TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
EXECUTIVE SUMMARY 2
47 product SKUs launched in the Latin America fragrances market 2
Female Fragrances is the leading category in the Latin America fragrances market 2
Boticario is the leading manufacturer of new fragrances products in Latin America 2
Bottles was the dominant packing type among the new products launched in the Latin America fragrances market 2
Majority of the products launched in the fragrances market used glass as the package material 2
INTRODUCTION 3
How to use this report 3
Disclaimer 3
Market definition 4
FRAGRANCES MARKET OVERVIEW 9
Market value, 2004–09 9
Market value forecast to 2014 10
FRAGRANCES PRODUCT ANALYSIS 11
New product SKUs by country 11
New product SKUs by category 12
New product SKUs by manufacturer 13
New products by package type 15
New product by package material 16
DETAILED PRODUCT DESCRIPTIONS 17
APPENDIX 35
Further reading 35
Country Groupings 35
Datamonitor consulting 35
How to contact experts in your industry 35
LIST OF FIGURES
Figure 1: Fragrances, Latin America, market value by category ($m), 2004–09 9
Figure 2: Fragrances, Latin America, market value by category ($m), 2009–14 10
Figure 3: Fragrances, Latin America, new product SKUs by country, Q2 2010 11
Figure 4: Fragrances, Latin America, new product SKUs by category, Q2 2010 12
Figure 5: Fragrances, Latin America, new product SKUs by manufacturer, Q2 2010 13
Figure 6: Fragrances, Latin America, new product by package type, Q2 2010 15
Figure 7: Fragrances, Latin America, new product by package material, Q2 2010 16
LIST OF TABLES
Table 1: Fragrances category definitions 4
Table 2: Fragrances, Latin America, market value by category ($m), 2004–09 9
Table 3: Fragrances, Latin America, market value by category ($m), 2009–14 10
Table 4: Fragrances, Latin America, new product SKUs by country, Q2 2010 11
Table 5: Fragrances, Latin America, new product SKUs by category, Q2 2010 12
Table 6: Fragrances, Latin America, product launch SKUs by manufacturer, Q2 2010 14
Table 7: Fragrances, Latin America, new product by package type, Q2 2010 15
Table 8: Fragrances, Latin America, new product by package material, Q2 2010 16
Table 9: 4711 Acqua Colonia - Cologne - Lavender & Thyme; Lemon & Ginger; Melissa & Verbena; Royal Riesling; Vetyver & Bergamot 17
Table 10: 4711 - Acqua Colonia - Lavender & Thyme; Lemon and Ginger; Melissa & Verbena; Royal Riesling; Vetyver & Bergamot 18
Table 11: Mary Kay - Eau de Toilette - Forever Orchid 19
Table 12: S. T. Dupont - Eau de Parfum 20
Table 13: O Boticario Styletto Silver - Perfume para Homem 21
Table 14: Avon Color Scents Electrify Me - Eau de Toilette 22
Table 15: Natura Frescor Ekos - Colonia Desodorante - Castanha 23
Table 16: O Boticario Fun Arraia Acqua - Colonia - Cheiro de Festa 24
Table 17: Akakia Flor de Lotus e Maca Vermelha - Body Splash 25
Table 18: Akakia Once - Eau de Toilette 26
Table 19: Akakia Once - Eau de Toilette 27
Table 20: Akakia Flor de Gardenia com Toque de Alecrim - Body Splash 28
Table 21: Dupont Passenger - Eau de Toilette 29
Table 22: Dupont Passenger - Eau de Toilette 30
Table 23: Acqua - Agua de Colonia - Bebe; Cheiro do Brasil; Citrico; Floral; Fougere; Frutal; Lavanda; Madeira; Orvalho; Sonhos; Vanilla 31
Table 24: Incriveis Historias - Deo Colonia - Para Rainhas; Para Reis 32
Table 25: No 1 Vibrante - Deo Colonia Spray 33
Table 26: Beyonce Heat - Eau de Toilette 34
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