riceflower 28
Table 13: Lan Vang - Jiangxi Rice Vermicelli 29
Table 14: Chaoguang - Egg Noodles - Plain; Stretched 30
Table 15: Magnet - Brown Rice; Plain Rice 31
Table 16: Woolworths Select - Pasta - Fettucine; Linguine; Macaroni; Penne Rigate; Rollini; Shells; Spaghetti; Spirals 32
Table 17: Tasty Treat - Vermicelli - Short-Cut & Roasted 33
Table 18: Barilla - Penne Rigate 34
Table 19: Value Plus - Rice - IR 64 Setra; Premium Pandan Wangi; Rojolele Delanggu; Setra Kembang; Setra Ramos Premium; Setra Ramos Super 35
Table 20: Real Thai - Rice Stick Pad Thai Noodles 36
Table 21: Jinkui - Thai Ubon Fragrant Rice 37
Table 22: Fuwa Yinxin - Crystal Rice 38
Table 23: Sun Lady - Thai Jasmine Fragrant Rice 39
Table 24: Roland Organic - Udon Noodles 40
Table 25: Dr. Oetker - Cake Covering - Plain Chocolate 41
Table 26: La Buona Vita - Pasta - Fusilli; Penne Rigate; Spaghetti 42
Table 27: Dr. Oetker Regal-Ice - Ready To Roll Icing - Chocolate; Ivory; White 43
Table 28: Sapporo Ichiban - Instant Miso Ramen - Koi Aji 44
Table 29: Sapporo Ichiban - Okonomiyaki Fu Yakisoba 45
Table 30: Sun Rice Quick Cups - Microwavable Rice - Fragrant Brown; Long Grain White 46
Table 31: Sun Rice - Vegetable Curry Basmati Rice 47
Table 32: Maruchan Shikimonogatari Fuyu No Tokimeki - Instant Noodles - Ramen; Udon; Yakisoba 48
Table 33: Sapporo Ichiban Cup Star - Instant Cup Noodles - Kyushu Gentei no Aji Tonkotsu 49
Table 34: Sapporo Ichiban Noko Machimen - Instant Cup Noodles - Wakayama Noko Tonkotsu Shoyu 50
Table 35: Sapporo Ichiban Kankoku Shokudo - Ramen - Gamjatang Fu 51
Table 36: Tasty Treat - Macaroni Pasta - Cheesy Blast; Creamy Tomato Delight; Masala Ride; Pizza Adventure 52
Table 37: Nissin Cup Noodle My Renji Time - Instant Cup Noodles - Beef Stew; Cream Stew 53
Table 38: Maggi - Noodles - Romantic Capsica 54
Table 39: Nissin No Ramenya-san - Instant Cup Noodles - Jukusei Miso; Komi Shio; Toritaki Shoyu; Umami Tonkotsu 55
Table 40: Maruchan Sozai Meijin - Gobo Kakiage Udon; Kinoko Kakiage Soba 56
Table 41: Sunfeast Yippee - Noodles - Classic Masala 57
Table 42: Myojo Chuka Zanmai Shisen Han Ten - Tantan Men 58
Table 43: Ace Cook - Koi Kara Tantan Men 59
Table 44: Maruchan Majimori - Instant Cup Noodles - Karakoku Kara Miso; Noko Kuroton Negi Shoyu 60
Table 45: Nissin Nicchin Shokudo - Carbonara Fettuccine; Futomen Tsuyunashi Tantan Men 61
Table 46: Myojo Gatibuto - Instant Cup Ramen - Chiyu Tonkotsu Shoyu Omori 62
Table 47: Sapporo Ichiban - Instant Miso Ramen 63
Table 48: Ace Cook - Wakame Ramen - Shijimi Dashi Miso 64
Table 49: Ace Cook Oni Kara - Mazesoba - Omori 65
Table 50: Nissin - Okinawa Soba 66
Table 51: Nissin Yakisoba U.F.O. - Fried Noodles - Chu Hou Beef Flavour; XO Seafood Flavour 67
Table 52: Doll - Non-fried Noodle - Stewed Beef Flavour; Sweet Chili Flavour 68
