Hot Drinks in Greece to 2011

This databook is a detailed information resource covering all the key data points on Hot Drinks in Greece. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Hot Drinks in Greece increased between 2001-2006, growing at an average annual rate of 2.6%. The leading company in the market in 2006 was Nestle S.A. The second-largest player was Altria Group, Inc. with Sara Lee Corporation in third place.


[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary market level - Hot Drinks 2
Summary category level - Coffee 3
Summary category level - Tea 4
Summary category level - Other Hot Drinks 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 GREECE HOT DRINKS - MARKET OVERVIEW 19
Value Analysis, 2001-2006 19
Value Analysis, 2006-2011 20
Value Analysis, US$ 2001-2006 22
Value Analysis, US$ 2006-2011 23
Volume Analysis, 2001-2006 25
Volume Analysis, 2006-2011 26
Company and Brand Share Analysis 29
Expenditure & consumption per head 34
Chapter 4 LEADING COMPANY PROFILES 37
NESTLE S.A. 37
Altria Group, Inc 40
Chapter 5 CATEGORY ANALYSIS - COFFEE 42
Value Analysis, 2001-2006 42
Value Analysis, 2006-2011 43
Value Analysis, US$ 2001-2006 45
Value Analysis, US$ 2006-2011 46
Volume Analysis, 2001-2006 48
Volume Analysis, 2006-2011 49
Company and Brand Share Analysis 52
Expenditure & consumption per head 55
Chapter 6 CATEGORY ANALYSIS - TEA 58
Value Analysis, 2001-2006 58
Value Analysis, 2006-2011 59
Value Analysis, US$ 2001-2006 61
Value Analysis, US$ 2006-2011 62
Volume Analysis, 2001-2006 64
Volume Analysis, 2006-2011 65
Company and Brand Share Analysis 67
Expenditure & consumption per head 70
Chapter 7 CATEGORY ANALYSIS - OTHER HOT DRINKS 73
Value Analysis, 2001-2006 73
Value Analysis, 2006-2011 74
Value Analysis, US$ 2001-2006 76
Value Analysis, US$ 2006-2011 77
Volume Analysis, 2001-2006 78
Volume Analysis, 2006-2011 79
Company and Brand Share Analysis 81
Expenditure & consumption per head 84
Chapter 8 COUNTRY COMPARISON 87
Value 87
Volume 91
Market Share 95
Chapter 9 NEW PRODUCT DEVELOPMENT 96
Product launches over time 96
Recent product launches 100
Chapter 10 GREECE SOCIOECONOMIC PROFILE 101
Country Overview 101
Key Facts 102
Political Overview 103
Greece Economic Overview 104
Chapter 11 GREECE MACROECONOMIC PROFILE 105
Macroeconomic Indicators 105
Chapter 12 RESEARCH METHODOLOGY 112
Methodology overview 112
Secondary research 113
Market modelling 114
Primary research 115
Data finalisation 115
Ongoing research 116
Chapter 13 APPENDIX 117
Future readings 117
How to contact experts in your industry 117


[Inhaltsverzeichnis ausblenden]

