Hot Drinks in Latin America to 2014

Introduction

This databook provides key data and information on the hot drinks market covering eight countries in Latin America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: coffee, other hot drinks and tea

*Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data

*Category level company share as well as distribution share information for 2008 and 2009

*Review of the top two companies within the hot drinks market, including company overview, key facts and business description

Highlights

The market for hot drinks in Latin America increased at a compound annual growth rate of 4.3% between 2004 and 2009.

The coffee category led the hot drinks market in Latin America, accounting for a share of 84.1%.

The leading players in the Latin American hot drinks market include Sara Lee Corporation, Strauss-Elite Ltd. and Nestle S.A.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the hot drinks market in Latin America

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: hot drinks 2
Summary category level: coffee 3
Summary category level: other hot drinks 4
Summary category level: tea 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Overview 17
Value Analysis 17
Volume Analysis 18
Chapter 4 Latin America Hot Drinks: Market Overview 19
Value analysis (US Dollar), 2004?09 19
Value analysis (US Dollar), 2009?14 20
Volume analysis, 2004?09 22
Volume analysis, 2009?14 23
Company share analysis 25
Distribution analysis 28
Expenditure and consumption per capita 30
Chapter 5 Leading Company Profiles 32
Sara Lee Corporation 32
Strauss Group Ltd 35
Chapter 6 Category Analysis: Coffee 37
Value analysis (US Dollar), 2004?09 37
Value analysis (US Dollar), 2009?14 38
Volume analysis, 2004?09 40
Volume analysis, 2009?14 41
Company share analysis 43
Distribution analysis 46
Expenditure and consumption per capita 48
Chapter 7 Category Analysis: Other Hot Drinks 50
Value analysis (US Dollar), 2004?09 50
Value analysis (US Dollar), 2009?14 51
Volume analysis, 2004?09 53
Volume analysis, 2009?14 54
Company share analysis 56
Distribution analysis 59
Expenditure and consumption per capita 61
Chapter 8 Category Analysis: Tea 63
Value analysis (US Dollar), 2004?09 63
Value analysis (US Dollar), 2009?14 64
Volume analysis, 2004?09 66
Volume analysis, 2009?14 67
Company share analysis 69
Distribution analysis 72
Expenditure and consumption per capita 74
Chapter 9 Research Methodology 77
Methodology overview 77
Secondary research 78
Market modeling 79
Creating an initial data model 79
Revising the initial data model 79
Creating a final estimate 80
Creating demographic value splits 80
Primary research 80
Data finalization 81
Ongoing research 81
Chapter 10 Appendix 82
Future readings 82
How to contact experts in your industry 82
Disclaimer 82

LIST OF FIGURES
Figure 1: Hot drinks, Latin America, value by category ($m), 2004?14 21
Figure 2: Hot drinks, Latin America, category growth comparison, by value, 2004?14 21
Figure 3: Hot drinks, Latin America, volume by category (kg, million), 2004?14 24
Figure 4: Hot drinks, Latin America, category growth comparison, by volume, 2004?14 24
Figure 5: Hot drinks, Latin America, company share (top five companies) by volume (%), 2008?09 27
Figure 6: Hot drinks, Latin America, distribution channels by volume (%), 2008?09 29
Figure 7: Coffee, Latin America, value by segment ($m), 2004?14 39
Figure 8: Coffee, Latin America, category growth comparison, by value, 2004?14 39
Figure 9: Coffee, Latin America, volume by segment (kg, million), 2004?14 42
Figure 10: Coffee, Latin America, category growth comparison, by volume, 2004?14 42
Figure 11: Coffee, Latin America, company share (top five companies) by volume (%), 2008?09 45
Figure 12: Coffee, Latin America, distribution channels by volume (%), 2008?09 47
Figure 13: Other hot drinks, Latin America, value by segment ($m), 2004?14 52
Figure 14: Other hot drinks, Latin America, category growth comparison, by value, 2004?14 52
Figure 15: Other hot drinks, Latin America, volume by segment (kg, million), 2004?14 55
Figure 16: Other hot drinks, Latin America, category growth comparison, by volume, 2004?14 55
Figure 17: Other hot drinks, Latin America, company share (top five companies) by volume (%), 2008?09 58
Figure 18: Other hot drinks, Latin America, distribution channels by volume (%), 2008?09 60
Figure 19: Tea, Latin America, value by segment ($m), 2004?14 65
Figure 20: Tea, Latin America, category growth comparison, by value, 2004?14 65
Figure 21: Tea, Latin America, volume by segment (kg, million), 2004?14 68
Figure 22: Tea, Latin America, category growth comparison, by volume, 2004?14 68
Figure 23: Tea, Latin America, company share (top five companies) by volume (%), 2008?09 71
Figure 24: Tea, Latin America, distribution channels by volume (%), 2008?09 73
Figure 25: Annual data review process 78

