Frozen food in Malaysia to 2013

Introduction

This databook provides key data and information on the frozen food market in Malaysia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on: Frozen Meat,Frozen vegetables,Frozen ready meals,fish/seafood,Frozen potato,pizza,Frozen desserts,Frozen bakery &Frozen fruit

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for frozen food in Malaysia increased at a compound annual growth rate of 3.6% between 2003 and 2008.

The frozen meat products category led the frozen food market in Malaysia, accounting for a share of 42.9%.

Leading players in Malaysian frozen food market include Pacific West Foods Australia Pty. Ltd., Thong Siek Food Industry Pte Ltd and Farm's Best Food Industries Sdn Bhd.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the frozen food market in Malaysia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: frozen food 2
Summary category level: frozen bakery products 3
Summary category level: frozen fish/seafood 4
Summary category level: frozen potato products 5
Summary category level: frozen meat products 6
Summary category level: frozen vegetables 7
Summary category level: frozen ready meals 8
Summary category level: frozen pizza 9
Summary category level: frozen desserts 10
Summary category level: frozen fruit 11
Chapter 2 Introduction 12
What is this report about? 12
How to use this report 12
Market definition 13
Chapter 3 Market Overview 33
Value analysis (Malaysian Ringgit), 2003?08 33
Value analysis (Malaysian Ringgit), 2008?13 34
Value analysis (US dollars), 2003?08 36
Value analysis (US dollars), 2008?13 37
Volume analysis, 2003?08 39
Volume analysis, 2008?13 40
Company and brand share analysis 43
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 4 Category Analysis: Frozen Bakery Products 56
Value analysis (Malaysian Ringgit), 2003?08 56
Value analysis (Malaysian Ringgit), 2008?13 57
Value analysis (US dollars), 2003?08 59
Value analysis (US dollars), 2008?13 60
Volume analysis, 2003?08 62
Volume analysis, 2008?13 63
Company and brand share analysis 65
Distribution analysis 68
Expenditure and consumption per capita 70
Chapter 5 Category Analysis: Frozen Fish/Seafood 73
Value analysis (Malaysian Ringgit), 2003?08 73
Value analysis (Malaysian Ringgit), 2008?13 74
Value analysis (US dollars), 2003?08 76
Value analysis (US dollars), 2008?13 77
Volume analysis, 2003?08 79
Volume analysis, 2008?13 80
Company and brand share analysis 82
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 6 Category Analysis: Frozen Potato Products 90
Value analysis (Malaysian Ringgit), 2003?08 90
Value analysis (Malaysian Ringgit), 2008?13 91
Value analysis (US dollars), 2003?08 93
Value analysis (US dollars), 2008?13 93
Volume analysis, 2003?08 95
Volume analysis, 2008?13 96
Company and brand share analysis 99
Distribution analysis 102
Expenditure and consumption per capita 104
Chapter 7 Category Analysis: Frozen Meat Products 107
Value analysis (Malaysian Ringgit), 2003?08 107
Value analysis (Malaysian Ringgit), 2008?13 108
Value analysis (US dollars), 2003?08 110
Value analysis (US dollars), 2008?13 110
Volume analysis, 2003?08 111
Volume analysis, 2008?13 112
Company and brand share analysis 114
Distribution analysis 117
Expenditure and consumption per capita 119
Chapter 8 Category Analysis: Frozen Vegetables 122
Value analysis (Malaysian Ringgit), 2003?08 122
Value analysis (Malaysian Ringgit), 2008?13 123
Value analysis (US dollars), 2003?08 124
Value analysis (US dollars), 2008?13 124
Volume analysis, 2003?08 125
Volume analysis, 2008?13 126