Table 1: Hot Drinks category definitions 8
Table 2: Greece Hot Drinks value, 2001-2006 (EUR m, nominal prices) 19
Table 3: Greece Hot Drinks value forecast, 2006-2011 (EUR m, nominal prices) 20
Table 4: Greece Hot Drinks value, 2001-2006 (US$ m nominal prices) 22
Table 5: Greece Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 23
Table 6: Greece Hot Drinks volume, 2001-2006 (Kg m) 25
Table 7: Greece Hot Drinks volume forecast, 2006-2011 (Kg m) 26
Table 8: Greece Hot Drinks brand share, by value, 2005-2006 (%) 29
Table 9: Greece Hot Drinks value, by brand, 2005-2006 (EUR m nominal prices) 30
Table 10: Greece Hot Drinks company share by value, 2005-2006 (%) 32
Table 11: Greece Hot Drinks value, by company, 2005-2006 (EUR m nominal prices) 33
Table 12: Greece Hot Drinks expenditure per head, 2001-2006 (EUR, nominal prices) 34
Table 13: Greece Hot Drinks forecast expenditure per head, 2006-2011 (EUR, nominal prices) 34
Table 14: Greece Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 35
Table 15: Greece Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 35
Table 16: Greece Hot Drinks consumption per head, 2001-2006 (Kg) 36
Table 17: Greece Hot Drinks forecast consumption per head, 2006-2011 (Kg) 36
Table 18: Nestle S.A. Key Facts 37
Table 19: Altria Group Key Facts 40
Table 20: Greece Coffee value, 2001-2006 (EUR m, nominal prices) 42
Table 21: Greece Coffee value forecast, 2006-2011 (EUR m, nominal prices) 43
Table 22: Greece Coffee value, 2001-2006 (US$ m nominal prices) 45
Table 23: Greece Coffee value forecast, 2006-2011 (US$ m nominal prices) 46
Table 24: Greece Coffee volume, 2001-2006 (Kg m) 48
Table 25: Greece Coffee volume forecast, 2006-2011 (Kg m) 49
Table 26: Greece Coffee brand share, by value, 2005-2006 (%) 52
Table 27: Greece Coffee value, by brand, 2005-2006 (EUR m nominal prices) 52
Table 28: Greece Coffee company share by value, 2005-2006 (%) 54
Table 29: Greece Coffee value, by company, 2005-2006 (EUR m nominal prices) 54
Table 30: Greece Coffee expenditure per head, 2001-2006 (EUR, nominal prices) 55
Table 31: Greece Coffee forecast expenditure per head, 2006-2011 (EUR, nominal prices) 55
Table 32: Greece Coffee expenditure per head, 2001-2006 (US$ nominal prices) 56
Table 33: Greece Coffee forecast expenditure per head, 2006-2011 (US$ nominal prices) 56
Table 34: Greece Coffee consumption per head, 2001-2006 (Kg) 57
Table 35: Greece Coffee forecast consumption per head, 2006-2011 (Kg) 57
Table 36: Greece Tea value, 2001-2006 (EUR m, nominal prices) 58
Table 37: Greece Tea value forecast, 2006-2011 (EUR m, nominal prices) 59
Table 38: Greece Tea value, 2001-2006 (US$ m nominal prices) 61
Table 39: Greece Tea value forecast, 2006-2011 (US$ m nominal prices) 62
Table 40: Greece Tea volume, 2001-2006 (Kg m) 64
Table 41: Greece Tea volume forecast, 2006-2011 (Kg m) 65
Table 42: Greece Tea brand share, by value, 2005-2006 (%) 67
Table 43: Greece Tea value, by brand, 2005-2006 (EUR m nominal prices) 67
Table 44: Greece Tea company share by value, 2005-2006 (%) 69
Table 45: Greece Tea value, by company, 2005-2006 (EUR m nominal prices) 69
Table 46: Greece Tea expenditure per head, 2001-2006 (EUR, nominal prices) 70
Table 47: Greece Tea forecast expenditure per head, 2006-2011 (EUR, nominal prices) 70
Table 48: Greece Tea expenditure per head, 2001-2006 (US$ nominal prices) 71
Table 49: Greece Tea forecast expenditure per head, 2006-2011 (US$ nominal prices) 71
Table 50: Greece Tea consumption per head, 2001-2006 (Kg) 72
Table 51: Greece Tea forecast consumption per head, 2006-2011 (Kg) 72
Table 52: Greece Other Hot Drinks value, 2001-2006 (EUR m, nominal prices) 73
Table 53: Greece Other Hot Drinks value forecast, 2006-2011 (EUR m, nominal prices) 74
Table 54: Greece Other Hot Drinks value, 2001-2006 (US$ m nominal prices) 76
Table 55: Greece Other Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 77
Table 56: Greece Other Hot Drinks volume, 2001-2006 (Kg m) 78
Table 57: Greece Other Hot Drinks volume forecast, 2006-2011 (Kg m) 79
Table 58: Greece Other Hot Drinks brand share, by value, 2005-2006 (%) 81
Table 59: Greece Other Hot Drinks value, by brand, 2005-2006 (EUR m nominal prices) 81
Table 60: Greece Other Hot Drinks company share by value, 2005-2006 (%) 83
Table 61: Greece Other Hot Drinks value, by company, 2005-2006 (EUR m nominal prices) 83
Table 62: Greece Other Hot Drinks expenditure per head, 2001-2006 (EUR, nominal prices) 84
Table 63: Greece Other Hot Drinks forecast expenditure per head, 2006-2011 (EUR, nominal prices) 84
Table 64: Greece Other Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 85
Table 65: Greece Other Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 85
Table 66: Greece Other Hot Drinks consumption per head, 2001-2006 (Kg) 86
Table 67: Greece Other Hot Drinks forecast consumption per head, 2006-2011 (Kg) 86
Table 68: Global Hot Drinks market value, 2006 87
Table 69: Global Hot Drinks market split (value terms (US$ m), 2006) – Top 5 countries 90
Table 70: Global Hot Drinks market volume, 2006 91
Table 71: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 94
Table 72: Leading players - Top 5 countries 95
Table 73: Greece Coffee new product launches (reports) and SKUs, by company (Top 5 companies), 2006 96
Table 74: Greece Tea new product launches (reports) and SKUs, by company (Top 5 companies), 2006 96
Table 75: Greece Coffee new product launches (reports), by flavor and fragrances, 2006 97
Table 76: Greece Tea new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 97
Table 77: Greece Coffee new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 98
Table 78: Greece Tea new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 98
Table 79: Greece Coffee new product launches (reports), by Package tags or Claims (Top 10 claims) , 2006 99
Table 80: Greece Tea new product launches (reports), by Package tags or Claims (Top 10 claims) , 2006 99
Table 81: Greece Coffee new product launches (reports) - Recent 5 launches 100
Table 82: Greece Tea new product launches (reports) - Recent 5 launches 100
Table 83: Greece Key Facts 102
Table 84: Greece population, by age group, 2000-2005 (millions) 105
Table 85: Greece population forecast, by age group, 2005-2010 (millions) 106
Table 86: Greece population, by gender, 2000-2005 (millions) 106
Table 87: Greece population forecast, by gender, 2005-2010 (millions) 107
Table 88: Greece real GDP, 2000-2005 (EUR bn, 2005 prices) 107
Table 89: Greece real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 108
Table 90: Greece nominal GDP, 2000-2005 (EUR bn, nominal prices) 108
Table 91: Greece real GDP, 2000-2005 (US$ bn, 2005 prices) 109
Table 92: Greece real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 109
Table 93: Greece consumer price index, 2000-2005 (2000=100) 110
Table 94: Greece consumer price index, 2005-2010 (2000=100) 110
Table 95: Greece exchange rate, 2000-2005 111