LIST OF TABLES
Table 1: Hot drinks category definitions 8
Table 2: Hot drinks distribution channels 9
Table 3: Hot drinks, Latin America, value (country-wise), 2004?09 ($m) 17
Table 4: Hot drinks, Latin America, value (country-wise) forecast, 2009?14 ($m) 17
Table 5: Hot drinks, Latin America, volume (country-wise), 2004?09 (kg, million) 18
Table 6: Hot drinks, Latin America, volume (country-wise) forecast, 2009?14 (kg, million) 18
Table 7: Hot drinks, Latin America, value by category ($m), 2004?09 19
Table 8: Hot drinks, Latin America, value forecast by category ($m), 2009?14 20
Table 9: Hot drinks, Latin America, volume by category (kg, million), 2004?09 22
Table 10: Hot drinks, Latin America, volume forecast by category (kg, million), 2009?14 23
Table 11: Hot drinks, Latin America, company share (top 20 companies) by volume (%), 2008?09 25
Table 12: Hot drinks, Latin America, volume by company (kg, million), 2008?09 26
Table 13: Hot drinks, Latin America, distribution channels by volume (%), 2008?09 28
Table 14: Hot drinks, Latin America, volume by distribution channel (kg, million), 2008?09 28
Table 15: Hot drinks, Latin America, expenditure per capita ($), 2004?09 30
Table 16: Hot drinks, Latin America, forecast expenditure per capita ($), 2009?14 30
Table 17: Hot drinks, Latin America, consumption per capita (kg), 2004?09 31
Table 18: Hot drinks, Latin America, forecast consumption per capita (kg), 2009?14 31
Table 19: Sara Lee Corporation key facts 32
Table 20: Strauss Group Ltd key facts 35
Table 21: Coffee, Latin America, value by segment ($m), 2004?09 37
Table 22: Coffee, Latin America, value forecast by segment ($m), 2009?14 38
Table 23: Coffee, Latin America, volume by segment (kg, million), 2004?09 40
Table 24: Coffee, Latin America, volume forecast by segment (kg, million), 2009?14 41
Table 25: Coffee, Latin America, company share (top 20 companies) by volume (%), 2008?09 43
Table 26: Coffee, Latin America, volume by company (kg, million), 2008?09 44
Table 27: Coffee, Latin America, distribution channels by volume (%), 2008?09 46
Table 28: Coffee, Latin America, volume by distribution channel (kg, million), 2008?09 46
Table 29: Coffee, Latin America, expenditure per capita ($), 2004?09 48
Table 30: Coffee, Latin America, forecast expenditure per capita ($), 2009?14 48
Table 31: Coffee, Latin America, consumption per capita (kg), 2004?09 49
Table 32: Coffee, Latin America, forecast consumption per capita (kg), 2009?14 49
Table 33: Other hot drinks, Latin America, value by segment ($m), 2004?09 50
Table 34: Other hot drinks, Latin America, value forecast by segment ($m), 2009?14 51
Table 35: Other hot drinks, Latin America, volume by segment (kg, million), 2004?09 53
Table 36: Other hot drinks, Latin America, volume forecast by segment (kg, million), 2009?14 54
Table 37: Other hot drinks, Latin America, company share (top 20 companies) by volume (%), 2008?09 56
Table 38: Other hot drinks, Latin America, volume by company (kg, million), 2008?09 57
Table 39: Other hot drinks, Latin America, distribution channels by volume (%), 2008?09 59
Table 40: Other hot drinks, Latin America, volume by distribution channel (kg, million), 2008?09 59
Table 41: Other hot drinks, Latin America, expenditure per capita ($), 2004?09 61
Table 42: Other hot drinks, Latin America, forecast expenditure per capita ($), 2009?14 61
Table 43: Other hot drinks, Latin America, consumption per capita (kg), 2004?09 62
Table 44: Other hot drinks, Latin America, forecast consumption per capita (kg), 2009?14 62
Table 45: Tea, Latin America, value by segment ($m), 2004?09 63
Table 46: Tea, Latin America, value forecast by segment ($m), 2009?14 64
Table 47: Tea, Latin America, volume by segment (kg, million), 2004?09 66
Table 48: Tea, Latin America, volume forecast by segment (kg, million), 2009?14 67
Table 49: Tea, Latin America, company share (top 20 companies) by volume (%), 2008?09 69
Table 50: Tea, Latin America, volume by company (kg, million), 2008?09 70
Table 51: Tea, Latin America, distribution channels by volume (%), 2008?09 72
Table 52: Tea, Latin America, volume by distribution channel (kg, million), 2008?09 72
Table 53: Tea, Latin America, expenditure per capita ($), 2004?09 74
Table 54: Tea, Latin America, forecast expenditure per capita ($), 2009?14 75
Table 55: Tea, Latin America, consumption per capita (kg), 2004?09 76
Table 56: Tea, Latin America, forecast consumption per capita (kg), 2009?14 76


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