Frozen food in Sweden to 2013

Introduction

This databook provides key data and information on the frozen food market in Sweden. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on: Frozen Meat,Frozen vegetables,Frozen ready meals,fish/seafood,Frozen potato,pizza,Frozen desserts,Frozen bakery &Frozen fruit

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for frozen food in Sweden increased at a compound annual growth rate of 2.9% between 2003 and 2008.

The frozen meat products category led the frozen food market in Sweden, accounting for a share of 26%.

Leading players in Swedish frozen food market include Findus Group, Orkla Foods and HKScan Oyj.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the frozen food market in Sweden

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: frozen food 2
Summary category level: frozen bakery products 3
Summary category level: frozen fish/seafood 4
Summary category level: frozen potato products 5
Summary category level: frozen meat products 6
Summary category level: frozen vegetables 7
Summary category level: frozen ready meals 8
Summary category level: frozen pizza 9
Summary category level: frozen desserts 10
Summary category level: frozen fruit 11
Chapter 2 Introduction 12
What is this report about? 12
How to use this report 12
Market definition 13
Chapter 3 Market Overview 33
Value analysis (Swedish Krona), 2003?08 33
Value analysis (Swedish Krona), 2008?13 34
Value analysis (US dollars), 2003?08 36
Value analysis (US dollars), 2008?13 37
Volume analysis, 2003?08 39
Volume analysis, 2008?13 40
Company and brand share analysis 42
Distribution analysis 47
Expenditure and consumption per capita 49
Chapter 4 Leading Company Profile 55
Orkla ASA. 55
Chapter 5 Category Analysis: Frozen Bakery Products 58
Value analysis (Swedish Krona), 2003?08 58
Value analysis (Swedish Krona), 2008?13 59
Value analysis (US dollars), 2003?08 61
Value analysis (US dollars), 2008?13 62
Volume analysis, 2003?08 64
Volume analysis, 2008?13 65
Company and brand share analysis 67
Distribution analysis 70
Expenditure and consumption per capita 72
Chapter 6 Category Analysis: Frozen Fish/Seafood 75
Value analysis (Swedish Krona), 2003?08 75
Value analysis (Swedish Krona), 2008?13 76
Value analysis (US dollars), 2003?08 78
Value analysis (US dollars), 2008?13 79
Volume analysis, 2003?08 81
Volume analysis, 2008?13 82
Company and brand share analysis 84
Distribution analysis 87
Expenditure and consumption per capita 89
Chapter 7 Category Analysis: Frozen Potato Products 92
Value analysis (Swedish Krona), 2003?08 92
Value analysis (Swedish Krona), 2008?13 93
Value analysis (US dollars), 2003?08 95
Value analysis (US dollars), 2008?13 95
Volume analysis, 2003?08 97
Volume analysis, 2008?13 98
Company and brand share analysis 100
Distribution analysis 103
Expenditure and consumption per capita 105
Chapter 8 Category Analysis: Frozen Meat Products 108
Value analysis (Swedish Krona), 2003?08 108
Value analysis (Swedish Krona), 2008?13 109
Value analysis (US dollars), 2003?08 111
Value analysis (US dollars), 2008?13 111
Volume analysis, 2003?08 113
Volume analysis, 2008?13 114
Company and brand share analysis 116
Distribution analysis 119
Expenditure and consumption per capita 121
Chapter 9 Category Analysis: Frozen Vegetables 124
Value analysis (Swedish Krona), 2003?08 124
Value analysis (Swedish Krona), 2008?13 125
Value analysis (US dollars), 2003?08 126
Value analysis (US dollars), 2008?13 126
Volume analysis, 2003?08 127
Volume analysis, 2008?13 128
Company and brand share analysis 129
Distribution analysis 132
Expenditure and consumption per capita 134
Chapter 10 Category Analysis: Frozen Ready Meals 137
Value analysis (Swedish Krona), 2003?08 137
Value analysis (Swedish Krona), 2008?13 138
Value analysis (US dollars), 2003?08 140
Value analysis (US dollars), 2008?13 141
