Hot Drinks in Thailand to 2011

This databook is a detailed information resource covering all the key data points on Hot Drinks in Thailand. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Hot Drinks in Thailand increased between 2001-2006, growing at an average annual rate of 4.7%. The leading company in the market in 2006 was Nestle S.A. The second-largest player was Kaoshong with Sara Lee Corporation in third place.


[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary market level - Hot Drinks 2
Summary category level - Coffee 3
Summary category level - Tea 4
Summary category level - Other Hot Drinks 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 THAILAND HOT DRINKS - MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 22
Volume Analysis, 2001-2006 24
Volume Analysis, 2006-2011 25
Company and Brand Share Analysis 27
Expenditure & consumption per head 32
Chapter 4 LEADING COMPANY PROFILES 36
NESTLE S.A. 36
Sara Lee Corporation. 39
Chapter 5 CATEGORY ANALYSIS - COFFEE 41
Value Analysis, 2001-2006 41
Value Analysis, 2006-2011 42
Value Analysis, US$ 2001-2006 44
Value Analysis, US$ 2006-2011 45
Volume Analysis, 2001-2006 47
Volume Analysis, 2006-2011 48
Company and Brand Share Analysis 50
Expenditure & consumption per head 53
Chapter 6 CATEGORY ANALYSIS - TEA 57
Value Analysis, 2001-2006 57
Value Analysis, 2006-2011 58
Value Analysis, US$ 2001-2006 60
Value Analysis, US$ 2006-2011 61
Volume Analysis, 2001-2006 63
Volume Analysis, 2006-2011 64
Company and Brand Share Analysis 66
Expenditure & consumption per head 69
Chapter 7 CATEGORY ANALYSIS - OTHER HOT DRINKS 73
Value Analysis, 2001-2006 73
Value Analysis, 2006-2011 74
Value Analysis, US$ 2001-2006 76
Value Analysis, US$ 2006-2011 77
Volume Analysis, 2001-2006 79
Volume Analysis, 2006-2011 80
Company and Brand Share Analysis 82
Expenditure & consumption per head 85
Chapter 8 COUNTRY COMPARISON 88
Value 88
Volume 92
Market Share 96
Chapter 9 NEW PRODUCT DEVELOPMENT 97
Product launches over time 97
Recent product launches 101
Chapter 10 THAILAND SOCIOECONOMIC PROFILE 102
Country Overview 102
Key Facts 103
Political Overview 104
Thailand Economic Overview 105
Chapter 11 THAILAND MACROECONOMIC PROFILE 106
Macroeconomic Indicators 106
Chapter 12 RESEARCH METHODOLOGY 111
Methodology overview 111
Secondary research 112
Market modelling 113
Primary research 114
Data finalisation 114
Ongoing research 115
Chapter 13 APPENDIX 116
Future readings 116
How to contact experts in your industry 116

[Inhaltsverzeichnis ausblenden]