Company and brand share analysis 127
Distribution analysis 130
Expenditure and consumption per capita 132
Chapter 9 Category Analysis: Frozen Ready Meals 135
Value analysis (Malaysian Ringgit), 2003?08 135
Value analysis (Malaysian Ringgit), 2008?13 136
Value analysis (US dollars), 2003?08 138
Value analysis (US dollars), 2008?13 139
Volume analysis, 2003?08 141
Volume analysis, 2008?13 142
Company and brand share analysis 144
Distribution analysis 147
Expenditure and consumption per capita 149
Chapter 10 Category Analysis: Frozen Pizza 155
Value analysis (Malaysian Ringgit), 2003?08 155
Value analysis (Malaysian Ringgit), 2008?13 156
Value analysis (US dollars), 2003?08 158
Value analysis (US dollars), 2008?13 158
Volume analysis, 2003?08 160
Volume analysis, 2008?13 161
Company and brand share analysis 163
Distribution analysis 166
Expenditure and consumption per capita 168
Chapter 11 Category Analysis: Frozen Desserts 171
Value analysis (Malaysian Ringgit), 2003?08 171
Value analysis (Malaysian Ringgit), 2008?13 172
Value analysis (US dollars), 2003?08 173
Value analysis (US dollars), 2008?13 173
Volume analysis, 2003?08 174
Volume analysis, 2008?13 175
Company and brand share analysis 176
Distribution analysis 178
Expenditure and consumption per capita 180
Chapter 12 Category Analysis: Frozen Fruit 183
Value analysis (Malaysian Ringgit), 2003?08 183
Value analysis (Malaysian Ringgit), 2008?13 184
Value analysis (US dollars), 2003?08 185
Value analysis (US dollars), 2008?13 185
Volume analysis, 2003?08 186
Volume analysis, 2008?13 187
Company and brand share analysis 188
Distribution analysis 190
Expenditure and consumption per capita 192
Chapter 13 Country Comparison 195
Value 195
Volume 199
Market share 203
Chapter 14 PESTLE Analysis 204
Summary 204
Political analysis 205
Economic analysis 208
Social analysis 212
Technology analysis 216
Legal analysis 219
Environmental analysis 223
Chapter 15 New Product Development 226
Product launches over time 226
Recent product launches 228
Chapter 16 Macroeconomic Profile 229
Macroeconomic indicators 229
Chapter 17 Research Methodology 234
Methodology overview 234
Secondary research 235
Market modeling 236
Creating an initial data model 236
Revising the initial data model 236
Creating a final estimate 237
Creating demographic value splits 237
Primary research 237
Data finalization 238
Ongoing research 238
Chapter 18 APPENDIX 239
Future readings 239
How to contact experts in your industry 239
Disclaimer 239

LIST OF FIGURES
Figure 1: Malaysia frozen food value and value forecast, 2003?13 (MYRm, nominal prices) 35
Figure 2: Malaysia frozen food category growth comparison, by value, 2003?13 38
Figure 3: Malaysia frozen food volume and volume forecast, 2003?13 (kg, million) 41
Figure 4: Malaysia frozen food category growth comparison, by volume, 2003?13 42
Figure 5: Malaysia frozen food company share, by value, 2007?08 (%) 45
Figure 6: Malaysia frozen food distribution channels, by value, 2007?08 (%) 49
Figure 7: Malaysia frozen bakery products value and value forecast, 2003?13 (MYRm, nominal prices) 58
Figure 8: Malaysia frozen bakery products category growth comparison, by value, 2003?13 61
Figure 9: Malaysia frozen bakery products volume and volume forecast, 2003?13 (kg, million) 64
Figure 10: Malaysia frozen bakery products category growth comparison, by volume, 2003?13 64
Figure 11: Malaysia frozen bakery products company share, by value, 2007?08 (%) 66
Figure 12: Malaysia frozen bakery products distribution channels, by value, 2007?08 (%) 69
Figure 13: Malaysia frozen fish/seafood value and value forecast, 2003?13 (MYRm, nominal prices) 75
