Facial Care in South Korea to 2014 (Skincare)

Introduction

This databook provides key data and information on the Facial Care in South Korea (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The facial care category was valued at KRW2,001,129.2m ($1,815.8m) in 2009, representing a CAGR of 2.3% since 2004.
*By the end of 2014, the facial care category will be worth KRW2,162,189.9m ($1,962m), with an expected CAGR of 1.6% between 2009 and 2014.
*The facial care market volume totaled 156.6 million units in 2009, representing a CAGR of 0.3% since 2004.
*By the end of 2014, the facial care market will total 158.7 million units, with an expected CAGR of 0.3% between 2009 and 2014.
*The facial care market was led by other moisturizers (representing 23.4% of the total value) followed by anti-agers, and creams and gels, with a 21.5% and 13.6% market share, respectively. Night cream, toner and face mask form the next largest segments with a 13.1%, 12% and 4.7% market share, respectively. Cleansing wipes, exfoliating scrubs, pore strips and fade cream constitute the remaining segments with a 4.5%, 3.3%, 2.8% and 1% market share, respectively.
*AmorePacific Corporation is the market leader with a 31.5% share of the market.
Facial Care in South Korea (Skincare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: facial care 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Facial Care 9
Value analysis (South Korean Won), 2004?09 9
Value analysis (South Korean Won), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 19
Distribution analysis 24
Expenditure and consumption per capita 26
Chapter 4 Macroeconomic Profile 32
Macroeconomic Indicators 32
Chapter 5 Research Methodology 37
Methodology overview 37
Secondary research 38
Market modeling 39
Creating an initial data model 39
Revising the initial data model 39
Creating a final estimate 40
Creating demographic value splits 40
Primary research 40
Data finalization 41
Ongoing research 41

LIST OF FIGURES
Figure 1: Facial care, South Korea, value by segment (KRWm), 2004?14 11
Figure 2: Facial care, South Korea, category growth comparison, by value, 2004?14 14
Figure 3: Facial care, South Korea, volume by segment (units, million), 2004?14 17
Figure 4: Facial care, South Korea, category growth comparison, by volume, 2004?14 18
Figure 5: Facial care, South Korea, company share by value (%), 2008?09 21
Figure 6: Facial care, South Korea, distribution channels by value (%), 2008?09 25
Figure 7: Annual data review process 38

LIST OF TABLES
Table 1: Facial care category definitions 3
Table 2: Facial care distribution channels 4
Table 3: Facial care, South Korea, value by segment (KRWm), 2004?09 9
Table 4: Facial care, South Korea, value forecast by segment (KRWm), 2009?14 10
Table 5: Facial care, South Korea, value by segment ($m), 2004?09 12
Table 6: Facial care, South Korea, value forecast by segment ($m), 2009?14 13
Table 7: Facial care, South Korea, volume by segment (units, million), 2004?09 15
Table 8: Facial care, South Korea, volume forecast by segment (units, million), 2009?14 16
Table 9: Facial care, South Korea, brand share by value (%), 2008?09 19
Table 10: Facial care, South Korea, value by brand (KRWm), 2008?09 20
Table 11: Facial care, South Korea, company share by value (%), 2008?09 22
Table 12: Facial care, South Korea, value by company (KRWm), 2008?09 23
Table 13: Facial care, South Korea, distribution channels by value (%), 2008?09 24
Table 14: Facial care, South Korea, value by distribution channel (KRWm), 2008?09 24
Table 15: Facial care, South Korea, expenditure per capita (KRW), 2004?09 26
Table 16: Facial care, South Korea, forecast expenditure per capita (KRW), 2009?14 27
Table 17: Facial care, South Korea, expenditure per capita ($), 2004?09 28
Table 18: Facial care, South Korea, forecast expenditure per capita ($), 2009?14 29
Table 19: Facial care, South Korea, consumption per capita (units), 2004?09 30
Table 20: Facial care, South Korea, forecast consumption per capita (units), 2009?14 31
Table 21: South Korea population, by age group, 2004?09 (millions) 32
Table 22: South Korea population forecast, by age group, 2009?14 (millions) 33
Table 23: South Korea population, by gender, 2004?09 (millions) 33
Table 24: South Korea population forecast, by gender, 2009?14 (millions) 34
Table 25: South Korea nominal GDP, 2004?09 (KRWbn, nominal prices) 34
Table 26: South Korea nominal GDP forecast, 2009?14 (KRWbn, nominal prices) 34
Table 27: South Korea real GDP, 2004?09 (KRWbn, 2000 prices) 35
Table 28: South Korea real GDP forecast, 2009?14 (KRWbn, 2000 prices) 35
Table 29: South Korea real GDP, 2004?09 ($bn, 2000 prices) 35
Table 30: South Korea real GDP forecast, 2009?14 ($bn, 2000 prices) 36
Table 31: South Korea consumer price index, 2004?09 (2000=100) 36
Table 32: South Korea consumer price index, 2009?14 (2000=100) 36


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