Feminine Care Market in Malaysia to 2014

Introduction

This databook provides key data and information on the feminine care market in Malaysia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on two categories; sanitary pads and, pantiliners and shields
*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
*Category level company and brand share as well as distribution share information for 2008 and 2009
*Review of the top two companies within the feminine care market, including company overview, key facts and business description

Highlights

The market for feminine care in Malaysia increased at a compound annual growth rate of 7% between 2004 and 2009.

The sanitary pads category led the feminine care market in Malaysia, accounting for a share of 76.8%.

Leading players in Malaysian feminine care market include Johnson & Johnson, Procter & Gamble Company, The and Kimberly-Clark Corporation.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the feminine care market in Malaysia
*Design effective marketing and sales strategies by identifying key market categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships and agreements


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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: feminine care 2
Summary category level: pantiliners and shields 3
Summary category level: sanitary pads 4
Chapter 2 Introduction 5
What is this report about? 5
How to use this report 5
Market definition 6
Chapter 3 Market Overview 16
Value analysis (Ringgits), 2004?09 16
Value analysis (Ringgits), 2009?14 17
Value analysis (US dollars), 2004?09 19
Value analysis (US dollars), 2009?14 20
Volume analysis, 2004?09 21
Volume analysis, 2009?14 22
Company and brand share analysis 24
Distribution analysis 27
Expenditure and consumption per capita 29
Chapter 4 Leading Company Profiles 33
Kimberly-Clark Corporation 33
Kao Corporation 35
Chapter 5 Category Analysis: Pantiliners and Shields 37
Value analysis (Ringgits), 2004?09 37
Value analysis (Ringgits), 2009?14 38
Value analysis (US dollars), 2004?09 39
Value analysis (US dollars), 2009?14 39
Volume analysis, 2004?09 40
Volume analysis, 2009?14 41
Company and brand share analysis 42
Distribution analysis 45
Expenditure and consumption per capita 47
Chapter 6 Category Analysis: Sanitary Pads 50
Value analysis (Ringgits), 2004?09 50
Value analysis (Ringgits), 2009?14 51
Value analysis (US dollars), 2004?09 52
Value analysis (US dollars), 2009?14 52
Volume analysis, 2004?09 53
Volume analysis, 2009?14 54
Company and brand share analysis 55
Distribution analysis 58
Expenditure and consumption per capita 60
Chapter 7 New Product Development 63
Product launches over time 63
Recent product launches 65
Chapter 8 Macroeconomic Profile 66
Macroeconomic Indicators 66
Chapter 9 Research Methodology 71
Methodology overview 71
Secondary research 72
Market modeling 73
Creating an initial data model 73
Revising the initial data model 73
Creating a final estimate 74
Creating demographic value splits 74
Primary research 74
Data finalization 75
Ongoing research 75
Chapter 10 Appendix 76
Future readings 76
How to contact experts in your industry 76
Disclaimer 76

LIST OF FIGURES
Figure 1: Malaysia, feminine care, value by category (MYRm), 2004?14 18
Figure 2: Malaysia, feminine care, category growth comparison, by value, 2004?14 20
Figure 3: Malaysia, feminine care, volume by category (units, million), 2004?14 23
Figure 4: Malaysia, feminine care, category growth comparison, by volume, 2004?14 23
Figure 5: Malaysia, feminine care, company share by value (%), 2008?09 25
Figure 6: Malaysia, feminine care, distribution channels by value (%), 2008?09 28
Figure 7: Malaysia, pantiliners and shields, value (MYRm), 2004?14 38
Figure 8: Malaysia, pantiliners and shields, volume (units, million), 2004?14 41
Figure 9: Malaysia, pantiliners and shields, company share by value (%), 2008?09 43
Figure 10: Malaysia, pantiliners and shields, distribution channels by value (%), 2008?09 46
Figure 11: Malaysia, sanitary pads, value (MYRm), 2004?14 51
Figure 12: Malaysia, sanitary pads, volume (units, million), 2004?14 54
Figure 13: Malaysia, sanitary pads, company share by value (%), 2008?09 56
Figure 14: Malaysia, sanitary pads, distribution channels by value (%), 2008?09 59
Figure 15: Annual data review process 72