Figure 14: Malaysia frozen fish/seafood category growth comparison, by value, 2003?13 78
Figure 15: Malaysia frozen fish/seafood volume and volume forecast, 2003?13 (kg, million) 81
Figure 16: Malaysia frozen fish/seafood category growth comparison, by volume, 2003?13 81
Figure 17: Malaysia frozen fish/seafood company share, by value, 2007?08 (%) 83
Figure 18: Malaysia frozen fish/seafood distribution channels, by value, 2007?08 (%) 86
Figure 19: Malaysia frozen potato products value and value forecast, 2003?13 (MYRm, nominal prices) 92
Figure 20: Malaysia frozen potato products category growth comparison, by value, 2003?13 94
Figure 21: Malaysia frozen potato products volume and volume forecast, 2003?13 (kg, million) 97
Figure 22: Malaysia frozen potato products category growth comparison, by volume, 2003?13 98
Figure 23: Malaysia frozen potato products company share, by value, 2007?08 (%) 100
Figure 24: Malaysia frozen potato products distribution channels, by value, 2007?08 (%) 103
Figure 25: Malaysia frozen meat products value and value forecast, 2003?13 (MYRm, nominal prices) 109
Figure 26: Malaysia frozen meat products volume and volume forecast, 2003?13 (kg, million) 113
Figure 27: Malaysia frozen meat products company share, by value, 2007?08 (%) 115
Figure 28: Malaysia frozen meat products distribution channels, by value, 2007?08 (%) 118
Figure 29: Malaysia frozen vegetables value and value forecast, 2003?13 (MYRm, nominal prices) 123
Figure 30: Malaysia frozen vegetables volume and volume forecast, 2003?13 (kg, million) 126
Figure 31: Malaysia frozen vegetables company share, by value, 2007?08 (%) 128
Figure 32: Malaysia frozen vegetables distribution channels, by value, 2007?08 (%) 131
Figure 33: Malaysia frozen ready meals value and value forecast, 2003?13 (MYRm, nominal prices) 137
Figure 34: Malaysia frozen ready meals category growth comparison, by value, 2003?13 140
Figure 35: Malaysia frozen ready meals volume and volume forecast, 2003?13 (kg, million) 143
Figure 36: Malaysia frozen ready meals category growth comparison, by volume, 2003?13 143
Figure 37: Malaysia frozen ready meals company share, by value, 2007?08 (%) 145
Figure 38: Malaysia frozen ready meals distribution channels, by value, 2007?08 (%) 148
Figure 39: Malaysia frozen pizza value and value forecast, 2003?13 (MYRm, nominal prices) 157
Figure 40: Malaysia frozen pizza category growth comparison, by value, 2003?13 159
Figure 41: Malaysia frozen pizza volume and volume forecast, 2003?13 (kg, million) 162
Figure 42: Malaysia frozen pizza category growth comparison, by volume, 2003?13 162
Figure 43: Malaysia frozen pizza company share, by value, 2007?08 (%) 164
Figure 44: Malaysia frozen pizza distribution channels, by value, 2007?08 (%) 167
Figure 45: Malaysia frozen desserts value and value forecast, 2003?13 (MYRm, nominal prices) 172
Figure 46: Malaysia frozen desserts volume and volume forecast, 2003?13 (kg, million) 175
Figure 47: Malaysia frozen desserts distribution channels, by value, 2007?08 (%) 179
Figure 48: Malaysia frozen fruit value and value forecast, 2003?13 (MYRm, nominal prices) 184
Figure 49: Malaysia frozen fruit volume and volume forecast, 2003?13 (kg, million) 187
Figure 50: Malaysia frozen fruit distribution channels, by value, 2007?08 (%) 191
Figure 51: Global frozen food market split (value terms, 2008), top five countries 196
Figure 52: Global frozen food market value, 2003–08, top five countries 198
Figure 53: Global frozen food market split (volume terms, 2008), top five countries 201