Volume analysis, 2003?08 143
Volume analysis, 2008?13 144
Company and brand share analysis 146
Distribution analysis 149
Expenditure and consumption per capita 151
Chapter 11 Category Analysis: Frozen Pizza 157
Value analysis (Swedish Krona), 2003?08 157
Value analysis (Swedish Krona), 2008?13 158
Value analysis (US dollars), 2003?08 160
Value analysis (US dollars), 2008?13 160
Volume analysis, 2003?08 162
Volume analysis, 2008?13 163
Company and brand share analysis 165
Distribution analysis 168
Expenditure and consumption per capita 170
Chapter 12 Category Analysis: Frozen Desserts 173
Value analysis (Swedish Krona), 2003?08 173
Value analysis (Swedish Krona), 2008?13 174
Value analysis (US dollars), 2003?08 175
Value analysis (US dollars), 2008?13 175
Volume analysis, 2003?08 176
Volume analysis, 2008?13 177
Company and brand share analysis 178
Distribution analysis 181
Expenditure and consumption per capita 183
Chapter 13 Category Analysis: Frozen Fruit 186
Value analysis (Swedish Krona), 2003?08 186
Value analysis (Swedish Krona), 2008?13 187
Value analysis (US dollars), 2003?08 188
Value analysis (US dollars), 2008?13 188
Volume analysis, 2003?08 189
Volume analysis, 2008?13 190
Company and brand share analysis 191
Distribution analysis 194
Expenditure and consumption per capita 196
Chapter 14 Country Comparison 199
Value 199
Volume 203
Market share 207
Chapter 15 PESTLE Analysis 208
Summary 208
Political analysis 209
Economic analysis 212
Social analysis 216
Technology analysis 219
Legal analysis 223
Environmental analysis 226
Chapter 16 New Product Development 229
Product launches over time 229
Recent product launches 231
Chapter 17 Macroeconomic Profile 232
Macroeconomic indicators 232
Chapter 18 Research Methodology 237
Methodology overview 237
Secondary research 238
Market modeling 239
Creating an initial data model 239
Revising the initial data model 239
Creating a final estimate 240
Creating demographic value splits 240
Primary research 240
Data finalization 241
Ongoing research 241
Chapter 19 APPENDIX 242
Future readings 242
How to contact experts in your industry 242
Disclaimer 242

LIST OF FIGURES
Figure 1: Frozen food, Sweden, value (SEKm), 2003?13 35
Figure 2: Frozen food, Sweden, category growth comparison, by value, 2003?13 38
Figure 3: Frozen food, Sweden, volume (kg, million), 2003?13 41
Figure 4: Frozen food, Sweden, category growth comparison, by volume, 2003?13 41
Figure 5: Frozen food, Sweden, company share by value (%), 2007?08 44
Figure 6: Frozen food, Sweden, distribution channels by value (%), 2007?08 48
Figure 7: Frozen bakery products, Sweden, value (SEKm), 2003?13 60
Figure 8: Frozen bakery products, Sweden, category growth comparison, by value, 2003?13 63
Figure 9: Frozen bakery products, Sweden, volume (kg, million), 2003?13 66
Figure 10: Frozen bakery products, Sweden, category growth comparison, by volume, 2003?13 66
Figure 11: Frozen bakery products, Sweden, company share by value (%), 2007?08 68
Figure 12: Frozen bakery products, Sweden, distribution channels by value (%), 2007?08 71
Figure 13: Frozen fish/seafood, Sweden, value (SEKm), 2003?13 77
Figure 14: Frozen fish/seafood, Sweden, category growth comparison, by value, 2003?13 80
Figure 15: Frozen fish/seafood, Sweden, volume (kg, million), 2003?13 83
Figure 16: Frozen fish/seafood, Sweden, category growth comparison, by volume, 2003?13 83
Figure 17: Frozen fish/seafood, Sweden, company share by value (%), 2007?08 85
Figure 18: Frozen fish/seafood, Sweden, distribution channels by value (%), 2007?08 88
Figure 19: Frozen potato products, Sweden, value (SEKm), 2003?13 94
Figure 20: Frozen potato products, Sweden, category growth comparison, by value, 2003?13 96
Figure 21: Frozen potato products, Sweden, volume (kg, million), 2003?13 99
Figure 22: Frozen potato products, Sweden, category growth comparison, by volume, 2003?13 99