Table 53: Nissin - Kong Kee Bowl Noodles - Chu Hou Beef; Mushroom Chicken Soup 69
Table 54: Big Smile - Our Rice Nurungji Crust of Overcooked Rice 70
Table 55: Maruchan Nippon Umaimon - Nigata Nagaoka Kei Shoga Shoyu Ramen 71
Table 56: Paldo - Spicy Noodles 72
Table 57: Sam Yang - Jangsu Noodles 73
Table 58: Mi Plus - River Snail Pesticide-free Rice 74
Table 59: Sapporo Ichiban Durum Obasan No - Butter Shoyu Spaghetti 75
Table 60: Spencer's Smart Choice - Roasted Vermicelli 76
Table 61: Vina Acecook Xua & Nay - Pho Xao - Huong vi Bo Xao Lan 77
Table 62: Haviet Foods Cung Tien - Mi Ga Quang Dong 78
Table 63: Salad Club Renji De Kantan - Mushi Yasai - Kabu Mix; Satsumaimo Mix 79
Table 64: Myojo Ramen No Sokojikara - Instant Cup Noodles - Hirauchi Futomen to Torori Noko Shio 80
Table 65: Ace Cook - Soup Harusame - Kyo Fu Shiro Miso 81
Table 66: Maruchan Dekamaru - Instant Cup Noodles - Piri Kara Chanpon 82
Table 67: Maruchan Umakara-ya - Shiru Nashi Tantan Men - Cheese Aji 83
Table 68: Nissin Yumeiten Ga Osu Ippai - Instant Noodles - Tonari Noko Tantan Men 84
Table 69: Nissin Zeitaku Mentatsu - Shirunashi Abura Soba - Taberu Layu Shiage 85
Table 70: Golden Globe - Thai Hom Mali Rice - Jasmine 86
Table 71: Ajisen Ramen Magic Boy Kitchener - Children Tonkotsu Ramen 87
Table 72: Master Kong - Slim Cup Instant Noodle - Braised Pork; Pickled Cabbage & Beef; Shrimp & Fish; Spiced & Hot Beef; Stewed Chicken with Chinese Black Mushrooms 88
Table 73: Nonshim Big Bowl Noodle - Instant Noodle - Mushroom & Beef Flavor; Shrimp Flavor 89
Table 74: Nissin UFO - Instant Noodle - Shredded Pork with Garlic Sauce Flavor; XO Sauce & Seafood Flavor 90
Table 75: Kaset - Bean Thread Vermicelli 91
Table 76: Gallo - Pasta - Classica Letras 92
Table 77: Chintoo's - Veg Hakka Noodles 93
Table 78: Family Mart Aijo Musubi Nagatanien - Omusubi - Ochazuke Aji Mentaiko; Ochazuke Aji Sake 94
Table 79: Yamie - Ready To Cook Rice - Claypot Rice; Pineapple Rice; Yam Rice 95
Table 80: Ace Cook Okome De Mochimochi Ramen Shinmengumi - Instant Noodles - Koku Shio Aji; Koku Shoyu Aji 96
Table 81: Sapporo Ichiban - Layu no Mazesoba 97
Table 82: Nissin - Okhotsk Kitami Shio Yakisoba 98
Table 83: Nissin Cup Noodle Light - Instant Cup Noodles - Curry 99
Table 84: Myojo Ippeichan - Instant Cup Noodles - Buta Chanpon 100
Table 85: Ace Cook Gotochi Saizensen - Ramen - Yokohama Tonkotsu Shoyu 101
Table 86: Nissin Cup Noodle - Instant Cup Noodles - Kimchi Mayonnaise Korocha Iri 102
Table 87: Celebrate Health - Cake Mix - Chocolate Chestnut 103
Table 88: Bon Go Jang - Bean Noodles 104
Table 89: Chil Kab Farm - Hot Spicy Rice Noodles 105
Table 90: Shiyou - Bamboo - Pickle; Sansho; Claw Dried Bean Curd - Spicy; Dried Bean Curd - Barbecue; Pickle; Spicy 106