Figure 54: Global frozen food market volume, 2003–08, top five countries 203
Figure 55: Annual data review process 237

LIST OF TABLES
Table 1: Frozen food category definitions 14
Table 2: Frozen food distribution channels 15
Table 3: Malaysia frozen food value, 2003?08 (MYRm, nominal prices) 33
Table 4: Malaysia frozen food value forecast, 2008?13 (MYRm, nominal prices) 34
Table 5: Malaysia frozen food value, 2003?08 ($m, nominal prices) 36
Table 6: Malaysia frozen food value forecast, 2008?13 ($m, nominal prices) 37
Table 7: Malaysia frozen food volume, 2003?08 (kg, million) 39
Table 8: Malaysia frozen food volume forecast, 2008?13 (kg, million) 40
Table 9: Malaysia frozen food brand share, by value, 2007?08 (%) 43
Table 10: Malaysia frozen food value, by brand 2007?08 (MYRm, nominal prices) 44
Table 11: Malaysia frozen food company share by value, 2007?08 (%) 46
Table 12: Malaysia frozen food value, by company, 2007?08 (MYRm, nominal prices) 47
Table 13: Malaysia frozen food distribution channels, by value, 2007?08 (%) 48
Table 14: Malaysia frozen food value, by distribution channel, 2007?08 (MYRm, nominal prices) 48
Table 15: Malaysia frozen food expenditure per capita, 2003?08 (MYR, nominal prices) 50
Table 16: Malaysia frozen food forecast expenditure per capita, 2008?13 (MYR, nominal prices) 51
Table 17: Malaysia frozen food expenditure per capita, 2003?08 ($, nominal prices) 52
Table 18: Malaysia frozen food forecast expenditure per capita, 2008?13 ($, nominal prices) 53
Table 19: Malaysia frozen food consumption per capita, 2003?08 (kg) 54
Table 20: Malaysia frozen food forecast consumption per capita, 2008?13 (kg) 55
Table 21: Malaysia frozen bakery products value, 2003?08 (MYRm, nominal prices) 56
Table 22: Malaysia frozen bakery products value forecast, 2008?13 (MYRm, nominal prices) 57
Table 23: Malaysia frozen bakery products value, 2003?08 ($m, nominal prices) 59
Table 24: Malaysia frozen bakery products value forecast, 2008?13 ($m, nominal prices) 60
Table 25: Malaysia frozen bakery products volume, 2003?08 (kg, million) 62
Table 26: Malaysia frozen bakery products volume forecast, 2008?13 (kg, million) 63
Table 27: Malaysia frozen bakery products brand share, by value, 2007?08 (%) 65
Table 28: Malaysia frozen bakery products value, by brand 2007?08 (MYRm, nominal prices) 65
Table 29: Malaysia frozen bakery products company share by value, 2007?08 (%) 67
Table 30: Malaysia frozen bakery products value, by company, 2007?08 (MYRm, nominal prices) 67
Table 31: Malaysia frozen bakery products distribution channels, by value, 2007?08 (%) 68
Table 32: Malaysia frozen bakery products value, by distribution channel, 2007?08 (MYRm, nominal prices) 68
Table 33: Malaysia frozen bakery products expenditure per capita, 2003?08 (MYR, nominal prices) 70
Table 34: Malaysia frozen bakery products forecast expenditure per capita, 2008?13 (MYR, nominal prices) 70
Table 35: Malaysia frozen bakery products expenditure per capita, 2003?08 ($, nominal prices) 71
Table 36: Malaysia frozen bakery products forecast expenditure per capita, 2008?13 ($, nominal prices) 71
Table 37: Malaysia frozen bakery products consumption per capita, 2003?08 (kg) 72
Table 38: Malaysia frozen bakery products forecast consumption per capita, 2008?13 (kg) 72
Table 39: Malaysia frozen fish/seafood value, 2003?08 (MYRm, nominal prices) 73
Table 40: Malaysia frozen fish/seafood value forecast, 2008?13 (MYRm, nominal prices) 74
Table 41: Malaysia frozen fish/seafood value, 2003?08 ($m, nominal prices) 76