Figure 23: Frozen potato products, Sweden, company share by value (%), 2007?08 101
Figure 24: Frozen potato products, Sweden, distribution channels by value (%), 2007?08 104
Figure 25: Frozen meat products, Sweden, value (SEKm), 2003?13 110
Figure 26: Frozen meat products, Sweden, category growth comparison, by value, 2003?13 112
Figure 27: Frozen meat products, Sweden, volume (kg, million), 2003?13 115
Figure 28: Frozen meat products, Sweden, category growth comparison, by volume, 2003?13 115
Figure 29: Frozen meat products, Sweden, company share by value (%), 2007?08 117
Figure 30: Frozen meat products, Sweden, distribution channels by value (%), 2007?08 120
Figure 31: Frozen vegetables, Sweden, value (SEKm), 2003?13 125
Figure 32: Frozen vegetables, Sweden, volume (kg, million), 2003?13 128
Figure 33: Frozen vegetables, Sweden, company share by value (%), 2007?08 130
Figure 34: Frozen vegetables, Sweden, distribution channels by value (%), 2007?08 133
Figure 35: Frozen ready meals, Sweden, value (SEKm), 2003?13 139
Figure 36: Frozen ready meals, Sweden, category growth comparison, by value, 2003?13 142
Figure 37: Frozen ready meals, Sweden, volume (kg, million), 2003?13 145
Figure 38: Frozen ready meals, Sweden, category growth comparison, by volume, 2003?13 145
Figure 39: Frozen ready meals, Sweden, company share by value (%), 2007?08 147
Figure 40: Frozen ready meals, Sweden, distribution channels by value (%), 2007?08 150
Figure 41: Frozen pizza, Sweden, value (SEKm), 2003?13 159
Figure 42: Frozen pizza, Sweden, category growth comparison, by value, 2003?13 161
Figure 43: Frozen pizza, Sweden, volume (kg, million), 2003?13 164
Figure 44: Frozen pizza, Sweden, category growth comparison, by volume, 2003?13 164
Figure 45: Frozen pizza, Sweden, company share by value (%), 2007?08 166
Figure 46: Frozen pizza, Sweden, distribution channels by value (%), 2007?08 169
Figure 47: Frozen desserts, Sweden, value (SEKm), 2003?13 174
Figure 48: Frozen desserts, Sweden, volume (kg, million), 2003?13 177
Figure 49: Frozen desserts, Sweden, company share by value (%), 2007?08 179
Figure 50: Frozen desserts, Sweden, distribution channels by value (%), 2007?08 182
Figure 51: Frozen fruit, Sweden, value (SEKm), 2003?13 187
Figure 52: Frozen fruit, Sweden, volume (kg, million), 2003?13 190
Figure 53: Frozen fruit, Sweden, company share by value (%), 2007?08 192
Figure 54: Frozen fruit, Sweden, distribution channels by value (%), 2007?08 195
Figure 55: Global frozen food market split (value terms, 2008), top five countries 200
Figure 56: Global frozen food market value, 2003–08, top five countries 202
Figure 57: Global frozen food market split (volume terms, 2008), top five countries 204
Figure 58: Global frozen food market volume, 2003–08, top five countries 206
Figure 59: Annual data review process 238

LIST OF TABLES
Table 1: Frozen food category definitions 14
Table 2: Frozen food distribution channels 15
Table 3: Frozen food, Sweden, value by category (SEKm), 2003?08 33
Table 4: Frozen food, Sweden, value forecast by category (SEKm), 2008?13 34
Table 5: Frozen food, Sweden, value by category ($m), 2003?08 36
Table 6: Frozen food, Sweden, value forecast by category ($m), 2008?13 37
Table 7: Frozen food, Sweden, volume by category (kg, million), 2003?08 39
Table 8: Frozen food, Sweden, volume forecast by category (kg, million), 2008?13 40
Table 9: Frozen food, Sweden, brand share by value (%), 2007?08 42
Table 10: Frozen food, Sweden, value by brand (SEKm), 2007?08 43
Table 11: Frozen food, Sweden, company share by value (%), 2007?08 45
Table 12: Frozen food, Sweden, value by company (SEKm), 2007?08 46
Table 13: Frozen food, Sweden, distribution channels by value (%), 2007?08 47
Table 14: Frozen food, Sweden, value by distribution channel (SEKm), 2007?08 47
Table 15: Frozen food, Sweden, expenditure per capita (SEK), 2003?08 49