Table 91: Jinghua - Buckwheat Noodles; Corn Noodles; Egg Noodles; Nice Noodles With Egg; Plain Noodles; Ramen; Wheat Noodles 107
Table 92: Ace Cook Cho Omori Super Cup 2.0 Bai - Instant Cup Miso Ramen - Cabbage Mori Ninniku Mashi 108
Table 93: Ace Cook - Noodle Harusame Soup - Chuka Shoyu; Moyashi Miso; Seafood; Uma Kara Chige 109
Table 94: Myojo Umizaru - Omori Yakisoba - Noko Roast Garlic Aji 110
Table 95: Sapporo Ichiban Noko Machimen - Hakata Fu Yaki Ramen - Tonkotsu Sauce Aji 111
Table 96: Lawson Select Original Value Series - Koshihikari Gohan 112
Table 97: Myojo Barikata Hosomen - Instant Cup Noodles - Goma Tonkotsu; Shio Tonkotsu 113
Table 98: Morinaga Renji Up - Cake Mix - Funwari Shittori Cocoa Aji; Funwari Yasashii Cheese Aji 114
Table 99: QQ Sau Tao - Vermicelli - Abalone & Chicken Soup Flavored; Scallop Seafood Flavored 115
Table 100: Sanxia Baiweitang - Agrocybe Aegerita; Flower Mushroom 116
Table 101: Sanxia Baiweitang - Polycrystal Crystal Sugar 117
Table 102: Xiangmanyuan Yupinguozhen - Rice - Tangxiang Aihe; Wuchang Fragrant 118
Table 103: Sapporo Ichiban Josei Ga Kangaeta - Instant Nyumen - Taidashi Jitate; Instant Ramen - Sanratan 119
Table 104: Maruchan - Ume Kaoru Udon; Wasabi Kaoru Soba 120
Table 105: Pastificio Riscossa - Pasta Di Semola Di Grano Duro - Farfalle; Gnochi; Penne Jilon Rigate 121
Table 106: Nissin - Cup Noodles - Milk Seafood Flavour 122
Table 107: Pin Nguen Plus - Jasmine Rice 123
Table 108: San Remo - Pasta & Sauce Side Serves - Alfredo Flavor; Carbonara Flavor; Chicken Curry Flavor; Macaroni Cheese Flavor 124
Table 109: Kijang - Fresh and Convenient Sea Mustard 125
Table 110: San Remo - Pasta & Sauce Side Serves - Alfredo Flavor; Carbonara Flavor; Chicken Curry Flavor; Macaroni Cheese Flavor 126
Table 111: Sams - Hakka Noodles - Egg; Mushroom; Vegetarian 127
Table 112: Nong Shim - Ttukbaegi Noodles 128
Table 113: Sunny Select - Macaroni & Cheese - Natural 129
Table 114: 24 Letter Mantra - Red Poha 130
Table 115: Onigiriya Zei - Onigiri - Hokkaidosan Ikura Shoyuzuke; Hokkaidosan King Salmon 131
Table 116: Nissin Cup Noodle - Instant Cup Noodles - Meat King 132
Table 117: Nissin Goota - Instant Noodles - Takana Tonkotsu Chashu Men 133
Table 118: Nissin Yumeiten Ga Osu Ippai - Instant Noodles - Rokurinsha Chukasoba 134
Table 119: Nissin Zeitaku Mentatsu - Instant Noodles - Noko Tori Gyokai Paitan 135
Table 120: A-One - Mi An Lien - Mi Bo Bit-Tet 136
Table 121: Haviet Foods Cung Tien - Mi Xao Kho - Huong vi Lau Thai 137
Table 122: La Terra e Il Cielo - Pasta di Semola di Grano Duro Etrusco - Penne; Pasta di Semola di Grano Duro Taganrog - Penne 138
Table 123: Vina Acecook Xua & Nay - Pho Xao - Huong vi Hai San 139
Table 124: Ideal Gourmet - Pasta - Lasagna 140
Table 125: Lucky Me! - Instant Chow Mein - Spicy Beef 141
Table 126: Lucky Me! - Instant Mami - Beef na Beef 142