Table 42: Malaysia frozen fish/seafood value forecast, 2008?13 ($m, nominal prices) 77
Table 43: Malaysia frozen fish/seafood volume, 2003?08 (kg, million) 79
Table 44: Malaysia frozen fish/seafood volume forecast, 2008?13 (kg, million) 80
Table 45: Malaysia frozen fish/seafood brand share, by value, 2007?08 (%) 82
Table 46: Malaysia frozen fish/seafood value, by brand 2007?08 (MYRm, nominal prices) 82
Table 47: Malaysia frozen fish/seafood company share by value, 2007?08 (%) 84
Table 48: Malaysia frozen fish/seafood value, by company, 2007?08 (MYRm, nominal prices) 84
Table 49: Malaysia frozen fish/seafood distribution channels, by value, 2007?08 (%) 85
Table 50: Malaysia frozen fish/seafood value, by distribution channel, 2007?08 (MYRm, nominal prices) 85
Table 51: Malaysia frozen fish/seafood expenditure per capita, 2003?08 (MYR, nominal prices) 87
Table 52: Malaysia frozen fish/seafood forecast expenditure per capita, 2008?13 (MYR, nominal prices) 87
Table 53: Malaysia frozen fish/seafood expenditure per capita, 2003?08 ($, nominal prices) 88
Table 54: Malaysia frozen fish/seafood forecast expenditure per capita, 2008?13 ($, nominal prices) 88
Table 55: Malaysia frozen fish/seafood consumption per capita, 2003?08 (kg) 89
Table 56: Malaysia frozen fish/seafood forecast consumption per capita, 2008?13 (kg) 89
Table 57: Malaysia frozen potato products value, 2003?08 (MYRm, nominal prices) 90
Table 58: Malaysia frozen potato products value forecast, 2008?13 (MYRm, nominal prices) 91
Table 59: Malaysia frozen potato products value, 2003?08 ($m, nominal prices) 93
Table 60: Malaysia frozen potato products value forecast, 2008?13 ($m, nominal prices) 93
Table 61: Malaysia frozen potato products volume, 2003?08 (kg, million) 95
Table 62: Malaysia frozen potato products volume forecast, 2008?13 (kg, million) 96
Table 63: Malaysia frozen potato products brand share, by value, 2007?08 (%) 99
Table 64: Malaysia frozen potato products value, by brand 2007?08 (MYRm, nominal prices) 99
Table 65: Malaysia frozen potato products company share by value, 2007?08 (%) 101
Table 66: Malaysia frozen potato products value, by company, 2007?08 (MYRm, nominal prices) 101
Table 67: Malaysia frozen potato products distribution channels, by value, 2007?08 (%) 102
Table 68: Malaysia frozen potato products value, by distribution channel, 2007?08 (MYRm, nominal prices) 102
Table 69: Malaysia frozen potato products expenditure per capita, 2003?08 (MYR, nominal prices) 104
Table 70: Malaysia frozen potato products forecast expenditure per capita, 2008?13 (MYR, nominal prices) 104
Table 71: Malaysia frozen potato products expenditure per capita, 2003?08 ($, nominal prices) 105
Table 72: Malaysia frozen potato products forecast expenditure per capita, 2008?13 ($, nominal prices) 105
Table 73: Malaysia frozen potato products consumption per capita, 2003?08 (kg) 106
Table 74: Malaysia frozen potato products forecast consumption per capita, 2008?13 (kg) 106
Table 75: Malaysia frozen meat products value, 2003?08 (MYRm, nominal prices) 107
Table 76: Malaysia frozen meat products value forecast, 2008?13 (MYRm, nominal prices) 108
Table 77: Malaysia frozen meat products value, 2003?08 ($m, nominal prices) 110
Table 78: Malaysia frozen meat products value forecast, 2008?13 ($m, nominal prices) 110
Table 79: Malaysia frozen meat products volume, 2003?08 (kg, million) 111
Table 80: Malaysia frozen meat products volume forecast, 2008?13 (kg, million) 112
Table 81: Malaysia frozen meat products brand share, by value, 2007?08 (%) 114
Table 82: Malaysia frozen meat products value, by brand 2007?08 (MYRm, nominal prices) 114
