Hot Drinks in North America - Product Launch Quarterly

Introduction

Datamonitor’s Hot Drinks in North America – Product Launch Quarterly provides a complete guide to new product launches in the North America Hot Drinks market in Q2 2010. This report provides product information in terms of # SKUs, and includes detailed data on Package Type, Package Material, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the Hot Drinks market in the North America, with data from 2004 to 2009 and forecasts to 2014.
Scope

• Hot Drinks in North America - New product SKUs by country and category
• Hot Drinks in North America - New product SKUs by manufacturer
• Hot Drinks in North America - New product by pack type and materials
• Hot Drinks in North America – New Product descriptions

Highlights

• 387 product SKUs launched in the North America hot drinks market
• Tea is the leading category in the North America hot drinks market
• Coffee City USA Inc. is the leading manufacturer of new hot drinks products in North America

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the North America Hot Drinks market
Analyze trends in product development over time
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TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
EXECUTIVE SUMMARY 2
387 product SKUs launched in the North America hot drinks market 2
Tea is the leading category in the North America hot drinks market 2
Coffee City USA Inc. is the leading manufacturer of new hot drinks products in North America 2
Box was the dominant packing type among the new products launched in the North America hot drinks market 2
Majority of the products launched in the hot drinks market used cardboard as the package material 2
INTRODUCTION 3
How to use this report 3
Disclaimer 3
Market definition 4
HOT DRINKS MARKET OVERVIEW 13
Market value, 2004–09 13
Market value forecast to 2014 14
HOT DRINKS PRODUCT ANALYSIS 15
New product SKUs by country 15
New product SKUs by category 18
New product SKUs by manufacturer 19
New products by package type 21
New product by package material 22
DETAILED PRODUCT DESCRIPTIONS 23
APPENDIX 114
Further reading 114
Country Groupings 114
Datamonitor consulting 114
How to contact experts in your industry 114

LIST OF FIGURES
Figure 1: Hot Drinks, North America, market value by category ($m), 2004–09 13
Figure 2: Hot Drinks, North America, market value by category ($m), 2009–14 14
Figure 3: Hot Drinks, North America, new product SKUs by country, Q2 2010 15
Figure 4: Hot Drinks, North America, new product SKUs by category (Top five countries), Q2 2010 17
Figure 5: Hot Drinks, North America, new product SKUs by category, Q2 2010 18
Figure 6: Hot Drinks, North America, new product SKUs by manufacturer, Q2 2010 19
Figure 7: Hot Drinks, North America, new product by package type, Q2 2010 21
Figure 8: Hot Drinks, North America, new product by package material, Q2 2010 22

