TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
BBC 19
Time Warner Inc. 24
Viacom Inc. (CBS) 30
Vivendi S.A. 35
MARKET FORECASTS 39
Market value forecast 39
APPENDIX 40
Methodology 40
Industry associations 41
Related Datamonitor research 41
Disclaimer 42
ABOUT DATAMONITOR 43
Premium Reports 43
Summary Reports 43
Datamonitor consulting 43
LIST OF TABLES
Table 1: Global broadcasting & cable TV market value: $ million, 2006–10 10
Table 2: Global broadcasting & cable TV market segmentation I:% share, by value, 2010 11
Table 3: Global broadcasting & cable TV market segmentation II: % share, by value, 2010 12
Table 4: BBC: key facts 19
Table 5: BBC: key financials ($) 21
Table 6: BBC: key financials (£) 22
Table 7: BBC: key financial ratios 22
Table 8: Time Warner Inc.: key facts 24
Table 9: Time Warner Inc.: key financials ($) 28
Table 10: Time Warner Inc.: key financial ratios 28
Table 11: Viacom Inc. (CBS): key facts 30
Table 12: Viacom Inc. (CBS): key financials ($) 33
Table 13: Viacom Inc. (CBS): key financial ratios 33
Table 14: Vivendi S.A.: key facts 35
Table 15: Vivendi S.A.: key financials ($) 36
Table 16: Vivendi S.A.: key financials (€) 37
Table 17: Vivendi S.A.: key financial ratios 37
Table 18: Global broadcasting & cable TV market value forecast: $ million, 2010–15 39
LIST OF FIGURES
Figure 1: Global broadcasting & cable TV market value: $ million, 2006–10 10
Figure 2: Global broadcasting & cable TV market segmentation I:% share, by value, 2010 11
Figure 3: Global broadcasting & cable TV market segmentation II: % share, by value, 2010 12
Figure 4: Forces driving competition in the global broadcasting & cable TV market, 2010 13
Figure 5: Drivers of buyer power in the global broadcasting & cable TV market, 2010 14
Figure 6: Drivers of supplier power in the global broadcasting & cable TV market, 2010 15
Figure 7: Factors influencing the likelihood of new entrants in the global broadcasting & cable TV market, 2010 16
Figure 8: Factors influencing the threat of substitutes in the global broadcasting & cable TV market, 2010 17
Figure 9: Drivers of degree of rivalry in the global broadcasting & cable TV market, 2010 18
Figure 10: BBC: revenues & profitability 23
Figure 11: BBC: assets & liabilities 23
Figure 12: Time Warner Inc.: revenues & profitability 29
Figure 13: Time Warner Inc.: assets & liabilities 29
Figure 14: Viacom Inc (CBS): revenues & profitability 34
Figure 15: Viacom Inc (CBS): assets & liabilities 34
Figure 16: Vivendi S.A.: revenues & profitability 38
Figure 17: Vivendi S.A.: assets & liabilities 38
Figure 18: Global broadcasting & cable TV market value forecast: $ million, 2010–15 39
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