Figure 1: Greece Hot Drinks value & value forecast, 2001-2011 (EUR m, nominal prices) 21
Figure 2: Greece Hot Drinks category growth comparison, by value, 2001-2011 24
Figure 3: Greece Hot Drinks volume & volume forecast, 2001-2011 (Kg m) 27
Figure 4: Greece Hot Drinks category growth comparison, by volume, 2001-2011 28
Figure 5: Greece Hot Drinks company share, by value, 2005-2006 (%) 31
Figure 6: Greece Coffee value & value forecast, 2001-2011 (EUR m, nominal prices) 44
Figure 7: Greece Coffee category growth comparison, by value, 2001-2011 47
Figure 8: Greece Coffee volume & volume forecast, 2001-2011 (Kg m) 50
Figure 9: Greece Coffee category growth comparison, by volume, 2001-2011 51
Figure 10: Greece Coffee company share, by value, 2005-2006 (%) 53
Figure 11: Greece Tea value & value forecast, 2001-2011 (EUR m, nominal prices) 60
Figure 12: Greece Tea category growth comparison, by value, 2001-2011 63
Figure 13: Greece Tea volume & volume forecast, 2001-2011 (Kg m) 66
Figure 14: Greece Tea category growth comparison, by volume, 2001-2011 66
Figure 15: Greece Tea company share, by value, 2005-2006 (%) 68
Figure 16: Greece Other hot drinks value & value forecast, 2001-2011 (EUR m, nominal prices) 75
Figure 17: Greece Other hot drinks volume & volume forecast, 2001-2011 (Kg m) 80
Figure 18: Greece Other hot drinks company share, by value, 2005-2006 (%) 82
Figure 19: Global Hot Drinks market split (value terms, 2006) – Top 5 countries 88
Figure 20: Global Hot Drinks market value, 2001 – 2006 (Top 5 countries) 90
Figure 21: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 91
Figure 22: Global Hot Drinks market volume, 2001 – 2006 (Top 5 countries) 94
Figure 23: Map of Greece 102
Figure 24: Annual data review process 113





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