LIST OF TABLES
Table 1: Feminine care category definitions 7
Table 2: Feminine care distribution channels 8
Table 3: Malaysia, feminine care, value by category (MYRm), 2004?09 16
Table 4: Malaysia, feminine care, value forecast by category (MYRm), 2009?14 17
Table 5: Malaysia, feminine care, value by category ($m), 2004?09 19
Table 6: Malaysia, feminine care, value forecast by category ($m), 2009?14 20
Table 7: Malaysia, feminine care, volume by category (units, million), 2004?09 21
Table 8: Malaysia, feminine care, volume forecast by category (units, million), 2009?14 22
Table 9: Malaysia, feminine care, brand share by value (%), 2008?09 24
Table 10: Malaysia, feminine care, value by brand (MYRm), 2008?09 24
Table 11: Malaysia, feminine care, company share by value (%), 2008?09 26
Table 12: Malaysia, feminine care, value by company (MYRm), 2008?09 26
Table 13: Malaysia, feminine care, distribution channels by value (%), 2008?09 27
Table 14: Malaysia, feminine care, value by distribution channel (MYRm), 2008?09 27
Table 15: Malaysia, feminine care, expenditure per capita (MYR), 2004?09 29
Table 16: Malaysia, feminine care, forecast expenditure per capita (MYR), 2009?14 30
Table 17: Malaysia, feminine care, expenditure per capita ($), 2004?09 30
Table 18: Malaysia, feminine care, forecast expenditure per capita ($), 2009?14 31
Table 19: Malaysia, feminine care, consumption per capita (units), 2004?09 31
Table 20: Malaysia, feminine care, forecast consumption per capita (units), 2009?14 32
Table 21: Kimberly-Clark Corporation key facts 33
Table 22: Kao Corporation key facts 35
Table 23: Malaysia, pantiliners and shields, value (MYRm), 2004?09 37
Table 24: Malaysia, pantiliners and shields, value forecast (MYRm), 2009?14 38
Table 25: Malaysia, pantiliners and shields, value ($m), 2004?09 39
Table 26: Malaysia, pantiliners and shields, value forecast ($m), 2009?14 39
Table 27: Malaysia, pantiliners and shields, volume (units, million), 2004?09 40
Table 28: Malaysia, pantiliners and shields, volume forecast (units, million), 2009?14 41
Table 29: Malaysia, pantiliners and shields, brand share by value (%), 2008?09 42
Table 30: Malaysia, pantiliners and shields, value by brand (MYRm), 2008?09 42
Table 31: Malaysia, pantiliners and shields, company share by value (%), 2008?09 44
Table 32: Malaysia, pantiliners and shields, value by company (MYRm), 2008?09 44
Table 33: Malaysia, pantiliners and shields, distribution channels by value (%), 2008?09 45
Table 34: Malaysia, pantiliners and shields, value by distribution channel (MYRm), 2008?09 45
Table 35: Malaysia, pantiliners and shields, expenditure per capita (MYR), 2004?09 47
Table 36: Malaysia, pantiliners and shields, forecast expenditure per capita (MYR), 2009?14 47
Table 37: Malaysia, pantiliners and shields, expenditure per capita ($), 2004?09 48
Table 38: Malaysia, pantiliners and shields, forecast expenditure per capita ($), 2009?14 48
Table 39: Malaysia, pantiliners and shields, consumption per capita (units), 2004?09 49
Table 40: Malaysia, pantiliners and shields, forecast consumption per capita (units), 2009?14 49
Table 41: Malaysia, sanitary pads, value (MYRm), 2004?09 50
Table 42: Malaysia, sanitary pads, value forecast (MYRm), 2009?14 51
Table 43: Malaysia, sanitary pads, value ($m), 2004?09 52
Table 44: Malaysia, sanitary pads, value forecast ($m), 2009?14 52
Table 45: Malaysia, sanitary pads, volume (units, million), 2004?09 53
Table 46: Malaysia, sanitary pads, volume forecast (units, million), 2009?14 54
Table 47: Malaysia, sanitary pads, brand share by value (%), 2008?09 55
Table 48: Malaysia, sanitary pads, value by brand (MYRm), 2008?09 55
Table 49: Malaysia, sanitary pads, company share by value (%), 2008?09 57
Table 50: Malaysia, sanitary pads, value by company (MYRm), 2008?09 57
Table 51: Malaysia, sanitary pads, distribution channels by value (%), 2008?09 58
Table 52: Malaysia, sanitary pads, value by distribution channel (MYRm), 2008?09 58
Table 53: Malaysia, sanitary pads, expenditure per capita (MYR), 2004?09 60
Table 54: Malaysia, sanitary pads, forecast expenditure per capita (MYR), 2009?14 60
Table 55: Malaysia, sanitary pads, expenditure per capita ($), 2004?09 61
Table 56: Malaysia, sanitary pads, forecast expenditure per capita ($), 2009?14 61
Table 57: Malaysia, sanitary pads, consumption per capita (units), 2004?09 62
Table 58: Malaysia, sanitary pads, forecast consumption per capita (units), 2009?14 62
Table 59: Malaysia feminine care new product launches reports, by company , 2010 63
Table 60: Malaysia feminine care new product launches SKUs, by company , 2010 63
Table 61: Malaysia feminine care new product launches (reports), by flavor and fragrances , 2010 64
Table 62: Malaysia feminine care new product launches (reports), by ingredients , 2010 64
Table 63: Malaysia feminine care new product launches (reports), by package tags or claims , 2010 65
Table 64: Malaysia feminine care new product launches - recent launches (2010) 65
Table 65: Malaysia population, by age group, 2004?09 (millions) 66
Table 66: Malaysia population forecast, by age group, 2009?14 (millions) 67
Table 67: Malaysia population, by gender, 2004?09 (millions) 67
Table 68: Malaysia population forecast, by gender, 2009?14 (millions) 68
Table 69: Malaysia nominal GDP, 2004?09 (MYRbn, nominal prices) 68
Table 70: Malaysia nominal GDP forecast, 2009?14 (MYRbn, nominal prices) 68
Table 71: Malaysia real GDP, 2004?09 (MYRbn, 2000 prices) 69
Table 72: Malaysia real GDP forecast, 2009?14 (MYRbn, 2000 prices) 69
Table 73: Malaysia real GDP, 2004?09 ($bn, 2000 prices) 69
Table 74: Malaysia real GDP forecast, 2009?14 ($bn, 2000 prices) 70
Table 75: Malaysia consumer price index, 2004?09 (2000=100) 70
Table 76: Malaysia consumer price index, 2009?14 (2000=100) 70



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