Table 16: Frozen food, Sweden, forecast expenditure per capita (SEK), 2008?13 50
Table 17: Frozen food, Sweden, expenditure per capita ($), 2003?08 51
Table 18: Frozen food, Sweden, forecast expenditure per capita ($), 2008?13 52
Table 19: Frozen food, Sweden, consumption per capita (kg), 2003?08 53
Table 20: Frozen food, Sweden, forecast consumption per capita (kg), 2008?13 54
Table 21: Orkla ASA. key facts 55
Table 22: Frozen bakery products, Sweden, value by segment (SEKm), 2003?08 58
Table 23: Frozen bakery products, Sweden, value forecast by segment (SEKm), 2008?13 59
Table 24: Frozen bakery products, Sweden, value by segment ($m), 2003?08 61
Table 25: Frozen bakery products, Sweden, value forecast by segment ($m), 2008?13 62
Table 26: Frozen bakery products, Sweden, volume by segment (kg, million), 2003?08 64
Table 27: Frozen bakery products, Sweden, volume forecast by segment (kg, million), 2008?13 65
Table 28: Frozen bakery products, Sweden, brand share by value (%), 2007?08 67
Table 29: Frozen bakery products, Sweden, value by brand (SEKm), 2007?08 67
Table 30: Frozen bakery products, Sweden, company share by value (%), 2007?08 69
Table 31: Frozen bakery products, Sweden, value by company (SEKm), 2007?08 69
Table 32: Frozen bakery products, Sweden, distribution channels by value (%), 2007?08 70
Table 33: Frozen bakery products, Sweden, value by distribution channel (SEKm), 2007?08 70
Table 34: Frozen bakery products, Sweden, expenditure per capita (SEK), 2003?08 72
Table 35: Frozen bakery products, Sweden, forecast expenditure per capita (SEK), 2008?13 72
Table 36: Frozen bakery products, Sweden, expenditure per capita ($), 2003?08 73
Table 37: Frozen bakery products, Sweden, forecast expenditure per capita ($), 2008?13 73
Table 38: Frozen bakery products, Sweden, consumption per capita (kg), 2003?08 74
Table 39: Frozen bakery products, Sweden, forecast consumption per capita (kg), 2008?13 74
Table 40: Frozen fish/seafood, Sweden, value by segment (SEKm), 2003?08 75
Table 41: Frozen fish/seafood, Sweden, value forecast by segment (SEKm), 2008?13 76
Table 42: Frozen fish/seafood, Sweden, value by segment ($m), 2003?08 78
Table 43: Frozen fish/seafood, Sweden, value forecast by segment ($m), 2008?13 79
Table 44: Frozen fish/seafood, Sweden, volume by segment (kg, million), 2003?08 81
Table 45: Frozen fish/seafood, Sweden, volume forecast by segment (kg, million), 2008?13 82
Table 46: Frozen fish/seafood, Sweden, brand share by value (%), 2007?08 84
Table 47: Frozen fish/seafood, Sweden, value by brand (SEKm), 2007?08 84
Table 48: Frozen fish/seafood, Sweden, company share by value (%), 2007?08 86
Table 49: Frozen fish/seafood, Sweden, value by company (SEKm), 2007?08 86
Table 50: Frozen fish/seafood, Sweden, distribution channels by value (%), 2007?08 87
Table 51: Frozen fish/seafood, Sweden, value by distribution channel (SEKm), 2007?08 87
Table 52: Frozen fish/seafood, Sweden, expenditure per capita (SEK), 2003?08 89
Table 53: Frozen fish/seafood, Sweden, forecast expenditure per capita (SEK), 2008?13 89
Table 54: Frozen fish/seafood, Sweden, expenditure per capita ($), 2003?08 90
Table 55: Frozen fish/seafood, Sweden, forecast expenditure per capita ($), 2008?13 90
Table 56: Frozen fish/seafood, Sweden, consumption per capita (kg), 2003?08 91
Table 57: Frozen fish/seafood, Sweden, forecast consumption per capita (kg), 2008?13 91
Table 58: Frozen potato products, Sweden, value by segment (SEKm), 2003?08 92
Table 59: Frozen potato products, Sweden, value forecast by segment (SEKm), 2008?13 93
Table 60: Frozen potato products, Sweden, value by segment ($m), 2003?08 95
Table 61: Frozen potato products, Sweden, value forecast by segment ($m), 2008?13 95
Table 62: Frozen potato products, Sweden, volume by segment (kg, million), 2003?08 97
