Fortified Wine Market in Greece to 2014 (Wine)

Introduction

Fortified Wine Market in Greece to 2014 (Wine) is a comprehensive resource for fortified wine market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels in the Greek fortified wine market.

Features and Benefits

• Identify key market segments by analyzing market size data for the fortified wine market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The fortified wine market in Greece increased at a compound annual growth rate of 1.2% between 2004 and 2009.
• The vermouth segment led the fortified wine market in Greece in 2009, with a share of 55.1%.


Key questions answered

• Which will be the fastest growing segment within the fortified wine market in Greece?
• How will the forecast growth differ from the historic growth exhibited by the fortified wine market in Greece?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: fortified wine 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Fortified Wine 9
Value analysis (Euro), 2004?09 9
Value analysis (Euro), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 18
Distribution analysis 20
Expenditure and consumption per capita 22
Chapter 4 Macroeconomic Profile 25
Macroeconomic Indicators 25
Chapter 5 Research Methodology 30
Methodology overview 30
Secondary research 31
Market modeling 32
Creating an initial data model 32
Revising the initial data model 32
Creating a final estimate 33
Creating demographic value splits 33
Primary research 33
Data finalization 34
Ongoing research 34

LIST OF FIGURES
Figure 1: Fortified wine, Greece, value by segment (€m), 2004?14 11
Figure 2: Fortified wine, Greece, category growth comparison, by value, 2004?14 14
Figure 3: Fortified wine, Greece, volume by segment (liters, million), 2004?14 17
Figure 4: Fortified wine, Greece, category growth comparison, by volume, 2004?14 17
Figure 5: Fortified wine, Greece, distribution channels by volume (%), 2008?09 21
Figure 6: Annual data review process 31

LIST OF TABLES
Table 1: Fortified wine category definitions 3
Table 2: Fortified wine distribution channels 4
Table 3: Fortified wine, Greece, value by segment (€m), 2004?09 9
Table 4: Fortified wine, Greece, value forecast by segment (€m), 2009?14 10
Table 5: Fortified wine, Greece, value by segment ($m), 2004?09 12
Table 6: Fortified wine, Greece, value forecast by segment ($m), 2009?14 13
Table 7: Fortified wine, Greece, volume by segment (liters, million), 2004?09 15
Table 8: Fortified wine, Greece, volume forecast by segment (liters, million), 2009?14 16
Table 9: Fortified wine, Greece, brand share by volume (%), 2008?09 18
Table 10: Fortified wine, Greece, volume by brand (liters, million), 2008?09 18
Table 11: Fortified wine, Greece, company share by volume (%), 2008?09 19
Table 12: Fortified wine, Greece, volume by company (liters, million), 2008?09 19
Table 13: Fortified wine, Greece, distribution channels by volume (%), 2008?09 20
Table 14: Fortified wine, Greece, volume by distribution channel (liters, million), 2008?09 20
Table 15: Fortified wine, Greece, expenditure per capita (€), 2004?09 22
Table 16: Fortified wine, Greece, forecast expenditure per capita (€), 2009?14 22
Table 17: Fortified wine, Greece, expenditure per capita ($), 2004?09 23
Table 18: Fortified wine, Greece, forecast expenditure per capita ($), 2009?14 23
Table 19: Fortified wine, Greece, consumption per capita (liters), 2004?09 24
Table 20: Fortified wine, Greece, forecast consumption per capita (liters), 2009?14 24
Table 21: Greece population, by age group, 2004?09 (millions) 25
Table 22: Greece population forecast, by age group, 2009?14 (millions) 26
Table 23: Greece population, by gender, 2004?09 (millions) 26
Table 24: Greece population forecast, by gender, 2009?14 (millions) 27
Table 25: Greece nominal GDP, 2004?09 (€bn, nominal prices) 27
Table 26: Greece nominal GDP forecast, 2009?14 (€bn, nominal prices) 27
Table 27: Greece real GDP, 2004?09 (€bn, 2000 prices) 28
Table 28: Greece real GDP forecast, 2009?14 (€bn, 2000 prices) 28
Table 29: Greece real GDP, 2004?09 ($bn, 2000 prices) 28
Table 30: Greece real GDP forecast, 2009?14 ($bn, 2000 prices) 29
Table 31: Greece consumer price index, 2004?09 (2000=100) 29
Table 32: Greece consumer price index, 2009?14 (2000=100) 29


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