Table 127: Q Rice - White Glutinous Rice 143
Table 128: MasterKong - Beef Noodle of Taiwan Style; Curry Noodle; Jidao Noodle - Braised Beef; Pepper & Beef; Pickle Ramen; Noodle With Braised Beef; Noodle With Mushroom & Chicken; Noodle With Onion & Rib; Noodle With Shrimp & Fish; Noodle With Spicy Beef; Noodle With Vegetables - Chinese Angelica & Wolfberry; Natural Tomato; Potherb Miso Soup; Sesame Oil & Medication 144
Table 129: Korn Dorg - Porridge - Anchovy; Chicken & Corn; Ground Pork & Mushroom; Potherb & Potato; Purple Rice & Grain; Seafood; With Taiwan Salty Flavor 145
Table 130: Betty Crocker Bisquick - Cookie Mix - Buttermilk; Cheese Garlic; Honey Butter; Three Cheese 146
Table 131: Weilih - Noodle - Double Sauces; Onion & Beef Soup; Onion & Ground Pork; Rib & Chicken Soup 147
Table 132: Ai Men Tsu - Flat Rice Noodle; Flat Rice Noodle - Noodle Soup, Pork Flavor; Stir Fry Noodle, Pork Flavor; Ramen Noodle - Miso; Pork; Udon Noodle - Beef; Korean Kimchi; Mushroom & Pork; Pork; Seafood; Vegetarian 148
Table 133: Disney Mickey Mouse - Nut Cake - Magical; Sweet 149
Table 134: Ruyi - Noodles 150
Table 135: 7-Eleven - Jikamaki O-musubi - Nozawana Wasabi 151
Table 136: Chaitip - Black Glutinous Rice 152
Table 137: Indian Star - Premium Reserve Basmati Rice - Extra Long 153
Table 138: Nissin - Cup Noodles - Seafood 154
Table 139: Heritage - Curl Semiya 155
Table 140: Health King - Gobindabhog Rice 156
Table 141: Down to Earth - Rice - Basmati Pusa 1121; Basmati Super Fine; Basmati Tarawdi; Brown Basmati Rice; Parmal; Red; Sharbati; Sona Masuri 157
Table 142: V-Fresh - Instant Noodles - Masala 158
Table 143: Every Day - Rice 159
Table 144: Lori Puglia Bio - Pasta Di Semola - 503-Spaghetti; 517-Mezze Penne Rigate; 5173-Farfalle; 5176-Orecchiette; 519-Penne Rigate; 525-Tortiglioni; 527-Cannerozzetti; 529-Fusili; 535-Gomiti; 540-Gnocchi Sardi; 541-Cocciolette; 550-Ditalini Rigati; 559-Seme Cicoria; 566-Stellina 160
Table 145: Licia - Fancy Pasta - Cannelloni; Cut Macaroni; Fusilli; Long Macaroni; Penne Cut; Spaghetti; Vermicelli 161
Table 146: La Molisana - Whole Wheat Pasta - 18 Penne Ziti; 19 Penne Ziti Corte; 19A Penne Ziti Corte Rigate; 20 Penne Ziti Rigate; Fusilli; Spaghetti 162
Table 147: Mama - Instant Cup Noodles - Chicken 163
Table 148: Maggi Multigrainz - Vegetable Noodles - Spice Remix 164
Table 149: Tasty Treat - Macaroni Pasta 165
Table 150: Real Thai - Rice Vermicelli 166
Table 151: Nihon Shokken - Caramel Banana Cake no Moto 167
Table 152: Namchow - Cooked Fiber Meal 168
Table 153: Ganador Oliver - Well Milled Rice 169
Table 154: Colavita - Pasta - Lasagne Festonate 167 170
Table 155: 7-Eleven - Angel Hair Noodle - Fresh Vegetable; Minced Pork; Stewed Chicken Soup 171
Table 156: 7-Eleven - Premium Rice 172
