Hot Drinks in Denmark to 2011

This databook is a detailed information resource covering all the key data points on Hot Drinks in Denmark. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Hot Drinks in Denmark decreased between 2001-2006, growing at an average annual rate of -3.2%. The leading company in the market in 2006 was Altria Group, Inc. The second-largest player was Sara Lee Corporation with BKI in third place.


[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Hot Drinks 2
Summary category level - Coffee 3
Summary category level - Tea 4
Summary category level - Other Hot Drinks 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 Denmark HOT DRINKS - MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 22
Volume Analysis, 2001-2006 24
Volume Analysis, 2006-2011 25
Company and Brand Share Analysis 27
Expenditure & consumption per head 31
Chapter 4 LEADING COMPANY PROFILES 34
Altria Group, Inc 34
Sara Lee Corporation 36
Chapter 5 CATEGORY ANALYSIS - COFFEE 38
Value Analysis, 2001-2006 38
Value Analysis, 2006-2011 39
Value Analysis, US$ 2001-2006 41
Value Analysis, US$ 2006-2011 42
Volume Analysis, 2001-2006 44
Volume Analysis, 2006-2011 45
Company and Brand Share Analysis 47
Expenditure & consumption per head 50
Chapter 6 CATEGORY ANALYSIS - TEA 53
Value Analysis, 2001-2006 53
Value Analysis, 2006-2011 54
Value Analysis, US$ 2001-2006 56
Value Analysis, US$ 2006-2011 57
Volume Analysis, 2001-2006 59
Volume Analysis, 2006-2011 60
Company and Brand Share Analysis 62
Expenditure & consumption per head 65
Chapter 7 CATEGORY ANALYSIS - OTHER HOT DRINKS 69
Value Analysis, 2001-2006 69
Value Analysis, 2006-2011 70
Value Analysis, US$ 2001-2006 72
Value Analysis, US$ 2006-2011 73
Volume Analysis, 2001-2006 75
Volume Analysis, 2006-2011 76
Company and Brand Share Analysis 78
Expenditure & consumption per head 81
Chapter 8 COUNTRY COMPARISON 84
Value 84
Volume 88
Market Share 91
Chapter 9 NEW PRODUCT DEVELOPMENT 92
Product launches over time 92
Recent product launches 96
Chapter 10 Denmark SOCIOECONOMIC PROFILE 97
Country Overview 97
Key Facts 98
Political Overview 99
Denmark Economic Overview 100
Chapter 11 Denmark MACROECONOMIC PROFILE 101
Macroeconomic Indicators 101
Chapter 12 RESEARCH METHODOLOGY 108
Methodology overview 108
Secondary research 109
Market modelling 110
Primary research 111
Data finalisation 111
Ongoing research 112
Chapter 13 APPENDIX 113
Future readings 113
How to contact experts in your industry 113

[Inhaltsverzeichnis ausblenden]