Table 63: Frozen potato products, Sweden, volume forecast by segment (kg, million), 2008?13 98
Table 64: Frozen potato products, Sweden, brand share by value (%), 2007?08 100
Table 65: Frozen potato products, Sweden, value by brand (SEKm), 2007?08 100
Table 66: Frozen potato products, Sweden, company share by value (%), 2007?08 102
Table 67: Frozen potato products, Sweden, value by company (SEKm), 2007?08 102
Table 68: Frozen potato products, Sweden, distribution channels by value (%), 2007?08 103
Table 69: Frozen potato products, Sweden, value by distribution channel (SEKm), 2007?08 103
Table 70: Frozen potato products, Sweden, expenditure per capita (SEK), 2003?08 105
Table 71: Frozen potato products, Sweden, forecast expenditure per capita (SEK), 2008?13 105
Table 72: Frozen potato products, Sweden, expenditure per capita ($), 2003?08 106
Table 73: Frozen potato products, Sweden, forecast expenditure per capita ($), 2008?13 106
Table 74: Frozen potato products, Sweden, consumption per capita (kg), 2003?08 107
Table 75: Frozen potato products, Sweden, forecast consumption per capita (kg), 2008?13 107
Table 76: Frozen meat products, Sweden, value by segment (SEKm), 2003?08 108
Table 77: Frozen meat products, Sweden, value forecast by segment (SEKm), 2008?13 109
Table 78: Frozen meat products, Sweden, value by segment ($m), 2003?08 111
Table 79: Frozen meat products, Sweden, value forecast by segment ($m), 2008?13 111
Table 80: Frozen meat products, Sweden, volume by segment (kg, million), 2003?08 113
Table 81: Frozen meat products, Sweden, volume forecast by segment (kg, million), 2008?13 114
Table 82: Frozen meat products, Sweden, brand share by value (%), 2007?08 116
Table 83: Frozen meat products, Sweden, value by brand (SEKm), 2007?08 116
Table 84: Frozen meat products, Sweden, company share by value (%), 2007?08 118
Table 85: Frozen meat products, Sweden, value by company (SEKm), 2007?08 118
Table 86: Frozen meat products, Sweden, distribution channels by value (%), 2007?08 119
Table 87: Frozen meat products, Sweden, value by distribution channel (SEKm), 2007?08 119
Table 88: Frozen meat products, Sweden, expenditure per capita (SEK), 2003?08 121
Table 89: Frozen meat products, Sweden, forecast expenditure per capita (SEK), 2008?13 121
Table 90: Frozen meat products, Sweden, expenditure per capita ($), 2003?08 122
Table 91: Frozen meat products, Sweden, forecast expenditure per capita ($), 2008?13 122
Table 92: Frozen meat products, Sweden, consumption per capita (kg), 2003?08 123
Table 93: Frozen meat products, Sweden, forecast consumption per capita (kg), 2008?13 123
Table 94: Frozen vegetables, Sweden, value (SEKm), 2003?08 124
Table 95: Frozen vegetables, Sweden, value forecast (SEKm), 2008?13 125
Table 96: Frozen vegetables, Sweden, value ($m), 2003?08 126
Table 97: Frozen vegetables, Sweden, value forecast ($m), 2008?13 126
Table 98: Frozen vegetables, Sweden, volume (kg, million), 2003?08 127
Table 99: Frozen vegetables, Sweden, volume forecast (kg, million), 2008?13 128
Table 100: Frozen vegetables, Sweden, brand share by value (%), 2007?08 129
Table 101: Frozen vegetables, Sweden, value by brand (SEKm), 2007?08 129
Table 102: Frozen vegetables, Sweden, company share by value (%), 2007?08 131
Table 103: Frozen vegetables, Sweden, value by company (SEKm), 2007?08 131
Table 104: Frozen vegetables, Sweden, distribution channels by value (%), 2007?08 132
Table 105: Frozen vegetables, Sweden, value by distribution channel (SEKm), 2007?08 132
Table 106: Frozen vegetables, Sweden, expenditure per capita (SEK), 2003?08 134
Table 107: Frozen vegetables, Sweden, forecast expenditure per capita (SEK), 2008?13 134
Table 108: Frozen vegetables, Sweden, expenditure per capita ($), 2003?08 135
Table 109: Frozen vegetables, Sweden, forecast expenditure per capita ($), 2008?13 135
Table 110: Frozen vegetables, Sweden, consumption per capita (kg), 2003?08 136