LIST OF TABLES
Table 1: Hot Drinks category definitions 4
Table 2: Hot Drinks, North America, market value by category ($m), 2004–09 13
Table 3: Hot Drinks, North America, market value by category ($m), 2009–14 14
Table 4: Hot Drinks, North America, new product SKUs by country, Q2 2010 16
Table 5: Hot Drinks, North America, new product SKUs by category, Q2 2010 18
Table 6: Hot Drinks, North America, product launch SKUs by manufacturer, Q2 2010 20
Table 7: Hot Drinks, North America, new product by package type, Q2 2010 21
Table 8: Hot Drinks, North America, new product by package material, Q2 2010 22
Table 9: PerkTea - Whole Leaves Tea Pouches - Black Oolong; Green Oolong 23
Table 10: Coffee City USA - Coffee House Tea Collection - Black Currant; Earl Grey; Mango; Orange Spice; Peach Apricot; Raspberry 24
Table 11: Swiss Miss Indulgent Collection - Hot Cocoa Mix Made with Premium Cocoa and Fresh Milk - Mocha Cappuccino 25
Table 12: Archer Farms - Ready-to-Drink Low-Fat Latte - Cinnamon Creme; Hazelnut Biscotti; Vanilla Caramel 26
Table 13: Stash Premium - Caffein Free Herbal Tea - Blueberry Superfruit; Mellow Moments; Green Tea - Mojito Mint with Matcha 27
Table 14: Stash Premium - Organic Caffeine Free Herbal Tea - Lavender Tulsi; Vanilla Honeybush 28
Table 15: Stash Premium - Caffeine Free Holiday Herbal Tea - Cinnamon Vanilla; Cranberry Pomegranate 29
Table 16: Coffee City USA - 2-Pack Holiday/Occasion Acrylic Coffee Sampler - #1 Teacher; Be Mine Happy Valentine's Day; Bird Design Happy Valentine's Day; Cupcake Happy Birthday; Flower Design Happy Valentine's Day; Happy Birthday; Happy Easter; Happy Father's Day!; Happy Mother's Day; Oregon Chai; Thanks a Latte; Thinking of You; You did it! Well Done; You Make Me Smile; You're the Best 30
Table 17: Stash Premium - Superfruits Tea - Sampler 31
Table 18: North American Herb & Spice - Instant Tea Beverage with In-Fusion Power - Rosey-Rich; Sumac-Surprise; Yarrow-Yes 32
Table 19: Third St. - B.W. Cooper's - Organic Iced Tea Concentrate - Mint Green; Peach Black; Pomegranate Green; Unsweetened Black 33
Table 20: PerkTea - Black Ti-Kuan Yin Series Loose Tea - Premium Black Ti-Kuan Yin; Dong-Ding Series Loose Tea - Premium Oolong; Four Seasons Spring Series Loose Tea - Four Season Spring Oolong; Ginseng Flavored Series Loose Tea - Ginseng Oolong; Jade Series Loose Tea - Premium Jade Oolong; Li-San Series Loose Tea - First Class Oolong; Premium Oolong; Milk Flavored Series Loose Tea - Premium Milk Oolong; Mountain Series Loose Tea - First Class Oolong; Premium Oolong 34
Table 21: Coffee City USA - 2-Pack Western Acrylic Coffee Sampler - Texas Two-Step; Western Collection - Campfire Coffee; Cowboy Coffee; Cowgirl Coffee; Stagecoach Coffee; Texas Two-Step 2-Pack Western Acrylic Coffee Sampler 35
Table 22: Third St. - B.W. Cooper's Organic Iced Tea Concentrate - Mint Green Tea; Peach Black Tea; Pomegranate Green Tea; Unsweetened Black Tea 36
Table 23: Trader Joe's - Fair Trade Certified Organic Green Tea 37
Table 24: Lipton Green Tea Superfruit - Naturally Flavored Green Tea - Purple Acai with Blueberry; Red Goji with Raspberry; White Mangosteen with Peach; Wild Cranberry with Pomegranate 38
Table 25: Pukka - Organic Tea - Three Berry; Three Ginger; Three Mint 39
Table 26: Zhena's Gypsy Tea Biodynamic - Beyond Organic Green Tea - Black Forest Berry; Blueberry Vanilla; Caramelized Pear; Kiwi Peach; Mango Ginger 40
Table 27: Allegro Fine Tea - Caffeine Free Wellness Tea - Organic Happy Tummy 41
Table 28: Java Jazzers - Caffeine Accelerator - Black; Sweet 42
Table 29: New Leaf - Green Tea - Mango; Plum 43
Table 30: Tetley - Tea Bags - Elaichi; Ginger; Masala 44
Table 31: Le Whif - Inhaler - Coffee 45
Table 32: Kitchen Naturals - Moringa Superteas - Pandan; with Flower 46