Table 1: Hot Drinks category definitions 8
Table 2: Thailand Hot Drinks value, 2001-2006 (Bt m, nominal prices) 18
Table 3: Thailand Hot Drinks value forecast, 2006-2011 (Bt m, nominal prices) 19
Table 4: Thailand Hot Drinks value, 2001-2006 (US$ m nominal prices) 21
Table 5: Thailand Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 22
Table 6: Thailand Hot Drinks volume, 2001-2006 (Kg m) 24
Table 7: Thailand Hot Drinks volume forecast, 2006-2011 (Kg m) 25
Table 8: Thailand Hot Drinks brand share, by value, 2005-2006 (%) 27
Table 9: Thailand Hot Drinks value, by brand 2005-2006 (Bt m nominal prices) 28
Table 10: Thailand Hot Drinks company share by value, 2005-2006 (%) 30
Table 11: Thailand Hot Drinks value, by company, 2005-2006 (Bt m nominal prices) 31
Table 12: Thailand Hot Drinks expenditure per head, 2001-2006 (Bt, nominal prices) 32
Table 13: Thailand Hot Drinks forecast expenditure per head, 2006-2011 (Bt, nominal prices) 33
Table 14: Thailand Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 33
Table 15: Thailand Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 34
Table 16: Thailand Hot Drinks consumption per head, 2001-2006 (Kg) 34
Table 17: Thailand Hot Drinks forecast consumption per head, 2006-2011 (Kg) 35
Table 18: Nestle S.A. Key Facts 36
Table 19: Sara Lee Corporation Key Facts 39
Table 20: Thailand Coffee value, 2001-2006 (Bt m, nominal prices) 41
Table 21: Thailand Coffee value forecast, 2006-2011 (Bt m, nominal prices) 42
Table 22: Thailand Coffee value, 2001-2006 (US$ m nominal prices) 44
Table 23: Thailand Coffee value forecast, 2006-2011 (US$ m nominal prices) 45
Table 24: Thailand Coffee volume, 2001-2006 (Kg m) 47
Table 25: Thailand Coffee volume forecast, 2006-2011 (Kg m) 48
Table 26: Thailand Coffee brand share, by value, 2005-2006 (%) 50
Table 27: Thailand Coffee value, by brand 2005-2006 (Bt m nominal prices) 50
Table 28: Thailand Coffee company share by value, 2005-2006 (%) 52
Table 29: Thailand Coffee value, by company, 2005-2006 (Bt m nominal prices) 52
Table 30: Thailand Coffee expenditure per head, 2001-2006 (Bt, nominal prices) 53
Table 31: Thailand Coffee forecast expenditure per head, 2006-2011 (Bt, nominal prices) 54
Table 32: Thailand Coffee expenditure per head, 2001-2006 (US$ nominal prices) 54
Table 33: Thailand Coffee forecast expenditure per head, 2006-2011 (US$ nominal prices) 55
Table 34: Thailand Coffee consumption per head, 2001-2006 (Kg) 55
Table 35: Thailand Coffee forecast consumption per head, 2006-2011 (Kg) 56
Table 36: Thailand Tea value, 2001-2006 (Bt m, nominal prices) 57
Table 37: Thailand Tea value forecast, 2006-2011 (Bt m, nominal prices) 58
Table 38: Thailand Tea value, 2001-2006 (US$ m nominal prices) 60
Table 39: Thailand Tea value forecast, 2006-2011 (US$ m nominal prices) 61
Table 40: Thailand Tea volume, 2001-2006 (Kg m) 63
Table 41: Thailand Tea volume forecast, 2006-2011 (Kg m) 64
Table 42: Thailand Tea brand share, by value, 2005-2006 (%) 66
Table 43: Thailand Tea value, by brand 2005-2006 (Bt m nominal prices) 66
Table 44: Thailand Tea company share by value, 2005-2006 (%) 68
Table 45: Thailand Tea value, by company, 2005-2006 (Bt m nominal prices) 68
Table 46: Thailand Tea expenditure per head, 2001-2006 (Bt, nominal prices) 69
Table 47: Thailand Tea forecast expenditure per head, 2006-2011 (Bt, nominal prices) 70
Table 48: Thailand Tea expenditure per head, 2001-2006 (US$ nominal prices) 71
Table 49: Thailand Tea forecast expenditure per head, 2006-2011 (US$ nominal prices) 71
Table 50: Thailand Tea consumption per head, 2001-2006 (Kg) 72
Table 51: Thailand Tea forecast consumption per head, 2006-2011 (Kg) 72
Table 52: Thailand Other Hot Drinks value, 2001-2006 (Bt m, nominal prices) 73
Table 53: Thailand Other Hot Drinks value forecast, 2006-2011 (Bt m, nominal prices) 74
Table 54: Thailand Other Hot Drinks value, 2001-2006 (US$ m nominal prices) 76
Table 55: Thailand Other Hot Drinks value forecast, 2006-2011 (US$ m nominal prices) 77
Table 56: Thailand Other Hot Drinks volume, 2001-2006 (Kg m) 79
Table 57: Thailand Other Hot Drinks volume forecast, 2006-2011 (Kg m) 80
Table 58: Thailand Other Hot Drinks brand share, by value, 2005-2006 (%) 82
Table 59: Thailand Other Hot Drinks value, by brand 2005-2006 (Bt m nominal prices) 82
Table 60: Thailand Other Hot Drinks company share by value, 2005-2006 (%) 84
Table 61: Thailand Other Hot Drinks value, by company, 2005-2006 (Bt m nominal prices) 84
Table 62: Thailand Other Hot Drinks expenditure per head, 2001-2006 (Bt, nominal prices) 85
Table 63: Thailand Other Hot Drinks forecast expenditure per head, 2006-2011 (Bt, nominal prices) 85
Table 64: Thailand Other Hot Drinks expenditure per head, 2001-2006 (US$ nominal prices) 86
Table 65: Thailand Other Hot Drinks forecast expenditure per head, 2006-2011 (US$ nominal prices) 86
Table 66: Thailand Other Hot Drinks consumption per head, 2001-2006 (Kg) 87
Table 67: Thailand Other Hot Drinks forecast consumption per head, 2006-2011 (Kg) 87
Table 68: Global Hot Drinks market value, 2006 88
Table 69: Global Hot Drinks market split (value terms (US$ m), 2006) – Top 5 countries 91
Table 70: Global Hot Drinks market volume, 2006 92
Table 71: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 95
Table 72: Leading players - Top 5 countries 96
Table 73: Thailand Coffee new product launches (reports) and SKUs, by company (Top 5 companies), 2006 97
Table 74: Thailand Tea new product launches (reports) and SKUs, by company (Top 5 companies), 2006 97
Table 75: Thailand Coffee new product launches (reports), by flavor and fragrances, 2006 98
Table 76: Thailand Tea new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 98
Table 77: Thailand Coffee new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 99
Table 78: Thailand Tea new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 99
Table 79: Thailand Coffee new product launches (reports), by Package tags or Claims, 2006 100
Table 80: Thailand Tea new product launches (reports), by Package tags or Claims, 2006 100
Table 81: Thailand Coffee new product launches (reports) - Recent 5 launches 101
Table 82: Thailand Tea new product launches (reports) - Recent 5 launches 101
Table 83: Thailand Key Facts 103
Table 84: Thailand population, by age group, 2000-2005 (millions) 106
Table 85: Thailand population forecast, by age group, 2005-2010 (millions) 107
Table 86: Thailand population, by gender, 2000-2005 (millions) 107
Table 87: Thailand population forecast, by gender, 2005-2010 (millions) 108
Table 88: Thailand real GDP, 2000-2005 (THB bn, 2005 prices) 108
Table 89: Thailand real GDP forecast, 2005-2010 (THB bn, 2005 prices) 108
Table 90: Thailand nominal GDP, 2000-2005 (THB bn, nominal prices) 109
Table 91: Thailand real GDP, 2000-2005 (US$ bn, 2005 prices) 109
Table 92: Thailand real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 109
Table 93: Thailand consumer price index, 2000-2005 (2000=100) 110
Table 94: Thailand consumer price index, 2005-2010 (2000=100) 110
Table 95: Thailand exchange rate, 2000-2005 110