Table 1: Hot Drinks category definitions 8
Table 2: Denmark Hot Drinks value, 2001-2006 (DKK m, nominal prices) 18
Table 3: Denmark Hot Drinks value forecast, 2006-2011 (DKK m, nominal prices) 19
Table 4: Denmark Hot Drinks value, 2001-2006 (US$ m nominal prices) 21
Table 5: Denmark Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 22
Table 6: Denmark Hot Drinks volume, 2001-2006 (Kg m) 24
Table 7: Denmark Hot Drinks volume forecast, 2006-2011 (Kg m) 25
Table 8: Denmark Hot Drinks brand share, by value, 2005-2006 (%) 27
Table 9: Denmark Hot Drinks value, by brand 2005-2006 (DKK m nominal prices) 28
Table 10: Denmark Hot Drinks company share by value, 2005-2006 (%) 30
Table 11: Denmark Hot Drinks value, by company, 2005-2006 (DKK m nominal prices) 30
Table 12: Denmark Hot Drinks expenditure per head, 2001-2006 (DKK, nominal prices) 31
Table 13: Denmark Hot Drinks forecast expenditure per head, 2006-2011 (DKK, nominal prices) 31
Table 14: Denmark Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 32
Table 15: Denmark Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 32
Table 16: Denmark Hot Drinks consumption per head, 2001-2006 (Kg) 33
Table 17: Denmark Hot Drinks forecast consumption per head, 2006-2011 (Kg) 33
Table 18: Altria Group Key Facts 34
Table 19: Sara Lee Corporation Key Facts 36
Table 20: Denmark Coffee value, 2001-2006 (DKK m, nominal prices) 38
Table 21: Denmark Coffee value forecast, 2006-2011 (DKK m, nominal prices) 39
Table 22: Denmark Coffee value, 2001-2006 (US$ m nominal prices) 41
Table 23: Denmark Coffee value forecast, 2006-2011 (US$ m nominal prices) 42
Table 24: Denmark Coffee volume, 2001-2006 (Kg m) 44
Table 25: Denmark Coffee volume forecast, 2006-2011 (Kg m) 45
Table 26: Denmark Coffee brand share, by value, 2005-2006 (%) 47
Table 27: Denmark Coffee value, by brand 2005-2006 (DKK m nominal prices) 47
Table 28: Denmark Coffee company share by value, 2005-2006 (%) 49
Table 29: Denmark Coffee value, by company, 2005-2006 (DKK m nominal prices) 49
Table 30: Denmark Coffee expenditure per head, 2001-2006 (DKK, nominal prices) 50
Table 31: Denmark Coffee forecast expenditure per head, 2006-2011 (DKK, nominal prices) 50
Table 32: Denmark Coffee expenditure per head, 2001-2006 (US$ nominal prices) 51
Table 33: Denmark Coffee forecast expenditure per head, 2006-2011 (US$ nominal prices) 51
Table 34: Denmark Coffee consumption per head, 2001-2006 (Kg) 52
Table 35: Denmark Coffee forecast consumption per head, 2006-2011 (Kg) 52
Table 36: Denmark Tea value, 2001-2006 (DKK m, nominal prices) 53
Table 37: Denmark Tea value forecast, 2006-2011 (DKK m, nominal prices) 54
Table 38: Denmark Tea value, 2001-2006 (US$ m nominal prices) 56
Table 39: Denmark Tea value forecast, 2006-2011 (US$ m nominal prices) 57
Table 40: Denmark Tea volume, 2001-2006 (Kg m) 59
Table 41: Denmark Tea volume forecast, 2006-2011 (Kg m) 60
Table 42: Denmark Tea brand share, by value, 2005-2006 (%) 62
Table 43: Denmark Tea value, by brand 2005-2006 (DKK m nominal prices) 62
Table 44: Denmark Tea company share by value, 2005-2006 (%) 64
Table 45: Denmark Tea value, by company, 2005-2006 (DKK m nominal prices) 64
Table 46: Denmark Tea expenditure per head, 2001-2006 (DKK, nominal prices) 65
Table 47: Denmark Tea forecast expenditure per head, 2006-2011 (DKK, nominal prices) 66
Table 48: Denmark Tea expenditure per head, 2001-2006 (US$ nominal prices) 67
Table 49: Denmark Tea forecast expenditure per head, 2006-2011 (US$ nominal prices) 67
Table 50: Denmark Tea consumption per head, 2001-2006 (Kg) 68
Table 51: Denmark Tea forecast consumption per head, 2006-2011 (Kg) 68
Table 52: Denmark Other Hot Drinks value, 2001-2006 (DKK m, nominal prices) 69
Table 53: Denmark Other Hot Drinks value forecast, 2006-2011 (DKK m, nominal prices) 70
Table 54: Denmark Other Hot Drinks value, 2001-2006 (US$ m nominal prices) 72
Table 55: Denmark Other Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 73
Table 56: Denmark Other Hot Drinks volume, 2001-2006 (Kg m) 75
Table 57: Denmark Other Hot Drinks volume forecast, 2006-2011 (Kg m) 76
Table 58: Denmark Other Hot Drinks brand share, by value, 2005-2006 (%) 78
Table 59: Denmark Other Hot Drinks value, by brand 2005-2006 (DKK m nominal prices) 78
Table 60: Denmark Other Hot Drinks company share by value, 2005-2006 (%) 80
Table 61: Denmark Other Hot Drinks value, by company, 2005-2006 (DKK m nominal prices) 80
Table 62: Denmark Other Hot Drinks expenditure per head, 2001-2006 (DKK, nominal prices) 81
Table 63: Denmark Other Hot Drinks forecast expenditure per head, 2006-2011 (DKK, nominal prices) 81
Table 64: Denmark Other Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 82
Table 65: Denmark Other Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 82
Table 66: Denmark Other Hot Drinks consumption per head, 2001-2006 (Kg) 83
Table 67: Denmark Other Hot Drinks forecast consumption per head, 2006-2011 (Kg) 83
Table 68: Global Hot Drinks market value, 2006 84
Table 69: Global Hot Drinks market split (value terms (US$ m), 2006) – Top 5 countries 87
Table 70: Global Hot Drinks market volume, 2006 88
Table 71: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 90
Table 72: Leading players - Top 5 countries 91
Table 73: Denmark Coffee new product launches (reports) and SKUs, by company (Top 5 companies), 2006 92
Table 74: DenmarkTea new product launches (reports) and SKUs, by company , 2006 92
Table 75: Denmark Coffee new product launches (reports), by flavor and fragrances, 2006 93
Table 76: DenmarkTea new product launches (reports), by flavor and fragrances , 2006 93
Table 77: Denmark Coffee new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 94
Table 78: DenmarkTea new product launches (reports), by Ingredients , 2006 94
Table 79: Denmark Coffee new product launches (reports), by Package tags or Claims, 2006 95
Table 80: DenmarkTea new product launches (reports), by Package tags or Claims , 2006 95
Table 81: Denmark Coffee new product launches (reports) - Recent 5 launches 96
Table 82: Denmark Tea new product launches (reports) - Recent 5 launches 96
Table 83: Denmark Key Facts 98
Table 84: Denmark population, by age group, 2000-2005 (millions) 101
Table 85: Denmark population forecast, by age group, 2005-2010 (millions) 102
Table 86: Denmark population, by gender, 2000-2005 (millions) 102
Table 87: Denmark population forecast, by gender, 2005-2010 (millions) 103
Table 88: Denmark real GDP, 2000-2005 (DKK bn, 2005 prices) 103
Table 89: Denmark real GDP forecast, 2005-2010 (DKK bn, 2005 prices) 104
Table 90: Denmark nominal GDP, 2000-2005 (DKK bn, nominal prices) 104
Table 91: Denmark real GDP, 2000-2005 (US$ bn, 2005 prices) 105
Table 92: Denmark real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 105
Table 93: Denmark consumer price index, 2000-2005 (2000=100) 106
Table 94: Denmark consumer price index, 2005-2010 (2000=100) 106
Table 95: Denmark exchange rate, 2000-2005 107