Table 157: 7-Eleven - Rice Ball - Charcoaled Matsuzaka Pork; Tempura & Fried Shrimp 173
Table 158: Carrefour - Chicken Floss - Original; Spicy 174
Table 159: Shuangta - Vermicelli - Green Bean Baby; Green Bean Longkou; Longkou; Pure Bean; Sweet Potato; Sweet Potato Wide 175
Table 160: White Wings - Sweetheart Cupcake Mix - Choc-Vanilla 176
Table 161: Guzzi's - Egg Pasta - Tricolore Mafalda 177
Table 162: MPS - Rice - Aromatic; Popular Basmati; Premium Basmati; Standard Basmati; Super Basmati; Super Premium Basmati 178
Table 163: Myojo Kiwamen - Instant Cup Noodles - Noko Buta Shio 179
Table 164: Shelly's - Gobindo Bhog Rice 180
Table 165: Carrefour - Rice - Jasmine; Pandan Wangi (Fragrant); Setra Ramos 181
Table 166: Baronia Anima e Sapore - Italian Pasta - Boccoli; Elichi; Fusilli 98; Gemelli; Gnocchi; Pipe Rigate 182
Table 167: Indomie - Mi Keriting (Curly Noodle) - With Chilli Chicken; With Corn; With Special Laksa & Chilli 183
Table 168: Liuliushun - Fine Longkou Vermicelli; Longkou Vermicelli 184
Table 169: Mamee Sllrrrp! - Instant Noodles - Kari Xtra Pedas (Curry Extra Spicy) 185
Table 170: Sao Tao - Oat Noodle - Abalone; Sesame Oil 186
Table 171: Sau Tao VeggieKids - Noodle - Carrot; Pumpkin; Spinach; Tomato 187
Table 172: Vi Huong - Mi Tom Chua Cay 188
Table 173: Nissin Top Ramen - Smooth Noodles - Bengali Masala 189
Table 174: Oh! Ngon - Instant Noodles - Bo Ham Ngu Vi 190
Table 175: Green Working - Egg Noodle; Mung Bean Noodle; Pea Noodle; Soba Noodle; Tomato Noodle 191
Table 176: Hello Kitty - Fusilli Pasta; Penne; Spaghetti 192
Table 177: Sau Tao - Veggiekids Noodle - Carrot; Pumpkin; Spinach 193
Table 178: Xiaocaiwa - Cake Powder - Malt; Original; Red Bean 194
Table 179: Beidahuang - Rice - Fushouduo; Northern Fragrant; Pocket Pearl; Refined And Clean; Selenium Enriched; Tasty Fragrant 195
Table 180: Jinjian - Rice - Daojinxiang; Fragrant; Northeast Long-grain Fragrant; Simiao; Yinzhen 196
Table 181: Jinmailang - Instant Noodle - Braised Beef; Hot & Spicy Beef; Refined Steak Soup 197
Table 182: Kaao Sook - Rice Congee (Porridge) - Rice Congee with Abalone; Rice Congee with Anchovy; Rice Congee with Baby Clams; Rice Congee with Ginkgo Nuts; Rice Congee with Salmon; Rice Congee with Shiitake Mushroom 198
Table 183: Ainsley Harriott - Asparagus & Leek Risotto 199
Table 184: Maggi - 2 Minute Noodles - Chicken Flavor 200
Table 185: Table Mark - Ramen Noodles - Dashiga Kiiteru Shio 201
Table 186: Aifude - Instant Stuffed Dumpling - Mushroom & Chicken; Pork & Leek; Seafood & Shrimp 202
Table 187: Fami - Porridge - Chanos; Chicken and Corn; Egg and Beef; Preserved Eggs and Lean Meat; Taro and Pork 203
Table 188: All Natural - Spicy Potato Noodle 204
Table 189: Sapporo - Ichiban Soy Sauce Ramen 205


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