Table 83: Malaysia frozen meat products company share by value, 2007?08 (%) 116
Table 84: Malaysia frozen meat products value, by company, 2007?08 (MYRm, nominal prices) 116
Table 85: Malaysia frozen meat products distribution channels, by value, 2007?08 (%) 117
Table 86: Malaysia frozen meat products value, by distribution channel, 2007?08 (MYRm, nominal prices) 117
Table 87: Malaysia frozen meat products expenditure per capita, 2003?08 (MYR, nominal prices) 119
Table 88: Malaysia frozen meat products forecast expenditure per capita, 2008?13 (MYR, nominal prices) 119
Table 89: Malaysia frozen meat products expenditure per capita, 2003?08 ($, nominal prices) 120
Table 90: Malaysia frozen meat products forecast expenditure per capita, 2008?13 ($, nominal prices) 120
Table 91: Malaysia frozen meat products consumption per capita, 2003?08 (kg) 121
Table 92: Malaysia frozen meat products forecast consumption per capita, 2008?13 (kg) 121
Table 93: Malaysia frozen vegetables value, 2003?08 (MYRm, nominal prices) 122
Table 94: Malaysia frozen vegetables value forecast, 2008?13 (MYRm, nominal prices) 123
Table 95: Malaysia frozen vegetables value, 2003?08 ($m, nominal prices) 124
Table 96: Malaysia frozen vegetables value forecast, 2008?13 ($m, nominal prices) 124
Table 97: Malaysia frozen vegetables volume, 2003?08 (kg, million) 125
Table 98: Malaysia frozen vegetables volume forecast, 2008?13 (kg, million) 126
Table 99: Malaysia frozen vegetables brand share, by value, 2007?08 (%) 127
Table 100: Malaysia frozen vegetables value, by brand 2007?08 (MYRm, nominal prices) 127
Table 101: Malaysia frozen vegetables company share by value, 2007?08 (%) 129
Table 102: Malaysia frozen vegetables value, by company, 2007?08 (MYRm, nominal prices) 129
Table 103: Malaysia frozen vegetables distribution channels, by value, 2007?08 (%) 130
Table 104: Malaysia frozen vegetables value, by distribution channel, 2007?08 (MYRm, nominal prices) 130
Table 105: Malaysia frozen vegetables expenditure per capita, 2003?08 (MYR, nominal prices) 132
Table 106: Malaysia frozen vegetables forecast expenditure per capita, 2008?13 (MYR, nominal prices) 132
Table 107: Malaysia frozen vegetables expenditure per capita, 2003?08 ($, nominal prices) 133
Table 108: Malaysia frozen vegetables forecast expenditure per capita, 2008?13 ($, nominal prices) 133
Table 109: Malaysia frozen vegetables consumption per capita, 2003?08 (kg) 134
Table 110: Malaysia frozen vegetables forecast consumption per capita, 2008?13 (kg) 134
Table 111: Malaysia frozen ready meals value, 2003?08 (MYRm, nominal prices) 135
Table 112: Malaysia frozen ready meals value forecast, 2008?13 (MYRm, nominal prices) 136
Table 113: Malaysia frozen ready meals value, 2003?08 ($m, nominal prices) 138
Table 114: Malaysia frozen ready meals value forecast, 2008?13 ($m, nominal prices) 139
Table 115: Malaysia frozen ready meals volume, 2003?08 (kg, million) 141
Table 116: Malaysia frozen ready meals volume forecast, 2008?13 (kg, million) 142
Table 117: Malaysia frozen ready meals brand share, by value, 2007?08 (%) 144
Table 118: Malaysia frozen ready meals value, by brand 2007?08 (MYRm, nominal prices) 144
Table 119: Malaysia frozen ready meals company share by value, 2007?08 (%) 146
Table 120: Malaysia frozen ready meals value, by company, 2007?08 (MYRm, nominal prices) 146
Table 121: Malaysia frozen ready meals distribution channels, by value, 2007?08 (%) 147
Table 122: Malaysia frozen ready meals value, by distribution channel, 2007?08 (MYRm, nominal prices) 147