Figure 1: Denmark Hot Drinks value & value forecast, 2001-2011 (DKK m, nominal prices) 20
Figure 2: Denmark Hot Drinks category growth comparison, by value, 2001-2011 23
Figure 3: Denmark Hot Drinks volume & volume forecast, 2001-2011 (Kg m) 26
Figure 4: Denmark Hot Drinks category growth comparison, by volume, 2001-2011 26
Figure 5: Denmark Hot Drinks company share, by value, 2005-2006 (%) 29
Figure 6: Denmark Coffee value & value forecast, 2001-2011 (DKK m, nominal prices) 40
Figure 7: Denmark Coffee category growth comparison, by value, 2001-2011 43
Figure 8: Denmark Coffee volume & volume forecast, 2001-2011 (Kg m) 46
Figure 9: Denmark Coffee category growth comparison, by volume, 2001-2011 46
Figure 10: Denmark Coffee company share, by value, 2005-2006 (%) 48
Figure 11: Denmark Tea value & value forecast, 2001-2011 (DKK m, nominal prices) 55
Figure 12: Denmark Tea category growth comparison, by value, 2001-2011 58
Figure 13: Denmark Tea volume & volume forecast, 2001-2011 (Kg m) 61
Figure 14: Denmark Tea category growth comparison, by volume, 2001-2011 61
Figure 15: Denmark Tea company share, by value, 2005-2006 (%) 63
Figure 16: Denmark Other hot drinks value & value forecast, 2001-2011 (DKK m, nominal prices) 71
Figure 17: Denmark Other hot drinks category growth comparison, by value, 2001-2011 74
Figure 18: Denmark Other hot drinks volume & volume forecast, 2001-2011 (Kg m) 77
Figure 19: Denmark Other hot drinks category growth comparison, by volume, 2001-2011 77
Figure 20: Denmark Other hot drinks company share, by value, 2005-2006 (%) 79
Figure 21: Global Hot Drinks market split (value terms, 2006) – Top 5 countries 85
Figure 22: Global Hot Drinks market value, 2001 – 2006 (Top 5 countries) 87
Figure 23: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 88
Figure 24: Global Hot Drinks market volume, 2001 – 2006 (Top 5 countries) 90
Figure 25: Map of Denmark 98
Figure 26: Annual data review process 109





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