Figure 1: Thailand Hot Drinks value & value forecast, 2001-2011 (Bt m, nominal prices) 20
Figure 2: Thailand Hot Drinks category growth comparison, by value, 2001-2011 23
Figure 3: Thailand Hot Drinks volume & volume forecast, 2001-2011 (Kg m) 26
Figure 4: Thailand Hot Drinks category growth comparison, by volume, 2001-2011 26
Figure 5: Thailand Hot Drinks company share, by value, 2005-2006 (%) 29
Figure 6: Thailand Coffee value & value forecast, 2001-2011 (Bt m, nominal prices) 43
Figure 7: Thailand Coffee category growth comparison, by value, 2001-2011 46
Figure 8: Thailand Coffee volume & volume forecast, 2001-2011 (Kg m) 49
Figure 9: Thailand Coffee category growth comparison, by volume, 2001-2011 49
Figure 10: Thailand Coffee company share, by value, 2005-2006 (%) 51
Figure 11: Thailand Tea value & value forecast, 2001-2011 (Bt m, nominal prices) 59
Figure 12: Thailand Tea category growth comparison, by value, 2001-2011 62
Figure 13: Thailand Tea volume & volume forecast, 2001-2011 (Kg m) 65
Figure 14: Thailand Tea category growth comparison, by volume, 2001-2011 65
Figure 15: Thailand Tea company share, by value, 2005-2006 (%) 67
Figure 16: Thailand Other hot drinks value & value forecast, 2001-2011 (Bt m, nominal prices) 75
Figure 17: Thailand Other hot drinks category growth comparison, by value, 2001-2011 78
Figure 18: Thailand Other hot drinks volume & volume forecast, 2001-2011 (Kg m) 81
Figure 19: Thailand Other hot drinks category growth comparison, by volume, 2001-2011 81
Figure 20: Thailand Other hot drinks company share, by value, 2005-2006 (%) 83
Figure 21: Global Hot Drinks market split (value terms, 2006) – Top 5 countries 89
Figure 22: Global Hot Drinks market value, 2001 – 2006 (Top 5 countries) 91
Figure 23: Global Hot Drinks market split (volume terms, 2006) – Top 5 countries 92
Figure 24: Global Hot Drinks market volume, 2001 – 2006 (Top 5 countries) 95
Figure 25: Map of Thailand 103
Figure 26: Annual data review process 112





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