Table 123: Malaysia frozen ready meals expenditure per capita, 2003?08 (MYR, nominal prices) 149
Table 124: Malaysia frozen ready meals forecast expenditure per capita, 2008?13 (MYR, nominal prices) 150
Table 125: Malaysia frozen ready meals expenditure per capita, 2003?08 ($, nominal prices) 151
Table 126: Malaysia frozen ready meals forecast expenditure per capita, 2008?13 ($, nominal prices) 152
Table 127: Malaysia frozen ready meals consumption per capita, 2003?08 (kg) 153
Table 128: Malaysia frozen ready meals forecast consumption per capita, 2008?13 (kg) 154
Table 129: Malaysia frozen pizza value, 2003?08 (MYRm, nominal prices) 155
Table 130: Malaysia frozen pizza value forecast, 2008?13 (MYRm, nominal prices) 156
Table 131: Malaysia frozen pizza value, 2003?08 ($m, nominal prices) 158
Table 132: Malaysia frozen pizza value forecast, 2008?13 ($m, nominal prices) 158
Table 133: Malaysia frozen pizza volume, 2003?08 (kg, million) 160
Table 134: Malaysia frozen pizza volume forecast, 2008?13 (kg, million) 161
Table 135: Malaysia frozen pizza brand share, by value, 2007?08 (%) 163
Table 136: Malaysia frozen pizza value, by brand 2007?08 (MYRm, nominal prices) 163
Table 137: Malaysia frozen pizza company share by value, 2007?08 (%) 165
Table 138: Malaysia frozen pizza value, by company, 2007?08 (MYRm, nominal prices) 165
Table 139: Malaysia frozen pizza distribution channels, by value, 2007?08 (%) 166
Table 140: Malaysia frozen pizza value, by distribution channel, 2007?08 (MYRm, nominal prices) 166
Table 141: Malaysia frozen pizza expenditure per capita, 2003?08 (MYR, nominal prices) 168
Table 142: Malaysia frozen pizza forecast expenditure per capita, 2008?13 (MYR, nominal prices) 168
Table 143: Malaysia frozen pizza expenditure per capita, 2003?08 ($, nominal prices) 169
Table 144: Malaysia frozen pizza forecast expenditure per capita, 2008?13 ($, nominal prices) 169
Table 145: Malaysia frozen pizza consumption per capita, 2003?08 (kg) 170
Table 146: Malaysia frozen pizza forecast consumption per capita, 2008?13 (kg) 170
Table 147: Malaysia frozen desserts value, 2003?08 (MYRm, nominal prices) 171
Table 148: Malaysia frozen desserts value forecast, 2008?13 (MYRm, nominal prices) 172
Table 149: Malaysia frozen desserts value, 2003?08 ($m, nominal prices) 173
Table 150: Malaysia frozen desserts value forecast, 2008?13 ($m, nominal prices) 173
Table 151: Malaysia frozen desserts volume, 2003?08 (kg, million) 174
Table 152: Malaysia frozen desserts volume forecast, 2008?13 (kg, million) 175
Table 153: Malaysia frozen desserts brand share, by value, 2007?08 (%) 176
Table 154: Malaysia frozen desserts value, by brand 2007?08 (MYRm, nominal prices) 176
Table 155: Malaysia frozen desserts company share by value, 2007?08 (%) 177
Table 156: Malaysia frozen desserts value, by company, 2007?08 (MYRm, nominal prices) 177
Table 157: Malaysia frozen desserts distribution channels, by value, 2007?08 (%) 178
Table 158: Malaysia frozen desserts value, by distribution channel, 2007?08 (MYRm, nominal prices) 178
Table 159: Malaysia frozen desserts expenditure per capita, 2003?08 (MYR, nominal prices) 180
Table 160: Malaysia frozen desserts forecast expenditure per capita, 2008?13 (MYR, nominal prices) 180
Table 161: Malaysia frozen desserts expenditure per capita, 2003?08 ($, nominal prices) 181
Table 162: Malaysia frozen desserts forecast expenditure per capita, 2008?13 ($, nominal prices) 181
Table 163: Malaysia frozen desserts consumption per capita, 2003?08 (kg) 182
Table 164: Malaysia frozen desserts forecast consumption per capita, 2008?13 (kg) 182
