TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: female fragrances 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Female Fragrances 9
Value analysis (Indonesian Rupiah), 2004?09 9
Value analysis (Indonesian Rupiah), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 27
Macroeconomic indicators 27
Chapter 5 Research Methodology 32
Methodology overview 32
Secondary research 33
Market modeling 34
Creating an initial data model 34
Revising the initial data model 34
Creating a final estimate 35
Creating demographic value splits 35
Primary research 35
Data finalization 36
Ongoing research 36
LIST OF FIGURES
Figure 1: Female fragrances, Indonesia, value by segment (IDRm), 2004?14 11
Figure 2: Female fragrances, Indonesia, category growth comparison, by value, 2004?14 13
Figure 3: Female fragrances, Indonesia, volume by segment (units, million), 2004?14 16
Figure 4: Female fragrances, Indonesia, category growth comparison, by volume, 2004?14 16
Figure 5: Female fragrances, Indonesia, company share by value (%), 2008?09 19
Figure 6: Female fragrances, Indonesia, distribution channels by value (%), 2008?09 23
Figure 7: Annual data review process 33
LIST OF TABLES
Table 1: Female fragrances category definitions 3
Table 2: Female fragrances distribution channels 4
Table 3: Female fragrances, Indonesia, value by segment (IDRm), 2004?09 9
Table 4: Female fragrances, Indonesia, value forecast by segment (IDRm), 2009?14 10
Table 5: Female fragrances, Indonesia, value by segment ($m), 2004?09 12
Table 6: Female fragrances, Indonesia, value forecast by segment ($m), 2009?14 12
Table 7: Female fragrances, Indonesia, volume by segment (units, million), 2004?09 14
Table 8: Female fragrances, Indonesia, volume forecast by segment (units, million), 2009?14 15
Table 9: Female fragrances, Indonesia, brand share by value (%), 2008?09 17
Table 10: Female fragrances, Indonesia, value by brand (IDRm), 2008?09 18
Table 11: Female fragrances, Indonesia, company share by value (%), 2008?09 20
Table 12: Female fragrances, Indonesia, value by company (IDRm), 2008?09 21
Table 13: Female fragrances, Indonesia, distribution channels by value (%), 2008?09 22
Table 14: Female fragrances, Indonesia, value by distribution channel (IDRm), 2008?09 22
Table 15: Female fragrances, Indonesia, expenditure per capita (IDR), 2004?09 24
Table 16: Female fragrances, Indonesia, forecast expenditure per capita (IDR), 2009?14 24
Table 17: Female fragrances, Indonesia, expenditure per capita ($), 2004?09 25
Table 18: Female fragrances, Indonesia, forecast expenditure per capita ($), 2009?14 25
Table 19: Female fragrances, Indonesia, consumption per capita (units), 2004?09 26
Table 20: Female fragrances, Indonesia, forecast consumption per capita (units), 2009?14 26
Table 21: Indonesia population, by age group, 2004?09 (millions) 27
Table 22: Indonesia population forecast, by age group, 2009?14 (millions) 28
Table 23: Indonesia population, by gender, 2004?09 (millions) 28
Table 24: Indonesia population forecast, by gender, 2009?14 (millions) 29
Table 25: Indonesia nominal GDP, 2004?09 (IDRbn, nominal prices) 29
Table 26: Indonesia nominal GDP forecast, 2009?14 (IDRbn, nominal prices) 29
Table 27: Indonesia real GDP, 2004?09 (IDRbn, 2000 prices) 30
Table 28: Indonesia real GDP forecast, 2009?14 (IDRbn, 2000 prices) 30
Table 29: Indonesia real GDP, 2004?09 ($bn, 2000 prices) 30
Table 30: Indonesia real GDP forecast, 2009?14 ($bn, 2000 prices) 31
Table 31: Indonesia consumer price index, 2004?09 (2000=100) 31
Table 32: Indonesia consumer price index, 2009?14 (2000=100) 31
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