Table 33: Healthy Bean - Classic Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; Espresso Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; French Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; Hazelnut Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; Italian Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; Mocha Java Roast Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans; Vanilla Nut Low Acid/Antioxidant Coffee - Decaffeinated; Ground; Protein Enhanced; Whole Beans 47
Table 34: Kahlua - Non-Alcoholic 100% Arabica Ground Coffee - Mocha 48
Table 35: Wegmans - Instant Hot Cocoa Mix - Extra-Rich Chocolate Flavor 49
Table 36: Inko's - 100% Natural White Iced Tea - Blueberry; Strawberry 50
Table 37: Good Nature - 100% Certified Organic Tea Bags - b'Happy 51
Table 38: Bellagio Epicurean Gourmet Culinary - Ground Chocolate Powder - Sweet 52
Table 39: Bellagio Epicurean Gourmet Culinary - Freeze Dried Gourmet Espresso 53
Table 40: Sanani - Original Mocha Coffee - Espresso Grind; Medium Grind Coarse; Medium Grind Regular; Whole Bean 54
Table 41: Coffee Bean & Tea Leaf - Ready-to-Drink Tea - Honey Rooibos; Jasmine Pearl; Peach Assam 55
Table 42: Starbucks - Via Ready Brew Instant Coffee - Decaf Italian Roast 56
Table 43: Coffee Bean & Tea Leaf - Ready-to-Drink Cafe Beverage - Cafe Latte; Cafe Mocha; Cafe Vanilla 57
Table 44: Hammer - Monster Drink - X-Presso 58
Table 45: Bustelo Cool - Cafe Mocha 59
Table 46: Melville's - All Natural Tea & Honeyspoons Set - with 6 Honey Spoons & The Connoisseur's Favorite Oriental Treasure Green Tea 60
Table 47: Melville's - All Natural & Organic Flavoring Spoons - Chestnut Honey Flavoring Spoons; Clover Honey Tea Spoons; Ginger & Clover Honey Flavoring Spoons 61
Table 48: Melville's - Tea Time Blends Teaspoons & Teabags Gift Set - 6 Blueberry Green Tea Bags & 6 Honey & Pomegranate Flavoring Spoons; 6 Earl Grey Black Tea Bags & 6 Clover Honey Flavoring Spoons; 6 English Breakfast Black Tea Bags & 6 Clover Honey Flavoring Spoons; 6 Oriental Treasure Green Tea Bags & 6 Clover Honey Flavoring Spoons 62
Table 49: Melville's - All Natural Cinnamon Stick Flavoring Spoons Set - Apple & Cinnamon; Cinnamon & Brown Sugar; Gingerbread Spice; Maple Sugar & Cinnamon; Pumpkin Spice & Cinnamon; Vanilla & Cinnamon 63
Table 50: Two Leaves and a Bud Tea Company - Loose Tea - Jasmine Petal; Organic Earl Grey; Organic English Breakfast; Organic Sencha Green; Organic White Peony 64
Table 51: Too Good Gourmet - Spring Iced Tea - Lemon; Peach; Raspberry 65
Table 52: Texas Tea Black Gold - Ready-to-Drink Tea - Acai Passionfruit Green Tea; Diet Green Tea with Ginseng and Honey; Green Tea with Ginseng and Honey; Lemon Iced Tea; Mango Green Tea; Peach Iced Tea; Pomegranate Green Tea; Sweet Iced Tea 66
Table 53: Dallmayr - Prodomo Coffee Pads - Naturmild 67
Table 54: Two Leaves and a Bud - Herbal Tea Whole Leaf Organic Tea Sachets - Better Belly Blend; Better Morning Blend; Better Rest Blend 68
Table 55: Ceres - Iced Fruit Tea - Cranberry & Green Tea; Lemon & Ceylon Tea; Orange & Rooibos Tea 69
Table 56: EduScho Cafe a la Carte Auslese - Ground Filter Coffee 70
Table 57: Tchibo Exclusive - Instant Coffee 71
Table 58: EduScho Cafe a la Carte Premium - Ground Filter Coffee 72
Table 59: Tchibo Gold Selection - Instant Coffee 73
Table 60: Canterbury Naturals - Cocoa Mix - Snuggle Up Dulce De Leche 74
Table 61: AriZona Kidz Arnold Palmer - Half & Half Iced Tea Lemonade 75
Table 62: Teavana - Tea Blend - Relaxation; Strawberry Lemonade Pomegranate; Youthberry Wild Orange Blossom 76
Table 63: AriZona - Organic Green Tea - Ginseng & Honey; Pomegranate; Yumberry 77
Table 64: Relaxing - Tea 78
Table 65: Teavana - Imperial Grade Matcha Ceremonial Green Tea 79
Table 66: Celestial Seasonings - Antioxidant Max Wellness Supplement Green Tea - Blackberry Pomegranate; Blood Orange Star Fruit; Dragon Fruit Melon 80
Table 67: Celestial Seasonings Sweet Zinger Ice - Ice Herbal Tea - Acai Mango; Raspberry; Tangerine Orange; Wild Berry 81
Table 68: Celestial Seasonings - Caffeine Free Wellness Tea - Night Moves; Sleepytime Sinus Soother 82
Table 69: Celestial Seasonings - Natural Antioxidant Green Tea - Gen Mai Cha with Toasted Rice and Matcha; Sleepytime Green Lemon Jasmine Decaf 83
