TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: dried ready meals 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Dried Ready Meals 9
Value analysis (Egyptian Pound), 2004?09 9
Value analysis (Egyptian Pound), 2009?14 10
Value analysis (US dollars), 2004?09 11
Value analysis (US dollars), 2009?14 11
Volume analysis, 2004?09 12
Volume analysis, 2009?14 13
Company and brand share analysis 15
Distribution analysis 18
Expenditure and consumption per capita 20
Chapter 4 Macroeconomic Profile 23
Macroeconomic Indicators 23
Chapter 5 Research Methodology 28
Methodology overview 28
Secondary research 29
Market modeling 30
Creating an initial data model 30
Revising the initial data model 30
Creating a final estimate 31
Creating demographic value splits 31
Primary research 31
Data finalization 32
Ongoing research 32
LIST OF FIGURES
Figure 1: Dried ready meals, Egypt, value (EGPm), 2004?14 10
Figure 2: Dried ready meals, Egypt, volume (kg, million), 2004?14 14
Figure 3: Dried ready meals, Egypt, company share by value (%), 2008?09 16
Figure 4: Dried ready meals, Egypt, distribution channels by value (%), 2008?09 19
Figure 5: Annual data review process 29
LIST OF TABLES
Table 1: Dried ready meals category definitions 3
Table 2: Dried ready meals distribution channels 4
Table 3: Dried ready meals, Egypt, value (EGPm), 2004?09 9
Table 4: Dried ready meals, Egypt, value forecast (EGPm), 2009?14 10
Table 5: Dried ready meals, Egypt, value ($m), 2004?09 11
Table 6: Dried ready meals, Egypt, value forecast ($m), 2009?14 11
Table 7: Dried ready meals, Egypt, volume (kg, million), 2004?09 12
Table 8: Dried ready meals, Egypt, volume forecast (kg, million), 2009?14 13
Table 9: Dried ready meals, Egypt, brand share by value (%), 2008?09 15
Table 10: Dried ready meals, Egypt, value by brand (EGPm), 2008?09 15
Table 11: Dried ready meals, Egypt, company share by value (%), 2008?09 17
Table 12: Dried ready meals, Egypt, value by company (EGPm), 2008?09 17
Table 13: Dried ready meals, Egypt, distribution channels by value (%), 2008?09 18
Table 14: Dried ready meals, Egypt, value by distribution channel (EGPm), 2008?09 18
Table 15: Dried ready meals, Egypt, expenditure per capita (EGP), 2004?09 20
Table 16: Dried ready meals, Egypt, forecast expenditure per capita (EGP), 2009?14 20
Table 17: Dried ready meals, Egypt, expenditure per capita ($), 2004?09 21
Table 18: Dried ready meals, Egypt, forecast expenditure per capita ($), 2009?14 21
Table 19: Dried ready meals, Egypt, consumption per capita (kg), 2004?09 22
Table 20: Dried ready meals, Egypt, forecast consumption per capita (kg), 2009?14 22
Table 21: Egypt population, by age group, 2004?09 (millions) 23
Table 22: Egypt population forecast, by age group, 2009?14 (millions) 24
Table 23: Egypt population, by gender, 2004?09 (millions) 24
Table 24: Egypt population forecast, by gender, 2009?14 (millions) 25
Table 25: Egypt nominal GDP, 2004?09 (EGPbn, nominal prices) 25
Table 26: Egypt nominal GDP forecast, 2009?14 (EGPbn, nominal prices) 25
Table 27: Egypt real GDP, 2004?09 (EGPbn, 2000 prices) 26
Table 28: Egypt real GDP forecast, 2009?14 (EGPbn, 2000 prices) 26
Table 29: Egypt real GDP, 2004?09 ($bn, 2000 prices) 26
Table 30: Egypt real GDP forecast, 2009?14 ($bn, 2000 prices) 27
Table 31: Egypt consumer price index, 2004?09 (2000=100) 27
Table 32: Egypt consumer price index, 2009?14 (2000=100) 27
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