Table 165: Malaysia frozen fruit value, 2003?08 (MYRm, nominal prices) 183
Table 166: Malaysia frozen fruit value forecast, 2008?13 (MYRm, nominal prices) 184
Table 167: Malaysia frozen fruit value, 2003?08 ($m, nominal prices) 185
Table 168: Malaysia frozen fruit value forecast, 2008?13 ($m, nominal prices) 185
Table 169: Malaysia frozen fruit volume, 2003?08 (kg, million) 186
Table 170: Malaysia frozen fruit volume forecast, 2008?13 (kg, million) 187
Table 171: Malaysia frozen fruit brand share, by value, 2007?08 (%) 188
Table 172: Malaysia frozen fruit value, by brand 2007?08 (MYRm, nominal prices) 188
Table 173: Malaysia frozen fruit company share by value, 2007?08 (%) 189
Table 174: Malaysia frozen fruit value, by company, 2007?08 (MYRm, nominal prices) 189
Table 175: Malaysia frozen fruit distribution channels, by value, 2007?08 (%) 190
Table 176: Malaysia frozen fruit value, by distribution channel, 2007?08 (MYRm, nominal prices) 190
Table 177: Malaysia frozen fruit expenditure per capita, 2003?08 (MYR, nominal prices) 192
Table 178: Malaysia frozen fruit forecast expenditure per capita, 2008?13 (MYR, nominal prices) 192
Table 179: Malaysia frozen fruit expenditure per capita, 2003?08 ($, nominal prices) 193
Table 180: Malaysia frozen fruit forecast expenditure per capita, 2008?13 ($, nominal prices) 193
Table 181: Malaysia frozen fruit consumption per capita, 2003?08 (kg) 194
Table 182: Malaysia frozen fruit forecast consumption per capita, 2008?13 (kg) 194
Table 183: Global frozen food market value, 2008 195
Table 184: Global frozen food market split (value terms ($m), 2008), top five countries 198
Table 185: Global frozen food market volume, 2008 200
Table 186: Global frozen food market split (volume terms, 2008), top five countries 203
Table 187: Leading players, top five countries 205
Table 188: Analysis of Malaysia’s political landscape 207
Table 189: Analysis of the Malaysian economy 210
Table 190: Analysis of the Malaysian social system 214
Table 191: Analysis of Malaysia’s technology landscape 218
Table 192: Analysis of Malaysia’s legal landscape 221
Table 193: Analysis of Malaysia’s environmental landscape 225
Table 194: Malaysia frozen food new product launches reports, by company, 2008 228
Table 195: Malaysia frozen food new product launches SKUs, by company, 2008 228
Table 196: Malaysia frozen food new product launches (reports), by flavor and fragrances, 2008 229
Table 197: Malaysia frozen food new product launches (reports), by ingredients (top 10 ingredients), 2008 229
Table 198: Malaysia frozen food new product launches (reports), by package tags or claims, 2008 230
Table 199: Malaysia frozen food new product launches, recent launches 2008 230
Table 200: Malaysia population, by age group, 2003?08 (millions) 231
Table 201: Malaysia population forecast, by age group, 2008?13 (millions) 232
Table 202: Malaysia population, by gender, 2003?08 (millions) 232
Table 203: Malaysia population forecast, by gender, 2008?13 (millions) 233
Table 204: Malaysia nominal GDP, 2003?08 (MYRbn, nominal prices) 233
Table 205: Malaysia nominal GDP forecast, 2008?13 (MYRbn, nominal prices) 233
Table 206: Malaysia real GDP, 2003?08 (MYRbn, 2000 prices) 234
Table 207: Malaysia real GDP forecast, 2008?13 (MYRbn, 2000 prices) 234
Table 208: Malaysia real GDP, 2003?08 ($bn, 2000 prices) 234
Table 209: Malaysia real GDP forecast, 2008?13 ($bn, 2000 prices) 235
Table 210: Malaysia consumer price index, 2003?08 (2000=100) 235
Table 211: Malaysia consumer price index, 2008?13 (2000=100) 235


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