Table 111: Frozen vegetables, Sweden, forecast consumption per capita (kg), 2008?13 136
Table 112: Frozen ready meals, Sweden, value by segment (SEKm), 2003?08 137
Table 113: Frozen ready meals, Sweden, value forecast by segment (SEKm), 2008?13 138
Table 114: Frozen ready meals, Sweden, value by segment ($m), 2003?08 140
Table 115: Frozen ready meals, Sweden, value forecast by segment ($m), 2008?13 141
Table 116: Frozen ready meals, Sweden, volume by segment (kg, million), 2003?08 143
Table 117: Frozen ready meals, Sweden, volume forecast by segment (kg, million), 2008?13 144
Table 118: Frozen ready meals, Sweden, brand share by value (%), 2007?08 146
Table 119: Frozen ready meals, Sweden, value by brand (SEKm), 2007?08 146
Table 120: Frozen ready meals, Sweden, company share by value (%), 2007?08 148
Table 121: Frozen ready meals, Sweden, value by company (SEKm), 2007?08 148
Table 122: Frozen ready meals, Sweden, distribution channels by value (%), 2007?08 149
Table 123: Frozen ready meals, Sweden, value by distribution channel (SEKm), 2007?08 149
Table 124: Frozen ready meals, Sweden, expenditure per capita (SEK), 2003?08 151
Table 125: Frozen ready meals, Sweden, forecast expenditure per capita (SEK), 2008?13 152
Table 126: Frozen ready meals, Sweden, expenditure per capita ($), 2003?08 153
Table 127: Frozen ready meals, Sweden, forecast expenditure per capita ($), 2008?13 154
Table 128: Frozen ready meals, Sweden, consumption per capita (kg), 2003?08 155
Table 129: Frozen ready meals, Sweden, forecast consumption per capita (kg), 2008?13 156
Table 130: Frozen pizza, Sweden, value by segment (SEKm), 2003?08 157
Table 131: Frozen pizza, Sweden, value forecast by segment (SEKm), 2008?13 158
Table 132: Frozen pizza, Sweden, value by segment ($m), 2003?08 160
Table 133: Frozen pizza, Sweden, value forecast by segment ($m), 2008?13 160
Table 134: Frozen pizza, Sweden, volume by segment (kg, million), 2003?08 162
Table 135: Frozen pizza, Sweden, volume forecast by segment (kg, million), 2008?13 163
Table 136: Frozen pizza, Sweden, brand share by value (%), 2007?08 165
Table 137: Frozen pizza, Sweden, value by brand (SEKm), 2007?08 165
Table 138: Frozen pizza, Sweden, company share by value (%), 2007?08 167
Table 139: Frozen pizza, Sweden, value by company (SEKm), 2007?08 167
Table 140: Frozen pizza, Sweden, distribution channels by value (%), 2007?08 168
Table 141: Frozen pizza, Sweden, value by distribution channel (SEKm), 2007?08 168
Table 142: Frozen pizza, Sweden, expenditure per capita (SEK), 2003?08 170
Table 143: Frozen pizza, Sweden, forecast expenditure per capita (SEK), 2008?13 170
Table 144: Frozen pizza, Sweden, expenditure per capita ($), 2003?08 171
Table 145: Frozen pizza, Sweden, forecast expenditure per capita ($), 2008?13 171
Table 146: Frozen pizza, Sweden, consumption per capita (kg), 2003?08 172
Table 147: Frozen pizza, Sweden, forecast consumption per capita (kg), 2008?13 172
Table 148: Frozen desserts, Sweden, value (SEKm), 2003?08 173
Table 149: Frozen desserts, Sweden, value forecast (SEKm), 2008?13 174
Table 150: Frozen desserts, Sweden, value ($m), 2003?08 175
Table 151: Frozen desserts, Sweden, value forecast ($m), 2008?13 175
Table 152: Frozen desserts, Sweden, volume (kg, million), 2003?08 176
Table 153: Frozen desserts, Sweden, volume forecast (kg, million), 2008?13 177
Table 154: Frozen desserts, Sweden, brand share by value (%), 2007?08 178
Table 155: Frozen desserts, Sweden, value by brand (SEKm), 2007?08 178
Table 156: Frozen desserts, Sweden, company share by value (%), 2007?08 180
Table 157: Frozen desserts, Sweden, value by company (SEKm), 2007?08 180
Table 158: Frozen desserts, Sweden, distribution channels by value (%), 2007?08 181
Table 159: Frozen desserts, Sweden, value by distribution channel (SEKm), 2007?08 181
Table 160: Frozen desserts, Sweden, expenditure per capita (SEK), 2003?08 183