Table 70: Nescafe Taster's Choice - Single Serve Gourmet Instant Coffee - Classic; Decaffeinated 84
Table 71: Nestea - Iced Tea Mix - Lemon; Lemon Green Tea; Lemon with 50% Less Sugar 85
Table 72: Indulge Hawai'i - Plantation Iced Tea - No Sugar Added; Original 86
Table 73: King's Cupboard - Three Chilies Hot Chocolate Mix - Chocolate Chunk 87
Table 74: Gold Peak - Ready-to-Drink Premium Chilled Tea - Diet; Green Tea; Lemon; Sweetened; Unsweetened 88
Table 75: Don Francisco's - Family Reserve Ground Coffee - Sumatra; Family Reserve Decaffeinated Ground Coffee - 100% Colombia Supremo; Vanilla Nut; Family Reserve Decaffeinated Whole Bean Coffee - 100% Colombia Supremo; Hawaiian Hazelnut; Vanilla Nut; Family Reserve Ground Coffee - 100% Colombia Supremo; 100% Organic French Roast; 100% Organic Mayan Blend; Breakfast Blend; Espresso; French Roast; Hazelnut Cream; House Blend; Kona Blend; Family Reserve Whole Bean Coffee - 100% Colombia Supremo; Cinnamon Hazelnut; French Roast; French Vanilla; Hawaiian Hazelnut; Kona Blend; Moka Java; Vanilla Nut 89
Table 76: Pukka - Organic Whole Leaf Green Tea - Lemon; Mint; Unflavored 90
Table 77: DR Delish - Batch Roasted Arabica Coffee - Fire Fighter's Joe; Five Points Imperial Blend; Morning Rush; Polo Grounds Decaffeinated 91
Table 78: Seattle's Best - Ready-to-Drink Coffee - Iced Latte; Iced Mocha; Iced Vanilla Latte 92
Table 79: Green Mountain Coffee Roasters - Travel Mug K-Cup - Breakfast Blend; Donut House Extra Bold; French Roast 93
Table 80: Bag Ladies Tea - English Breakfast Tea - Mother's Day Pouch; Mother's Day Tin 94
Table 81: Green Mountain Coffee - Fair Trade Coffee from Rwanda K-Cups - Limited Edition Spring Revival Blend; Fair Trade Ground Coffee from Rwanda - Limited Edition Spring Revival Blend 95
Table 82: Kicking Horse - Whole Bean Coffee - 454 Horsepower Dark; Cliff Hanger Espresso Medium; Decaf Dark; Kiss Ass Dark; Three Sisters Medium; Z-Wrangler Medium 96
Table 83: Nature's Splash - Low Calorie Drink Mix Sticks Naturally Sweetened with Truvia - Lemonade; Mango Pineapple; Passion Fruit Peach Tea; Raspberry Blackberry 97
Table 84: God's Garden Pharmacy - 100% Natural No Caffeine Supplement Tea Bags - Better Circulation; Chamomile; Cold Season; Good Cholesterol Aid; Good Night; Relax Pure Fragrant Blossoms; Stomach Tonic; 100% Natural Supplement Tea Bags - Boldo; Bronco; Cinnamon with Vanilla; Diuretic; Ginger; Herbal Detox; Herbal Energy; Hibiscus; Horstail; Laxante Senna Leaf; Lemon Grass; Linden; Mother's Milk; Pressure Ease; Quick Action Slim Tea Lemon Flavor; Spearmint; Sugar Balance 98
Table 85: XingTea - All Natural Ready-to-Drink Green Tea - with Ginseng; with Mango; with Pomegranate 99
Table 86: Giada De Laurentiis - Coffee Blends 100
Table 87: Tassimo - T-Discs - Nabob Latte 101
Table 88: Tassimo - T-Discs - Suchard European Formula Hot Chocolate Syrup 102
Table 89: Nestea Real Tea - Iced Tea Mix - Wild Berry 103
Table 90: Ajmera's Xpress - 100% Natural Instant Pre-Mix Chai - Cardamom Tea Sweetened; Cardamom Tea Unsweetened 104
Table 91: Singing Dog Vanilla - Organic Vanilla Ground Coffee with Whole Vanilla Bean Inside - Dark Roast; Medium Roast; Organic Vanilla Whole Bean Coffee with Whole Vanilla Bean Inside - Dark Roast; Medium Roast 105
Table 92: Rockstar - Roasted Coffee & Energy Beverage - Espresso 106
Table 93: Bskinny - Coffee - Thermogenic Fat-Burning 107
Table 94: Oregon Chai - Chai Tea Latte Mix - Original 108
Table 95: Dunkin Donuts - Medium Roast Ground Coffee - Dunkin' Turbo 109
Table 96: New Leaf - Ready-to-Drink Half & Half Iced Tea & Lemonade - Tiger 110
Table 97: Starbucks Coffee - Ground Coffee - Gold Coast Blend: Morning Joe Edition 111
Table 98: Tazo - Zero Calorie Naturally Sweetened Ready-to-Drink Tea - Passion; Refresh; Zen 112
Table 99: Honest Tea - Organic Half & Half Beverage - Half Tea & Half Lemonade 113


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