Table 161: Frozen desserts, Sweden, forecast expenditure per capita (SEK), 2008?13 183
Table 162: Frozen desserts, Sweden, expenditure per capita ($), 2003?08 184
Table 163: Frozen desserts, Sweden, forecast expenditure per capita ($), 2008?13 184
Table 164: Frozen desserts, Sweden, consumption per capita (kg), 2003?08 185
Table 165: Frozen desserts, Sweden, forecast consumption per capita (kg), 2008?13 185
Table 166: Frozen fruit, Sweden, value (SEKm), 2003?08 186
Table 167: Frozen fruit, Sweden, value forecast (SEKm), 2008?13 187
Table 168: Frozen fruit, Sweden, value ($m), 2003?08 188
Table 169: Frozen fruit, Sweden, value forecast ($m), 2008?13 188
Table 170: Frozen fruit, Sweden, volume (kg, million), 2003?08 189
Table 171: Frozen fruit, Sweden, volume forecast (kg, million), 2008?13 190
Table 172: Frozen fruit, Sweden, brand share by value (%), 2007?08 191
Table 173: Frozen fruit, Sweden, value by brand (SEKm), 2007?08 191
Table 174: Frozen fruit, Sweden, company share by value (%), 2007?08 193
Table 175: Frozen fruit, Sweden, value by company (SEKm), 2007?08 193
Table 176: Frozen fruit, Sweden, distribution channels by value (%), 2007?08 194
Table 177: Frozen fruit, Sweden, value by distribution channel (SEKm), 2007?08 194
Table 178: Frozen fruit, Sweden, expenditure per capita (SEK), 2003?08 196
Table 179: Frozen fruit, Sweden, forecast expenditure per capita (SEK), 2008?13 196
Table 180: Frozen fruit, Sweden, expenditure per capita ($), 2003?08 197
Table 181: Frozen fruit, Sweden, forecast expenditure per capita ($), 2008?13 197
Table 182: Frozen fruit, Sweden, consumption per capita (kg), 2003?08 198
Table 183: Frozen fruit, Sweden, forecast consumption per capita (kg), 2008?13 198
Table 184: Global frozen food market value, 2008 199
Table 185: Global frozen food market split (value terms ($m), 2008), top five countries 202
Table 186: Global frozen food market volume, 2008 203
Table 187: Global frozen food market split (volume terms, 2008), top five countries 206
Table 188: Leading players, top five countries 207
Table 189: Analysis of Sweden’s political landscape 209
Table 190: Analysis of the Swedish economy 212
Table 191: Analysis of Sweden’s social system 216
Table 192: Analysis of Sweden’s technology landscape 219
Table 193: Analysis of Sweden’s legal landscape 223
Table 194: Analysis of Sweden’s environmental landscape 226
Table 195: Sweden frozen food new product launches reports, by company (top five companies), 2008 229
Table 196: Sweden frozen food new product launches SKUs, by company (top five companies), 2008 229
Table 197: Sweden frozen food new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 230
Table 198: Sweden frozen food new product launches (reports), by ingredients (top 10 ingredients), 2008 230
Table 199: Sweden frozen food new product launches (reports), by package tags or claims (top 10 claims), 2008 231
Table 200: Sweden frozen food new product launches, recent five launches 2008 231
Table 201: Sweden population, by age group, 2003?08 (millions) 232
Table 202: Sweden population forecast, by age group, 2008?13 (millions) 233
Table 203: Sweden population, by gender, 2003?08 (millions) 233
Table 204: Sweden population forecast, by gender, 2008?13 (millions) 234
Table 205: Sweden nominal GDP, 2003?08 (SEKbn, nominal prices) 234
Table 206: Sweden nominal GDP forecast, 2008?13 (SEKbn, nominal prices) 234
Table 207: Sweden real GDP, 2003?08 (SEKbn, 2000 prices) 235
Table 208: Sweden real GDP forecast, 2008?13 (SEKbn, 2000 prices) 235
Table 209: Sweden real GDP, 2003?08 ($bn, 2000 prices) 235
Table 210: Sweden real GDP forecast, 2008?13 ($bn, 2000 prices) 236
Table 211: Sweden consumer price index, 2003?08 (2000=100) 236
Table 212: Sweden consumer price index, 2008?13 (2000=100) 236



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